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Creative Planning

SEC CIK
0001540235
Latest filing
Aug 13, 2026

Holdings in Q2 2025

Holdings as of Jun 30, 2025, filed Aug 8, 2025. Long positions only; changes compare share counts with Q1 2025.

Institution overview
Positions
3,594
+170 vs. Q1 2025
Portfolio value
$117.1B
+$10.7B (+10.1%) vs. Q1 2025
Filed
Aug 8, 2025
SEC
Holdings of Creative Planning in Q2 2025
SecurityClassSharesValue% of portfolioShare changeActionHistory
HGHamilton Insurance Group, Ltd.CL B10,840$234.4K<0.1%+10,840NewHistory
VIRTVirtu Financial, Inc.CL A5,236$234.5K<0.1%+5,236NewHistory
CARSCars.com Inc.COM19,806$234.7K<0.1%−19,737−49.9%ReducedHistory
RCUSArcus Biosciences, Inc.COM28,858$234.9K<0.1%+28,858NewHistory
VICRVicor CorpCOM5,184$235.1K<0.1%+5,184NewHistory
DERMJourney Medical CorpCOM32,764$235.2K<0.1%+21,000+178.5%AddedHistory
RGCORGC Resources IncCOM10,536$235.8K<0.1%−245−2.3%ReducedHistory
VCELVericel CorpCOM5,543$235.9K<0.1%−951−14.6%ReducedHistory
VTOLBristow Group Inc.COM7,159$236.0K<0.1%+7,159NewHistory
Direxion Shs ETF Tr25460G84920YR TRES BEAR6,390$236.0K<0.1%+6,390New–
BXCBlueLinx Holdings Inc.COM NEW3,181$236.6K<0.1%+3,181NewHistory
GSHDGoosehead Insurance, Inc.COM CL A2,243$236.7K<0.1%−658−22.7%ReducedHistory
MMYTMakeMyTrip LtdStock2,417$236.9K<0.1%−469−16.3%ReducedHistory
OFLXOmega Flex, Inc.COM7,326$237.2K<0.1%+7,326NewHistory
TIPTTiptree Inc.COM10,062$237.3K<0.1%+10,062NewHistory
FSLYFastly, Inc.CL A33,678$237.8K<0.1%+7,959+30.9%AddedHistory
Invesco Exch Traded FD Tr II46138G656S&P ULTRA DIVIDE4,980$238.3K<0.1%−502−9.2%Reduced–
AGFirst Majestic Silver CorpCOM28,837$238.5K<0.1%+5,828+25.3%AddedHistory
LDPCohen & Steers Ltd Duration Preferred & Income Fund, Inc.COM11,400$239.2K<0.1%−43−0.4%ReducedHistory
NEOGNeogen CorpCOM50,100$239.5K<0.1%−15,887−24.1%ReducedHistory
iShares Tr464287275GBL COMM SVC ETF2,135$239.8K<0.1%00.0%Unchanged–
LOCOEl Pollo Loco Holdings, Inc.COM21,792$239.9K<0.1%+21,792NewHistory
HFROHighland Opportunities & Income FundHIGHLAND INCOME46,182$240.1K<0.1%+40.0%AddedHistory
Sandstorm Gold Ltd Com New80013R206Stock25,671$241.3K<0.1%+1,646+6.9%Added–
LMATLemaitre Vascular IncCOM2,906$241.3K<0.1%−554−16.0%ReducedHistory
SUPNSupernus Pharmaceuticals, Inc.COM7,673$241.9K<0.1%+7,673NewHistory
CRBGCorebridge Financial, Inc.COM6,838$242.7K<0.1%+6,838NewHistory
Amplify ETF Tr032108557ETHO CLI LEA ETF4,178$242.9K<0.1%+10.0%Added–
CMRECostamare Inc.SHS26,661$242.9K<0.1%−23,173−46.5%ReducedHistory
KRUSKura Sushi USA, Inc.CL A COM2,828$243.4K<0.1%+2,828NewHistory
