Advisory Alpha, LLC
- SEC CIK
- 0001576762
- Latest filing
- Aug 11, 2026
Holdings in Q2 2022
Holdings as of Jun 30, 2022, filed Jul 15, 2022. Long positions only; changes compare share counts with Q1 2022.
- Positions
- 246
- −19 vs. Q1 2022
- Portfolio value
- $1.33B
- −$217.9M (−14.1%) vs. Q1 2022
| Security | Class | Shares | Value | % of portfolio | Share change | Action | History |
|---|---|---|---|---|---|---|---|
| Innovator ETFs Trust45782C540 | US EQTY PWR BUF | 19,329 | $556.0K | <0.1% | −35,229−64.6% | Reduced | – |
| Innovator ETFs Trust45782C508 | US EQTY PWR BUF | 18,542 | $557.0K | <0.1% | −33,999−64.7% | Reduced | – |
| Invesco Exch Traded FD Tr II46138G888 | SHORT TERM ETF | 5,283 | $558.0K | <0.1% | +5,283 | New | – |
| Innovator ETFs Trust45782C532 | US EQTY ULTRA B | 20,165 | $561.0K | <0.1% | −36,284−64.3% | Reduced | – |
| Innovator U.S. Equity Ultra Buffer ETF - January45782C300 | ETF | 19,414 | $565.0K | <0.1% | −35,485−64.6% | Reduced | – |
| iShares Core MSCI Eafe ETF46432F842 | ETF | 9,729 | $573.0K | <0.1% | −767−7.3% | Reduced | – |
| iShares Tr464288158 | SHRT NAT MUN ETF | 5,538 | $580.0K | <0.1% | −4,082−42.4% | Reduced | – |
| ABTAbbott Laboratories | Stock | 5,346 | $581.0K | <0.1% | +33+0.6% | Added | History |
| Innovator ETFs Trust45782C318 | US EQTY PWR BUF | 21,365 | $583.0K | <0.1% | +21,365 | New | – |
| WMWaste Management Inc | Stock | 3,873 | $593.0K | <0.1% | 00.0% | Unchanged | History |
| iShares Core U.S. Aggregate Bond ETF464287226 | ETF | 5,832 | $593.0K | <0.1% | −78−1.3% | Reduced | – |
| PIMCO Enhanced Short Maturity Active Exchange-Traded Fund72201R833 | ETF | 6,067 | $601.0K | <0.1% | −323−5.1% | Reduced | – |
| RTXRTX Corp | Stock | 6,329 | $608.0K | <0.1% | +93+1.5% | Added | History |
| CATCaterpillar Inc | Stock | 3,406 | $609.0K | <0.1% | −33−1.0% | Reduced | History |
| Vanguard Morningstar Total Stock Market ETF922908769 | ETF | 3,237 | $611.0K | <0.1% | −3,195−49.7% | Reduced | – |
| iShares Tr46434V647 | GLOBAL REIT ETF | 25,819 | $624.0K | <0.1% | −4,623−15.2% | Reduced | – |
| GISGeneral Mills Inc | Stock | 8,501 | $641.0K | <0.1% | +98+1.2% | Added | History |
| PIMCO ETF Tr72201R718 | ENHNCD LW DUR AC | 6,671 | $641.0K | <0.1% | +504+8.2% | Added | – |
| NEENextera Energy Inc | Stock | 8,283 | $642.0K | <0.1% | −204−2.4% | Reduced | History |
| MOAltria Group, Inc. | Stock | 15,552 | $650.0K | <0.1% | 00.0% | Unchanged | History |
| iShares Tr464287721 | U.S. TECH ETF | 8,184 | $654.0K | <0.1% | −2,526−23.6% | Reduced | – |
| iShares S&P 500 Growth ETF464287309 | ETF | 10,974 | $662.0K | <0.1% | −407−3.6% | Reduced | – |
