Paladin Advisory Group, LLC
- SEC CIK
- 0001899703
- Latest filing
- Jul 28, 2026
Holdings in Q4 2024
Holdings as of Dec 31, 2024, filed Jan 23, 2025. Long positions only; changes compare share counts with Q3 2024.
- Positions
- 236
- +1 vs. Q3 2024
- Portfolio value
- $130.6M
- −$4.97M (−3.7%) vs. Q3 2024
| Security | Class | Shares | Value | % of portfolio | Share change | Action | History |
|---|---|---|---|---|---|---|---|
| iShares Russell 1000 Growth ETF464287614 | ETF | 23,383 | $9.39M | 7.2% | −591−2.5% | Reduced | – |
| iShares Core MSCI Eafe ETF46432F842 | ETF | 86,361 | $6.07M | 4.6% | +1,795+2.1% | Added | – |
| JPMorgan Ultra-Short Income ETF46641Q837 | ETF | 105,228 | $5.30M | 4.1% | +13,774+15.1% | Added | – |
| AAPLApple Inc. | Stock | 18,783 | $4.70M | 3.6% | −601−3.1% | Reduced | History |
| ProShares Tr74348A467 | S&P 500 DV ARIST | 40,994 | $4.08M | 3.1% | +303+0.7% | Added | – |
| American Centy ETF Tr025072349 | US LARGE CAP VLU | 59,402 | $3.97M | 3.0% | +724+1.2% | Added | – |
| Schwab US Dividend Equity ETF808524797 | ETF | 143,791 | $3.93M | 3.0% | +5,215+3.8% | AddedConverted for a 3-for-1 split | – |
| iShares Core S&P 500 ETF464287200 | ETF | 6,239 | $3.67M | 2.8% | +193+3.2% | Added | – |
| J P Morgan Exchange Traded F46641Q159 | INCOME ETF | 79,248 | $3.62M | 2.8% | −3,296−4.0% | Reduced | – |
| MDYSPDR S&P Midcap 400 ETF Trust | ETF | 5,899 | $3.36M | 2.6% | −7−0.1% | Reduced | History |
| Invesco QQQ Trust Series I46090E103 | ETF | 6,468 | $3.31M | 2.5% | −299−4.4% | Reduced | – |
| Global X FDS37954Y673 | US INFR DEV ETF | 76,637 | $3.10M | 2.4% | −391−0.5% | Reduced | – |
| SPYSPDR S&P 500 ETF Trust | ETF | 5,202 | $3.05M | 2.3% | −37−0.7% | Reduced | History |
| iShares Tr464288414 | NATIONAL MUN ETF | 28,327 | $3.02M | 2.3% | +757+2.7% | Added | – |
| iShares Core S&P Small Cap ETF464287804 | ETF | 25,848 | $2.98M | 2.3% | −245−0.9% | Reduced | – |
| iShares U.S. Treasury Bond ETF46429B267 | ETF | 123,506 | $2.84M | 2.2% | −192,274−60.9% | Reduced | – |
| JPMorgan Nasdaq Equity Premium Income ETF46654Q203 | ETF | 48,400 | $2.73M | 2.1% | −11,710−19.5% | Reduced | – |
| PIMCO ETF Tr72201R866 | INTER MUN BD ACT | 50,727 | $2.62M | 2.0% | −63−0.1% | Reduced | – |
| State Street Real Estate Select Sector SPDR ETF81369Y860 | ETF | 63,142 | $2.57M | 2.0% | −476−0.7% | Reduced | – |
| NVDANVIDIA Corp | Stock | 16,837 | $2.26M | 1.7% | −1,172−6.5% | Reduced | History |
| Vanguard Morningstar Total Stock Market ETF922908769 | ETF | 7,332 | $2.12M | 1.6% | +1,027+16.3% | Added | – |
| AMZNAmazon Com Inc | Stock | 9,571 | $2.10M | 1.6% | 00.0% | Unchanged | History |