UMHUmh Properties, Inc.COM14,505$243.5K<0.1%+14,505NewHistory
ATMUAtmus Filtration Technologies Inc.COM6,688$243.6K<0.1%+312+4.9%AddedHistory
SLGNSilgan Holdings IncCOM4,500$243.8K<0.1%+536+13.5%AddedHistory
SPDR Series Trust78468R747ST STR MSCI GEN1,959$244.5K<0.1%+5+0.3%Added–
Global X FDS37954Y616S&P 500 QLT ETF7,217$244.5K<0.1%00.0%Unchanged–
BBBLACKBERRY LtdCOM53,413$244.6K<0.1%+24,921+87.5%AddedHistory
Aris Water Solutions, Inc.04041L106CLASS A COM10,362$245.1K<0.1%−103−1.0%Reduced–
SPTSprout Social, Inc.COM CL A11,761$245.9K<0.1%−1,794−13.2%ReducedHistory
iShares Tr464288612INTRM GOV CR ETF2,303$245.9K<0.1%+2,303New–
AVAHAveanna Healthcare Holdings, Inc.COM47,025$245.9K<0.1%+6,171+15.1%AddedHistory
WUWestern Union COStock29,269$246.4K<0.1%−196−0.7%ReducedHistory
BRF SA10552T107SPONSORED ADR67,598$246.7K<0.1%+10,845+19.1%Added–
SBCFSeacoast Banking Corp of FloridaCOM NEW8,937$246.8K<0.1%−141−1.6%ReducedHistory
DBX ETF Tr233051853XTRACK MSCI EURP5,604$247.0K<0.1%+731+15.0%Added–
AOSLAlpha & Omega Semiconductor LtdSHS9,658$247.8K<0.1%+9,658NewHistory
American Centy ETF Tr025072695CORE MUNI FXD IN5,553$248.5K<0.1%00.0%Unchanged–
FTREFortrea Holdings Inc.COMMON STOCK50,455$249.2K<0.1%+40,350+399.3%AddedHistory
J P Morgan Exchange Traded F46654Q724HEDG EQU LAD ETF3,983$249.3K<0.1%−84−2.1%Reduced–
NKXNuveen California Amt-Free Quality Municipal Income FundCOM21,216$249.7K<0.1%+87+0.4%AddedHistory
CUBICustomers Bancorp, Inc.COM4,260$250.2K<0.1%+4,260NewHistory
CNXCConcentrix CorpStock4,749$251.0K<0.1%+4,749NewHistory
RLAYRelay Therapeutics, Inc.COM72,618$251.3K<0.1%+49,501+214.1%AddedHistory
PACSPACS Group, Inc.COM SHS19,471$251.6K<0.1%+19,471NewHistory
CHHChoice Hotels International IncCOM1,985$251.9K<0.1%−337−14.5%ReducedHistory
Global X FDS37950E101FTSE NORDIC REG8,628$252.4K<0.1%−312−3.5%Reduced–
AATAmerican Assets Trust, Inc.COM12,789$252.6K<0.1%+12,789NewHistory
ABRArbor Realty Trust IncCOM23,625$252.8K<0.1%−6,631−21.9%ReducedHistory
PRLBProto Labs IncCOM6,314$252.8K<0.1%−5,902−48.3%ReducedHistory
Global X FDS37960A529DEFENSE TECH ETF4,198$252.9K<0.1%+4,198New–
GOGOGogo Inc.COM17,249$253.2K<0.1%+17,249NewHistory
John Hancock Exchange Traded47804J206MULTIFACTOR MI4,142$253.2K<0.1%−1,817−30.5%Reduced–
NUSNu Skin Enterprises, Inc.CL A31,793$254.0K<0.1%−93,247−74.6%ReducedHistory
ETBEaton Vance Tax-Managed Buy-Write Income FundCOM17,596$254.1K<0.1%−576−3.2%ReducedHistory
GRXGabelli Healthcare & WellnessRx TrustSHS26,922$254.4K<0.1%+80.0%AddedHistory
