HF Advisory Group, LLC
- SEC CIK
- 0001963169
- Latest filing
- Jul 8, 2026
Holdings in Q4 2024
Holdings as of Dec 31, 2024, filed Jan 15, 2025. Long positions only; changes compare share counts with Q3 2024.
- Positions
- 159
- −5 vs. Q3 2024
- Portfolio value
- $217.6M
- +$2.33M (+1.1%) vs. Q3 2024
| Security | Class | Shares | Value | % of portfolio | Share change | Action | History |
|---|---|---|---|---|---|---|---|
| iShares Core Dividend Growth ETF46434V621 | ETF | 100,557 | $6.17M | 2.8% | +1,988+2.0% | Added | – |
| GOOGAlphabet Inc. | Stock | 28,428 | $5.41M | 2.5% | +397+1.4% | Added | History |
| MSFTMicrosoft Corp | Stock | 12,022 | $5.07M | 2.3% | +135+1.1% | Added | History |
| SPDR Series Trust78468R804 | ST STR R1K LOWV | 28,564 | $4.72M | 2.2% | −305−1.1% | Reduced | – |
| AMZNAmazon Com Inc | Stock | 20,962 | $4.60M | 2.1% | +575+2.8% | Added | History |
| iShares Tr46435G474 | FALN ANGLS USD | 164,657 | $4.40M | 2.0% | +5,567+3.5% | Added | – |
| METAMeta Platforms, Inc. | Stock | 7,295 | $4.27M | 2.0% | −368−4.8% | Reduced | History |
| BKNGBooking Holdings Inc. | Stock | 842 | $4.19M | 1.9% | −58−6.4% | Reduced | History |
| BRK.BBerkshire Hathaway Inc | Stock | 8,902 | $4.04M | 1.9% | +628+7.6% | Added | History |
| VVisa Inc. | Stock | 11,245 | $3.55M | 1.6% | +216+2.0% | Added | History |
| State Street SPDR Portfolio S&P 500 ETF78464A854 | ETF | 51,027 | $3.52M | 1.6% | −200.0% | Reduced | – |
| JPMJPMorgan Chase & Co | Stock | 13,677 | $3.28M | 1.5% | +1,083+8.6% | Added | History |
| Doubleline ETF Trust25861R204 | SHILLER CAPE U S | 108,698 | $3.26M | 1.5% | +3,217+3.0% | Added | – |
| AAPLApple Inc. | Stock | 11,966 | $3.00M | 1.4% | +1,098+10.1% | Added | History |
| Vanguard World FD921910873 | MEGA CAP INDEX | 13,905 | $2.96M | 1.4% | +50.0% | Added | – |
| Invesco QQQ Trust Series I46090E103 | ETF | 5,766 | $2.95M | 1.4% | +179+3.2% | Added | – |
| VZVerizon Communications Inc | Stock | 73,103 | $2.92M | 1.3% | +13,013+21.7% | Added | History |
| SPDR Series Trust78468R606 | ST PORT HIGH ETF | 123,367 | $2.90M | 1.3% | +5,989+5.1% | Added | – |
| TSMTaiwan Semiconductor Manufacturing Co Ltd | ADR | 14,635 | $2.89M | 1.3% | +880+6.4% | Added | History |
| SCHWSchwab Charles Corp | Stock | 37,869 | $2.80M | 1.3% | +492+1.3% | Added | History |
| WFCWells Fargo & Company | Stock | 37,946 | $2.67M | 1.2% | −947−2.4% | Reduced | History |
| iShares Tr46435G425 | ESG AWR MSCI USA | 19,869 | $2.56M | 1.2% | +911+4.8% | Added | – |
| PAGPPlains GP Holdings LP | LTD PARTNR INT A | 138,058 | $2.54M | 1.2% | +32,691+31.0% | Added | History |
| ORCLOracle Corp | Stock | 15,104 | $2.52M | 1.2% | +386+2.6% | Added | History |
| TRPTC Energy Corp | COM | 52,258 | $2.43M | 1.1% | −2,365−4.3% | Reduced | History |
| KVUEKenvue Inc. | Stock | 113,738 | $2.43M | 1.1% | +3,533+3.2% | Added | History |
| PFEPfizer Inc | Stock | 91,402 | $2.42M | 1.1% | +2,916+3.3% | Added | History |
| KMXCarMax Inc | COM | 28,793 | $2.35M | 1.1% | +3,222+12.6% | Added | History |
| NVDANVIDIA Corp | Stock | 16,430 | $2.21M | 1.0% | −377−2.2% | Reduced | History |
| TSLATesla, Inc. | Stock | 5,210 | $2.10M | 1.0% | 00.0% | Unchanged | History |
| CRMSalesforce, Inc. | Stock | 6,282 | $2.10M | 1.0% | +872+16.1% | Added | History |
| XOMExxonMobil Holdings Corp | COM | 19,432 | $2.09M | 1.0% | +1,176+6.4% | Added | History |
| State Street SPDR Bloomberg Convertible Securities ETF78464A359 | ETF | 26,320 | $2.05M | 0.9% | −971−3.6% | Reduced | – |