| GOOGLAlphabet Inc. | Stock | 10,263 | $1.94M | 1.5% | 00.0% | Unchanged | History |
| State Street SPDR Portfolio Developed World Ex-US ETF78463X889 | ETF | 55,041 | $1.88M | 1.4% | −268−0.5% | Reduced | – |
| Ssga Active ETF Tr78467V608 | ST STR BL LN ETF | 41,593 | $1.74M | 1.3% | +4,774+13.0% | Added | – |
| MSFTMicrosoft Corp | Stock | 4,038 | $1.70M | 1.3% | 00.0% | Unchanged | History |
| AAAUGoldman Sachs Physical Gold ETF | UNIT | 62,925 | $1.63M | 1.2% | −3,333−5.0% | Reduced | History |
| J P Morgan Exchange Traded F46641Q654 | ULTRA SHT MUNCPL | 31,983 | $1.62M | 1.2% | −331−1.0% | Reduced | – |
| Vanguard S&P 500 ETF922908363 | ETF | 2,865 | $1.54M | 1.2% | −140−4.7% | Reduced | – |
| iShares Tr464288885 | EAFE GRWTH ETF | 15,599 | $1.51M | 1.2% | +247+1.6% | Added | – |
| CBChubb Ltd | Stock | 5,431 | $1.50M | 1.1% | 00.0% | Unchanged | History |
| MAMastercard Inc | Stock | 2,679 | $1.41M | 1.1% | 00.0% | Unchanged | History |
| J P Morgan Exchange Traded F46641Q332 | EQUITY PREMIUM | 21,877 | $1.26M | 1.0% | −18−0.1% | Reduced | – |
| AVGOBroadcom Inc. | Stock | 5,190 | $1.20M | 0.9% | 00.0% | Unchanged | History |
| iShares Russell 1000 Value ETF464287598 | ETF | 6,394 | $1.18M | 0.9% | −108−1.7% | Reduced | – |
| GOOGAlphabet Inc. | Stock | 6,140 | $1.17M | 0.9% | 00.0% | Unchanged | History |
| iShares MSCI Eafe ETF464287465 | ETF | 15,167 | $1.15M | 0.9% | 00.0% | Unchanged | – |
| iShares Core Dividend Growth ETF46434V621 | ETF | 16,197 | $993.5K | 0.8% | 00.0% | Unchanged | – |
| UNHUnitedHealth Group Inc | Stock | 1,710 | $865.0K | 0.7% | 00.0% | Unchanged | History |
| State Street SPDR Portfolio Aggregate Bond ETF78464A649 | ETF | 27,191 | $679.5K | 0.5% | +162+0.6% | Added | – |
| JPMJPMorgan Chase & Co | Stock | 2,802 | $671.7K | 0.5% | 00.0% | Unchanged | History |
| METAMeta Platforms, Inc. | Stock | 1,129 | $661.0K | 0.5% | 00.0% | Unchanged | History |
| iShares Core S&P Mid-Cap ETF464287507 | ETF | 10,482 | $653.1K | 0.5% | 00.0% | Unchanged | – |
| TTTrane Technologies plc | SHS | 1,611 | $595.0K | 0.5% | −120−6.9% | Reduced | History |
| VVisa Inc. | Stock | 1,827 | $577.4K | 0.4% | 00.0% | Unchanged | History |
| Vanguard High Dividend Yield Index ETF921946406 | ETF | 4,193 | $534.9K | 0.4% | −279−6.2% | Reduced | – |
| State Street SPDR Portfolio S&P 600 Small Cap ETF78468R853 | ETF | 11,512 | $517.1K | 0.4% | +291+2.6% | Added | – |
| State Street Technology Select Sector SPDR ETF81369Y803 | ETF | 2,165 | $503.4K | 0.4% | −2−0.1% | Reduced | – |
| ETNEaton Corp plc | Stock | 1,466 | $486.5K | 0.4% | 00.0% | Unchanged | History |
