Advisory Alpha, LLC
- SEC CIK
- 0001576762
- Latest filing
- Aug 11, 2026
Holdings in Q2 2026
Holdings as of Jun 30, 2026, filed Aug 11, 2026. Long positions only; changes compare share counts with Q1 2026.
- Positions
- 571
- +26 vs. Q1 2026
- Portfolio value
- $4.08B
- +$417.8M (+11.4%) vs. Q1 2026
| Security | Class | Shares | Value | % of portfolio | Share change | Action | History |
|---|---|---|---|---|---|---|---|
| DANDANA Inc | COM | 28,405 | $772.9K | <0.1% | +28,405 | New | History |
| Innovator ETFs Trust45782C540 | US EQTY PWR BUF | 16,958 | $778.2K | <0.1% | +5,278+45.2% | Added | – |
| Spinnaker ETF Series84858T772 | SELE STO EUR ETF | 18,549 | $782.4K | <0.1% | −286−1.5% | Reduced | – |
| Capital Grp Fixed Incm ETF T14020Y102 | CORE PLUS INCM | 36,109 | $804.9K | <0.1% | −1,942−5.1% | Reduced | – |
| CRMSalesforce, Inc. | Stock | 5,159 | $808.6K | <0.1% | +357+7.4% | Added | History |
| RPMRPM International Inc | COM | 7,303 | $811.8K | <0.1% | +3,394+86.8% | Added | History |
| State Street SPDR Portfolio S&P 600 Small Cap ETF78468R853 | ETF | 14,124 | $814.6K | <0.1% | −789−5.3% | Reduced | – |
| State Street SPDR Portfolio S&P 400 Mid Cap ETF78464A847 | ETF | 12,069 | $815.5K | <0.1% | −1,318−9.8% | Reduced | – |
| SPDR Series Trust78468R531 | SPDR S&P 500 ESG | 11,229 | $818.9K | <0.1% | +1,694+17.8% | Added | – |
| CDNSCadence Design Systems Inc | Stock | 2,184 | $819.9K | <0.1% | +625+40.1% | Added | History |
| DISWalt Disney Co | Stock | 8,565 | $824.8K | <0.1% | −100−1.2% | Reduced | History |
| ECLEcolab Inc. | Stock | 2,964 | $825.9K | <0.1% | +38+1.3% | Added | History |
| iShares Tr464287390 | LATN AMER 40 ETF | 24,880 | $839.7K | <0.1% | +78+0.3% | Added | – |
| ADSKAutodesk, Inc. | COM | 4,333 | $842.5K | <0.1% | +369+9.3% | Added | History |
| FDSFactset Research Systems Inc | Stock | 3,669 | $844.3K | <0.1% | +1,317+56.0% | Added | History |
| AEPAmerican Electric Power Co Inc | Stock | 6,179 | $845.6K | <0.1% | +1,037+20.2% | Added | History |
| AMEAmetek Inc | COM | 3,496 | $846.0K | <0.1% | +537+18.1% | Added | History |
| ETNEaton Corp plc | Stock | 2,019 | $860.7K | <0.1% | +251+14.2% | Added | History |
| SPCXSpace Exploration Technologies Corp | CLASS A COM STK | 5,068 | $866.2K | <0.1% | +5,068 | New | History |
| DTEDte Energy Co | COM | 5,702 | $868.9K | <0.1% | +4+0.1% | Added | History |
| iShares S&P 500 Growth ETF464287309 | ETF | 6,321 | $869.5K | <0.1% | +2,971+88.7% | Added | – |
| OKEONEOK Inc | COM | 10,095 | $877.8K | <0.1% | +2,197+27.8% | Added | History |