| TAT&T Inc. | Stock | 89,584 | $2.04M | 0.9% | −9,178−9.3% | Reduced | History |
| MAMastercard Inc | Stock | 3,722 | $1.96M | 0.9% | +349+10.3% | Added | History |
| Vanguard Information Technology ETF92204A702 | ETF | 3,145 | $1.96M | 0.9% | +53+1.7% | Added | – |
| IQVIQVIA Holdings Inc. | Stock | 9,892 | $1.94M | 0.9% | +2,419+32.4% | Added | History |
| WisdomTree Tr97717W505 | US MIDCAP DIVID | 37,161 | $1.89M | 0.9% | +920+2.5% | Added | – |
| PEPPepsiCo Inc | Stock | 12,328 | $1.87M | 0.9% | +9,956+419.7% | Added | History |
| ELVElevance Health, Inc. | Stock | 5,070 | $1.87M | 0.9% | +1,339+35.9% | Added | History |
| SHELShell plc | ADR | 29,560 | $1.85M | 0.9% | +4,028+15.8% | Added | History |
| SOSouthern Co | Stock | 22,175 | $1.83M | 0.8% | −723−3.2% | Reduced | History |
| PMPhilip Morris International Inc. | Stock | 14,998 | $1.81M | 0.8% | +561+3.9% | Added | History |
| RTXRTX Corp | Stock | 14,722 | $1.70M | 0.8% | −341−2.3% | Reduced | History |
| NINisource Inc. | COM | 45,522 | $1.67M | 0.8% | −14,225−23.8% | Reduced | History |
| COPConocoPhillips | Stock | 16,316 | $1.62M | 0.7% | +1,812+12.5% | Added | History |
| TXNTexas Instruments Inc | Stock | 8,544 | $1.60M | 0.7% | +52+0.6% | Added | History |
| KRCKilroy Realty Corp | COM | 39,043 | $1.58M | 0.7% | +10,985+39.2% | Added | History |
| SPDR Series Trust78468R754 | ST STR R1K LOWV | 12,561 | $1.58M | 0.7% | +580+4.8% | Added | – |
| TFCTruist Financial Corp | COM | 35,117 | $1.52M | 0.7% | +11,789+50.5% | Added | History |
| MARMarriott International Inc | Stock | 5,444 | $1.52M | 0.7% | −891−14.1% | Reduced | History |
| SBUXStarbucks Corp | Stock | 16,534 | $1.51M | 0.7% | +2,076+14.4% | Added | History |
| DISWalt Disney Co | Stock | 13,454 | $1.50M | 0.7% | +63+0.5% | Added | History |
| Invesco S&P 500 Quality ETF46137V241 | ETF | 22,296 | $1.49M | 0.7% | +1,239+5.9% | Added | – |
| GILDGilead Sciences, Inc. | Stock | 16,176 | $1.49M | 0.7% | −1,737−9.7% | Reduced | History |
| MOAltria Group, Inc. | Stock | 28,486 | $1.49M | 0.7% | −431−1.5% | Reduced | History |
| SNYSanofi | SPONSORED ADR | 30,812 | $1.49M | 0.7% | +2,049+7.1% | Added | History |
| BTIBritish American Tobacco p.l.c. | SPONSORED ADR | 39,786 | $1.45M | 0.7% | −276−0.7% | Reduced | History |
| CHKPCheck Point Software Technologies Ltd | ORD | 7,664 | $1.43M | 0.7% | +1,603+26.4% | Added | History |
| Pacer US Cash Cows 100 ETF69374H881 | ETF | 24,643 | $1.39M | 0.6% | +1,557+6.7% | Added | – |
| ADBEAdobe Inc. | Stock | 3,098 | $1.38M | 0.6% | +302+10.8% | Added | History |
| SPYSPDR S&P 500 ETF Trust | ETF | 2,345 | $1.37M | 0.6% | +12+0.5% | Added | History |
| VODVodafone Group Public Ltd Co | ADR | 157,512 | $1.34M | 0.6% | +3,827+2.5% | Added | History |
| WisdomTree Tr97717Y527 | FLOATNG RAT TREA | 26,219 | $1.32M | 0.6% | +2,727+11.6% | Added | – |
| UPSUnited Parcel Service Inc | Stock | 10,350 | $1.31M | 0.6% | +10,350 | New | History |
| ENBEnbridge Inc | Stock | 30,314 | $1.29M | 0.6% | +50.0% | Added | History |
| Vanguard Morningstar Total Stock Market ETF922908769 | ETF | 4,397 | $1.27M | 0.6% | +22+0.5% | Added | – |
| GDGeneral Dynamics Corp | Stock | 4,770 | $1.26M | 0.6% | −3,954−45.3% | Reduced | History |
| iShares Tr46435G268 | RUSEL 2500 ETF | 18,276 | $1.24M | 0.6% | +925+5.3% | Added | – |
| State Street SPDR Portfolio Aggregate Bond ETF78464A649 | ETF | 49,423 | $1.24M | 0.6% | +5,156+11.6% | Added | – |
