Clorox Co
CLX- Exchange
- NYSE
- Industry
- Specialty Cleaning, Polishing and Sanitation Preparations
- SEC CIK
- 0000021076
No open-market purchases or sales by Clorox Co insiders were filed in the last 90 days; 1,055 institutions reported holding it in 13F filings for Q2 2026, worth $9.94B in total; superinvestors Fundsmith and Maverick Capital hold it.
13F holders, Q1 2025
Institutional positions in Clorox Co as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,188
- −19 vs. Q4 2024
- Shares held
- 101.1M
- +972.6K (+1.0%) vs. Q4 2024
- Total value
- $14.9B
- −$1.37B (−8.4%) vs. Q4 2024
- New holders
- 113
- 420 more added
- Sold out
- 132
- 413 more reduced
18 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting CLX on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 1,055 | $9.94B |
| Q1 2026 | 1,090 | $10.3B |
| Q4 2025 | 1,055 | $10.0B |
| Q3 2025 | 1,094 | $12.8B |
| Q2 2025 | 1,127 | $13.1B |
| Q1 2025 | 1,188 | $14.9B |
| Q4 2024 | 1,225 | $16.3B |
| Q3 2024 | 1,156 | $16.2B |
| Q2 2024 | 1,095 | $13.8B |
| Q1 2024 | 1,145 | $15.2B |
| Q4 2023 | 1,110 | $14.1B |
| Q3 2023 | 1,068 | $13.0B |
| Q2 2023 | 1,144 | $15.6B |
| Q1 2023 | 1,143 | $15.8B |
| Q4 2022 | 1,108 | $14.0B |
| Q3 2022 | 1,046 | $12.7B |
| Q2 2022 | 1,083 | $14.2B |
| Q1 2022 | 1,096 | $13.4B |
| Q4 2021 | 1,222 | $16.7B |
| Q3 2021 | 1,138 | $15.9B |
| Q2 2021 | 1,171 | $17.2B |
| Q1 2021 | 1,209 | $18.9B |
Institutions, Q1 2025
Shares, value and share of portfolio for each institution holding Clorox Co; share changes are against Q4 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Mutual Advisors, LLC | 1,612 | $222.9K | 0.01% | +1,612 | New |
| Verdence Capital Advisors LLC | 1,527 | $224.9K | 0.02% | +1+0.1% | Added |
| NavPoint Financial, Inc. | 1,530 | $225.3K | 0.16% | +1,530 | New |
| Apeiron RIA LLC | 1,540 | $226.7K | 0.07% | −108−6.6% | Reduced |
| International Private Wealth Advisors LLC | 1,544 | $227.4K | 0.22% | −136−8.1% | Reduced |
| Heartwood Wealth Advisors LLC | 1,546 | $227.6K | 0.03% | −514−25.0% | Reduced |
| Clear Harbor Asset Management, LLC | 1,548 | $227.9K | 0.02% | +1,548 | New |
| Monetary Management Group Inc | 1,550 | $228.2K | 0.06% | 00.0% | Unchanged |
| Frank, Rimerman Advisors LLC | 1,571 | $231.3K | 0.02% | +150+10.6% | Added |
| Sovran Advisors, LLC | 1,661 | $232.2K | 0.03% | +18+1.1% | Added |
| XML Financial, LLC | 1,605 | $236.3K | 0.02% | +3+0.2% | Added |
| Scientech Research LLC | 1,607 | $236.6K | 0.06% | +1,607 | New |
| Sunbelt Securities, Inc. | 1,626 | $239.5K | 0.02% | −10−0.6% | Reduced |
| Journey Advisory Group, LLC | 1,631 | $240.1K | 0.02% | −10−0.6% | Reduced |
| Oakworth Capital, Inc. | 1,645 | $242.2K | 0.02% | +1,130+219.4% | Added |
| Veracity Capital LLC | 1,657 | $244.0K | 0.10% | −7−0.4% | Reduced |
| Pegasus Asset Management, Inc. | 1,669 | $245.8K | 0.10% | 00.0% | Unchanged |
| Resources Investment Advisors, LLC. | 1,674 | $246.5K | 0.00% | +1,674 | New |
| Lummis Asset Management, LP | 1,734 | $246.7K | 0.17% | +1,734 | New |
| Country Club Bank | 1,700 | $248.7K | 0.02% | 00.0% | Unchanged |