EVEREverQuote, Inc.COM CL A10,526$254.5K<0.1%+2,576+32.4%AddedHistory
TZOOTravelzooCOM NEW20,000$254.6K<0.1%00.0%UnchangedHistory
iShares Inc464286681MSCI EQUAL WEITE2,571$254.8K<0.1%−1,119−30.3%Reduced–
SWBISmith & Wesson Brands, Inc.COM29,387$255.1K<0.1%+16,943+136.2%AddedHistory
ARK ETF Tr00214Q302GENOMIC REV ETF10,483$255.3K<0.1%+10,483New–
BBDCBarings BDC, Inc.COM27,943$255.4K<0.1%+260+0.9%AddedHistory
Curevac N VN2451R105COM47,098$255.7K<0.1%−17,249−26.8%Reduced–
DECDiversified Energy CoSHS NEW17,525$257.1K<0.1%+3,975+29.3%AddedHistory
MCSMarcus CorpCOM15,270$257.5K<0.1%+5,129+50.6%AddedHistory
Innovator ETFs Trust45782C318US EQTY PWR BUF6,822$257.8K<0.1%00.0%Unchanged–
RKTRocket Companies, Inc.Stock18,215$258.3K<0.1%+2,679+17.2%AddedHistory
Invesco Exch TRD SLF Idx FD46138J817BULSHS 2025 HY11,228$259.0K<0.1%−167−1.5%Reduced–
GPREGreen Plains Inc.COM42,977$259.2K<0.1%+2,759+6.9%AddedHistory
DRDDrdgold LtdSPON ADR REPSTG19,456$259.3K<0.1%−3,079−13.7%ReducedHistory
MSEXMiddlesex Water CoCOM4,795$259.8K<0.1%+1,535+47.1%AddedHistory
iShares Tr464288786U.S. INSRNCE ETF1,933$259.9K<0.1%+342+21.5%Added–
Exchange Traded Concepts Tru301505640RANGE INDIA FINA6,477$260.7K<0.1%00.0%Unchanged–
KROKronos Worldwide IncCOM42,064$260.8K<0.1%+4,857+13.1%AddedHistory
iShares Inc46434G855MSCI GBL GOLD MN5,967$261.2K<0.1%−3,030−33.7%Reduced–
iShares Tr4642881253YRTB ETF3,413$261.3K<0.1%+3,413New–
NPKNational Presto Industries IncCOM2,676$262.1K<0.1%+275+11.5%AddedHistory
XPROExpro LtdCOM30,562$262.5K<0.1%+30,562NewHistory
J P Morgan Exchange Traded F46654Q609ACTIVE GROWTH3,055$262.9K<0.1%−120−3.8%Reduced–
ARLOArlo Technologies, Inc.COM15,516$263.2K<0.1%+15,516NewHistory
STAAStaar Surgical CoCOM PAR $0.0115,695$263.4K<0.1%+2,606+19.9%AddedHistory
Xtrackers International Real Estate ETF233051846ETF11,530$263.7K<0.1%−3,921−25.4%Reduced–
VanEck ETF Trust92189H607OIL SERVICES ETF1,150$264.7K<0.1%+345+42.9%Added–
WisdomTree Tr97717W786INTL DIV EX FINL5,511$265.4K<0.1%00.0%Unchanged–
SENEASeneca Foods CorpCL A2,621$265.8K<0.1%+2,621NewHistory
HBMHudbay Minerals Inc.COM25,067$266.0K<0.1%+1,289+5.4%AddedHistory
WESWestern Midstream Partners, LPCOM UNIT LP INT6,878$266.2K<0.1%+999+17.0%AddedHistory
HIHillenbrand, Inc.COM13,277$266.5K<0.1%−6,698−33.5%ReducedHistory
BlackRock ETF Trust II092528843ISH HIG MUN ETF5,483$266.6K<0.1%+110+2.0%Added–
ARTNAArtesian Resources CorpCL A7,952$266.9K<0.1%+7,952NewHistory
AIRAar CorpStock3,881$266.9K<0.1%−1,115−22.3%ReducedHistory
GRCGorman Rupp CoCOM7,286$267.5K<0.1%−1,911−20.8%ReducedHistory