| NVDANVIDIA Corp | Stock | 4,439 | $673.0K | 0.1% | +203+4.8% | Added | History |
| Invesco Exch Traded FD Tr II46138E362 | S&P500 HDL VOL | 16,447 | $726.0K | 0.1% | −1,842−10.1% | Reduced | – |
| Victory Portfolios II92647N824 | VCSHS US EQ INCM | 10,998 | $727.0K | 0.1% | +2,930+36.3% | Added | – |
| SPDR Series Trust78464A292 | ST STR PFD ETF | 20,646 | $740.0K | 0.1% | +7,010+51.4% | Added | – |
| iShares Tr46436E718 | 0-3 MTH TREASURY | 7,401 | $741.0K | 0.1% | +7,401 | New | – |
| BACBank of America Corp | Stock | 24,194 | $753.0K | 0.1% | +295+1.2% | Added | History |
| Strategy Shares Nasdaq 7HANDL Index ETF86280R506 | ETF | 37,755 | $778.0K | 0.1% | −9,844−20.7% | Reduced | – |
| WMTWalmart Inc. | Stock | 6,499 | $790.0K | 0.1% | +305+4.9% | Added | History |
| Invesco S&P 500 Equal Weight Technology ETF46137V282 | ETF | 3,366 | $796.0K | 0.1% | +363+12.1% | Added | – |
| COPConocoPhillips | Stock | 9,066 | $814.0K | 0.1% | −63−0.7% | Reduced | History |
| Amplify ETF Tr032108409 | CWP ENHANCED DIV | 24,435 | $820.0K | 0.1% | +434+1.8% | Added | – |
| iShares Core MSCI Total International Stock ETF46432F834 | ETF | 14,455 | $824.0K | 0.1% | +834+6.1% | Added | – |
| VZVerizon Communications Inc | Stock | 16,268 | $826.0K | 0.1% | −316−1.9% | Reduced | History |
| iShares MSCI USA Momentum Factor ETF46432F396 | ETF | 6,229 | $850.0K | 0.1% | −3,726−37.4% | Reduced | – |
| AMATApplied Materials Inc | Stock | 9,525 | $867.0K | 0.1% | +30.0% | Added | History |
| iShares Tr46434V860 | TRS FLT RT BD | 17,326 | $873.0K | 0.1% | +17,326 | New | – |
| PEPPepsiCo Inc | Stock | 5,246 | $874.0K | 0.1% | +11+0.2% | Added | History |
| iShares Russell Midcap ETF464287499 | ETF | 13,559 | $877.0K | 0.1% | +20.0% | Added | – |
| iShares Tr464287150 | CORE S&P TTL STK | 10,581 | $887.0K | 0.1% | +198+1.9% | Added | – |
| iShares Trust iShares 0-1 Year Treasury Bond ETF464288679 | ETF | 8,101 | $892.0K | 0.1% | +955+13.4% | Added | – |
| State Street SPDR Bloomberg 1-3 Month T-Bill ETF78468R663 | ETF | 9,834 | $900.0K | 0.1% | +1,203+13.9% | Added | – |
| ADMArcher-Daniels-Midland Co | Stock | 11,723 | $910.0K | 0.1% | +91+0.8% | Added | History |
| First Tr Exchange-Traded FD33734H106 | SHS | 23,551 | $914.0K | 0.1% | +3,101+15.2% | Added | – |
| Innovator U.S. Equity Power Buffer ETF - October45782C797 | ETF | 32,749 | $919.0K | 0.1% | +32,749 | New | – |
| ABBVAbbVie Inc. | Stock | 6,272 | $961.0K | 0.1% | +90+1.5% | Added | History |
| PFEPfizer Inc | Stock | 18,361 | $963.0K | 0.1% | +574+3.2% | Added | History |
