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Clorox Co

CLX
Exchange
NYSE
Industry
Specialty Cleaning, Polishing and Sanitation Preparations
SEC CIK
0000021076

No open-market purchases or sales by Clorox Co insiders were filed in the last 90 days; 1,055 institutions reported holding it in 13F filings for Q2 2026, worth $9.94B in total; superinvestors Fundsmith and Maverick Capital hold it.

13F holders, Q1 2025

Institutional positions in Clorox Co as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,188
−19 vs. Q4 2024
Shares held
101.1M
+972.6K (+1.0%) vs. Q4 2024
Total value
$14.9B
−$1.37B (−8.4%) vs. Q4 2024
New holders
113
420 more added
Sold out
132
413 more reduced

18 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting CLX on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2025: 1,188 institutions
Q1 2021: 1,209 institutionsQ2 2021: 1,171 institutionsQ3 2021: 1,138 institutionsQ4 2021: 1,222 institutionsQ1 2022: 1,096 institutionsQ2 2022: 1,083 institutionsQ3 2022: 1,046 institutionsQ4 2022: 1,108 institutionsQ1 2023: 1,143 institutionsQ2 2023: 1,144 institutionsQ3 2023: 1,068 institutionsQ4 2023: 1,110 institutionsQ1 2024: 1,145 institutionsQ2 2024: 1,095 institutionsQ3 2024: 1,156 institutionsQ4 2024: 1,225 institutionsQ1 2025: 1,188 institutionsQ2 2025: 1,127 institutionsQ3 2025: 1,094 institutionsQ4 2025: 1,055 institutionsQ1 2026: 1,090 institutionsQ2 2026: 1,055 institutions
Value heldQ1 2025: $14.9B
Q1 2021: $18.9BQ2 2021: $17.2BQ3 2021: $15.9BQ4 2021: $16.7BQ1 2022: $13.4BQ2 2022: $14.2BQ3 2022: $12.7BQ4 2022: $14.0BQ1 2023: $15.8BQ2 2023: $15.6BQ3 2023: $13.0BQ4 2023: $14.1BQ1 2024: $15.2BQ2 2024: $13.8BQ3 2024: $16.2BQ4 2024: $16.3BQ1 2025: $14.9BQ2 2025: $13.1BQ3 2025: $12.8BQ4 2025: $10.0BQ1 2026: $10.3BQ2 2026: $9.94B
Institutions holding CLX and their total value by quarter
QuarterHoldersValue
Q2 20261,055$9.94B
Q1 20261,090$10.3B
Q4 20251,055$10.0B
Q3 20251,094$12.8B
Q2 20251,127$13.1B
Q1 20251,188$14.9B
Q4 20241,225$16.3B
Q3 20241,156$16.2B
Q2 20241,095$13.8B
Q1 20241,145$15.2B
Q4 20231,110$14.1B
Q3 20231,068$13.0B
Q2 20231,144$15.6B
Q1 20231,143$15.8B
Q4 20221,108$14.0B
Q3 20221,046$12.7B
Q2 20221,083$14.2B
Q1 20221,096$13.4B
Q4 20211,222$16.7B
Q3 20211,138$15.9B
Q2 20211,171$17.2B
Q1 20211,209$18.9B

Institutions, Q1 2025

Shares, value and share of portfolio for each institution holding Clorox Co; share changes are against Q4 2024.

