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Alphabet Inc.

GOOG
Exchange
Nasdaq
Industry
Services-Computer Programming, Data Processing, Etc.
SEC CIK
0001652044

In the last 90 days, Alphabet Inc. insiders filed 0 open-market purchases and 3 sales; 5,263 institutions reported holding it in 13F filings for Q2 2026, worth $1.19T in total; 17 superinvestors hold it, including Berkshire Hathaway and TCI Fund Management.

Other share classesGOOGLGOOGMGOOGN

13F holders, Q3 2023

Institutional positions in Alphabet Inc. as of Sep 30, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,649
+102 vs. Q2 2023
Shares held
3.43B
−28.3M (−0.8%) vs. Q2 2023
Total value
$451.5B
+$33.6B (+8.1%) vs. Q2 2023
New holders
193
1,317 more added
Sold out
91
1,554 more reduced

45 institutions that held it in Q2 2023 haven't filed for Q3 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting GOOG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2023: 3,649 institutions
Q1 2021: 3,031 institutionsQ2 2021: 3,094 institutionsQ3 2021: 3,138 institutionsQ4 2021: 3,482 institutionsQ1 2022: 3,478 institutionsQ2 2022: 3,375 institutionsQ3 2022: 3,328 institutionsQ4 2022: 3,433 institutionsQ1 2023: 3,493 institutionsQ2 2023: 3,592 institutionsQ3 2023: 3,649 institutionsQ4 2023: 3,924 institutionsQ1 2024: 3,960 institutionsQ2 2024: 4,105 institutionsQ3 2024: 4,092 institutionsQ4 2024: 4,524 institutionsQ1 2025: 4,394 institutionsQ2 2025: 4,464 institutionsQ3 2025: 4,666 institutionsQ4 2025: 5,180 institutionsQ1 2026: 5,154 institutionsQ2 2026: 5,263 institutions
Value heldQ3 2023: $451.5B
Q1 2021: $443.1BQ2 2021: $526.1BQ3 2021: $546.6BQ4 2021: $588.6BQ1 2022: $553.7BQ2 2022: $421.5BQ3 2022: $362.5BQ4 2022: $322.3BQ1 2023: $364.9BQ2 2023: $419.0BQ3 2023: $451.5BQ4 2023: $478.7BQ1 2024: $509.9BQ2 2024: $611.1BQ3 2024: $547.1BQ4 2024: $624.2BQ1 2025: $501.0BQ2 2025: $564.9BQ3 2025: $762.9BQ4 2025: $1.02TQ1 2026: $919.5BQ2 2026: $1.19T
Institutions holding GOOG and their total value by quarter
QuarterHoldersValue
Q2 20265,263$1.19T
Q1 20265,154$919.5B
Q4 20255,180$1.02T
Q3 20254,666$762.9B
Q2 20254,464$564.9B
Q1 20254,394$501.0B
Q4 20244,524$624.2B
Q3 20244,092$547.1B
Q2 20244,105$611.1B
Q1 20243,960$509.9B
Q4 20233,924$478.7B
Q3 20233,649$451.5B
Q2 20233,592$419.0B
Q1 20233,493$364.9B
Q4 20223,433$322.3B
Q3 20223,328$362.5B
Q2 20223,375$421.5B
Q1 20223,478$553.7B
Q4 20213,482$588.6B
Q3 20213,138$546.6B
Q2 20213,094$526.1B
Q1 20213,031$443.1B

Institutions, Q3 2023

Shares, value and share of portfolio for each institution holding Alphabet Inc.; share changes are against Q2 2023.