| CRMSalesforce, Inc. | Stock | 1,446 | $483.4K | 0.4% | 00.0% | Unchanged | History |
| TSMTaiwan Semiconductor Manufacturing Co Ltd | ADR | 2,428 | $479.5K | 0.4% | 00.0% | Unchanged | History |
| LLYEli Lilly & Co | Stock | 590 | $455.5K | 0.3% | 00.0% | Unchanged | History |
| BKNGBooking Holdings Inc. | Stock | 85 | $422.3K | 0.3% | 00.0% | Unchanged | History |
| AMTAmerican Tower Corp | REIT | 2,300 | $421.8K | 0.3% | 00.0% | Unchanged | History |
| COSTCostco Wholesale Corp | Stock | 442 | $405.0K | 0.3% | 00.0% | Unchanged | History |
| iShares Russell Mid-Cap Growth ETF464287481 | ETF | 3,183 | $403.4K | 0.3% | −10−0.3% | Reduced | – |
| iShares Tr464287119 | MORNINGSTAR GRWT | 4,490 | $402.3K | 0.3% | 00.0% | Unchanged | – |
| ACNAccenture plc | Stock | 1,090 | $383.5K | 0.3% | 00.0% | Unchanged | History |
| GLDSPDR Gold Trust | ETF | 1,565 | $378.9K | 0.3% | 00.0% | Unchanged | History |
| iShares Tr464287739 | U.S. REAL ES ETF | 4,070 | $378.8K | 0.3% | −125−3.0% | Reduced | – |
| USBUS Bancorp DE | COM NEW | 7,740 | $370.2K | 0.3% | 00.0% | Unchanged | History |
| State Street SPDR Portfolio S&P 500 Growth ETF78464A409 | ETF | 4,170 | $366.5K | 0.3% | −95−2.2% | Reduced | – |
| iShares Russell 2000 Growth ETF464287648 | ETF | 1,259 | $362.4K | 0.3% | 00.0% | Unchanged | – |
| ADBEAdobe Inc. | Stock | 804 | $357.5K | 0.3% | −97−10.8% | Reduced | History |
| HDHome Depot, Inc. | Stock | 860 | $334.5K | 0.3% | 00.0% | Unchanged | History |
| Schwab U.S. Large-Cap Growth ETF808524300 | ETF | 11,876 | $331.0K | 0.3% | 00.0% | UnchangedConverted for a 4-for-1 split | – |
| MUMicron Technology Inc | Stock | 3,764 | $316.8K | 0.2% | 00.0% | Unchanged | History |
| BACBank of America Corp | Stock | 7,096 | $311.9K | 0.2% | 00.0% | Unchanged | History |
| HONHoneywell International Inc | COM | 1,335 | $301.6K | 0.2% | 00.0% | Unchanged | History |
| ITWIllinois Tool Works Inc | Stock | 1,101 | $279.2K | 0.2% | 00.0% | Unchanged | History |
| J P Morgan Exchange Traded F46654Q724 | HEDG EQU LAD ETF | 4,355 | $270.2K | 0.2% | +615+16.4% | Added | – |
| Vanguard Real Estate ETF922908553 | ETF | 3,023 | $269.2K | 0.2% | −68−2.2% | Reduced | – |
| BRK.BBerkshire Hathaway Inc | Stock | 549 | $248.9K | 0.2% | −60−9.9% | Reduced | History |
| APHAmphenol Corp | CL A | 3,424 | $237.8K | 0.2% | 00.0% | Unchanged | History |
| Vanguard Total Bond Market ETF921937835 | ETF | 3,230 | $232.3K | 0.2% | +3,230 | New | – |
| LOWLowes Companies Inc | Stock | 911 | $224.8K | 0.2% | 00.0% | Unchanged | History |
| iShares Core MSCI Emerging Markets ETF46434G103 | ETF | 4,298 | $224.4K | 0.2% | 00.0% | Unchanged | – |