| UNHUnitedHealth Group Inc | Stock | 1,874 | $963.0K | 0.1% | +1,874 | New | History |
| GLDSPDR Gold Trust | ETF | 5,866 | $988.0K | 0.1% | +213+3.8% | Added | History |
| SPDR Series Trust78464A284 | ST NUVE HIGH ETF | 19,480 | $1.00M | 0.1% | −11,470−37.1% | Reduced | – |
| Invesco Exch Traded FD Tr II46138G870 | VAR RATE PFD | 45,544 | $1.01M | 0.1% | −6,369−12.3% | Reduced | – |
| JNJJohnson & Johnson | Stock | 5,715 | $1.01M | 0.1% | −315−5.2% | Reduced | History |
| Innovator ETFs Trust45782C573 | US EQTY PWR BUF | 37,425 | $1.06M | 0.1% | +13,510+56.5% | Added | – |
| TSLATesla, Inc. | Stock | 1,592 | $1.07M | 0.1% | −3−0.2% | Reduced | History |
| iShares MSCI USA Min Vol Factor ETF46429B697 | ETF | 15,314 | $1.07M | 0.1% | −102−0.7% | Reduced | – |
| Dimensional Emerging Core Equity Market ETF25434V302 | ETF | 46,505 | $1.08M | 0.1% | +3,845+9.0% | Added | – |
| BALLBALL Corp | COM | 15,660 | $1.08M | 0.1% | 00.0% | Unchanged | History |
| PGProcter & Gamble Co | Stock | 7,638 | $1.10M | 0.1% | +240+3.2% | Added | History |
| Dimensional ETF Trust25434V203 | INTL CORE EQT MK | 46,067 | $1.11M | 0.1% | +3,963+9.4% | Added | – |
| WisdomTree Tr97717W430 | HEDGED HI YLD BD | 57,290 | $1.14M | 0.1% | +6,482+12.8% | Added | – |
| Vanguard Total Bond Market ETF921937835 | ETF | 15,311 | $1.15M | 0.1% | +2,271+17.4% | Added | – |
| DUKDuke Energy CORP | Stock | 10,924 | $1.17M | 0.1% | −456−4.0% | Reduced | History |
| TAT&T Inc. | Stock | 55,983 | $1.17M | 0.1% | +3,667+7.0% | Added | History |
| SPYSPDR S&P 500 ETF Trust | ETF | 3,154 | $1.19M | 0.1% | +168+5.6% | Added | History |
| BRK.BBerkshire Hathaway Inc | Stock | 4,486 | $1.23M | 0.1% | +1,093+32.2% | Added | History |
| CMECME Group Inc. | COM | 6,000 | $1.23M | 0.1% | −50−0.8% | Reduced | History |
| DIASPDR Dow Jones Industrial Average ETF Trust | UT SER 1 | 4,029 | $1.24M | 0.1% | +312+8.4% | Added | History |
| CVXChevron Corp | Stock | 8,671 | $1.25M | 0.1% | −459−5.0% | Reduced | History |
| Vanguard Dividend Appreciation ETF921908844 | ETF | 8,876 | $1.27M | 0.1% | −1,034−10.4% | Reduced | – |
| Vanguard Malvern FDS922020805 | STRM INFPROIDX | 26,868 | $1.35M | 0.1% | −2,541−8.6% | Reduced | – |
| SHWSherwin Williams Co | COM | 6,035 | $1.35M | 0.1% | −35,164−85.4% | Reduced | History |
| Vanguard Morningstar Mid-Cap Value ETF922908512 | ETF | 11,070 | $1.43M | 0.1% | +975+9.7% | Added | – |
| iShares Tr464288414 | NATIONAL MUN ETF | 13,790 | $1.47M | 0.1% | −7,715−35.9% | Reduced | – |
| Invesco Exch Traded FD Tr II46138E354 | S&P500 LOW VOL | 24,339 | $1.51M | 0.1% | −6,476−21.0% | Reduced | – |