| BALLBALL Corp | COM | 14,136 | $882.1K | <0.1% | +26+0.2% | Added | History |
| Dimensional ETF Trust25434V823 | US REAL ESTA ETF | 33,777 | $883.6K | <0.1% | +101+0.3% | Added | – |
| ZBRAZebra Technologies Corp | CL A | 3,361 | $884.8K | <0.1% | +761+29.3% | Added | History |
| ABTAbbott Laboratories | Stock | 9,767 | $886.3K | <0.1% | +3,211+49.0% | Added | History |
| EAElectronic Arts Inc. | COM | 4,333 | $889.0K | <0.1% | −303−6.5% | Reduced | History |
| GLWCorning Inc | COM | 3,491 | $892.1K | <0.1% | −3,028−46.4% | Reduced | History |
| RFRegions Financial Corp | COM | 29,816 | $900.5K | <0.1% | +1,951+7.0% | Added | History |
| J P Morgan Exchange Traded F46654Q757 | JPMORGAN INTL VL | 9,800 | $901.2K | <0.1% | +2,965+43.4% | Added | – |
| SPGIS&P Global Inc. | Stock | 2,230 | $908.8K | <0.1% | +549+32.7% | Added | History |
| Vanguard Scottsdale FDS92206C409 | SHRT TRM CORP BD | 11,533 | $911.5K | <0.1% | −1,181−9.3% | Reduced | – |
| KEYSKeysight Technologies, Inc. | Stock | 2,606 | $912.3K | <0.1% | +200+8.3% | Added | History |
| Vanguard Morningstar Mid-Cap ETF922908629 | ETF | 11,357 | $915.1K | <0.1% | −719−6.0% | ReducedConverted for a 4-for-1 split | – |
| SLViShares Silver Trust | ETF | 17,126 | $915.7K | <0.1% | −1,508−8.1% | Reduced | History |
| UNPUnion Pacific Corp | Stock | 3,418 | $929.9K | <0.1% | +45+1.3% | Added | History |
| LOWLowes Companies Inc | Stock | 4,236 | $934.0K | <0.1% | −1,137−21.2% | Reduced | History |
| iShares Tr46435G672 | CORE INTL AGGR | 18,530 | $937.8K | <0.1% | −12,021−39.3% | Reduced | – |
| SYYSysco Corp | Stock | 11,264 | $941.5K | <0.1% | +4,947+78.3% | Added | History |
| COFCapital One Financial Corp | Stock | 4,700 | $943.7K | <0.1% | +914+24.1% | Added | History |
| CCLCarnival Corp Ltd. | Stock | 33,263 | $950.4K | <0.1% | −731−2.2% | Reduced | History |
| EXPEExpedia Group, Inc. | Stock | 3,743 | $958.1K | <0.1% | +970+35.0% | Added | History |
| iShares Core S&P Small Cap ETF464287804 | ETF | 6,492 | $963.1K | <0.1% | +85+1.3% | Added | – |
| iShares Russell Top 200 Growth ETF464289438 | ETF | 3,313 | $963.4K | <0.1% | +7+0.2% | Added | – |
| PAYXPaychex Inc | Stock | 9,844 | $968.0K | <0.1% | +1,939+24.5% | Added | History |
| Innovator U.S. Equity Power Buffer ETF - October45782C797 | ETF | 20,937 | $971.7K | <0.1% | +4,835+30.0% | Added | – |
| TTMITTM Technologies Inc | COM | 5,201 | $972.7K | <0.1% | +5,201 | New | History |
| GSGoldman Sachs Group Inc | Stock | 968 | $980.4K | <0.1% | +55+6.0% | Added | History |
