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Salesforce, Inc.

CRM
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001108524

In the last 90 days, Salesforce, Inc. insiders filed 1 open-market purchase and 1 sale; 2,492 institutions reported holding it in 13F filings for Q2 2026, worth $109.5B in total; 4 superinvestors hold it, including Harris Associates (Oakmark) and ValueAct Capital.

13F holders, Q4 2025

Institutional positions in Salesforce, Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
2,959
+206 vs. Q3 2025
Shares held
809.9M
+53.5M (+7.1%) vs. Q3 2025
Total value
$201.9B
+$22.6B (+12.6%) vs. Q3 2025
New holders
414
1,086 more added
Sold out
208
1,234 more reduced

63 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting CRM on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 2,959 institutions
Q1 2021: 1,989 institutionsQ2 2021: 2,071 institutionsQ3 2021: 2,188 institutionsQ4 2021: 2,356 institutionsQ1 2022: 2,282 institutionsQ2 2022: 2,140 institutionsQ3 2022: 2,060 institutionsQ4 2022: 2,027 institutionsQ1 2023: 2,183 institutionsQ2 2023: 2,301 institutionsQ3 2023: 2,294 institutionsQ4 2023: 2,601 institutionsQ1 2024: 2,769 institutionsQ2 2024: 2,630 institutionsQ3 2024: 2,657 institutionsQ4 2024: 3,110 institutionsQ1 2025: 2,956 institutionsQ2 2025: 2,960 institutionsQ3 2025: 2,816 institutionsQ4 2025: 2,959 institutionsQ1 2026: 2,696 institutionsQ2 2026: 2,492 institutions
Value heldQ4 2025: $201.9B
Q1 2021: $151.3BQ2 2021: $178.1BQ3 2021: $207.8BQ4 2021: $195.5BQ1 2022: $163.0BQ2 2022: $128.2BQ3 2022: $111.4BQ4 2022: $100.8BQ1 2023: $153.3BQ2 2023: $161.7BQ3 2023: $155.1BQ4 2023: $204.8BQ1 2024: $235.7BQ2 2024: $198.8BQ3 2024: $209.1BQ4 2024: $258.7BQ1 2025: $209.1BQ2 2025: $210.0BQ3 2025: $179.8BQ4 2025: $201.9BQ1 2026: $137.9BQ2 2026: $109.5B
Institutions holding CRM and their total value by quarter
QuarterHoldersValue
Q2 20262,492$109.5B
Q1 20262,696$137.9B
Q4 20252,959$201.9B
Q3 20252,816$179.8B
Q2 20252,960$210.0B
Q1 20252,956$209.1B
Q4 20243,110$258.7B
Q3 20242,657$209.1B
Q2 20242,630$198.8B
Q1 20242,769$235.7B
Q4 20232,601$204.8B
Q3 20232,294$155.1B
Q2 20232,301$161.7B
Q1 20232,183$153.3B
Q4 20222,027$100.8B
Q3 20222,060$111.4B
Q2 20222,140$128.2B
Q1 20222,282$163.0B
Q4 20212,356$195.5B
Q3 20212,188$207.8B
Q2 20212,071$178.1B
Q1 20211,989$151.3B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Salesforce, Inc.; share changes are against Q3 2025.