| Global X FDS37954Y483 | NASDAQ 100 COVER | 67,568 | $1.23M | 0.6% | −72,207−51.7% | Reduced | – |
| Vanguard Morningstar Growth ETF922908736 | ETF | 2,803 | $1.15M | 0.5% | −272−8.8% | Reduced | – |
| State Street SPDR S&P 400 Mid Cap Value ETF78464A839 | ETF | 13,983 | $1.12M | 0.5% | +1,148+8.9% | Added | – |
| CMCSAComcast Corp | Stock | 29,700 | $1.11M | 0.5% | +1,421+5.0% | Added | History |
| Fidelity Covington Trust316092857 | MSCI RL EST ETF | 41,081 | $1.11M | 0.5% | +2,964+7.8% | Added | – |
| DEODiageo PLC | SPON ADR NEW | 8,471 | $1.08M | 0.5% | +775+10.1% | Added | History |
| QCOMQualcomm Inc | Stock | 6,921 | $1.06M | 0.5% | +2,549+58.3% | Added | History |
| CORCencora, Inc. | Stock | 4,625 | $1.04M | 0.5% | +182+4.1% | Added | History |
| ULUnilever PLC | SPON ADR NEW | 17,920 | $1.02M | 0.5% | +1,089+6.5% | Added | History |
| ADIAnalog Devices Inc | Stock | 4,717 | $1.00M | 0.5% | +287+6.5% | Added | History |
| SPDR Series Trust78468R887 | ST STR R2K LOWV | 7,767 | $991.3K | 0.5% | +325+4.4% | Added | – |
| PDIPIMCO Dynamic Income Fund | SHS | 53,066 | $973.2K | 0.4% | +319+0.6% | Added | History |
| iShares Tr464288307 | MRGSTR MD CP GRW | 12,712 | $960.1K | 0.4% | +74+0.6% | Added | – |
| SILASila Realty Trust, Inc. | COMMON STOCK | 38,916 | $946.4K | 0.4% | −10,367−21.0% | Reduced | History |
| LLYEli Lilly & Co | Stock | 1,221 | $942.9K | 0.4% | −1,088−47.1% | Reduced | History |
| WisdomTree Tr97717Y808 | YIELD ENHANCED | 19,965 | $942.4K | 0.4% | +1,757+9.6% | Added | – |
| LYGLloyds Banking Group plc | SPONSORED ADR | 343,028 | $933.0K | 0.4% | +12,258+3.7% | Added | History |
| WisdomTree Tr97717X263 | DYNAMIC INTL EQT | 26,827 | $922.3K | 0.4% | +2,623+10.8% | Added | – |
| iShares Tr46435G516 | ESG AW MSCI EAFE | 11,599 | $883.1K | 0.4% | +1,312+12.8% | Added | – |
| NVSNovartis AG | ADR | 9,045 | $880.2K | 0.4% | +636+7.6% | Added | History |
| ADPAutomatic Data Processing Inc | Stock | 2,905 | $850.5K | 0.4% | +14+0.5% | Added | History |
| BACBank of America Corp | Stock | 19,093 | $839.1K | 0.4% | +753+4.1% | Added | History |
| ADSKAutodesk, Inc. | COM | 2,760 | $815.8K | 0.4% | −51−1.8% | Reduced | History |
| FISVFiserv Inc | Stock | 3,932 | $807.7K | 0.4% | −486−11.0% | Reduced | History |
| ECLEcolab Inc. | Stock | 3,362 | $787.8K | 0.4% | +31+0.9% | Added | History |
| WMWaste Management Inc | Stock | 3,867 | $780.3K | 0.4% | −6−0.2% | Reduced | History |
| LMTLockheed Martin Corp | Stock | 1,592 | $773.5K | 0.4% | −139−8.0% | Reduced | History |
| WMBWilliams Companies, Inc. | COM | 14,029 | $759.2K | 0.3% | −2,570−15.5% | Reduced | History |
| MCKMcKesson Corp | Stock | 1,324 | $754.3K | 0.3% | +215+19.4% | Added | History |
| BNYBank of New York Mellon Corp | Stock | 9,543 | $733.1K | 0.3% | −820−7.9% | Reduced | History |
Sold out since Q3 2024 (6)
Positions held at the end of Q3 2024 that are gone from this filing.
| Security | Class | Shares in Q3 2024 | Value in Q3 2024 | % of portfolio in Q3 2024 | History |
|---|---|---|---|---|---|
| FISFidelity National Information Services, Inc. | Stock | 13,935 | $1.17M | 0.5% | History |
| CVXChevron Corp | Stock | 4,342 | $639.4K | 0.3% | History |
| INTCIntel Corp | Stock | 16,392 | $384.6K | 0.2% | History |
| iShares Semiconductor ETF464287523 | ETF | 988 | $227.8K | 0.1% | – |
| iShares Tr464288281 | JPMORGAN USD EMG | 2,406 | $225.2K | 0.1% | – |
| Vanguard High Dividend Yield Index ETF921946406 | ETF | 1,663 | $213.0K | 0.1% | – |