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Milmoe William H.'s Form 4 filing

Celsius Holdings, Inc. (CELH) · filed Jul 30, 2026

Accession no.
0001829126-26-008124
Filed
Jul 30, 2026, 9:01 PM ET
Trade date
Jul 28-30, 2026
Filing delay
2 days
Rule 10b5-1 plan
Not checked

This filing lists 3 non-derivative transactions and 3 derivative transactions. It was filed 2 days after the trade.

Reporting owners

A Form 4 can have several reporting owners, such as a person and a fund they control. Trade tables show the first one.

Reporting owners on this filing
OwnerRelationship to the company
Milmoe William H.CIK 0001443194Other: Former 10% owner

Non-derivative securities (Table I)

Acquisitions and disposals of common stock and similar shares, one row per line on the filing.

Non-derivative transactions
Trade dateSecurityTransactionSharesPriceValueShares afterOwnershipFlags
Jul 28, 2026Common StockJOtherDisposed−150,000$46.25−$6,937,90511,482,396IndirectDuplicate filing
Jul 29, 2026Common StockJOtherDisposed−150,000$46.25−$6,937,90511,332,396IndirectDuplicate filing
Jul 30, 2026Common StockJOtherDisposed−150,000$46.25−$6,937,90511,182,396IndirectDuplicate filing

Derivative securities (Table II)

Options, warrants, restricted stock units and similar. Shares are the underlying shares; price and value are for the derivative itself, and the holding after is in derivative units.

Derivative transactions
Trade dateSecurityTransactionUnderlying sharesUnit priceValueHeld afterOwnershipFlags
Jul 28, 2026Common StockJOtherDisposed−150,000$0.00F2,F3$00IndirectDuplicate filing
Jul 29, 2026Common StockJOtherDisposed−150,000$0.00F2,F3$00IndirectDuplicate filing
Jul 30, 2026Common StockJOtherDisposed−150,000$0.00F2,F3$00IndirectDuplicate filing

Footnotes and remarks

Livermore keeps the footnotes that transaction prices refer to, all footnotes of amendments (Form 4/A) and the filing's remarks. Other footnotes, such as how indirect holdings are held or the details of a trading plan, are only in the original on SEC EDGAR.

F2

On July 28, 2026, July 29, 2026, and July 30, 2026, CD settled three tranches of a prepaid variable forward sale transaction (the "VPF") entered into on June 6, 2023 with an unaffiliated third-party buyer. For these three tranches of the VPF, physical settlement applied.

Referenced by the price of 3 transactions in Table II.

F3

On the maturity dates for each tranche (July 27, 2026, July 28, 2026, and July 29, 2026), the volume-weighted average price of CELH common stock was below $41.6275 (under the contract of the VPF, the "Floor Price"). Accordingly, in physical settlement of each of these three tranches, CD transferred to the buyer 150,000 shares for each tranche as indicated in the table above without additional payment from the buyer.

Referenced by the price of 3 transactions in Table II.

Read the full filing on SEC EDGAR (opens in a new tab)