Institutions holding GOOG in Q3 2023
InstitutionSharesValue% of portfolioChange in sharesAction
First National Bank6,013$792.8K0.69%−200−3.2%Reduced
Truvestments Capital LLC6,014$792.9K0.41%+240+4.2%Added
Berkeley Capital Partners, LLC6,020$793.7K0.29%−634−9.5%Reduced
Raab & Moskowitz Asset Management LLC6,021$793.9K0.28%−100−1.6%Reduced
Yoder Wealth Management, Inc.6,030$795.1K0.66%+372+6.6%Added
Private Harbour Investment Management & Counsel, LLC6,040$796.4K0.91%−760−11.2%Reduced
Intelligence Driven Advisers, LLC5,846$796.6K0.14%+8+0.1%Added
WD Rutherford LLC6,060$799.0K0.55%+270+4.7%Added
Scissortail Wealth Management, LLC5,844$799.1K0.63%+44+0.8%Added
PBMares Wealth Management LLC6,069$800.2K0.29%+163+2.8%Added
Kathleen S. Wright Associates Inc.5,940$800.3K0.45%+5,400+1,000.0%Added
SFG Wealth Management, LLC.6,071$800.5K0.64%−14−0.2%Reduced
Bridgeworth, LLC6,080$801.6K0.09%+20+0.3%Added
626 Financial, LLC6,090$803.0K0.54%+1,523+33.3%Added
McLean Asset Management Corp5,772$803.5K0.33%−41−0.7%Reduced
San Luis Wealth Advisors LLC6,100$804.0K0.39%00.0%Unchanged
Axq Capital, LP6,100$804.3K0.28%+6,100New
Guidance Capital, Inc6,040$805.1K0.36%00.0%Unchanged
Lantz Financial LLC6,110$805.6K0.32%+82+1.4%Added
Moseley Investment Management Inc6,120$806.9K0.48%00.0%Unchanged
Stony Point Wealth Management Inc.5,799$809.0K0.42%+74+1.3%Added
Woodley Farra Manion Portfolio Management Inc6,138$809.3K0.05%+152+2.5%Added
Watershed Private Wealth LLC6,154$811.4K0.50%−3,540−36.5%Reduced
Peddock Capital Advisors, LLC6,161$812.3K0.27%−39−0.6%Reduced
Raub Brock Capital Management LP6,180$814.8K0.16%00.0%Unchanged
Householder Group Estate & Retirement Specialist, LLC6,181$815.0K0.29%+6,181New
J.P. Marvel Investment Advisors, LLC6,200$817.5K0.18%00.0%Unchanged
CTC Alternative Strategies, Ltd.6,200$817.5K1.54%+6,200New
World Equity Group, Inc.6,207$818.4K0.17%+70+1.1%Added
Ninepoint Partners LP6,207$818.4K0.09%+1,296+26.4%Added
Arvest Trust Co N A6,220$820.1K0.05%−629−9.2%Reduced
BIP Wealth, LLC6,244$823.3K0.08%+1,448+30.2%Added
Avenue 1 Advisors, LLC6,250$824.1K0.40%+42+0.7%Added
Coerente Capital Management6,255$824.7K0.18%00.0%Unchanged
Anchor Capital Advisors LLC6,265$826.0K0.02%00.0%Unchanged
V Wealth Advisors LLC6,271$826.8K0.67%−17,903−74.1%Reduced
Meritage Portfolio Management6,289$829.0K0.06%−372−5.6%Reduced
Reston Wealth Management LLC6,293$829.7K0.42%+589+10.3%Added
Garrett Investment Advisors LLC6,299$830.5K0.11%+2,275+56.5%Added
Mason & Associates Inc6,314$832.5K0.27%−40−0.6%Reduced
Seelaus Asset Management LLC6,344$836.5K0.95%−720−10.2%Reduced
Blue Barn Wealth, LLC6,344$836.5K0.55%+196+3.2%Added
Saranac Partners Ltd6,353$837.6K0.47%−360−5.4%Reduced
Armstrong, Fleming & Moore, Inc6,360$838.6K0.81%−240−3.6%Reduced
Quinn Opportunity Partners LLC6,360$838.6K0.11%00.0%Unchanged
Greenup Street Wealth Management LLC6,380$841.2K0.27%00.0%Unchanged
Wilkinson Global Asset Management LLC6,391$842.7K0.06%+31+0.5%Added
First County Bank6,398$843.6K0.44%+95+1.5%Added
Genoa Capital Gestora de Recursos Ltda.6,400$843.8K1.34%+6,400New