| Schwab U.S. Broad Market ETF808524102 | ETF | 35,514 | $1.57M | 0.1% | +679+1.9% | Added | – |
| Vanguard Information Technology ETF92204A702 | ETF | 4,863 | $1.59M | 0.1% | −673−12.2% | Reduced | – |
| Vanguard S&P 500 ETF922908363 | ETF | 4,619 | $1.60M | 0.1% | +395+9.4% | Added | – |
| Invesco Exch Traded FD Tr II46138E537 | NATL AMT MUNI | 69,346 | $1.63M | 0.1% | −32,539−31.9% | Reduced | – |
| iShares Core S&P Mid-Cap ETF464287507 | ETF | 7,276 | $1.65M | 0.1% | −435−5.6% | Reduced | – |
| Global X FDS37954Y715 | RBTCS ARTFL INTE | 82,103 | $1.67M | 0.1% | +1,789+2.2% | Added | – |
| iShares Tr46435G672 | CORE INTL AGGR | 34,479 | $1.72M | 0.1% | −20.0% | Reduced | – |
| Vanguard Morningstar Growth ETF922908736 | ETF | 7,898 | $1.76M | 0.1% | +15+0.2% | Added | – |
| AMZNAmazon Com Inc | Stock | 17,020 | $1.81M | 0.1% | +900+5.6% | AddedConverted for a 20-for-1 split | History |
| Invesco Exch Traded FD Tr II46138G805 | TAXABLE MUN BD | 68,493 | $1.90M | 0.1% | +20,139+41.6% | Added | – |
| Schwab U.S. Large-Cap Growth ETF808524300 | ETF | 32,847 | $1.91M | 0.1% | +10,722+48.5% | Added | – |
| iShares Tr46429B366 | CMBS ETF | 40,526 | $1.95M | 0.1% | +1,910+4.9% | Added | – |
| Global X FDS37954Y673 | US INFR DEV ETF | 103,740 | $2.36M | 0.2% | +1,160+1.1% | Added | – |
| Invesco Exch Traded FD Tr II46138E669 | GLOBAL EX US HGH | 123,922 | $2.39M | 0.2% | −23,510−15.9% | Reduced | – |
| Global X Lithium & Battery Tech ETF37954Y855 | ETF | 34,796 | $2.53M | 0.2% | +464+1.4% | Added | – |
| HDHome Depot, Inc. | Stock | 9,727 | $2.67M | 0.2% | +4,838+99.0% | Added | History |
| XOMExxonMobil Holdings Corp | COM | 32,804 | $2.81M | 0.2% | −13,651−29.4% | Reduced | History |
| Vanguard Morningstar Mid-Cap Growth ETF922908538 | ETF | 16,513 | $2.90M | 0.2% | +2,535+18.1% | Added | – |
| State Street Materials Select Sector SPDR ETF81369Y100 | ETF | 39,786 | $2.93M | 0.2% | +2,979+8.1% | Added | – |
| Invesco Exch TRD SLF Idx FD46138J635 | INVSCO BLSH 26 | 136,687 | $3.04M | 0.2% | −27,365−16.7% | Reduced | – |
| JPMorgan Ultra-Short Income ETF46641Q837 | ETF | 60,758 | $3.04M | 0.2% | +2,177+3.7% | Added | – |
| LLYEli Lilly & Co | Stock | 9,764 | $3.17M | 0.2% | −61−0.6% | Reduced | History |
| Invesco Exch TRD SLF Idx FD46138J817 | BULSHS 2025 HY | 150,910 | $3.31M | 0.2% | −28,560−15.9% | Reduced | – |
| iShares Inc464286285 | JP MRGN EM HI BD | 102,199 | $3.52M | 0.3% | +5,597+5.8% | Added | – |
| Invesco Exch TRD SLF Idx FD46138J833 | BULSHS 2024 HY | 162,769 | $3.55M | 0.3% | −26,365−13.9% | Reduced | – |
Sold out since Q1 2022 (35)
Positions held at the end of Q1 2022 that are gone from this filing.