Institutions holding CRM in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
MTM Investment Management, LLC203$53.8K0.02%−12−5.6%Reduced
Howard Hughes Medical Institute205$54.3K0.03%−1−0.5%Reduced
McIlrath & Eck, LLC205$54.4K0.01%00.0%Unchanged
Sachetta, LLC208$55.1K0.03%−10,767−98.1%Reduced
SWAN Capital LLC210$55.7K0.02%+8+4.0%Added
TD Capital Management LLC212$56.2K0.00%+100+89.3%Added
Noble Wealth Management PBC218$57.8K0.03%00.0%Unchanged
Plante Moran Financial Advisors, LLC222$58.9K0.00%+12+5.7%Added
CGC Financial Services, LLC223$59.1K0.02%00.0%Unchanged
Ulland Investment Advisors, LLC227$60.0K0.05%−61−21.2%Reduced
Spence Asset Management229$61.0K0.01%+229New
Founders Capital Management236$62.5K0.03%+236New
Itau Unibanco Holding S.A.245$64.9K0.00%+151+160.6%Added
Ares Financial Consulting, LLC252$66.8K0.06%+252New
Rosenberg Matthew Hamilton259$68.6K0.01%−9−3.4%Reduced
True Wealth Design, LLC259$68.6K0.02%+162+167.0%Added
Wellington Shields & Co., LLC261$69.1K0.02%−100−27.7%Reduced
ZRC Wealth Management, LLC264$70.0K0.02%+31+13.3%Added
Stone House Investment Management, LLC265$70.1K0.01%−8−2.9%Reduced
Delta Asset Management LLC268$71.0K0.01%+51+23.5%Added
Crews Bank & Trust271$71.8K0.01%00.0%Unchanged
Proathlete Wealth Management LLC272$72.2K0.02%+10+3.8%Added
Financial Consulate, Inc286$75.8K0.01%−5−1.7%Reduced
UMA Financial Services, Inc.287$76.0K0.01%−31−9.7%Reduced
Sankala Group LLC401$78.2K0.06%+401New
WPG Advisers, LLC297$78.7K0.06%−66−18.2%Reduced
Basepoint Wealth LLC302$80.2K0.05%+302New
1015 Capital Partners, LLC307$81.3K0.08%+307New
Horizon Financial Services, LLC309$81.9K0.04%−11−3.4%Reduced
Lodestone Wealth Management LLC310$82.2K0.03%+310New
MB, Levis & Associates, LLC311$82.4K0.03%00.0%Unchanged
SJS Investment Consulting Inc.314$83.2K0.01%+126+67.0%Added
Armstrong Advisory Group, Inc315$83.5K0.01%00.0%Unchanged
Red Tortoise LLC324$85.9K0.04%+14+4.5%Added
LFA - Lugano Financial Advisors SA326$86.4K0.04%00.0%Unchanged
Financial Perspectives, Inc327$86.7K0.02%00.0%Unchanged
Estabrook Capital Management331$87.7K0.01%00.0%Unchanged
Evelyn Partners Asset Management Ltd332$88.0K0.02%00.0%Unchanged
Foster Dykema Cabot & Partners, LLC333$88.4K0.01%−145−30.3%Reduced
Smallwood Wealth Investment Management, LLC338$89.6K0.05%00.0%Unchanged
JCIC Asset Management Inc.340$90.1K0.03%00.0%Unchanged
N.E.W. Advisory Services LLC341$90.4K0.01%−28−7.6%Reduced
REAP Financial Group, LLC345$91.4K0.02%+108+45.6%Added
First PREMIER Bank348$92.0K0.02%−15−4.1%Reduced
Consultiva Wealth Management, Corp.351$93.0K0.26%00.0%Unchanged
Torren Management, LLC356$94.2K0.05%+356New
Caldwell Sutter Capital, Inc.359$95.1K0.04%+20+5.9%Added
Private Wealth Management Group, LLC360$95.4K0.03%−28−7.2%Reduced
Meeder Asset Management Inc362$95.9K0.01%−1,843−83.6%Reduced
Kemnay Advisory Services Inc.362$95.9K0.01%+362New
Tucker Asset Management LLC364$96.4K0.03%−936−72.0%Reduced
CDKV Holdings LLC365$96.7K0.08%+365New
SHP Wealth Management368$97.5K0.01%+368New
Wellington-Altus USA Inc.375$99.3K0.07%+375New
180 GPS Investments IC Ltd376$99.6K0.08%+376New
FSA Advisors, Inc.37,084$101.5K0.07%+37,084New
Evergreen Private Wealth LLC384$101.7K0.04%−11−2.8%Reduced
High Point Wealth Management, LLC388$102.7K0.10%+388New
Cornerstone Planning Group LLC458$104.4K0.02%+355+344.7%Added
Atlas Capital Advisors LLC397$105.2K0.01%+397New
DHJJ Financial Advisors, Ltd.403$106.7K0.04%00.0%Unchanged
Redwood Park Advisors LLC408$108.2K0.07%00.0%Unchanged
Atwood & Palmer Inc408$108.2K0.01%00.0%Unchanged
Pandora Wealth, Inc.411$108.9K0.07%−99−19.4%Reduced
Ogorek Anthony Joseph428$113.0K0.03%−5−1.2%Reduced
Beaird Harris Wealth Management, LLC436$115.6K0.01%−12−2.7%Reduced
Arcadia Investment Management Corp445$117.9K0.02%00.0%Unchanged
Financial Network Wealth Advisors LLC445$117.9K0.12%+248+125.9%Added
Magellan Asset Management Ltd447$118.4K0.00%00.0%Unchanged
Turning Point Benefit Group, Inc.452$119.7K0.06%+192+73.8%Added
Arlington Trust Co LLC455$120.5K0.01%−31−6.4%Reduced
Boreal Capital Management LLC455$120.7K0.09%−37−7.5%Reduced
Banque de Luxembourg S.A.460$121.9K0.06%00.0%Unchanged
Frazier Financial Advisors, LLC468$124.0K0.07%00.0%Unchanged
Goodman Advisory Group, LLC488$129.3K0.03%+106+27.7%Added
Financial Management Professionals, Inc.493$130.9K0.01%+96+24.2%Added
Essential Partners LLC498$131.9K0.04%+219+78.5%Added
Salomon & Ludwin, LLC518$132.7K0.01%+42+8.8%Added
1620 Investment Advisors, Inc.504$133.7K0.09%+6+1.2%Added
Bradley & Co. Private Wealth Management, LLC509$134.8K0.07%−58−10.2%Reduced
Bravera Wealth511$135.4K0.07%+511New
Vision Financial Markets LLC514$136.0K0.14%+35+7.3%Added
Bell Investment Advisors, Inc514$136.2K0.02%+23+4.7%Added
New Millennium Group LLC514$136.2K0.06%+513+51,300.0%Added
Mascoma Wealth Management LLC518$137.2K0.03%+10+2.0%Added
Osbon Capital Management LLC526$139.4K0.13%+526New
Wellington Grp LLC531$140.7K0.05%+531New
Private Wealth Asset Management, LLC541$143.3K0.02%−9−1.6%Reduced
Princeton Global Asset Management LLC544$144.1K0.02%−45−7.6%Reduced
Tompkins Financial Corp550$145.7K0.01%−21−3.7%Reduced
Bullock Wealth Management Group563$149.2K0.07%−45−7.4%Reduced
Sittner & Nelson, LLC791$151.4K0.05%−101−11.3%Reduced
State of Wyoming579$153.4K0.02%−4,698−89.0%Reduced
Transamerica Financial Advisors, Inc.580$153.7K0.01%+369+174.9%Added
Paladin Advisory Group, LLC590$156.3K0.11%00.0%Unchanged
Strive Financial Group ,LLC595$157.7K0.08%+595New
Globeflex Capital L P600$158.9K0.02%00.0%Unchanged
Cohen & Steers, Inc.600$159.0K0.00%−800−57.1%Reduced
Steigerwald, Gordon & Koch Inc.612$162.2K0.02%−5−0.8%Reduced
Hanson & Doremus Investment Management615$163.0K0.02%−39−6.0%Reduced