Options (74)

Puts and calls in the same filing. Amounts are the market value of the underlying shares, which is what 13F reports.

Option positions of Creative Planning in Q2 2025
SecurityClassPutsCalls
PLTRPalantir Technologies Inc.Stock$16.9K$6.45M
NVDANVIDIA CorpStock$1.37M$4.89M
WFCWells Fargo & CompanyStock–$3.71M
METAMeta Platforms, Inc.Stock$30.1K$2.06M
AAPLApple Inc.Stock$626.3K$219.8K
MSFTMicrosoft CorpStock$50.7K$547.7K
UNHUnitedHealth Group IncStock$434.5K$3.24K
AMZNAmazon Com IncStock–$408.1K
UBERUber Technologies, IncStock–$259.5K
TGTTarget CorpStock–$196.3K
HDHome Depot, Inc.Stock$175.3K–
MSTRStrategy IncStock–$174.6K
ISRGIntuitive Surgical IncCOM NEW$157.7K–
DOCNDigitalOcean Holdings, Inc.COM$109.4K–
CINFCincinnati Financial CorpCOM$102.1K–
COSTCostco Wholesale CorpStock$99.8K–
SPYSPDR S&P 500 ETF TrustETF$12.1K$74.4K
ACHRArcher Aviation Inc.Stock–$60.8K
INTCIntel CorpStock–$58.0K
AVXLAnavex Life Sciences Corp.COM NEW–$49.8K
AIZAssurant, Inc.Stock$46.4K–
SAPSAP SEADR$41.3K–
ORCLOracle CorpStock–$40.2K
SCHWSchwab Charles CorpStock$39.4K–
Invesco QQQ Trust Series I46090E103ETF$36.5K–
RBLXRoblox CorpStock$36.3K–
APPAppLovin CorpCOM CL A$30.9K–
MRVLMarvell Technology, Inc.COM$29.3K–
DEDeere & CoStock$22.7K–
GOOGLAlphabet Inc.Stock$18.9K$3.17K
NFLXNetflix IncStock$19.6K–
ABBVAbbVie Inc.Stock$15.7K–
AMATApplied Materials IncStock$14.6K–
COINCoinbase Global, Inc.COM CL A–$14.2K
JNJJohnson & JohnsonStock$14.1K–
BEBloom Energy CorpCOM CL A–$13.8K
IBITiShares Bitcoin Trust ETFETF–$11.8K
AVGOBroadcom Inc.Stock$11.6K–
TMUST-Mobile US, Inc.Stock$11.0K–
UNPUnion Pacific CorpStock$10.6K–
TSLATesla, Inc.Stock$4.36K$5.38K
GLDSPDR Gold TrustETF–$9.50K
WMTWalmart Inc.Stock$9.10K–
HESHess CorpStock$8.62K–
IONQIonQ, Inc.COM–$8.52K
POETPoet Technologies Inc.COM NEW–$7.00K
iShares Russell 2000 ETF464287655ETF$6.87K$73
iShares MSCI Eafe ETF464287465ETF$5.87K–
LRCXLam Research CorpStock$5.30K–
AMGNAmgen IncStock$5.20K–
MDYSPDR S&P Midcap 400 ETF TrustETF$4.46K–
CSCOCisco Systems, Inc.Stock$4.18K–
GRABGrab Holdings LtdCLASS A ORD–$3.75K
MARAMARA Holdings, Inc.COM–$3.66K
DLTRDollar Tree, Inc.COM$3.56K–
ABTAbbott LaboratoriesStock$2.83K–
iShares Tr464287234MSCI EMG MKT ETF$2.51K–
TOSTToast, Inc.Stock–$2.51K
MCKMcKesson CorpStock$2.30K–
CORZCore Scientific, Inc.COM–$2.08K
QSQuantumScape CorpCOM CL A–$1.90K
PANWPalo Alto Networks IncStock–$1.60K
BABoeing CoStock$1.56K–
NUNu Holdings Ltd.ORD SHS CL A$1.36K–
AMDAdvanced Micro Devices IncStock–$1.01K
GOOGAlphabet Inc.Stock$906–
UVXYProShares Trust IIULTRA VIX SHORT–$197
Schwab Strategic Tr808524656CRYPTO THEMATIC–$107
GMEGameStop Corp.Stock–$80
OPENOpendoor Technologies Inc.COM–$69
IRMIron Mountain IncCOM–$53
OXYOccidental Petroleum CorpStock–$31
NVONovo Nordisk A SADR–$30
SBUXStarbucks CorpStock–$4

Sold out since Q1 2025 (147)

Positions held at the end of Q1 2025 that are gone from this filing.

The largest 100 of 147 by value last quarter.