| PLTRPalantir Technologies Inc. | Stock | 8,435 | $984.2K | <0.1% | −4,241−33.5% | Reduced | History |
| iShares Tr464288877 | EAFE VALUE ETF | 12,939 | $990.6K | <0.1% | −1,140−8.1% | Reduced | – |
| VRTXVertex Pharmaceuticals Inc | Stock | 1,999 | $993.2K | <0.1% | −2−0.1% | Reduced | History |
| GLDSPDR Gold Trust | ETF | 2,697 | $993.5K | <0.1% | −288−9.6% | Reduced | History |
| TTTrane Technologies plc | SHS | 2,022 | $993.6K | <0.1% | +199+10.9% | Added | History |
| Invesco Exch TRD SLF Idx FD46138J742 | RAFI STRATGIC US | 15,366 | $1.01M | <0.1% | +10,904+244.4% | Added | – |
| YUMYum Brands Inc | Stock | 6,351 | $1.02M | <0.1% | +419+7.1% | Added | History |
| iShares Russell 1000 Growth ETF464287614 | ETF | 8,239 | $1.02M | <0.1% | +43+0.5% | AddedConverted for a 4-for-1 split | – |
| Direxion Shs ETF Tr25459W458 | DLY SCOND 3XBU | 3,860 | $1.03M | <0.1% | +3,860 | New | – |
| WFCWells Fargo & Company | Stock | 12,474 | $1.03M | <0.1% | −5,290−29.8% | Reduced | History |
| PFEPfizer Inc | Stock | 42,927 | $1.03M | <0.1% | +1,631+3.9% | Added | History |
| CPAYCorpay, Inc. | COM SHS | 3,122 | $1.04M | <0.1% | +162+5.5% | Added | History |
| COPConocoPhillips | Stock | 10,145 | $1.05M | <0.1% | −3,248−24.3% | Reduced | History |
| DALDelta Air Lines, Inc. | COM NEW | 11,473 | $1.07M | <0.1% | +1,532+15.4% | Added | History |
| Schwab U.S. Broad Market ETF808524102 | ETF | 37,133 | $1.08M | <0.1% | −84,045−69.4% | Reduced | – |
| URIUnited Rentals, Inc. | COM | 950 | $1.08M | <0.1% | +245+34.8% | Added | History |
| CBChubb Ltd | Stock | 3,200 | $1.09M | <0.1% | +1,569+96.2% | Added | History |
| CMECME Group Inc. | COM | 4,985 | $1.10M | <0.1% | +173+3.6% | Added | History |
| iShares MSCI USA Min Vol Factor ETF46429B697 | ETF | 11,451 | $1.10M | <0.1% | −11,573−50.3% | Reduced | – |
| ORCLOracle Corp | Stock | 7,607 | $1.12M | <0.1% | +963+14.5% | Added | History |
| MSIMotorola Solutions, Inc. | Stock | 2,687 | $1.12M | <0.1% | +751+38.8% | Added | History |
| MRKMerck & Co., Inc. | Stock | 8,797 | $1.13M | <0.1% | +1,594+22.1% | Added | History |
| RTXRTX Corp | Stock | 5,962 | $1.13M | <0.1% | +1,290+27.6% | Added | History |
| ISRGIntuitive Surgical Inc | COM NEW | 2,865 | $1.14M | <0.1% | −37−1.3% | Reduced | History |
| MCDMcDonalds Corp | Stock | 4,224 | $1.14M | <0.1% | −376−8.2% | Reduced | History |
| State Street SPDR Bloomberg Convertible Securities ETF78464A359 | ETF | 10,682 | $1.15M | <0.1% | −9,236−46.4% | Reduced | – |
| First Tr Exchange Traded FD33738R605 | DORSEY WRT 5 ETF | 15,260 | $1.16M | <0.1% | +604+4.1% | Added | – |
