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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q4 2023

Institutional positions in Alphabet Inc. as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,924
+342 vs. Q3 2023
Shares held
3.40B
−25.6M (−0.7%) vs. Q3 2023
Total value
$478.7B
+$28.0B (+6.2%) vs. Q3 2023
New holders
429
1,357 more added
Sold out
87
1,584 more reduced

67 institutions that held it in Q3 2023 haven't filed for Q4 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2023: 3,924 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ4 2023: $478.7B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q4 2023

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q3 2023.

Institutions holding GOOG in Q4 2023
InstitutionSharesValue% of portfolioChange in sharesAction
W Advisors, LLC2,103$296.4K0.22%00.0%Unchanged
Heartland Bank & Trust Co2,107$296.9K0.20%00.0%Unchanged
Coppell Advisory Solutions LLC2,113$297.8K0.06%+313+17.4%Added
Excalibur Management Corp2,116$298.2K0.14%+525+33.0%Added
Chesapeake Wealth Management2,120$298.8K0.12%−105−4.7%Reduced
Bay Rivers Group2,120$298.8K0.19%00.0%Unchanged
Manchester Financial Inc2,124$299.3K0.08%+74+3.6%Added
Raffa Wealth Management, LLC2,124$299.3K0.09%−500−19.1%Reduced
Outlook Wealth Advisors, LLC2,126$299.6K0.10%+2,126New
Towercrest Capital Management2,131$300.3K0.05%+51+2.5%Added
ODonnell Financial Services, LLC2,135$300.9K0.15%00.0%Unchanged
Day & Ennis, LLC2,140$301.6K0.11%00.0%Unchanged
Purus Wealth Management, LLC2,150$303.0K0.18%00.0%Unchanged
Summit Wealth Partners, LLC2,150$303.0K0.07%+60+2.9%Added
Smart Portfolios, LLC2,044$304.0K0.36%+2,044New
Hall Capital Management Co Inc2,160$304.4K0.18%−10−0.5%Reduced
Grace & White Inc2,160$304.4K0.05%00.0%Unchanged
New Insight Wealth Advisors2,160$304.4K0.21%+2,160New
M3 Advisory Group, LLC2,165$305.1K0.36%+2,165New
Bullseye Investment Management, LLC2,170$305.8K0.19%−190−8.1%Reduced
Shulman DeMeo Asset Management LLC2,173$306.2K0.09%00.0%Unchanged
First Fiduciary Investment Counsel, Inc.2,180$307.0K0.07%00.0%Unchanged
Dividend Assets Capital, LLC2,180$307.0K0.06%00.0%Unchanged
Hill Investment Group Partners, LLC2,181$307.4K0.05%−20−0.9%Reduced
Golden Road Advisors LLC2,186$308.1K0.29%+2,186New
Mayfair Advisory Group, LLC2,210$308.4K0.26%00.0%Unchanged
Northern Financial Advisors Inc2,189$308.5K0.26%−117−5.1%Reduced
Moser Wealth Advisors, LLC2,190$308.6K0.20%+50+2.3%Added
Syntegra Private Wealth Group, LLC2,190$308.6K0.04%+526+31.6%Added
Biechele Royce Advisors2,195$309.0K0.10%00.0%Unchanged
Whelan Financial2,198$309.8K0.14%−110−4.8%Reduced
Blodgett Wealth Advisors, LLC2,200$310.0K0.32%00.0%Unchanged
Atlantic Edge Private Wealth Management, LLC2,200$310.0K0.13%+2,200New
Phocas Financial Corp.2,200$310.1K0.04%−60−2.7%Reduced
Mountain Pacific Investment Advisers Inc2,205$310.8K0.02%−106−4.6%Reduced
Cable Car Capital LLC2,209$311.3K0.33%+2,209New
Hillman Capital Management, Inc.2,210$311.5K0.11%00.0%Unchanged
Vannoy Advisory Group, Inc.2,214$312.0K0.26%+2,214New
Strategic Investment Advisors2,219$312.7K0.05%−18−0.8%Reduced
Wealth Advisory Solutions, LLC2,220$312.9K0.11%−620−21.8%Reduced
Galibier Capital Management Ltd.2,225$313.6K0.08%−1,000−31.0%Reduced
Lakewood Asset Management LLC2,229$314.1K0.24%−255−10.3%Reduced
Firethorn Wealth Partners, LLC2,229$314.1K0.21%+29+1.3%Added
Thompson Investment Management, Inc.2,230$314.3K0.05%−7−0.3%Reduced
