Alphabet Inc.
GOOG- Exchange
- Nasdaq
- Industry
- Services-Computer Programming, Data Processing, Etc.
- SEC CIK
- 0001652044
In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.
13F holders, Q1 2024
Institutional positions in Alphabet Inc. as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 3,960
- +91 vs. Q4 2023
- Shares held
- 3.35B
- −33.0M (−1.0%) vs. Q4 2023
- Total value
- $509.9B
- +$33.2B (+7.0%) vs. Q4 2023
- New holders
- 219
- 1,510 more added
- Sold out
- 128
- 1,695 more reduced
55 institutions that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 5,263 | $1.19T |
| Q1 2026 | 5,154 | $919.5B |
| Q4 2025 | 5,180 | $1.02T |
| Q3 2025 | 4,666 | $762.9B |
| Q2 2025 | 4,464 | $564.9B |
| Q1 2025 | 4,394 | $501.0B |
| Q4 2024 | 4,524 | $624.2B |
| Q3 2024 | 4,092 | $547.1B |
| Q2 2024 | 4,105 | $611.1B |
| Q1 2024 | 3,960 | $509.9B |
| Q4 2023 | 3,924 | $478.7B |
| Q3 2023 | 3,649 | $451.5B |
| Q2 2023 | 3,592 | $419.0B |
| Q1 2023 | 3,493 | $364.9B |
| Q4 2022 | 3,433 | $322.3B |
| Q3 2022 | 3,328 | $362.5B |
| Q2 2022 | 3,375 | $421.5B |
| Q1 2022 | 3,478 | $553.7B |
| Q4 2021 | 3,482 | $588.6B |
| Q3 2021 | 3,138 | $546.6B |
| Q2 2021 | 3,094 | $526.1B |
| Q1 2021 | 3,031 | $443.1B |
Institutions, Q1 2024
Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q4 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Family Firm, Inc. | 2,322 | $353.5K | 0.09% | −120−4.9% | Reduced |
| BNC Wealth Management, LLC | 2,332 | $355.1K | 0.15% | −25−1.1% | Reduced |
| Boltwood Capital Management | 2,340 | $356.3K | 0.11% | +25+1.1% | Added |
| Spinnaker Investment Group, LLC | 2,341 | $356.4K | 0.10% | +83+3.7% | Added |
| Financial Network Wealth Advisors LLC | 2,345 | $357.0K | 0.36% | +250+11.9% | Added |
| Globeflex Capital L P | 2,350 | $357.8K | 0.03% | 00.0% | Unchanged |
| Clarity Capital Partners LLC | 2,355 | $358.6K | 0.24% | +292+14.2% | Added |
| Trust Co of Kansas | 2,361 | $359.0K | 0.20% | −201−7.8% | Reduced |
| Obsidian Personal Planning Solutions LLC | 2,187 | $360.1K | 0.24% | +2,187 | New |
| Union Savings Bank | 2,372 | $361.2K | 0.19% | +14+0.6% | Added |
| Fidelity D & D Bancorp Inc | 2,377 | $361.9K | 0.27% | −10−0.4% | Reduced |
| Invenio Wealth Partners LLC | 2,380 | $362.4K | 0.20% | 00.0% | Unchanged |
| Cardinal Point Capital Management, ULC | 2,382 | $362.7K | 0.07% | 00.0% | Unchanged |
| Aspire Wealth Management Corp | 2,385 | $363.1K | 0.22% | +2+0.1% | Added |
| Beacon Bridge Wealth Partners, LLC | 2,386 | $363.3K | 0.17% | +73+3.2% | Added |
| Moser Wealth Advisors, LLC | 2,390 | $363.9K | 0.20% | +200+9.1% | Added |
| Eldridge Investment Advisors, Inc. | 2,388 | $364.0K | 0.09% | 00.0% | Unchanged |
| Measured Wealth Private Client Group, LLC | 2,401 | $365.6K | 0.13% | 00.0% | Unchanged |
| Manhattan West Asset Management, LLC | 2,405 | $366.2K | 0.09% | +392+19.5% | Added |
| Menard Financial Group LLC | 2,407 | $366.5K | 0.31% | +2,407 | New |
| Barry Investment Advisors, LLC | 2,409 | $366.9K | 0.12% | 00.0% | Unchanged |
