Nonko Eugene's Form 4 filing
MediaAlpha, Inc. (MAX) · filed Sep 10, 2026
- Accession no.
- 0001818383-26-000235
- Filed
- Sep 10, 2026, 7:33 PM ET
- Trade date
- Sep 8-10, 2026
- Filing delay
- 2 days
- Rule 10b5-1 plan
- Checked
This filing lists 6 non-derivative transactions. Open-market sales total $320.2K. It was filed 2 days after the trade.
Reporting owners
A Form 4 can have several reporting owners, such as a person and a fund they control. Trade tables show the first one.
| Owner | Relationship to the company |
|---|---|
| Nonko EugeneCIK 0001830016 | Director |
Non-derivative securities (Table I)
Acquisitions and disposals of common stock and similar shares, one row per line on the filing.
| Trade date | Security | Transaction | Shares | Price | Value | Shares after | Ownership | Flags |
|---|---|---|---|---|---|---|---|---|
| Sep 8, 2026 | Class A Common Stock | SSaleDisposed | −1,940 | $11.70F2 | −$22,697.42 | 813,382 | Direct | |
| Sep 9, 2026 | Class A Common Stock | SSaleDisposed | −1,940 | $11.65F3 | −$22,601.97 | 811,442 | Direct | |
| Sep 10, 2026 | Class A Common Stock | SSaleDisposed | −1,940 | $11.52F4 | −$22,345.31 | 809,502 | Direct | |
| Sep 8, 2026 | Class A Common Stock | SSaleDisposed | −7,273 | $11.70F5 | −$85,106.46 | 904,754 | Indirect | |
| Sep 9, 2026 | Class A Common Stock | SSaleDisposed | −7,273 | $11.41F6 | −$82,954.38 | 897,481 | Indirect | |
| Sep 10, 2026 | Class A Common Stock | SSaleDisposed | −7,273 | $11.62F7 | −$84,505.71 | 890,208 | Indirect |
Footnotes and remarks
Livermore keeps the footnotes that transaction prices refer to, all footnotes of amendments (Form 4/A) and the filing's remarks. Other footnotes, such as how indirect holdings are held or the details of a trading plan, are only in the original on SEC EDGAR.
- F2
Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $11.56 to $11.91 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
Referenced by the price of 1 transaction in Table I.
- F3
Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $11.50 to $11.72 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
Referenced by the price of 1 transaction in Table I.
- F4
Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $11.465 to $11.68 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
Referenced by the price of 1 transaction in Table I.
- F5
Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $11.61 to $11.91 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
Referenced by the price of 1 transaction in Table I.
- F6
Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $11.205 to $11.72 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
Referenced by the price of 1 transaction in Table I.
- F7
Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $11.465 to $11.7775 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
Referenced by the price of 1 transaction in Table I.