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Salesforce, Inc.

CRM
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001108524

In the last 90 days, Salesforce, Inc. insiders filed 1 open-market purchase and 1 sale; 2,492 institutions reported holding it in 13F filings for Q2 2026, worth $109.5B in total; 4 superinvestors hold it, including Harris Associates (Oakmark) and ValueAct Capital.

13F holders, Q4 2025

Institutional positions in Salesforce, Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
2,958
+206 vs. Q3 2025
Shares held
809.9M
+53.5M (+7.1%) vs. Q3 2025
Total value
$201.9B
+$22.6B (+12.6%) vs. Q3 2025
New holders
414
1,085 more added
Sold out
208
1,234 more reduced

63 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting CRM on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 2,959 institutions
Q1 2021: 1,989 institutionsQ2 2021: 2,071 institutionsQ3 2021: 2,188 institutionsQ4 2021: 2,356 institutionsQ1 2022: 2,282 institutionsQ2 2022: 2,140 institutionsQ3 2022: 2,060 institutionsQ4 2022: 2,027 institutionsQ1 2023: 2,183 institutionsQ2 2023: 2,301 institutionsQ3 2023: 2,294 institutionsQ4 2023: 2,601 institutionsQ1 2024: 2,769 institutionsQ2 2024: 2,630 institutionsQ3 2024: 2,657 institutionsQ4 2024: 3,110 institutionsQ1 2025: 2,956 institutionsQ2 2025: 2,960 institutionsQ3 2025: 2,816 institutionsQ4 2025: 2,959 institutionsQ1 2026: 2,696 institutionsQ2 2026: 2,492 institutions
Value heldQ4 2025: $201.9B
Q1 2021: $151.3BQ2 2021: $178.1BQ3 2021: $207.8BQ4 2021: $195.5BQ1 2022: $163.0BQ2 2022: $128.2BQ3 2022: $111.4BQ4 2022: $100.8BQ1 2023: $153.3BQ2 2023: $161.7BQ3 2023: $155.1BQ4 2023: $204.8BQ1 2024: $235.7BQ2 2024: $198.8BQ3 2024: $209.1BQ4 2024: $258.7BQ1 2025: $209.1BQ2 2025: $210.0BQ3 2025: $179.8BQ4 2025: $201.9BQ1 2026: $137.9BQ2 2026: $109.5B
Institutions holding CRM and their total value by quarter
QuarterHoldersValue
Q2 20262,492$109.5B
Q1 20262,696$137.9B
Q4 20252,959$201.9B
Q3 20252,816$179.8B
Q2 20252,960$210.0B
Q1 20252,956$209.1B
Q4 20243,110$258.7B
Q3 20242,657$209.1B
Q2 20242,630$198.8B
Q1 20242,769$235.7B
Q4 20232,601$204.8B
Q3 20232,294$155.1B
Q2 20232,301$161.7B
Q1 20232,183$153.3B
Q4 20222,027$100.8B
Q3 20222,060$111.4B
Q2 20222,140$128.2B
Q1 20222,282$163.0B
Q4 20212,356$195.5B
Q3 20212,188$207.8B
Q2 20212,071$178.1B
Q1 20211,989$151.3B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Salesforce, Inc.; share changes are against Q3 2025.

