Alphabet Inc.
GOOG- Exchange
- Nasdaq
- Industry
- Services-Computer Programming, Data Processing, Etc.
- SEC CIK
- 0001652044
In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.
13F holders, Q1 2024
Institutional positions in Alphabet Inc. as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 3,960
- +91 vs. Q4 2023
- Shares held
- 3.35B
- −33.0M (−1.0%) vs. Q4 2023
- Total value
- $509.9B
- +$33.2B (+7.0%) vs. Q4 2023
- New holders
- 219
- 1,510 more added
- Sold out
- 128
- 1,695 more reduced
55 institutions that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 5,263 | $1.19T |
| Q1 2026 | 5,154 | $919.5B |
| Q4 2025 | 5,180 | $1.02T |
| Q3 2025 | 4,666 | $762.9B |
| Q2 2025 | 4,464 | $564.9B |
| Q1 2025 | 4,394 | $501.0B |
| Q4 2024 | 4,524 | $624.2B |
| Q3 2024 | 4,092 | $547.1B |
| Q2 2024 | 4,105 | $611.1B |
| Q1 2024 | 3,960 | $509.9B |
| Q4 2023 | 3,924 | $478.7B |
| Q3 2023 | 3,649 | $451.5B |
| Q2 2023 | 3,592 | $419.0B |
| Q1 2023 | 3,493 | $364.9B |
| Q4 2022 | 3,433 | $322.3B |
| Q3 2022 | 3,328 | $362.5B |
| Q2 2022 | 3,375 | $421.5B |
| Q1 2022 | 3,478 | $553.7B |
| Q4 2021 | 3,482 | $588.6B |
| Q3 2021 | 3,138 | $546.6B |
| Q2 2021 | 3,094 | $526.1B |
| Q1 2021 | 3,031 | $443.1B |
Institutions, Q1 2024
Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q4 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Asset Management Group, Inc. | 6,980 | $1.06M | 0.20% | 00.0% | Unchanged |
| KFA Private Wealth Group, LLC | 6,996 | $1.07M | 0.33% | +738+11.8% | Added |
| Castleark Management LLC | 7,000 | $1.07M | 0.04% | 00.0% | Unchanged |
| Sigma Investment Counselors Inc | 7,017 | $1.07M | 0.07% | +30+0.4% | Added |
| Hazlett, Burt & Watson, Inc. | 7,040 | $1.07M | 0.64% | −34−0.5% | Reduced |
| MTM Investment Management, LLC | 7,034 | $1.07M | 0.44% | +581+9.0% | Added |
| Vicus Capital | 7,037 | $1.07M | 0.10% | −1,965−21.8% | Reduced |
| Knightsbridge Asset Management, LLC | 7,606 | $1.07M | 0.30% | 00.0% | Unchanged |
| Covenant Partners, LLC | 7,042 | $1.07M | 0.31% | 00.0% | Unchanged |
| StoneCrest Wealth Management, Inc. | 7,050 | $1.07M | 0.93% | −114−1.6% | Reduced |
| Peddock Capital Advisors, LLC | 7,061 | $1.08M | 0.28% | +40+0.6% | Added |
| West Branch Capital LLC | 7,071 | $1.08M | 0.43% | +369+5.5% | Added |
| Northwest Capital Management Inc | 7,073 | $1.08M | 0.34% | −136−1.9% | Reduced |
| Crestone Asset Management LLC | 7,075 | $1.08M | 0.22% | −5,357−43.1% | Reduced |
| Family Management Corp | 7,075 | $1.08M | 0.20% | −56−0.8% | Reduced |
| Palisades Hudson Asset Management, L.P. | 7,080 | $1.08M | 0.49% | 00.0% | Unchanged |
| Financial Futures Ltd Liability Co. | 7,088 | $1.08M | 0.72% | −867−10.9% | Reduced |
| Fairhaven Wealth Management, LLC | 7,095 | $1.08M | 0.37% | 00.0% | Unchanged |
| Howard Wealth Management, LLC | 7,100 | $1.08M | 0.88% | +120+1.7% | Added |
| Cutler Investment Counsel LLC | 7,109 | $1.08M | 0.15% | −352−4.7% | Reduced |
| Etesian Wealth Advisors, Inc. | 7,110 | $1.08M | 0.62% | 00.0% | Unchanged |
| Cohen Investment Advisors LLC | 7,141 | $1.08M | 0.70% | +3,330+87.4% | Added |
