Skip to main content

Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q1 2024

Institutional positions in Alphabet Inc. as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,960
+91 vs. Q4 2023
Shares held
3.35B
−33.0M (−1.0%) vs. Q4 2023
Total value
$509.9B
+$33.2B (+7.0%) vs. Q4 2023
New holders
219
1,510 more added
Sold out
128
1,695 more reduced

55 institutions that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2024: 3,960 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ1 2024: $509.9B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q1 2024

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q4 2023.

Institutions holding GOOG in Q1 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Twin Focus Capital Partners, LLC4,575$696.6K0.13%+625+15.8%Added
Tompkins Financial Corp4,579$697.2K0.08%−219−4.6%Reduced
Morling Financial Advisors, LLC4,598$700.1K0.40%−343−6.9%Reduced
Riverwater Partners LLC4,599$700.2K0.51%+1,072+30.4%Added
Priebe Wealth Holdings LLC4,603$700.9K0.55%+75+1.7%Added
Olistico Wealth, LLC4,605$701.2K0.51%00.0%Unchanged
Hanseatic Management Services Inc4,609$701.8K1.06%+129+2.9%Added
Bullock Wealth Management Group4,496$703.6K0.47%+4,496New
Cherrydale Wealth Management, LLC4,638$706.2K0.33%00.0%Unchanged
Aletheian Wealth Advisors LLC4,650$708.0K0.38%+402+9.5%Added
Farmers National Bank4,653$708.5K0.21%−316−6.4%Reduced
Mattern Capital Management, LLC4,666$710.4K0.10%+3,011+181.9%Added
UMA Financial Services, Inc.4,572$713.2K0.15%−119−2.5%Reduced
Capasso Planning Partners LLC4,687$713.4K0.30%+4,687New
Savvy Advisors, Inc.4,694$714.7K0.41%+2,201+88.3%Added
S.A. Mason LLC4,695$714.9K0.43%+175+3.9%Added
RKL Wealth Management LLC4,696$715.0K0.07%00.0%Unchanged
Carlson Capital Management4,710$717.1K0.03%−9,098−65.9%Reduced
Centennial Bank4,715$717.9K0.37%−25−0.5%Reduced
Brick & Kyle, Associates4,600$719.0K0.32%00.0%Unchanged
Power Wealth Management LLC4,723$719.1K0.45%−267−5.4%Reduced
Summa Corp.4,742$722.3K0.39%+22+0.5%Added
BlackDiamond Wealth Management Inc.4,751$723.3K0.52%+99+2.1%Added
Private Portfolio Partners LLC4,752$723.5K0.15%+938+24.6%Added
Vista Capital Partners, Inc.4,767$725.8K0.09%−268−5.3%Reduced
Bedell Frazier Investment Counseling, LLC4,771$726.4K0.18%−24−0.5%Reduced
Martin Capital Advisors, LLP4,790$729.3K0.57%00.0%Unchanged
Sitrin Capital Management LLC4,800$730.8K0.40%00.0%Unchanged
Kearns & Associates LLC4,800$730.8K0.57%00.0%Unchanged
Mowery & Schoenfeld Wealth Management, LLC4,811$732.6K1.41%−9−0.2%Reduced
Tacita Capital Inc4,820$733.9K0.51%00.0%Unchanged
Global Strategic Investment Solutions, LLC4,827$735.0K0.09%−219−4.3%Reduced
Halbert Hargrove Global Advisors, LLC4,840$736.9K0.05%+4,840New
Riversedge Advisors, LLC4,848$738.2K0.18%+207+4.5%Added
Advus Financial Partners, LLC4,849$738.3K0.23%−97−2.0%Reduced
Exchange Traded Concepts, LLC4,854$739.1K0.02%+990+25.6%Added
Sandy Cove Advisors, LLC4,875$742.3K0.34%−451−8.5%Reduced
Maxwell Wealth Strategies Inc.4,279$742.7K0.38%+1,059+32.9%Added
Resources Management Corp4,885$744.0K0.11%−130−2.6%Reduced
South Street Advisors LLC4,890$744.6K0.12%+800+19.6%Added
Rakuten Securities, Inc.4,905$746.8K0.33%+3,215+190.2%Added
FRG Family Wealth Advisors LLC4,540$747.5K0.15%00.0%Unchanged
Keynote Financial Services LLC4,910$747.6K0.63%+4,910New
LGL Partners, LLC4,913$748.1K0.13%−147−2.9%Reduced