| Hurlow Wealth Management Group, Inc. | 1,697 | $249.9K | 0.08% | 00.0% | Unchanged |
| Fifth Third Wealth Advisors LLC | 1,712 | $252.1K | 0.01% | +457+36.4% | Added |
| Integral Investment Advisors, Inc. | 1,718 | $253.0K | 0.08% | 00.0% | Unchanged |
| Apriem Advisors | 1,721 | $253.5K | 0.03% | 00.0% | Unchanged |
| Forum Financial Management, LP | 1,723 | $253.6K | 0.00% | +1,723 | New |
| Bank of New Hampshire | 1,723 | $253.7K | 0.07% | 00.0% | Unchanged |
| Secure Asset Management, LLC | 1,724 | $253.8K | 0.05% | +1,724 | New |
| Bigelow Investment Advisors, LLC | 1,724 | $253.9K | 0.12% | −95−5.2% | Reduced |
| Wealth Group, Ltd. | 1,725 | $254.0K | 0.16% | −623−26.5% | Reduced |
| Pinnacle West Asset Management, Inc. | 1,730 | $255.0K | 0.18% | +25+1.5% | Added |
| Sava Infond d.o.o. | 1,740 | $256.2K | 0.05% | 00.0% | Unchanged |
| MONECO Advisors, LLC | 1,742 | $256.5K | 0.03% | −103−5.6% | Reduced |
| Level Four Advisory Services, LLC | 1,743 | $256.7K | 0.01% | +33+1.9% | Added |
| Park Avenue Securities LLC | 1,751 | $258.0K | 0.00% | +1,751 | New |
| Horizon Investments, LLC | 1,768 | $258.1K | 0.01% | +75+4.4% | Added |
| Empower Advisory Group, LLC | 1,754 | $258.3K | 0.00% | −33−1.8% | Reduced |
| Cary Street Partners Financial LLC | 1,755 | $258.4K | 0.01% | −203−10.4% | Reduced |
| CapWealth Advisors, LLC | 1,768 | $260.3K | 0.03% | 00.0% | Unchanged |
| Choate Investment Advisors | 1,780 | $262.0K | 0.01% | −44−2.4% | Reduced |
| Chicago Partners Investment Group LLC | 1,939 | $264.6K | 0.01% | +1,939 | New |
| Virginia Retirement Systems Et Al | 1,800 | $265.1K | 0.00% | +1,800 | New |
| Loudon Investment Management, LLC | 1,801 | $265.2K | 0.15% | −726−28.7% | Reduced |
| Whalerock Point Partners, LLC | 1,811 | $266.7K | 0.06% | 00.0% | Unchanged |
| Waterloo Capital, L.P. | 1,819 | $267.8K | 0.02% | −1,498−45.2% | Reduced |
| Aft, Forsyth & Company, Inc. | 1,830 | $269.5K | 0.15% | −50−2.7% | Reduced |
| Diversify Advisory Services, LLC | 1,913 | $270.2K | 0.02% | +233+13.9% | Added |
| Relyea Zuckerberg Hanson LLC | 1,837 | $270.5K | 0.04% | −18−1.0% | Reduced |
| Sapient Capital LLC | 1,846 | $271.8K | 0.01% | +1+0.1% | Added |
| Essex Financial Services, Inc. | 1,852 | $272.7K | 0.02% | −475−20.4% | Reduced |
| Blueshift Asset Management, LLC | 1,853 | $272.9K | 0.11% | +1,853 | New |
| Cambridge Advisors Inc. | 1,860 | $273.9K | 0.06% | 00.0% | Unchanged |
| TownSquare Capital, LLC | 1,863 | $274.4K | 0.00% | −186−9.1% | Reduced |
| Plante Moran Financial Advisors, LLC | 1,872 | $275.7K | 0.02% | 00.0% | Unchanged |
| HM Payson & Co | 1,895 | $279.0K | 0.00% | 00.0% | Unchanged |
| Perigon Wealth Management, LLC | 1,897 | $279.4K | 0.01% | −28−1.5% | Reduced |
| Capital Investment Counsel, Inc | 1,900 | $279.8K | 0.04% | −500−20.8% | Reduced |
| Cowa, LLC | 1,900 | $279.8K | 0.12% | 00.0% | Unchanged |
| HHM Wealth Advisors, LLC | 1,910 | $281.2K | 0.04% | −306−13.8% | Reduced |
| Hollow Brook Wealth Management LLC | 1,913 | $281.7K | 0.08% | 00.0% | Unchanged |
| ZWJ Investment Counsel Inc | 1,918 | $282.4K | 0.01% | 00.0% | Unchanged |