| Kolinsky Wealth Management, LLC | 7,112 | $1.08M | 0.83% | +1,218+20.7% | Added |
| Financial & Tax Architects, LLC | 7,120 | $1.08M | 0.30% | +1,869+35.6% | Added |
| First Dallas Securities Inc. | 7,130 | $1.09M | 0.50% | −110−1.5% | Reduced |
| McAdam, LLC | 7,136 | $1.09M | 0.07% | +243+3.5% | Added |
| Reaves W H & Co Inc | 7,140 | $1.09M | 0.04% | −10−0.1% | Reduced |
| Independent Family Office, LLC | 7,140 | $1.09M | 0.58% | 00.0% | Unchanged |
| Perissos Private Wealth Management, LLC | 7,144 | $1.09M | 0.99% | +7,144 | New |
| Wealth Advisors of Iowa, LLC | 7,154 | $1.09M | 0.66% | +190+2.7% | Added |
| Ledgewood Wealth Advisors, LLC | 7,172 | $1.09M | 1.01% | −600−7.7% | Reduced |
| Signature Resources Capital Management, LLC | 7,759 | $1.09M | 1.03% | 00.0% | Unchanged |
| ICA Group Wealth Management, LLC | 7,198 | $1.10M | 0.22% | +215+3.1% | Added |
| New Vernon Investment Management LLC | 7,200 | $1.10M | 0.93% | 00.0% | Unchanged |
| Thrive Capital Management, LLC | 7,274 | $1.10M | 0.59% | +3,640+100.2% | Added |
| DDFG, Inc | 7,240 | $1.10M | 0.35% | −200−2.7% | Reduced |
| Fiducient Advisors LLC | 7,240 | $1.10M | 0.22% | +666+10.1% | Added |
| Wealth Effects LLC | 7,250 | $1.10M | 0.41% | −1,837−20.2% | Reduced |
| Watershed Private Wealth LLC | 7,253 | $1.10M | 0.49% | +39+0.5% | Added |
| Keating Wealth Management LLC | 7,260 | $1.11M | 0.66% | 00.0% | Unchanged |
| Independence Bank of Kentucky | 7,271 | $1.11M | 0.33% | +1,178+19.3% | Added |
| Capital Market Strategies LLC | 7,275 | $1.11M | 0.84% | +320+4.6% | Added |
| Dunhill Financial, LLC | 7,176 | $1.11M | 0.82% | −20−0.3% | Reduced |
| Guardian Wealth Advisors, LLC | 7,282 | $1.11M | 0.14% | +210+3.0% | Added |
| Legacy Private Trust Co. | 7,306 | $1.11M | 0.08% | +808+12.4% | Added |
| Absher Wealth Management, LLC | 7,312 | $1.11M | 0.15% | +53+0.7% | Added |
| First Financial Bank - Trust Division | 7,331 | $1.12M | 0.11% | −436−5.6% | Reduced |
| Smallwood Wealth Investment Management, LLC | 7,340 | $1.12M | 0.87% | 00.0% | Unchanged |
| ASB Consultores, LLC | 7,349 | $1.12M | 0.29% | +7,349 | New |
| Fiduciary Family Office, LLC | 7,351 | $1.12M | 0.44% | −1,349−15.5% | Reduced |
| Green Harvest Asset Management LLC | 7,357 | $1.12M | 0.03% | −360−4.7% | Reduced |
| KKM Financial LLC | 7,360 | $1.12M | 0.55% | 00.0% | Unchanged |
| apricus wealth, LLC | 7,365 | $1.12M | 0.79% | +100+1.4% | Added |
| Trust Co of the South | 7,367 | $1.12M | 0.26% | −879−10.7% | Reduced |
| Madrona Financial Services, LLC | 7,376 | $1.12M | 0.39% | +121+1.7% | Added |
| Exchange Bank | 7,377 | $1.12M | 0.92% | −1,931−20.7% | Reduced |
| Eagle Rock Investment Company, LLC | 7,380 | $1.12M | 0.21% | 00.0% | Unchanged |
| Investment Partners, Ltd. | 7,383 | $1.12M | 0.51% | −63−0.8% | Reduced |
| Investmark Advisory Group LLC | 7,395 | $1.13M | 0.62% | 00.0% | Unchanged |
| Cladis Investment Advisory, LLC | 7,405 | $1.13M | 0.83% | +1,825+32.7% | Added |
| ICONIQ Capital, LLC | 7,430 | $1.13M | 0.02% | +689+10.2% | Added |