Legacy Edge Advisors, LLC4,920$749.1K0.16%−80−1.6%Reduced
One Charles Private Wealth Services, LLC4,920$749.1K0.33%+212+4.5%Added
Profit Investment Management, LLC4,922$749.4K0.42%−57−1.1%Reduced
Salomon & Ludwin, LLC4,936$751.6K0.06%−97−1.9%Reduced
Greatmark Investment Partners, Inc.4,939$752.0K0.11%−82−1.6%Reduced
Wills Financial Group, Inc.4,940$752.2K0.35%00.0%Unchanged
Vista Investment Management4,950$753.7K0.31%−517−9.5%Reduced
MPS Loria Financial Planners, LLC4,950$753.7K0.25%+50+1.0%Added
Auxier Asset Management4,954$754.3K0.11%00.0%Unchanged
Insight Wealth Strategies, LLC4,954$754.3K0.11%+4,954New
Signature Wealth Management Partners, LLC4,963$755.7K0.62%+303+6.5%Added
Perkins Coie Trust Co4,965$756.0K0.18%00.0%Unchanged
Abel Hall, LLC4,976$757.6K0.57%−150−2.9%Reduced
ForthRight Wealth Management, LLC4,979$758.1K0.27%00.0%Unchanged
Consilium Wealth Advisory, LLC4,985$759.0K0.43%+280+6.0%Added
JGP Wealth Management, LLC4,991$759.9K0.11%−110−2.2%Reduced
Carmel Capital Partners, LLC5,001$761.5K0.31%−1,840−26.9%Reduced
Fiduciary Alliance LLC4,867$761.7K0.13%+67+1.4%Added
Jacobsen Capital Management5,015$763.6K0.35%+25+0.5%Added
Hengehold Capital Management LLC5,019$764.2K0.08%+753+17.7%Added
Heritage Financial Services, LLC5,020$764.3K0.11%+413+9.0%Added
Hexagon Capital Partners LLC5,021$764.5K0.17%−442−8.1%Reduced
Geometric Wealth Advisors5,027$765.4K0.18%00.0%Unchanged
Howard Financial Services, Ltd.5,027$765.4K0.13%+81+1.6%Added
Trinity Financial Advisors LLC5,029$765.7K0.34%00.0%Unchanged
Lee Financial Co5,031$766.0K0.13%+30+0.6%Added
Fi3 FINANCIAL ADVISORS, LLC4,538$766.9K0.35%+1,257+38.3%Added
Wilson & Boucher Capital Management, LLC5,038$767.1K0.60%−72−1.4%Reduced
Tillman Hartley LLC5,040$767.4K0.26%00.0%Unchanged
Hutchens & Kramer Investment Management Group, LLC4,915$769.2K0.46%+337+7.4%Added
Saranac Partners Ltd5,053$769.4K0.47%−1,058−17.3%Reduced
Warther Private Wealth, LLC5,087$774.5K0.35%+527+11.6%Added
Insight 2811, Inc.5,088$774.7K0.40%−30−0.6%Reduced
Sachetta, LLC5,502$775.4K0.37%00.0%Unchanged
San Luis Wealth Advisors LLC5,100$777.0K0.41%00.0%Unchanged
Opal Wealth Advisors, LLC5,112$778.4K0.26%−847−14.2%Reduced
Lion Street Advisors, LLC5,546$781.6K0.32%00.0%Unchanged
Aft, Forsyth & Company, Inc.5,140$782.6K0.45%−500−8.9%Reduced
Aberdeen Wealth Management LLC5,140$782.6K0.46%00.0%Unchanged
Pacific Center for Financial Services5,142$782.9K0.22%+302+6.2%Added
Sageworth Trust Co of South Dakota5,145$783.4K1.21%+1,105+27.4%Added
Retirement Planning Group5,155$784.9K0.06%+40+0.8%Added
Sierra Summit Advisors LLC5,170$787.2K0.21%−500−8.8%Reduced
Family Asset Management, LLC5,190$790.2K0.49%+25+0.5%Added
Atticus Wealth Management, LLC5,191$790.4K0.26%−153−2.9%Reduced
Canopy Partners, LLC5,200$791.8K0.39%+1,360+35.4%Added
West Michigan Advisors, LLC5,202$792.1K0.26%+117+2.3%Added
Glen Eagle Advisors, LLC5,235$797.1K0.15%−46−0.9%Reduced
JBR Co Financial Management Inc5,240$797.8K0.64%−60−1.1%Reduced
Safeguard Investment Advisory Group, LLC5,240$797.8K0.27%+221+4.4%Added
Abacus Wealth Partners, LLC5,246$798.8K0.13%+1,268+31.9%Added
ICW Investment Advisors LLC5,257$800.5K0.36%−31−0.6%Reduced
Three Bridge Wealth Advisors, LLC5,260$800.9K0.32%00.0%Unchanged
Gold Investment Management Ltd.5,264$801.5K0.32%+291+5.9%Added
Crew Capital Management, Ltd.5,273$802.9K0.65%+1,840+53.6%Added
Fragasso Group Inc.5,281$804.1K0.07%−45−0.8%Reduced