| HIGHartford Insurance Group, Inc. | Stock | 8,747 | $1.16M | <0.1% | +1,140+15.0% | Added | History |
| MASMasco Corp | COM | 14,277 | $1.16M | <0.1% | +1,952+15.8% | Added | History |
| WELLWelltower Inc. | REIT | 5,162 | $1.17M | <0.1% | +2,876+125.8% | Added | History |
| iShares Tr464288182 | MSCI AC ASIA ETF | 10,085 | $1.20M | <0.1% | −50−0.5% | Reduced | – |
| PEGPublic Service Enterprise Group Inc | COM | 14,856 | $1.21M | <0.1% | +1,547+11.6% | Added | History |
| SNDKSandisk Corp | COM | 535 | $1.22M | <0.1% | +190+55.1% | Added | History |
| ODFLOld Dominion Freight Line, Inc. | COM | 5,643 | $1.22M | <0.1% | +809+16.7% | Added | History |
| SYKStryker Corp | Stock | 3,930 | $1.24M | <0.1% | +122+3.2% | Added | History |
| Invesco Exch Traded FD Tr II46138G805 | TAXABLE MUN BD | 46,362 | $1.24M | <0.1% | +13,109+39.4% | Added | – |
| BROBrown & Brown, Inc. | Stock | 19,797 | $1.27M | <0.1% | +10,010+102.3% | Added | History |
| ADPAutomatic Data Processing Inc | Stock | 5,671 | $1.27M | <0.1% | +1,672+41.8% | Added | History |
| Invesco Exchange Traded FD T46137V357 | S&P500 EQL WGT | 5,992 | $1.27M | <0.1% | −127−2.1% | Reduced | – |
| iShares Trust iShares 0-1 Year Treasury Bond ETF464288679 | ETF | 11,697 | $1.29M | <0.1% | −24−0.2% | Reduced | – |
| HWMHowmet Aerospace Inc. | Stock | 4,823 | $1.30M | <0.1% | −622−11.4% | Reduced | History |
| WMWaste Management Inc | Stock | 5,883 | $1.31M | <0.1% | −72−1.2% | Reduced | History |
| WRBBerkley W R Corp | COM | 18,806 | $1.33M | <0.1% | +2,847+17.8% | Added | History |
| TAT&T Inc. | Stock | 64,588 | $1.34M | <0.1% | −58−0.1% | Reduced | History |
| HCAHCA Healthcare, Inc. | COM | 3,508 | $1.37M | <0.1% | +204+6.2% | Added | History |
| WDCWestern Digital Corp | COM | 2,146 | $1.37M | <0.1% | +353+19.7% | Added | History |
| DELLDell Technologies Inc. | Stock | 3,219 | $1.39M | <0.1% | +528+19.6% | Added | History |
| ERIEErie Indemnity Co | CL A | 5,830 | $1.40M | <0.1% | +3,568+157.7% | Added | History |
| UPSUnited Parcel Service Inc | Stock | 13,248 | $1.42M | <0.1% | +765+6.1% | Added | History |
| ITWIllinois Tool Works Inc | Stock | 5,268 | $1.43M | <0.1% | +1,844+53.9% | Added | History |
| iShares Inc464286285 | JP MRGN EM HI BD | 35,049 | $1.43M | <0.1% | −3,320−8.7% | Reduced | – |
| J P Morgan Exchange Traded F46654Q690 | ACTI DE MARK ETF | 18,100 | $1.45M | <0.1% | +9,750+116.8% | Added | – |
Sold out since Q1 2026 (42)
Positions held at the end of Q1 2026 that are gone from this filing.