| Koshinski Asset Management, Inc. | 1,924 | $283.3K | 0.02% | −28−1.4% | Reduced |
| Parvin Asset Management, LLC | 1,926 | $283.6K | 0.32% | +186+10.7% | Added |
| Greatmark Investment Partners, Inc. | 1,945 | $286.4K | 0.04% | 00.0% | Unchanged |
| Pavion Blue Capital, LLC | 1,950 | $287.1K | 0.14% | 00.0% | Unchanged |
| Consolidated Portfolio Review Corp | 1,956 | $288.0K | 0.05% | 00.0% | Unchanged |
| East Coast Asset Management, LLC. | 1,965 | $289.3K | 0.10% | 00.0% | Unchanged |
| Northcape Wealth Management, LLC | 1,973 | $290.6K | 0.09% | 00.0% | Unchanged |
| Sound Income Strategies, LLC | 1,981 | $291.7K | 0.02% | +1,235+165.5% | Added |
| Holderness Investments Co | 1,988 | $292.8K | 0.07% | +8+0.4% | Added |
| First PREMIER Bank | 1,995 | $294.0K | 0.07% | −385−16.2% | Reduced |
| Gabelli & Co Investment Advisers, Inc. | 2,000 | $294.5K | 0.04% | 00.0% | Unchanged |
| AF Advisors, Inc. | 2,000 | $294.5K | 0.06% | 00.0% | Unchanged |
| Enhancing Capital LLC | 2,000 | $294.5K | 0.24% | 00.0% | Unchanged |
| R.H. Investment Group, LLC | 2,000 | $294.5K | 0.28% | 00.0% | Unchanged |
| Notis-McConarty Edward | 2,000 | $294.5K | 0.15% | +2,000 | New |
| Montag A & Associates Inc | 2,001 | $294.6K | 0.01% | 00.0% | Unchanged |
| TCP Asset Management, LLC | 2,005 | $295.2K | 0.07% | 00.0% | Unchanged |
| Badgley Phelps Wealth Managers, LLC | 2,009 | $295.9K | 0.01% | +23+1.2% | Added |
| Baader Bank INC | 2,016 | $296.0K | 0.03% | +402+24.9% | Added |
| Bridge Creek Capital Management LLC | 2,015 | $296.7K | 0.09% | 00.0% | Unchanged |
| American State Bank (Iowa) | 2,017 | $297.0K | 0.18% | 00.0% | Unchanged |
| First Financial Bank - Trust Division | 2,018 | $297.2K | 0.03% | 00.0% | Unchanged |
| Armis Advisers, LLC | 2,088 | $297.2K | 0.03% | +2,088 | New |
| Sivia Capital Partners, LLC | 2,029 | $298.8K | 0.14% | +2,029 | New |
| Profund Advisors LLC | 2,034 | $299.5K | 0.01% | +445+28.0% | Added |
| HighPoint Advisor Group LLC | 2,123 | $299.7K | 0.02% | +150+7.6% | Added |
| TBH Global Asset Management, LLC | 2,038 | $300.1K | 0.06% | 00.0% | Unchanged |
| Brown, Lisle/Cummings, Inc. | 2,047 | $301.4K | 0.09% | +9+0.4% | Added |
| Martin Capital Partners, LLC | 2,060 | $303.0K | 0.36% | +25+1.2% | Added |
| Mount Yale Investment Advisors, LLC | 2,059 | $303.2K | 0.03% | 00.0% | Unchanged |
| Daymark Wealth Partners, LLC | 2,061 | $303.6K | 0.01% | +23+1.1% | Added |
| Hancock Whitney Corp | 2,064 | $303.9K | 0.01% | +86+4.3% | Added |
| Stonegate Investment Group, LLC | 2,070 | $304.8K | 0.01% | +714+52.7% | Added |
| Hummer Financial Advisory Services Inc | 2,074 | $305.4K | 0.25% | 00.0% | Unchanged |
| Flagship Harbor Advisors, LLC | 2,078 | $305.9K | 0.02% | +13+0.6% | Added |
| Wellington Management Group LLP | 2,078 | $306.0K | 0.00% | −1,996−49.0% | Reduced |
| Stegent Equity Advisors, Inc. | 2,086 | $307.2K | 0.31% | −445−17.6% | Reduced |
| Nebula Research & Development LLC | 2,089 | $307.6K | 0.03% | +2,089 | New |
| Capital Investment Advisors, LLC | 2,093 | $308.2K | 0.01% | +13+0.6% | Added |
| Essex Savings Bank | 2,100 | $309.2K | 0.08% | 00.0% | Unchanged |