| Cottonwood Capital Advisors, LLC | 2,348 | $367.1K | 0.29% | −91−3.7% | Reduced |
| Excalibur Management Corp | 2,416 | $367.9K | 0.16% | +300+14.2% | Added |
| Dividend Assets Capital, LLC | 2,420 | $368.0K | 0.08% | +240+11.0% | Added |
| Builder Investment Group Inc | 2,420 | $368.5K | 0.11% | 00.0% | Unchanged |
| CSS LLC | 2,420 | $368.5K | 0.03% | 00.0% | Unchanged |
| Annapolis Financial Services, LLC | 2,420 | $368.5K | 0.12% | −8,715−78.3% | Reduced |
| Greenland Capital Management LP | 2,421 | $368.6K | 0.06% | −1,629−40.2% | Reduced |
| Wallace Hart LLC | 2,422 | $368.8K | 0.31% | +2,422 | New |
| Grant Street Asset Management, Inc. | 2,430 | $370.0K | 0.12% | +10.0% | Added |
| King Wealth | 2,440 | $371.0K | 0.07% | +135+5.9% | Added |
| Cable Car Capital LLC | 2,439 | $371.4K | 0.52% | +230+10.4% | Added |
| Clarity Capital Advisors, LLC | 2,440 | $371.5K | 0.30% | 00.0% | Unchanged |
| Vista Investment Partners LLC | 2,443 | $372.0K | 0.13% | +114+4.9% | Added |
| PACK Private Wealth, LLC | 2,444 | $372.1K | 0.23% | 00.0% | Unchanged |
| WealthCollab, LLC | 2,444 | $372.1K | 0.27% | 00.0% | Unchanged |
| Cherry Tree Wealth Management, LLC | 2,449 | $372.9K | 0.09% | +1,335+119.8% | Added |
| Able Wealth Management LLC | 2,449 | $372.9K | 0.33% | +76+3.2% | Added |
| Ashford Capital Management Inc | 2,450 | $373.0K | 0.05% | −350−12.5% | Reduced |
| Security Financial Services, INC. | 2,454 | $373.6K | 0.08% | 00.0% | Unchanged |
| Retirement Group, LLC | 2,455 | $373.8K | 0.13% | −40−1.6% | Reduced |
| Dempze Nancy E | 2,455 | $373.8K | 0.28% | −20−0.8% | Reduced |
| TTP Investments, Inc. | 2,457 | $374.1K | 0.16% | −672−21.5% | Reduced |
| Horan Securities, Inc. | 2,457 | $374.1K | 0.18% | −303−11.0% | Reduced |
| Adams Wealth Management | 2,463 | $374.9K | 0.09% | −12−0.5% | Reduced |
| Villere St Denis J & Co LLC | 2,476 | $377.0K | 0.03% | −64−2.5% | Reduced |
| Scarborough Advisors, LLC | 2,476 | $377.0K | 0.17% | +227+10.1% | Added |
| Abundance Wealth Counselors | 2,473 | $377.0K | 0.09% | 00.0% | Unchanged |
| Saxony Capital Management, LLC | 2,483 | $378.1K | 0.46% | −285−10.3% | Reduced |
| Archer Investment Corp | 2,485 | $378.4K | 0.11% | −180−6.8% | Reduced |
| Family Investment Center, Inc. | 2,493 | $379.6K | 0.12% | +618+33.0% | Added |
| Apella Capital, LLC | 2,411 | $381.3K | 0.02% | −181−7.0% | Reduced |
| Talisman Wealth Advisors LLC | 2,509 | $382.0K | 0.48% | +181+7.8% | Added |
| RFG Holdings, Inc. | 2,519 | $383.5K | 0.16% | +2,519 | New |
| NCP Inc. | 2,520 | $383.7K | 0.27% | +2,520 | New |
| WestHill Financial Advisors, Inc. | 2,521 | $383.8K | 0.09% | +27+1.1% | Added |
| Howard Capital Management Inc. | 2,524 | $384.3K | 0.04% | 00.0% | Unchanged |
| Goldstone Financial Group, LLC | 2,524 | $384.3K | 0.09% | +57+2.3% | Added |
| Verity & Verity, LLC | 2,535 | $386.0K | 0.04% | −150−5.6% | Reduced |
| Ambassador Advisors, LLC | 2,535 | $386.0K | 0.07% | +2,535 | New |
| Auour Investments LLC | 2,540 | $386.7K | 0.14% | −5−0.2% | Reduced |
| Clearwater Capital Advisors, LLC | 2,541 | $386.9K | 0.04% | −10−0.4% | Reduced |