| Security | Class | Shares in Q1 2022 | Value in Q1 2022 | % of portfolio in Q1 2022 | History |
|---|---|---|---|---|---|
| ARK ETF Tr00214Q203 | AUTNMUS TECHNLGY | 34,339 | $2.32M | 0.2% | – |
| ARK Blockchain & Fintech Innovation ETF00214Q708 | ETF | 56,328 | $1.64M | 0.1% | – |
| iShares MSCI USA Quality Factor ETF46432F339 | ETF | 5,079 | $684.0K | <0.1% | – |
| iShares Tr464287457 | 1 3 YR TREAS BD | 8,026 | $669.0K | <0.1% | – |
| iShares Core Dividend Growth ETF46434V621 | ETF | 11,758 | $628.0K | <0.1% | – |
| iShares Core S&P 500 ETF464287200 | ETF | 1,352 | $614.0K | <0.1% | – |
| iShares Tr46435G342 | MORTGE REL ETF | 17,811 | $582.0K | <0.1% | – |
| iShares Tr46435G102 | CONV BD ETF | 5,861 | $488.0K | <0.1% | – |
| Vanguard Scottsdale FDS92206C706 | INTER TERM TREAS | 7,020 | $442.0K | <0.1% | – |
| iShares Tr464289875 | CORE 40 MODE ETF | 9,781 | $420.0K | <0.1% | – |
| iShares Tr464288307 | MRGSTR MD CP GRW | 5,724 | $368.0K | <0.1% | – |
| MDYSPDR S&P Midcap 400 ETF Trust | ETF | 644 | $316.0K | <0.1% | History |
| Janus Detroit STR Tr47103U886 | HENDRSN SHRT ETF | 6,441 | $316.0K | <0.1% | – |
| GEGeneral Electric Co | Stock | 3,324 | $304.0K | <0.1% | History |
| TGTTarget Corp | Stock | 1,263 | $268.0K | <0.1% | History |
| Fidelity Covington Trust316092204 | MSCI CONSM DIS | 3,356 | $265.0K | <0.1% | – |
| Vanguard World FD921910873 | MEGA CAP INDEX | 1,663 | $264.0K | <0.1% | – |
| MELIMercadolibre Inc | COM | 217 | $259.0K | <0.1% | History |
| EXASExact Sciences Corp | COM | 3,516 | $246.0K | <0.1% | History |
| THSTreeHouse Foods, Inc. | COM | 7,549 | $244.0K | <0.1% | History |
| TDYTeledyne Technologies Inc | COM | 509 | $241.0K | <0.1% | History |
| NFLXNetflix Inc | Stock | 618 | $231.0K | <0.1% | History |
| SPDR Ser Tr78464A813 | S&P 600 SML CAP | 2,433 | $228.0K | <0.1% | – |
| iShares Tr46435U366 | SELF DRIVNG EV | 4,896 | $227.0K | <0.1% | – |
| iShares Russell Mid-Cap Growth ETF464287481 | ETF | 2,169 | $218.0K | <0.1% | – |
| Invesco S&P 500 Quality ETF46137V241 | ETF | 4,350 | $217.0K | <0.1% | – |
| Vanguard Ftse Developed Markets ETF921943858 | ETF | 4,481 | $215.0K | <0.1% | – |
| UPSUnited Parcel Service Inc | Stock | 981 | $210.0K | <0.1% | History |
| YUMYum Brands Inc | Stock | 1,753 | $208.0K | <0.1% | History |
| CRMSalesforce, Inc. | Stock | 979 | $208.0K | <0.1% | History |
| AMXAmerica Movil SAB de CV | SPON ADR L SHS | 9,696 | $205.0K | <0.1% | History |
| SBUXStarbucks Corp | Stock | 2,244 | $204.0K | <0.1% | History |
| ProShares Tr74347R669 | PSHS ULT SEMICDT | 5,089 | $203.0K | <0.1% | – |
| CARRCarrier Global Corp | Stock | 4,413 | $202.0K | <0.1% | History |
| ENBEnbridge Inc | Stock | 4,352 | $201.0K | <0.1% | History |