Institutions holding CLX in Q1 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Resources Management Corp70$10.0K0.00%+70New
Abound Wealth Management66$9.70K0.00%−11−14.3%Reduced
West Financial Advisors, LLC63$9.28K0.00%00.0%Unchanged
Smithfield Trust Co60$9.00K0.00%−38−38.8%Reduced
Bellwether Advisors, LLC61$8.98K0.00%−10,305−99.4%Reduced
Cape Investment Advisory, Inc.59$8.67K0.00%−25−29.8%Reduced
Global Wealth Strategies & Associates56$8.25K0.00%00.0%Unchanged
Whipplewood Advisors, LLC31$8.25K0.00%−25−44.6%Reduced
PFS Partners, LLC56$8.22K0.00%+1+1.8%Added
Fortis Group Advisors, LLC55$8.10K0.00%00.0%Unchanged
HighMark Wealth Management LLC66$8.10K0.00%+14+26.9%Added
AllSquare Wealth Management LLC50$7.36K0.00%00.0%Unchanged
Gold Investment Management Ltd.50$7.36K0.00%00.0%Unchanged
Holos Integrated Wealth LLC50$7.36K0.00%00.0%Unchanged
Provenance Wealth Advisors, LLC50$7.36K0.00%00.0%Unchanged
Clean Yield Group50$7.36K0.00%+50New
Saudi Central Bank49$7.21K0.04%+49New
Rialto Wealth Management, LLC46$6.77K0.00%00.0%Unchanged
Beacon Capital Management, LLC46$6.73K0.00%+1+2.2%Added
Hopwood Financial Services, Inc.40$5.89K0.00%00.0%Unchanged
Mascoma Wealth Management LLC40$5.89K0.00%00.0%Unchanged
West Paces Advisors Inc.40$5.89K0.00%00.0%Unchanged
Thurston, Springer, Miller, Herd & Titak, Inc.40$5.89K0.00%−53−57.0%Reduced
Investors Research Corp38$5.64K0.00%+7+22.6%Added
Key Financial Inc37$5.45K0.00%00.0%Unchanged
Aspect Partners, LLC34$5.01K0.00%+8+30.8%Added
NewSquare Capital LLC34$5.01K0.00%+13+61.9%Added
Valley National Advisers Inc38$5.00K0.00%−456−92.3%Reduced
Robinswood Financial LLC33$4.93K0.00%00.0%Unchanged
UMA Financial Services, Inc.33$4.90K0.00%00.0%Unchanged
Private Wealth Management Group, LLC33$4.86K0.00%−8−19.5%Reduced
Nalls Sherbakoff Group, LLC33$4.86K0.00%+33New
Dunhill Financial, LLC33$4.80K0.00%−1−2.9%Reduced
Fortitude Family Office, LLC32$4.71K0.00%00.0%Unchanged
South State Corp.31$4.57K0.00%+31New
Newbridge Financial Services Group, Inc.30$4.42K0.00%−971−97.0%Reduced
DHJJ Financial Advisors, Ltd.30$4.42K0.00%00.0%Unchanged
Indiana Trust & Investment Management CO30$4.42K0.00%00.0%Unchanged
Sachetta, LLC29$4.27K0.00%00.0%Unchanged
Accredited Wealth Management, LLC27$4.02K0.00%00.0%Unchanged
PSI Advisors, LLC26$3.83K0.00%−22−45.8%Reduced
Westside Investment Management, Inc.26$3.83K0.00%00.0%Unchanged
Pittenger & Anderson Inc23$3.39K0.00%00.0%Unchanged
MJT & Associates Financial Advisory Group, Inc.23$3.39K0.00%+23New
Raffa Wealth Management, LLC22$3.24K0.00%00.0%Unchanged
True Wealth Design, LLC21$3.09K0.00%−84−80.0%Reduced
Anfield Capital Management, LLC21$3.09K0.00%00.0%Unchanged
Meeder Asset Management Inc21$3.09K0.00%+21New
Avion Wealth19$3.00K0.00%00.0%Unchanged
Sierra Ocean, LLC20$2.98K0.00%−10−33.3%Reduced
TD Capital Management LLC20$2.97K0.00%00.0%Unchanged
SJS Investment Consulting Inc.20$2.96K0.00%−1−4.8%Reduced
SOA Wealth Advisors, LLC.19$2.86K0.00%−65−77.4%Reduced
Creekmur Asset Management LLC17$2.50K0.00%+17New
Winch Advisory Services, LLC16$2.41K0.00%00.0%Unchanged
JNBA Financial Advisors16$2.36K0.00%00.0%Unchanged
FSA Wealth Management LLC16$2.36K0.00%00.0%Unchanged
Cornerstone Planning Group LLC16$2.23K0.00%+5+45.5%Added
Flaharty Asset Management, LLC15$2.21K0.00%+15New
Park Place Capital Corp14$2.06K0.00%−286−95.3%Reduced
Trifecta Capital Advisors, LLC13$1.92K0.00%−80−86.0%Reduced
DiNuzzo Private Wealth, Inc.13$1.92K0.00%+2+18.2%Added
ROSS\JOHNSON & Associates LLC13$1.91K0.03%+13New
Marshall & Sterling Wealth Advisors Inc.12$1.77K0.00%00.0%Unchanged
CBIZ Investment Advisory Services, LLC12$1.77K0.00%00.0%Unchanged
POM Investment Strategies, LLC10$1.47K0.00%−51−83.6%Reduced
Northwest Capital Management Inc10$1.47K0.00%00.0%Unchanged
Bruce G. Allen Investments, LLC10$1.47K0.00%00.0%Unchanged
Centricity Wealth Management, LLC10$1.47K0.00%00.0%Unchanged
SWAN Capital LLC9$1.32K0.00%00.0%Unchanged
S&T Bank9$1.32K0.00%+9New
BFSG, LLC8$1.18K0.00%00.0%Unchanged
First Financial Corp8$1.18K0.00%00.0%Unchanged
Concord Wealth Partners7$1.03K0.00%00.0%Unchanged
Penserra Capital Management LLC9$1.00K0.00%−313−97.2%Reduced
Transamerica Financial Advisors, Inc.3$1.00K0.00%00.0%Unchanged
Greenline Partners, LLC6$8840.00%+6New
Clark Wealth Partners6$8840.00%+6New
WealthTrak Capital Management LLC5$7370.00%−2−28.6%Reduced
Highline Wealth Partners LLC4$5890.00%00.0%Unchanged
WestEnd Advisors, LLC4$5890.00%+3+300.0%Added
Winnow Wealth LLC4$4890.00%+1+33.3%Added
Valued Wealth Advisors LLC3$4420.00%00.0%Unchanged
Wealth Preservation Advisors, LLC3$4420.00%+3New
Bay Harbor Wealth Management, LLC3$4410.00%+3New
HFM Investment Advisors, LLC2$2950.00%+2New
Ancora Advisors, LLC1$1470.00%−25−96.2%Reduced
NVWM, LLC1$1470.00%00.0%Unchanged
Proequities, Inc.0$00.00%−9,799−100.0%Sold out
Parsifal Capital Management, LP0$00.00%−651,154−100.0%Sold out
Hudson Bay Capital Management LP0$00.00%−79,857−100.0%Sold out
Lighthouse Investment Partners, LLC0$00.00%−62,003−100.0%Sold out
Impax Asset Management Group plc0$00.00%−47,779−100.0%Sold out
Crestline Management, LP0$00.00%−36,000−100.0%Sold out
Bontempo Ohly Capital Mgmt LLC0$00.00%−28,287−100.0%Sold out
Jain Global LLC0$00.00%−27,900−100.0%Sold out
Wolverine Trading, LLC0$00.00%−27,736−100.0%Sold out
Anchor Capital Advisors LLC0$00.00%−16,943−100.0%Sold out
TrimTabs Asset Management, LLC0$00.00%−16,838−100.0%Sold out
Simplex Trading, LLC0$00.00%−14,958−100.0%Sold out