CJM Wealth Advisers, Ltd.6,410$845.2K0.41%00.0%Unchanged
Burke & Herbert Bank & Trust Co6,420$846.5K0.68%−964−13.1%Reduced
Capital Insight Partners, LLC6,420$846.5K0.19%+131+2.1%Added
HFR Wealth Management, LLC6,424$847.0K0.25%00.0%Unchanged
Cardinal Strategic Wealth Guidance6,435$848.5K0.39%+800+14.2%Added
CPA Asset Management LLC6,440$849.1K0.60%+220+3.5%Added
Wealthstream Advisors, Inc.6,453$850.9K0.44%+2,982+85.9%Added
Financial & Tax Architects, LLC6,458$851.5K0.26%+1,406+27.8%Added
Delta Asset Management LLC6,475$853.7K0.09%−340−5.0%Reduced
Goldstein Advisors, LLC6,479$854.3K0.18%+711+12.3%Added
Intact Investment Management Inc.6,480$854.4K0.04%+860+15.3%Added
Aveo Capital Partners, LLC6,493$856.1K0.11%−321−4.7%Reduced
Sherbrooke Park Advisers LLC6,494$856.2K0.27%+6,494New
Hoertkorn Richard Charles6,500$857.0K0.43%00.0%Unchanged
Global Financial Private Client, LLC6,348$858.1K0.44%+8+0.1%Added
1776 Wealth LLC6,510$858.3K0.45%00.0%Unchanged
Blue Zone Wealth Advisors, LLC6,520$859.7K0.38%−35−0.5%Reduced
Paladin Advisory Group, LLC6,520$859.7K0.72%00.0%Unchanged
Lountzis Asset Management, LLC6,520$860.0K0.48%00.0%Unchanged
Coastal Bridge Advisors, LLC6,540$862.3K0.23%−6,252−48.9%Reduced
MTM Investment Management, LLC6,558$864.7K0.44%00.0%Unchanged
Retirement Income Solutions, Inc6,560$864.9K0.24%−30−0.5%Reduced
Core Wealth Partners LLC6,560$864.9K0.79%00.0%Unchanged
Cora Capital Advisors LLC6,566$865.7K0.58%−175−2.6%Reduced
Fortress Wealth Group, LLC6,495$865.8K0.58%−143−2.2%Reduced
Hazlett, Burt & Watson, Inc.6,581$867.0K0.65%+59+0.9%Added
West Bancorporation Inc6,578$867.3K0.61%+24+0.4%Added
SAM Advisors, LLC6,580$867.6K0.38%−24−0.4%Reduced
FSB Premier Wealth Management, Inc.6,586$868.4K0.48%+978+17.4%Added
Tilia Fiduciary Partners, Inc.6,589$868.8K0.90%+102+1.6%Added
Searle & Co.6,590$868.9K0.30%00.0%Unchanged
Annex Advisory Services, LLC6,590$868.9K0.05%+83+1.3%Added
Capital Market Strategies LLC6,523$869.6K0.87%−281−4.1%Reduced
Patron Partners Advisors, LLC6,603$870.6K0.64%−240−3.5%Reduced
Imprint Wealth LLC6,605$870.9K0.74%−180−2.7%Reduced
REDW Wealth LLC6,606$871.0K0.27%+65+1.0%Added
Summit Wealth & Retirement Planning, Inc.6,610$871.5K0.35%−690−9.5%Reduced
Liberty One Investment Management, LLC6,611$871.7K0.13%−175−2.6%Reduced
Pine Haven Investment Counsel, Inc6,620$872.8K0.91%−210−3.1%Reduced
Annis Gardner Whiting Capital Advisors, LLC6,628$873.9K0.47%+6,628New
Evermay Wealth Management LLC6,630$874.2K0.18%−200−2.9%Reduced
Security National Bank6,570$874.7K0.25%00.0%Unchanged
Reaves W H & Co Inc6,650$877.0K0.03%00.0%Unchanged
M. Kulyk & Associates, LLC6,666$878.9K0.24%−177−2.6%Reduced
Bourgeon Capital Management LLC6,668$879.2K0.21%+83+1.3%Added
L.M. Kohn & Company6,686$881.5K0.32%00.0%Unchanged
Indiana Trust & Investment Management CO6,693$882.5K0.45%+363+5.7%Added
CV Advisors LLC6,717$885.6K0.71%00.0%Unchanged
Laraway Financial Inc6,722$886.3K0.92%+28+0.4%Added
Asset Management Group, Inc.6,735$888.0K0.20%+102+1.5%Added
Harrell Investment Partners, LLC6,607$893.1K0.30%+170+2.6%Added