| Wisconsin Capital Management LLC | 7,440 | $1.13M | 0.59% | 00.0% | Unchanged |
| Indiana Trust & Investment Management CO | 7,447 | $1.13M | 0.46% | +754+11.3% | Added |
| Adalta Capital Management LLC | 7,455 | $1.14M | 0.63% | −200−2.6% | Reduced |
| Fortitude Family Office, LLC | 7,468 | $1.14M | 0.76% | 00.0% | Unchanged |
| Select Asset Management & Trust | 7,471 | $1.14M | 0.47% | 00.0% | Unchanged |
| First Business Financial Services, Inc. | 7,490 | $1.14M | 0.12% | 00.0% | Unchanged |
| D L Carlson Investment Group Inc | 7,501 | $1.14M | 0.22% | −783−9.5% | Reduced |
| Householder Group Estate & Retirement Specialist, LLC | 7,515 | $1.14M | 0.34% | +569+8.2% | Added |
| Black Diamond Financial, LLC | 8,127 | $1.15M | 0.31% | 00.0% | Unchanged |
| Citizens Business Bank | 7,525 | $1.15M | 0.24% | −30.0% | Reduced |
| Pennsylvania Capital Management Inc | 7,547 | $1.15M | 0.47% | −2,733−26.6% | Reduced |
| Xcel Wealth Management, LLC | 7,560 | $1.15M | 0.36% | 00.0% | Unchanged |
| L.M. Kohn & Company | 7,576 | $1.15M | 0.32% | +290+4.0% | Added |
| Kraft, Davis & Associates, LLC | 6,752 | $1.15M | 0.35% | −25−0.4% | Reduced |
| KLR Investment Advisors, LLC | 7,307 | $1.15M | 0.83% | 00.0% | Unchanged |
| Matthew Goff Investment Advisor, LLC | 7,590 | $1.16M | 0.23% | +160+2.2% | Added |
| Fortress Wealth Group, LLC | 6,742 | $1.16M | 0.62% | +219+3.4% | Added |
| Cim, LLC | 7,607 | $1.16M | 0.18% | −36−0.5% | Reduced |
| Truvestments Capital LLC | 7,621 | $1.16M | 0.45% | +1,762+30.1% | Added |
| Central Valley Advisors, LLC | 7,640 | $1.16M | 0.60% | +44+0.6% | Added |
| Founders Financial Alliance, LLC | 7,657 | $1.17M | 0.35% | −111−1.4% | Reduced |
| Investment Advisory Group, LLC | 7,672 | $1.17M | 0.48% | +185+2.5% | Added |
| JSF Financial, LLC | 7,693 | $1.17M | 0.37% | −200−2.5% | Reduced |
| Physicians Financial Services, Inc. | 7,700 | $1.17M | 0.41% | 00.0% | Unchanged |
| Consolidated Portfolio Review Corp | 7,705 | $1.17M | 0.31% | −3,286−29.9% | Reduced |
| Creative Financial Designs Inc | 7,713 | $1.17M | 0.11% | +64+0.8% | Added |
| Coyle Financial Counsel LLC | 7,737 | $1.18M | 0.42% | +135+1.8% | Added |
| Midwest Professional Planners, LTD. | 7,737 | $1.18M | 0.41% | +3,100+66.9% | Added |
| Torray LLC | 7,748 | $1.18M | 0.18% | +55+0.7% | Added |
| Steele Capital Management, Inc. | 7,764 | $1.18M | 0.07% | +10+0.1% | Added |
| Texas Capital Bank Wealth Management Services Inc | 7,801 | $1.19M | 0.13% | −1,419−15.4% | Reduced |
| Vaughan David Investments LLC | 7,803 | $1.19M | 0.03% | +2,371+43.6% | Added |
| Harbor Advisory Corp | 7,825 | $1.19M | 0.41% | 00.0% | Unchanged |
| E&G Advisors, LP | 7,841 | $1.19M | 0.37% | −28−0.4% | Reduced |
| Next Capital Management LLC | 7,842 | $1.19M | 0.49% | +3,519+81.4% | Added |
| Baron Silver Stevens Financial Advisors, LLC | 7,863 | $1.20M | 0.23% | +1,340+20.5% | Added |
| waypoint wealth counsel | 7,865 | $1.20M | 0.92% | −632−7.4% | Reduced |
| Barings LLC | 7,866 | $1.20M | 0.03% | −1,128−12.5% | Reduced |
| Ethos Financial Group, LLC | 7,861 | $1.20M | 0.23% | +156+2.0% | Added |