Athena Investment Management2,233$314.7K0.20%00.0%Unchanged
Millennium Capital Advisors, LLC2,239$315.5K0.24%00.0%Unchanged
Capital City Trust Co2,240$315.7K0.09%−150−6.3%Reduced
Two Sigma Securities, LLC2,241$315.8K0.01%−488−17.9%Reduced
Monte Financial Group, LLC2,245$316.4K0.15%00.0%Unchanged
Indie Asset Partners, LLC2,245$316.4K0.29%+25+1.1%Added
Scarborough Advisors, LLC2,249$317.0K0.07%00.0%Unchanged
Peachtree Investment Partners, LLC2,256$317.9K0.13%−700−23.7%Reduced
Spinnaker Investment Group, LLC2,258$318.2K0.10%+46+2.1%Added
Claudia M.P. Batlle, CRP (R) LLC2,262$318.8K0.10%+2,262New
Acorn Financial Advisory Services Inc2,293$319.2K0.06%−487−17.5%Reduced
Arcus Capital Partners, LLC2,271$320.1K0.11%−20−0.9%Reduced
Atlas Private Wealth Management2,277$320.9K0.15%−70−3.0%Reduced
Acas, LLC2,277$320.9K0.37%+235+11.5%Added
Pacific Sun Financial Corp2,280$321.3K0.20%00.0%Unchanged
Stegent Equity Advisors, Inc.2,280$321.3K0.38%00.0%Unchanged
International Private Wealth Advisors LLC2,281$321.5K0.32%+2,281New
Churchill Management Corp2,282$321.6K0.00%+242+11.9%Added
Lincoln Capital Corp2,282$321.6K0.16%+106+4.9%Added
Sage Private Wealth Group, LLC2,292$323.0K0.29%−282−11.0%Reduced
Bear Mountain Capital, Inc.2,246$323.6K0.14%+2,246New
Blue Square Asset Management, LLC2,300$324.1K0.22%00.0%Unchanged
Mattern Wealth Management LLC2,300$324.1K0.08%00.0%Unchanged
King Wealth2,305$325.0K0.06%00.0%Unchanged
Cook Wealth Management Group LLC2,167$325.8K0.21%−363−14.3%Reduced
Beacon Bridge Wealth Partners, LLC2,313$326.0K0.16%−10.0%Reduced
Lakeside Advisors, INC.2,313$326.0K0.23%00.0%Unchanged
Boltwood Capital Management2,315$326.3K0.11%00.0%Unchanged
Flynn Zito Capital Management, LLC2,317$326.5K0.22%+17+0.7%Added
Talisman Wealth Advisors LLC2,328$328.1K0.49%+234+11.2%Added
Vista Investment Partners LLC2,329$328.2K0.12%+2,329New
Lathrop Investment Management Corp2,334$329.0K0.07%−1,738−42.7%Reduced
Alamar Capital Management, LLC2,340$329.8K0.26%00.0%Unchanged
Globeflex Capital L P2,350$331.2K0.03%00.0%Unchanged
Schrum Private Wealth Management LLC2,355$331.9K0.47%−445−15.9%Reduced
BNC Wealth Management, LLC2,357$332.2K0.16%−75−3.1%Reduced
Union Savings Bank2,358$332.3K0.19%−469−16.6%Reduced
Quinn Opportunity Partners LLC2,360$332.6K0.04%−4,000−62.9%Reduced
Core Wealth Advisors, Inc.2,360$332.6K0.12%+230+10.8%Added
Arrowroot Family Office, LLC2,369$333.9K0.24%−840−26.2%Reduced
Able Wealth Management LLC2,373$334.4K0.30%+2,373New
Halter Ferguson Financial Inc.2,378$335.1K0.22%+2,378New
Invenio Wealth Partners LLC2,380$335.4K0.24%−630−20.9%Reduced
Cardinal Point Capital Management, ULC2,382$335.7K0.08%−500−17.3%Reduced
Aspire Wealth Management Corp2,383$335.8K0.23%+160+7.2%Added
Fidelity D & D Bancorp Inc2,387$336.4K0.26%+68+2.9%Added
Eldridge Investment Advisors, Inc.2,388$337.0K0.09%00.0%Unchanged
Aviso Wealth Management2,398$337.9K0.24%+2,398New
Measured Wealth Private Client Group, LLC2,401$338.4K0.12%−649−21.3%Reduced
Barry Investment Advisors, LLC2,409$339.6K0.11%−98−3.9%Reduced
Full Sail Capital, LLC2,410$339.6K0.03%−225−8.5%Reduced
Colonial River Wealth Management, LLC2,414$340.2K0.20%−10−0.4%Reduced
RiverGlades Family Offices LLC2,290$340.6K0.28%+50+2.2%Added
Builder Investment Group Inc2,420$341.1K0.12%00.0%Unchanged
Advanced Asset Management Advisors Inc2,420$341.1K0.08%00.0%Unchanged
CSS LLC2,420$341.1K0.03%00.0%Unchanged