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Livermore
Livermore
ZHEN

Personal Cfo Solutions, LLC

SEC CIK
0001677501
Latest filing
Aug 7, 2026

Holdings in Q3 2023

Holdings as of Sep 30, 2023, filed Nov 13, 2023. Long positions only; changes compare share counts with Q2 2023.

Institution overview
Positions
455
−12 vs. Q2 2023
Portfolio value
$506.0M
+$13.2M (+2.7%) vs. Q2 2023
Filed
Nov 13, 2023
SEC
Holdings of Personal Cfo Solutions, LLC in Q3 2023
SecurityClassSharesValue% of portfolioShare changeActionHistory
CBChubb LtdStock171,176$35.6M7.0%+113,326+195.9%AddedHistory
iShares Russell 2000 ETF464287655ETF100,659$17.8M3.5%+97,482+3,068.4%Added–
Innovator ETFs Trust45782C680US EQTY PWR BF520,701$16.2M3.2%+520,701New–
AAPLApple Inc.Stock81,593$14.0M2.8%−2,068−2.5%ReducedHistory
Innovator ETFs Trust45782C367INTRNL DEV APRL418,066$10.1M2.0%−3,945−0.9%Reduced–
Innovator ETFs Trust45782C284US SML CP PWR B386,109$9.66M1.9%+386,109New–
Innovator ETFs Trust45782C698US EQUT BUFR AUG273,895$9.04M1.8%+273,895New–
AMZNAmazon Com IncStock70,744$8.99M1.8%−1,718−2.4%ReducedHistory
MSFTMicrosoft CorpStock27,567$8.70M1.7%+473+1.7%AddedHistory
Innovator ETFs Trust45783Y855DEFINED WLT SHLD290,223$8.07M1.6%+5,772+2.0%Added–
ITTItt Inc.COM81,008$7.93M1.6%−19,448−19.4%ReducedHistory
GOOGLAlphabet Inc.Stock56,314$7.37M1.5%+1,082+2.0%AddedHistory
CNACna Financial CorpCOM180,391$7.10M1.4%+14,955+9.0%AddedHistory
Vanguard S&P 500 ETF922908363ETF17,884$7.02M1.4%−378−2.1%Reduced–
Innovator ETFs Trust45782C276GRWT100 PWR BUF111,996$5.69M1.1%+111,996New–
J P Morgan Exchange Traded F46641Q332EQUITY PREMIUM103,329$5.53M1.1%−8,213−7.4%Reduced–
GOOGAlphabet Inc.Stock41,954$5.53M1.1%+140.0%AddedHistory
Fidelity Covington Trust316092709MSCI INDL INDX94,839$5.13M1.0%−2,634−2.7%Reduced–
Fidelity Covington Trust316092303CONSMR STAPLES109,203$4.65M0.9%−45,798−29.5%Reduced–
MRKMerck & Co., Inc.Stock44,053$4.54M0.9%+589+1.4%AddedHistory
iShares Tr464288513IBOXX HI YD ETF60,588$4.47M0.9%−4,029−6.2%Reduced–
ProShares Tr74347X294HD REPLICATION90,693$4.31M0.9%+1,036+1.2%Added–
ACNAccenture plcStock13,122$4.03M0.8%+913+7.5%AddedHistory
Fidelity MSCI Health Care Index ETF316092600ETF64,357$3.90M0.8%−1,802−2.7%Reduced–
Innovator ETFs Trust45782C714EMRGNG MKT JULY170,693$3.84M0.8%+170,693New–
Vanguard High Dividend Yield Index ETF921946406ETF36,957$3.82M0.8%+92+0.2%Added–
New York Life Investments Et45409B800MERGE ARBIT ETF119,292$3.77M0.7%+1,702+1.4%Added–