Institutions holding CRM in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
St. Louis Financial Planners Asset Management, LLC10,882$2.88M1.77%+10,882New
Icon Advisers Inc10,862$2.88M0.62%−1,000−8.4%Reduced
Savvy Advisors, Inc.10,830$2.87M0.09%+2,994+38.2%Added
Atala Financial Inc10,825$2.87M1.84%+688+6.8%Added
Fulton Bank, N.A.10,773$2.85M0.10%00.0%Unchanged
Harbour Capital Advisors, LLC11,228$2.85M0.58%−125−1.1%Reduced
Alta Capital Management LLC10,743$2.85M0.19%−2,750−20.4%Reduced
Insigneo Advisory Services, LLC10,727$2.84M0.20%−1,100−9.3%Reduced
SCS Capital Management LLC10,692$2.84M0.03%+136+1.3%Added
Trust Asset Management LLC10,637$2.82M0.19%−396−3.6%Reduced
Capital Investment Advisors, LLC10,634$2.82M0.04%+96+0.9%Added
Nations Financial Group Inc,10,630$2.82M0.15%+644+6.4%Added
OMC Financial Services LTD10,623$2.81M1.05%−592−5.3%Reduced
Avestar Capital, LLC10,610$2.81M0.19%−529−4.7%Reduced
Cornerstone Wealth Management, LLC10,563$2.80M0.15%+6,115+137.5%Added
BFSG, LLC10,557$2.80M0.27%+511+5.1%Added
RMR Wealth Builders10,520$2.79M0.22%+2,431+30.1%Added
Strategic Advisors LLC10,510$2.78M0.44%+289+2.8%Added
Cornerstone Planning, LLC10,464$2.78M0.65%+10,464New
Sofos Investments, Inc.10,501$2.78M0.54%+1,193+12.8%Added
Concord Asset Management, LLC10,494$2.78M0.48%−48−0.5%Reduced
Morangie Management LLC10,443$2.77M2.21%+3,822+57.7%Added
Hillman Capital Management, Inc.10,397$2.75M1.73%−1,974−16.0%Reduced
Houlihan Financial Resource Group, Ltd.11,298$2.75M1.04%+6,071+116.1%Added
Coastal Bridge Advisors, LLC10,330$2.74M0.20%+457+4.6%Added
Jones Kertz & Associates, Inc.10,293$2.73M1.40%+10,293New
Folger Nolan Fleming Douglas Capital Management, Inc10,271$2.72M0.28%−195−1.9%Reduced
Zhang Financial LLC10,234$2.71M0.10%−1,755−14.6%Reduced
Boyd Watterson Asset Management LLC10,133$2.68M0.77%+849+9.1%Added
Ronald Blue Trust, Inc.10,125$2.68M0.03%+318+3.2%Added
Aft, Forsyth & Company, Inc.10,104$2.68M1.16%−130−1.3%Reduced
Missouri Trust & Investment Co10,089$2.67M0.78%−21−0.2%Reduced
Udine Wealth Management, Inc.10,042$2.66M1.26%+10,042New
Segment Wealth Management, LLC9,994$2.65M0.15%−340−3.3%Reduced
VeraBank, N.A.9,978$2.64M0.48%−100−1.0%Reduced
Lord, Abbett & Co. LLC9,968$2.64M0.01%−1,994−16.7%Reduced
Carmel Capital Partners, LLC9,919$2.63M0.92%+6,841+222.3%Added
Douglass Winthrop Advisors, LLC9,910$2.63M0.05%+191+2.0%Added
LifePlan Financial, LLC9,884$2.62M2.01%+718+7.8%Added
Western Wealth Management, LLC9,864$2.61M0.12%+112+1.1%Added
Convergence Investment Partners, LLC9,846$2.61M0.52%+8,625+706.4%Added
Fidelis Capital Partners, LLC9,843$2.61M0.19%−2,660−21.3%Reduced
Valley National Advisers Inc9,832$2.60M0.36%−939−8.7%Reduced
Invst, LLC9,786$2.59M0.28%+3,715+61.2%Added
Community Bank, N.A.9,772$2.59M0.31%+443+4.7%Added
Sculati Wealth Management, LLC9,771$2.59M0.91%−250−2.5%Reduced
CWA Asset Management Group, LLC9,754$2.58M0.09%−876−8.2%Reduced
Cache Advisors, LLC9,668$2.56M0.31%−2,884−23.0%Reduced
Institute for Wealth Management, LLC.9,649$2.56M0.27%−190−1.9%Reduced
Jamison Private Wealth Management, Inc.9,620$2.55M0.31%+731+8.2%Added