| Levy Wealth Management Group, LLC | 2,747 | $387.1K | 0.11% | 00.0% | Unchanged |
| David J Yvars Group | 2,557 | $389.3K | 0.26% | 00.0% | Unchanged |
| Leonard Rickey Investment Advisors P.L.L.C. | 2,559 | $389.6K | 0.10% | −42−1.6% | Reduced |
| Unison Asset Management LLC | 2,559 | $389.6K | 0.20% | 00.0% | Unchanged |
| Keystone Wealth Services, LLC | 2,560 | $389.7K | 0.13% | 00.0% | Unchanged |
| Guinness Atkinson Asset Management Inc | 2,560 | $389.8K | 0.18% | −256−9.1% | Reduced |
| SilverOak Wealth Management LLC | 2,560 | $389.8K | 0.10% | 00.0% | Unchanged |
| N.E.W. Advisory Services LLC | 2,565 | $390.5K | 0.04% | 00.0% | Unchanged |
| Horizon Bancorp Inc | 2,568 | $391.0K | 0.19% | +119+4.9% | Added |
| Missouri Trust & Investment Co | 2,570 | $391.3K | 0.15% | −1,060−29.2% | Reduced |
| Capital Square, LLC | 2,577 | $392.4K | 0.28% | −190−6.9% | Reduced |
| Partners in Financial Planning | 2,577 | $392.4K | 0.09% | +17+0.7% | Added |
| Biondo Investment Advisors, LLC | 2,580 | $392.8K | 0.06% | +2,580 | New |
| RiverGlades Family Offices LLC | 2,290 | $392.9K | 0.31% | 00.0% | Unchanged |
| Riverstone Advisors, LLC | 2,585 | $393.6K | 0.23% | +925+55.7% | Added |
| Warwick Investment Management, Inc. | 2,587 | $393.9K | 0.09% | +1,104+74.4% | Added |
| Sterling Financial Group, Inc. | 2,589 | $394.2K | 0.19% | 00.0% | Unchanged |
| MB, Levis & Associates, LLC | 2,596 | $395.3K | 0.21% | 00.0% | Unchanged |
| Mayfair Advisory Group, LLC | 2,611 | $397.6K | 0.29% | +401+18.1% | Added |
| Commonwealth Financial Services, LLC | 2,825 | $398.1K | 0.09% | 00.0% | Unchanged |
| Kiely Wealth Advisory Group, Inc. | 2,340 | $398.3K | 0.23% | 00.0% | Unchanged |
| Founders Financial Securities LLC | 2,627 | $400.0K | 0.04% | −6,584−71.5% | Reduced |
| Signature Estate & Investment Advisors LLC | 2,628 | $400.1K | 0.01% | +108+4.3% | Added |
| Altus Wealth Group LLC | 2,632 | $400.7K | 0.20% | −50−1.9% | Reduced |
| Gateway Wealth Partners, LLC | 2,633 | $400.9K | 0.14% | −463−15.0% | Reduced |
| Plotkin Financial Advisors, LLC | 2,633 | $400.9K | 0.27% | +26+1.0% | Added |
| Empire Financial Management Company, LLC | 2,640 | $402.0K | 0.13% | +2,640 | New |
| Index Fund Advisors, Inc. | 2,640 | $402.0K | 0.02% | +140+5.6% | Added |
| Pacific Sun Financial Corp | 2,646 | $402.9K | 0.23% | +366+16.1% | Added |
| Wealthstar Advisors, LLC | 2,650 | $403.5K | 0.14% | +220+9.1% | Added |
| Holistic Financial Partners | 2,653 | $403.9K | 0.21% | +6+0.2% | Added |
| Conestoga Capital Advisors, LLC | 2,655 | $404.3K | 0.01% | −400−13.1% | Reduced |
| Interchange Capital Partners, LLC | 2,659 | $404.7K | 0.27% | +147+5.9% | Added |
| F/M Investments LLC | 2,660 | $405.0K | 0.27% | −960−26.5% | Reduced |
| Dover Advisors, LLC | 2,660 | $405.0K | 0.28% | +2,660 | New |
| Kaydan Wealth Management, Inc. | 2,669 | $406.4K | 0.14% | −120−4.3% | Reduced |
| Mascoma Wealth Management LLC | 2,670 | $406.5K | 0.12% | 00.0% | Unchanged |
| Shulman DeMeo Asset Management LLC | 2,673 | $407.0K | 0.11% | +500+23.0% | Added |