GLTRabrdn Precious Metals Basket ETF TrustPHYSCL PRECS MET43,699$3.68M0.7%−7,093−14.0%ReducedHistory
State Street Energy Select Sector SPDR ETF81369Y506ETF40,532$3.66M0.7%+20,931+106.8%Added–
SPYSPDR S&P 500 ETF TrustETF7,643$3.27M0.6%−7−0.1%ReducedHistory
Fidelity High Dividend ETF316092840ETF82,353$3.18M0.6%+6,180+8.1%Added–
BRK.BBerkshire Hathaway IncStock9,015$3.16M0.6%+96+1.1%AddedHistory
ADBEAdobe Inc.Stock5,787$2.95M0.6%−310−5.1%ReducedHistory
iShares Core S&P 500 ETF464287200ETF6,508$2.79M0.6%+194+3.1%Added–
Vanguard Admiral FDS Inc921932794SMLCP 600 GRTH29,137$2.75M0.5%+598+2.1%Added–
NVONovo Nordisk A SADR29,848$2.71M0.5%+4,390+17.2%AddedConverted for a 2-for-1 splitHistory
iShares Tr4642874571 3 YR TREAS BD32,825$2.66M0.5%+25,861+371.4%Added–
GDGeneral Dynamics CorpStock11,898$2.63M0.5%+1,375+13.1%AddedHistory
CVXChevron CorpStock15,027$2.53M0.5%+596+4.1%AddedHistory
VVisa Inc.Stock10,990$2.53M0.5%−52−0.5%ReducedHistory
XOMExxonMobil Holdings CorpCOM21,361$2.51M0.5%+37+0.2%AddedHistory
TSLATesla, Inc.Stock9,916$2.48M0.5%+815+9.0%AddedHistory
CMCSAComcast CorpStock54,294$2.41M0.5%−753−1.4%ReducedHistory
AXPAmerican Express CoStock15,960$2.38M0.5%+3,708+30.3%AddedHistory
MAMastercard IncStock5,900$2.34M0.5%−64−1.1%ReducedHistory
JNJJohnson & JohnsonStock14,666$2.28M0.5%+1,135+8.4%AddedHistory
PFEPfizer IncStock68,573$2.27M0.4%−1,136−1.6%ReducedHistory
NOWServiceNow, Inc.Stock4,037$2.26M0.4%−48−1.2%ReducedHistory
UNHUnitedHealth Group IncStock4,439$2.24M0.4%+73+1.7%AddedHistory
NFLXNetflix IncStock5,795$2.19M0.4%+66+1.2%AddedHistory
PMVPPMV Pharmaceuticals, Inc.COM350,342$2.15M0.4%00.0%UnchangedHistory
AONAon plcCL A6,486$2.10M0.4%−30.0%ReducedHistory
GLDSPDR Gold TrustETF11,713$2.01M0.4%−226−1.9%ReducedHistory
State Street Technology Select Sector SPDR ETF81369Y803ETF12,134$1.99M0.4%−828−6.4%Reduced–
VZVerizon Communications IncStock60,684$1.97M0.4%−291−0.5%ReducedHistory
Fidelity Covington Trust316092204MSCI CONSM DIS27,612$1.93M0.4%−2,269−7.6%Reduced–
NVDANVIDIA CorpStock4,413$1.92M0.4%+336+8.2%AddedHistory
Fidelity Covington Trust316092873MSCI COMMNTN SVC48,069$1.91M0.4%−3,109−6.1%Reduced–
State Street Industrial Select Sector SPDR ETF81369Y704ETF18,635$1.89M0.4%−1,194−6.0%Reduced–
iShares Tr46434V456MSCI INTL QUALTY55,918$1.88M0.4%+20,079+56.0%Added–
SPDR Series Trust78468R622ST BLOO HIGH ETF20,422$1.85M0.4%−1,779−8.0%Reduced–
CPCanadian Pacific Kansas City LtdCOM24,760$1.84M0.4%+6,588+36.3%AddedHistory
CRMSalesforce, Inc.Stock8,295$1.68M0.3%+793+10.6%AddedHistory
