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Fortune Financial Group, Inc.

SEC CIK
0002106311
Latest filing
Jul 24, 2026

The latest 13F from Fortune Financial Group, Inc. covers Q2 2026 (filed Jul 24, 2026): 119 long positions worth $127.7M. The top 10 holdings make up 46.4% of the portfolio, and the largest is First Trust Alternative Opportunities I at 6.9%. Livermore has 3 filings on Form 13F from this institution, going back to Q4 2025.

What changed in Q2 2026

Share counts compared with Q1 2026: how many positions were new, added to, reduced or sold out, and the biggest buys and sells. Dollar amounts are estimated at the quarter-end prices implied by the filing.

Full comparison
New
41
Est. +$18.8M
Added
30
Est. +$24.1M
Reduced
37
Est. −$35.0M
Sold out
6
Est. −$1.93M

Top 5 holdings

Share of this quarter's portfolio value

  1. First Trust Alternative Opportunities I75943J100
    6.9%$8.80M
  2. Invesco Exch Traded FD Tr II46138E354
    6.5%$8.30M
  3. Invesco QQQ Trust Series I46090E103
    6.3%$8.06M
  4. WisdomTree Tr97717Y527
    5.7%$7.29M
  5. Pacer US Cash Cows 100 ETF69374H881
    4.6%$5.84M

Share of portfolio

Top 5 holdings and the other 114 positions, by share of portfolio value

  1. First Trust Alternative Opportunities I6.9%
  2. Invesco Exch Traded FD Tr II6.5%
  3. Invesco QQQ Trust Series I6.3%
  4. WisdomTree Tr5.7%
  5. Pacer US Cash Cows 100 ETF4.6%
  6. Other 114 positions70.0%

Biggest buys

New and added positions, by estimated amount bought

  1. First Trust Alternative Opportunities I75943J100
    +$8.06MAdded
  2. Invesco QQQ Trust Series I46090E103
    +$6.68MAdded
  3. Vanguard S&P 500 ETF922908363
    +$4.79MAdded
  4. Schwab U.S. Small-Cap ETF808524607
    +$2.37MNew
  5. Fidelity Comwlth Tr315912808
    +$1.53MNew

Largest weight increases

New and added positions, by percentage points of the portfolio gained

  1. First Trust Alternative Opportunities I75943J100
    +6.23 pp0.7% → 6.9%
  2. Invesco QQQ Trust Series I46090E103
    +5.34 pp1.0% → 6.3%
  3. Vanguard S&P 500 ETF922908363
    +3.75 pp0.5% → 4.3%
  4. Schwab U.S. Small-Cap ETF808524607
    +1.85 pp0.0% → 1.9%
  5. Fidelity Comwlth Tr315912808
    +1.20 pp0.0% → 1.2%

Biggest sells

Reduced and sold-out positions, by estimated amount sold

  1. WisdomTree Tr97717Y527
    −$8.21MReduced
  2. Invesco Exch Traded FD Tr II46138E354
    −$6.25MReduced
  3. Pacer US Cash Cows 100 ETF69374H881
    −$5.12MReduced
  4. Invesco Exch Traded FD Tr II46138E362
    −$4.36MReduced
  5. iShares MSCI USA Momentum Factor ETF46432F396
    −$1.87MReduced

Largest weight decreases

Reduced and sold-out positions, by percentage points of the portfolio lost

  1. WisdomTree Tr97717Y527
    −8.24 pp13.9% → 5.7%
  2. Invesco Exch Traded FD Tr II46138E354
    −6.29 pp12.8% → 6.5%
  3. Pacer US Cash Cows 100 ETF69374H881
    −5.35 pp9.9% → 4.6%
  4. Invesco Exch Traded FD Tr II46138E362
    −4.09 pp6.2% → 2.1%
  5. Schwab808515605
    −1.52 pp3.0% → 1.5%

Metrics

13F metrics for Q2 2026, computed only from the numbers in the filings. Definitions below.

Portfolio value
$127.7M
+$16.6M (+15.0%) vs. prior quarter
Positions
119
+35 vs. prior quarter
Top 10 concentration
46.4%
Top 10 as share of value
Turnover
30.9%
Q2 2026, one quarter
Average holding period
2.6 quarters
Weighted by value

How these are calculated

  • Portfolio value: the market value of all long positions in the 13F, as reported at quarter end, excluding options.
  • Top 10 concentration: the combined value of the 10 largest positions as a share of portfolio value.
  • Turnover: the smaller of this quarter's estimated purchases and estimated sales, divided by the average of this and last quarter's portfolio value. Estimates multiply the change in shares by the quarter-end price implied by the filing (market value divided by shares); new positions use this quarter's value and sold-out positions last quarter's. Only positions reported in shares count, and it is not calculated when the previous quarter was not filed.
  • Average holding period: how many consecutive quarters each current position has been held (including this one; a quarter without the position or without a filing starts the count over), weighted by this quarter's value. Counting starts with the first 13F in Livermore (Q4 2025), so positions held before then are understated.

13F filings by quarter

3 quarters, going back to Q4 2025. Bars show each quarter's 13F portfolio value; quarters without a filing are left blank.

Peak $127.7M (Q2 2026)

Q4 2025: $101.7MQ1 2026: $111.1MQ2 2026: $127.7M
Q4 2025Q2 2026
13F filings of Fortune Financial Group, Inc. by quarter
QuarterFiledPositionsValueTop 3 holdingsChangesFiling
Q2 2026Jul 24, 2026119$127.7MFirst Trust Alternative Opportunities IInvesco Exch Traded FD Tr IIInvesco QQQ Trust Series Ivs. Q1 2026SEC
Q1 2026Apr 23, 202684$111.1MWisdomTree TrInvesco Exch Traded FD Tr IIPacer US Cash Cows 100 ETFvs. Q4 2025SEC
Q4 2025Feb 11, 202696$101.7MWisdomTree TrInvesco Exch Traded FD Tr IIInvesco QQQ Trust Series I–SEC