Positions of Creative Planning sold out since Q1 2025
SecurityClassShares in Q1 2025Value in Q1 2025% of portfolio in Q1 2025History
DFSDiscover Financial ServicesCOM71,965$12.3M<0.1%History
Managed Portfolio Series56167N720TORTOISE NRAM PI241,665$8.79M<0.1%–
FBMSFirst Bancshares IncCOM84,394$2.85M<0.1%History
Barrick Gold Corp067901108COM140,667$2.73M<0.1%–
BECNQxo Building Products, Inc.COM21,703$2.68M<0.1%History
ITCIIntra-Cellular Therapies, Inc.COM19,322$2.55M<0.1%History
SASRSandy Spring Bancorp IncCOM69,948$1.96M<0.1%History
PDCOPatterson Companies, Inc.COM46,656$1.46M<0.1%History
NRXSNeuraxis, INCCOM551,668$1.19M<0.1%History
Microsectors Fang Plus Index 3X063679534ETP3,244$1.17M<0.1%–
HEESH&E Equipment Services, Inc.COM11,256$1.07M<0.1%History
Vishay Intertechnology Inc928298AP3NOTE 2.250% 6/1–$1.06M<0.1%–
ROCKGibraltar Industries, Inc.COM17,957$1.05M<0.1%History
XUnited States Steel CorpCOM24,849$1.05M<0.1%History
iShares Tr46436E676ESG AWARE GROWTH26,676$835.6K<0.1%–
VanEck ETF Trust92189H409HIGH YLD MUNIETF15,246$780.3K<0.1%–
PYCRPaycor HCM, Inc.COM26,688$598.9K<0.1%History
PROPROS Holdings, Inc.COM30,445$579.4K<0.1%History
BERYBerry Global Group, Inc.COM7,333$511.9K<0.1%History
SRPTSarepta Therapeutics, Inc.COM7,986$509.7K<0.1%History
Vanguard Wellington FD921935870SHORT TRM TAX EX5,027$505.3K<0.1%–
JWNNordstrom IncStock20,496$501.1K<0.1%History
VCYTVeracyte, Inc.COM16,159$479.1K<0.1%History
ProShares Tr74347X823ULTRPRO DOW305,248$460.9K<0.1%–
iShares Ibonds Dec 2032 Term Corporate ETF46436E312ETF17,507$437.5K<0.1%–
ERIIEnergy Recovery, Inc.COM26,867$426.9K<0.1%History
MBINMerchants BancorpCOM11,447$423.5K<0.1%History
AINAlbany International CorpCL A5,958$411.3K<0.1%History
SOCSable Offshore Corp.COM SHS15,849$402.1K<0.1%History
SWISolarWinds CorpCOM21,328$393.1K<0.1%History
FNAParagon 28, Inc.COM28,625$373.8K<0.1%History
WGSGeneDx Holdings Corp.COM CL A4,033$357.1K<0.1%History
Graniteshares ETF Tr38747R8271.5X LNG NVDA DL9,502$355.4K<0.1%–
LZBLa-Z-Boy IncCOM8,829$345.1K<0.1%History
HIPOHippo Holdings Inc.COM NEW12,991$332.1K<0.1%History
ProShares Tr74347B680S&P MDCP 400 DIV4,044$326.1K<0.1%–
ANDEAndersons, Inc.COM7,434$319.1K<0.1%History
MSDLMorgan Stanley Direct Lending FundCOM SHS15,934$318.0K<0.1%History
ATSGAir Transport Services Group, Inc.COM14,145$317.4K<0.1%History
CYDChina Yuchai International LtdCOM18,539$315.0K<0.1%History
VGVenture Global, Inc.COM CL A30,002$309.0K<0.1%History
PRAAPra Group IncCOM14,977$308.8K<0.1%History
NPCENeuroPace IncCOM24,867$305.6K<0.1%History
PCHPotlatchdeltic CorpCOM6,601$297.8K<0.1%History
Amplify ETF Tr032108649AMPLIFY JUNIOR S24,495$296.9K<0.1%–
First Tr Exchange-Traded FD33733E807NAT GAS ETF11,706$290.9K<0.1%–
FGF&G Annuities & Life, Inc.COMMON STOCK7,997$288.3K<0.1%History
SGSweetgreen, Inc.COM CL A11,396$285.1K<0.1%History
HVTHaverty Furniture Companies IncCOM14,376$283.5K<0.1%History