JPMJPMorgan Chase & CoStock11,481$1.66M0.3%+551+5.0%AddedHistory
MCKMcKesson CorpStock3,770$1.64M0.3%−55−1.4%ReducedHistory
ASMLASML Holding NVADR2,540$1.50M0.3%+98+4.0%AddedHistory
ICLRIcon PLCCOM6,039$1.49M0.3%+622+11.5%AddedHistory
Invesco QQQ Trust Series I46090E103ETF4,115$1.47M0.3%+53+1.3%Added–
METAMeta Platforms, Inc.Stock4,891$1.47M0.3%−536−9.9%ReducedHistory
RTXRTX CorpStock20,098$1.45M0.3%+3,054+17.9%AddedHistory
WisdomTree Tr97717X669US QTLY DIV GRT22,713$1.44M0.3%+5,497+31.9%Added–
Vanguard Dividend Appreciation ETF921908844ETF9,253$1.44M0.3%+502+5.7%Added–
Pacer US Cash Cows 100 ETF69374H881ETF28,493$1.41M0.3%+2,058+7.8%Added–
ABTAbbott LaboratoriesStock14,408$1.40M0.3%+157+1.1%AddedHistory
LLYEli Lilly & CoStock2,576$1.38M0.3%+532+26.0%AddedHistory
CVSCVS Health CorpStock19,355$1.35M0.3%+491+2.6%AddedHistory
Pacer Developed Markets International Cash Cows 100 ETF69374H873ETF44,041$1.32M0.3%−5,870−11.8%Reduced–
CSCOCisco Systems, Inc.Stock24,421$1.31M0.3%+939+4.0%AddedHistory
ADSKAutodesk, Inc.COM6,188$1.28M0.3%−22−0.4%ReducedHistory
PGProcter & Gamble CoStock8,688$1.27M0.3%+451+5.5%AddedHistory
RACEFerrari N.V.COM4,242$1.25M0.2%−347−7.6%ReducedHistory
First Tr Exchange-Traded Alp33735B108COM SHS13,501$1.24M0.2%+3,386+33.5%Added–
TEAMAtlassian CorpCL A6,136$1.24M0.2%+59+1.0%AddedHistory
TAT&T Inc.Stock80,742$1.21M0.2%+4,356+5.7%AddedHistory
ACGLArch Capital Group Ltd.Stock15,179$1.21M0.2%+2,010+15.3%AddedHistory
LINLinde PLCStock3,089$1.15M0.2%+160+5.5%AddedHistory
WDAYWorkday, Inc.CL A5,140$1.10M0.2%+223+4.5%AddedHistory
INTUIntuit Inc.Stock2,135$1.09M0.2%+43+2.1%AddedHistory
PYPLPayPal Holdings, Inc.Stock18,507$1.08M0.2%−1,519−7.6%ReducedHistory
Vanguard Morningstar Total Stock Market ETF922908769ETF5,082$1.08M0.2%+966+23.5%Added–
SPGSimon Property Group Inc.REIT9,993$1.08M0.2%−319−3.1%ReducedHistory
First Tr Exchng Traded FD VI33740U778VEST BUFFERED54,431$1.07M0.2%+5,598+11.5%Added–
LENLennar CorpCL A9,489$1.06M0.2%+347+3.8%AddedHistory
WRBBerkley W R CorpCOM16,772$1.06M0.2%−10.0%ReducedHistory
Invesco Exch Traded FD Tr II46138E354S&P500 LOW VOL18,017$1.06M0.2%−527−2.8%Reduced–
KOCoca Cola CoStock18,921$1.06M0.2%+934+5.2%AddedHistory
TMOThermo Fisher Scientific Inc.Stock2,067$1.05M0.2%+20+1.0%AddedHistory
ABNBAirbnb, Inc.Stock7,586$1.04M0.2%+38+0.5%AddedHistory
J P Morgan Exchange Traded F46641Q845DIVERSFD EQT ETF26,296$1.03M0.2%+6,392+32.1%Added–
Vanguard S&P 500 Value ETF921932703ETF6,806$1.01M0.2%+525+8.4%Added–