| Vanguard Star FDS921909768 | VG TL INTL STK F | 3,716 | $219.0K | 0.2% | +3,716 | New | – |
| ICEIntercontinental Exchange, Inc. | Stock | 1,439 | $214.4K | 0.2% | 00.0% | Unchanged | History |
| Vanguard Whitehall FDS921946810 | INTL DVD ETF | 2,656 | $212.5K | 0.2% | −118−4.3% | Reduced | – |
| ABTAbbott Laboratories | Stock | 1,806 | $204.3K | 0.2% | 00.0% | Unchanged | History |
| WKWorkiva Inc | COM CL A | 1,857 | $203.3K | 0.2% | 00.0% | Unchanged | History |
| HRBH&R Block Inc | COM | 3,584 | $189.4K | 0.1% | 00.0% | Unchanged | History |
| MRKMerck & Co., Inc. | Stock | 1,868 | $185.8K | 0.1% | −249−11.8% | Reduced | History |
| iShares Tr464288638 | ISHS 5-10YR INVT | 3,588 | $184.8K | 0.1% | +10+0.3% | Added | – |
| SBUXStarbucks Corp | Stock | 2,013 | $183.7K | 0.1% | 00.0% | Unchanged | History |
| SPDR Index Shs FDS78463X509 | ST PORT MARK ETF | 4,677 | $179.5K | 0.1% | −275−5.6% | Reduced | – |
| MNSTMonster Beverage Corp | COM | 3,344 | $175.8K | 0.1% | 00.0% | Unchanged | History |
| CSXCSX Corp | Stock | 5,387 | $173.8K | 0.1% | 00.0% | Unchanged | History |
| GLGlobe Life Inc. | COM | 1,518 | $169.3K | 0.1% | 00.0% | Unchanged | History |
| WFCWells Fargo & Company | Stock | 2,410 | $169.3K | 0.1% | −534−18.1% | Reduced | History |
| Invesco Exch Traded FD Tr II46138G508 | SR LN ETF | 7,969 | $167.9K | 0.1% | +232+3.0% | Added | – |
| State Street Industrial Select Sector SPDR ETF81369Y704 | ETF | 1,246 | $164.2K | 0.1% | 00.0% | Unchanged | – |
| PEPPepsiCo Inc | Stock | 1,078 | $163.9K | 0.1% | −129−10.7% | Reduced | History |
| RTXRTX Corp | Stock | 1,381 | $159.8K | 0.1% | −126−8.4% | Reduced | History |
| SPDR Series Trust78468R861 | STATE STRET SPDR | 8,386 | $155.1K | 0.1% | −98−1.2% | Reduced | – |
| Vanguard Scottsdale FDS92206C680 | VNG RUS1000GRW | 1,467 | $151.5K | 0.1% | +267+22.3% | Added | – |
| iShares MSCI Eafe Min Vol Factor ETF46429B689 | ETF | 2,080 | $147.1K | 0.1% | 00.0% | Unchanged | – |
| MSMorgan Stanley | Stock | 1,156 | $145.3K | 0.1% | 00.0% | Unchanged | History |
| MCKMcKesson Corp | Stock | 251 | $143.0K | 0.1% | 00.0% | Unchanged | History |
Sold out since Q3 2024 (5)
Positions held at the end of Q3 2024 that are gone from this filing.
| Security | Class | Shares in Q3 2024 | Value in Q3 2024 | % of portfolio in Q3 2024 | History |
|---|---|---|---|---|---|
| NVSNovartis AG | ADR | 252 | $29.0K | <0.1% | History |
| NTRNutrien Ltd. | COM | 468 | $22.5K | <0.1% | History |
| LUMOLumos Pharma, Inc. | COM | 4,387 | $17.0K | <0.1% | History |
| MDTMedtronic plc | Stock | 132 | $11.9K | <0.1% | History |
| VSTOVista Outdoor Inc. | COM | 100 | $3.92K | <0.1% | History |