Tiemann Investment Advisors, LLC9,580$2.54M0.99%−175−1.8%Reduced
Midwest Professional Planners, LTD.9,546$2.53M0.60%−4,120−30.1%Reduced
Capstone Investment Advisors, LLC9,470$2.51M0.02%−69,565−88.0%Reduced
Cetera Trust Company, N.A9,446$2.50M1.34%+10+0.1%Added
Principle Wealth Partners LLC9,441$2.50M0.14%−194−2.0%Reduced
Bay Rivers Group9,430$2.50M1.01%−343−3.5%Reduced
Premier Path Wealth Partners, LLC9,423$2.50M0.32%−533−5.4%Reduced
Poehling Capital Management, LLC9,412$2.49M0.51%+7,586+415.4%Added
Dana Investment Advisors, Inc.9,392$2.49M0.07%+827+9.7%Added
Compton Wealth Advisory Group, LLC9,386$2.49M0.54%−306−3.2%Reduced
Congress Park Capital LLC9,384$2.49M0.74%−1,174−11.1%Reduced
Comprehensive Financial Consultants Institutional, Inc.9,348$2.48M0.75%+653+7.5%Added
Texas Yale Capital Corp.9,339$2.47M0.07%+20+0.2%Added
SeaCrest Wealth Management, LLC9,294$2.47M0.25%−258−2.7%Reduced
Chemung Canal Trust Co9,332$2.47M0.49%+7,812+513.9%Added
Cove Private Wealth, LLC9,300$2.46M0.73%+884+10.5%Added
Ascent Wealth Partners, LLC9,273$2.46M0.28%−18−0.2%Reduced
Susquehanna Portfolio Strategies, LLC9,256$2.45M0.04%00.0%Unchanged
Eastern Bank9,229$2.44M0.04%+84+0.9%Added
Sowell Financial Services LLC9,222$2.44M0.09%+1,037+12.7%Added
EverSource Wealth Advisors, LLC9,193$2.44M0.09%−194−2.1%Reduced
Rossmore Private Capital9,173$2.43M0.22%+2,659+40.8%Added
Nationale-Nederlanden Powszechne Towarzystwo Emerytalne S.A.9,183$2.43M0.22%00.0%Unchanged
Boltwood Capital Management9,151$2.42M0.63%−85−0.9%Reduced
Jacobi Capital Management LLC9,142$2.42M0.14%+158+1.8%Added
TLWM9,121$2.42M0.44%−84−0.9%Reduced
FRG Family Wealth Advisors LLC9,117$2.42M0.37%−3,789−29.4%Reduced
FOCUS Wealth Advisors, LLC9,088$2.41M1.12%+130+1.5%Added
Arthur M. Cohen & Associates, LLC9,067$2.40M0.39%−1,653−15.4%Reduced
Cigna Investments Inc9,045$2.40M0.35%−73−0.8%Reduced
Portfolio Design Labs, LLC9,025$2.39M0.39%+305+3.5%Added
Brevan Howard Capital Management LP9,025$2.39M0.05%−9,180−50.4%Reduced
Axxcess Wealth Management, LLC9,025$2.39M0.04%−1,278−12.4%Reduced
Weaver Capital Management LLC9,023$2.39M0.51%+638+7.6%Added
Elevated Financial Group LLC9,009$2.39M0.83%+9,009New
Thoroughbred Financial Services, LLC9,005$2.38M0.14%−1,550−14.7%Reduced
Power Wealth Management LLC8,970$2.38M0.84%+426+5.0%Added
Moneta Group Investment Advisors LLC8,964$2.37M0.02%−905−9.2%Reduced
Welch & Forbes LLC8,958$2.37M0.03%−14−0.2%Reduced
Clarius Group, LLC8,892$2.36M0.13%−824−8.5%Reduced
Y.D. More Investments Ltd8,855$2.35M0.11%−3,372−27.6%Reduced
Sovran Advisors, LLC10,016$2.34M0.20%+2,913+41.0%Added
Teamwork Financial Advisors, LLC8,689$2.30M0.25%+1,311+17.8%Added
Venturi Wealth Management, LLC8,684$2.30M0.10%+501+6.1%Added
Hilltop Holdings Inc.8,618$2.28M0.14%−4,058−32.0%Reduced
HighVista Strategies LLC8,613$2.28M0.59%−4,272−33.2%Reduced
Nelson Capital Management, LLC8,581$2.27M0.27%−134−1.5%Reduced
Moody National Bank Trust Division8,558$2.27M0.22%−2,590−23.2%Reduced
AustralianSuper Pty Ltd8,527$2.26M0.01%+4,775+127.3%Added
WD Rutherford LLC8,525$2.26M0.94%−4,923−36.6%Reduced