Sold out since Q2 2023 (51)

Positions held at the end of Q2 2023 that are gone from this filing.

Positions of Personal Cfo Solutions, LLC sold out since Q2 2023
SecurityClassShares in Q2 2023Value in Q2 2023% of portfolio in Q2 2023History
iShares Trust iShares 0-1 Year Treasury Bond ETF464288679ETF163,310$18.0M3.7%–
Innovator ETFs Trust45782C748US EQTY PWR BUF513,351$16.3M3.3%–
Innovator ETFs Trust45782C342US SML CP PWR ET355,455$9.79M2.0%–
Innovator ETFs Trust45782C755US EQTY BUFR JUN278,971$9.36M1.9%–
Innovator ETFs Trust45782C334GRWT100 PWR BF135,258$5.64M1.1%–
Innovator ETFs Trust45782C359EMRGNG MKT APRIL155,614$3.83M0.8%–
iShares Tr46428743220 YR TR BD ETF21,469$2.21M0.4%–
iShares Iboxx $ Investment Grade Corporate Bond ETF464287242ETF7,966$861.4K0.2%–
iShares Tr464288281JPMORGAN USD EMG9,916$858.1K0.2%–
RMDResmed IncCOM2,356$514.7K0.1%History
DFSDiscover Financial ServicesCOM3,987$465.8K0.1%History
YUMYum Brands IncStock3,133$434.1K0.1%History
Vanguard Real Estate ETF922908553ETF3,762$314.3K0.1%–
DOCUDocuSign, Inc.Stock5,801$296.4K0.1%History
HOLXHologic IncCOM3,411$276.2K0.1%History
DALDelta Air Lines, Inc.COM NEW5,746$273.2K0.1%History
GPNGlobal Payments IncStock2,762$272.1K0.1%History
ATVIActivision Blizzard, Inc.COM3,123$263.3K0.1%History
UALUnited Airlines Holdings, Inc.COM4,794$263.0K0.1%History
NXRTNexPoint Residential Trust, Inc.COM5,435$247.2K0.1%History
HDBHDFC Bank LtdSPONSORED ADS3,528$245.9K<0.1%History
XYZBlock, Inc.CL A3,688$245.5K<0.1%History
Schwab Strategic Tr808524862SHT TM US TRES5,079$244.1K<0.1%–
CMICummins IncStock990$242.7K<0.1%History
First Tr Exchange-Traded FD33734X846NASDAQ CYB ETF5,300$240.7K<0.1%–
EFXEquifax IncCOM1,002$235.7K<0.1%History
SEDGSolaredge Technologies, Inc.COM866$233.0K<0.1%History
EQIXEquinix IncCOM296$231.9K<0.1%History
VTRVentas, Inc.REIT4,829$228.3K<0.1%History
AMXAmerica Movil SAB de CVSPON ADS RP CL B10,521$227.7K<0.1%History
EXASExact Sciences CorpCOM2,411$226.4K<0.1%History
JPMorgan Ultra-Short Income ETF46641Q837ETF4,500$225.7K<0.1%–
iShares Semiconductor ETF464287523ETF437$221.7K<0.1%–
DBX ETF Tr233051200XTRACK MSCI EAFE6,185$218.8K<0.1%–
EWEdwards Lifesciences CorpStock2,269$214.0K<0.1%History
iShares Core Dividend Growth ETF46434V621ETF4,039$208.1K<0.1%–
PAMPampa Energy Inc.SPONS ADR LVL I4,794$207.7K<0.1%History
DYDycom Industries IncCOM1,818$206.6K<0.1%History
DARDarling Ingredients Inc.COM3,233$206.2K<0.1%History
RSGRepublic Services, Inc.COM1,346$206.2K<0.1%History
MNROMonro, Inc.COM5,067$205.9K<0.1%History
SPDR Index Shs FDS78463X202ST STR EU 50 ETF4,389$201.8K<0.1%–
DTEDte Energy CoCOM1,827$201.0K<0.1%History
HSTHost Hotels & Resorts, Inc.COM11,775$198.2K<0.1%History
VIPSVipshop Holdings LtdSPONSORED ADS A11,186$184.6K<0.1%History
CRBGCorebridge Financial, Inc.COM10,148$179.2K<0.1%History
EMBJEmbraer S.A.ADR10,071$155.7K<0.1%History
TMETencent Music Entertainment GroupSPON ADS19,697$145.4K<0.1%History
ORANYOrangeSPONSORED ADR10,895$126.8K<0.1%History
DRDDrdgold LtdSPON ADR REPSTG10,296$109.3K<0.1%History
ADAPYAdaptimmune Therapeutics PLCSPONDS ADR19,388$17.9K<0.1%History