| Security | Class | Shares in Q1 2026 | Value in Q1 2026 | % of portfolio in Q1 2026 | History |
|---|---|---|---|---|---|
| ProShares Tr74347R669 | PSHS ULT SEMICDT | 20,585 | $987.1K | <0.1% | – |
| Schwab US Aggregate Bond ETF808524839 | ETF | 33,061 | $767.7K | <0.1% | – |
| HONHoneywell International Inc | COM | 3,127 | $707.3K | <0.1% | History |
| CTRACoterra Energy Inc. | Stock | 17,688 | $621.6K | <0.1% | History |
| Vanguard Energy ETF92204A306 | ETF | 3,509 | $607.3K | <0.1% | – |
| Invesco Exch Traded FD Tr II46138E511 | PFD ETF | 40,939 | $445.4K | <0.1% | – |
| VanEck ETF Trust92189F429 | PREFERRED SECURT | 24,416 | $428.3K | <0.1% | – |
| Invesco Exchange Traded FD T46137V324 | S&P500 EQL IND | 7,256 | $417.9K | <0.1% | – |
| WisdomTree Tr97717Y550 | EFFICIENT GLD PL | 4,110 | $415.9K | <0.1% | – |
| Invesco Exch TRD SLF Idx FD46138J775 | BLOO PRI PWR ETF | 4,630 | $398.9K | <0.1% | – |
| TERTeradyne, Inc | Stock | 1,297 | $384.6K | <0.1% | History |
| ACLXArcellx, Inc. | COMMON STOCK | 3,303 | $379.3K | <0.1% | History |
| LITELumentum Holdings Inc. | COM | 481 | $338.0K | <0.1% | History |
| Victory Portfolios II92647N824 | VCSHS US EQ INCM | 4,629 | $330.7K | <0.1% | – |
| MTZMastec Inc | COM | 977 | $314.3K | <0.1% | History |
| CNQCanadian Natural Resources Ltd | COM | 6,200 | $302.2K | <0.1% | History |
| CIENCiena Corp | COM NEW | 776 | $301.3K | <0.1% | History |
| Invesco Exchange Traded FD T46137V233 | S&P 500 TOP 50 | 5,478 | $298.9K | <0.1% | – |
| EVRGEvergy, Inc. | Stock | 3,545 | $290.5K | <0.1% | History |
| HPQHP Inc | Stock | 15,091 | $289.9K | <0.1% | History |
| Vanguard Consumer Staples ETF92204A207 | ETF | 1,218 | $273.6K | <0.1% | – |
| ACNAccenture plc | Stock | 1,319 | $261.7K | <0.1% | History |
| PIMCO ETF Tr72201R817 | INV GRD CRP BD | 2,698 | $261.3K | <0.1% | – |
| Invesco Exchange Traded FD T46137V464 | S&P MDCP MOMNTUM | 1,746 | $253.3K | <0.1% | – |
| GLDMWorld Gold Trust | SPDR GLD MINIS | 2,686 | $251.2K | <0.1% | History |
| SILASila Realty Trust, Inc. | COMMON STOCK | 10,010 | $237.0K | <0.1% | History |
| ARKBArk 21Shares Bitcoin ETF | SHS BEN INT | 10,051 | $226.0K | <0.1% | History |
| ARMArm Holdings PLC | ADR | 1,489 | $225.3K | <0.1% | History |
| LDOSLeidos Holdings, Inc. | COM | 1,403 | $218.4K | <0.1% | History |
| ADBEAdobe Inc. | Stock | 896 | $217.8K | <0.1% | History |
| J P Morgan Exchange Traded F46654Q781 | EQUITY FOCUS ETF | 2,936 | $210.9K | <0.1% | – |
| iShares U S ETF Tr46431W606 | IT RT HDG HGYL | 2,447 | $209.5K | <0.1% | – |
| Innovator ETFs Trust45784N106 | EQUITY DEFINED P | 7,820 | $209.0K | <0.1% | – |
| First Tr Exchange-Traded FD33738D796 | INTER GRADE ETF | 9,938 | $206.2K | <0.1% | – |
| iShares Select Dividend ETF464287168 | ETF | 1,358 | $205.8K | <0.1% | – |
| BKRBaker Hughes Co | CL A | 3,351 | $204.6K | <0.1% | History |
| iShares Tr464287580 | US CONSUM DISCRE | 2,105 | $204.1K | <0.1% | – |
| iShares U.S. Medical Devices ETF464288810 | ETF | 3,795 | $202.5K | <0.1% | – |
| FSKFS KKR Capital Corp | COM | 13,314 | $135.6K | <0.1% | History |
| BBDCBarings BDC, Inc. | COM | 11,887 | $97.8K | <0.1% | History |
| PNNTPennantpark Investment Corp | COM | 10,298 | $46.2K | <0.1% | History |
| Advisorshares Tr00768Y495 | PURE CANNABIS | 11,550 | $30.4K | <0.1% | – |