RIGLRigel Pharmaceuticals IncCOM15,591$280.5K<0.1%History
TWSTTwist Bioscience CorpCOM7,000$274.8K<0.1%History
TRINTrinity Capital Inc.COM17,831$270.3K<0.1%History
Innovator ETFs Trust45782C417US EQTY PWR BUF7,441$266.5K<0.1%–
BXMXNuveen S&P 500 BuyWrite Income FundCOM20,012$262.6K<0.1%History
CCSIConsensus Cloud Solutions, Inc.COM11,274$260.2K<0.1%History
Schwab Strategic Tr808524672INTERNL DIVID10,205$259.0K<0.1%–
NGVTIngevity CorpCOM6,535$258.7K<0.1%History
iShares Tr464289420RUS TP200 VL ETF3,120$256.4K<0.1%–
BTOJohn Hancock Financial Opportunities FundSH BEN INT NEW7,208$245.9K<0.1%History
Invesco Exchange Traded FD T46137V605DJ INDL AVG DV4,562$241.0K<0.1%–
CPRICapri Holdings LtdSHS12,148$239.7K<0.1%History
PHRPhreesia, Inc.COM9,262$236.7K<0.1%History
ULHUniversal Logistics Holdings, Inc.COM8,775$230.3K<0.1%History
DEAEasterly Government Properties, Inc.COM21,527$228.2K<0.1%History
Exchange Listed FDS Tr30151E715CABANA TARGET 109,095$225.8K<0.1%–
BEAMBeam Therapeutics Inc.COM11,387$222.4K<0.1%History
WSFSWSFS Financial CorpCOM4,264$221.2K<0.1%History
ICHRIchor Holdings, Ltd.SHS9,735$220.1K<0.1%History
DBX ETF Tr233051507XTRACK MSCI JAPN2,939$218.3K<0.1%–
iShares Tr46436E502US TECH BRKTHR4,402$215.3K<0.1%–
Gmo ETF Trust90139K100US QUALITY ETF6,874$214.9K<0.1%–
MATWMatthews International CorpCL A9,558$212.6K<0.1%History
NUTXNutex Health Inc.COM4,511$212.2K<0.1%History
Innovator ETFs Trust45783Y855DEFINED WLT SHLD6,712$210.6K<0.1%–
BF.ABrown Forman CorpCL A6,238$208.8K<0.1%History
JBGSJBG Smith PropertiesCOM12,955$208.7K<0.1%History
Vanguard Emerging Markets Government Bond ETF921946885ETF3,250$208.7K<0.1%–
NEWTNewtekOne, Inc.COM NEW17,366$207.7K<0.1%History
Global X FDS37954Y442CLOUD COMPUTNG9,844$206.6K<0.1%–
BSRRSierra BancorpCOM7,399$206.3K<0.1%History
PTVEPactiv Evergreen Inc.COM11,428$205.8K<0.1%History
LARKLandmark Bancorp IncCOM7,513$204.7K<0.1%History
ENOVEnovis CORPCOM5,343$204.2K<0.1%History
PENNPENN Entertainment, Inc.COM12,498$203.8K<0.1%History
Alps ETF Tr00162Q478DISRUPTIVE TECH4,655$202.4K<0.1%–
HCKTHackett Group, Inc.COM6,890$201.3K<0.1%History
GDYNGrid Dynamics Holdings, Inc.CL A12,721$199.1K<0.1%History
HAINHain Celestial Group IncCOM46,044$191.1K<0.1%History
FWRGFirst Watch Restaurant Group, Inc.COM11,230$187.0K<0.1%History
ACCDAccolade, Inc.COM26,045$181.8K<0.1%History
MTWManitowoc Co IncCOM NEW20,570$176.7K<0.1%History
RYAMRayonier Advanced Materials Inc.COM30,365$174.6K<0.1%History
AMPSAltus Power, Inc.COM CL A35,051$173.5K<0.1%History
VMEOVimeo, Inc.COMMON STOCK32,935$173.2K<0.1%History
BOCBoston Omaha CorpStock11,806$172.1K<0.1%History
PDTJohn Hancock Premium Dividend FundCOM SH BEN INT12,073$157.9K<0.1%History
LELands' End, Inc.COM14,788$150.5K<0.1%History
ASANAsana, Inc.CL A10,273$149.7K<0.1%History
EVCMEverCommerce Inc.COM14,779$149.0K<0.1%History
HCATHealth Catalyst, Inc.COM30,551$138.4K<0.1%History