Nonko Eugene's Form 4 filing
MediaAlpha, Inc. (MAX) · filed Sep 2, 2026
- Accession no.
- 0001818383-26-000226
- Filed
- Sep 2, 2026, 6:45 PM ET
- Trade date
- Aug 31-Sep 2, 2026
- Filing delay
- 2 days
- Rule 10b5-1 plan
- Checked
This filing lists 6 non-derivative transactions. Open-market sales total $389.1K. It was filed 2 days after the trade.
Reporting owners
A Form 4 can have several reporting owners, such as a person and a fund they control. Trade tables show the first one.
| Owner | Relationship to the company |
|---|---|
| Nonko EugeneCIK 0001830016 | Director |
Non-derivative securities (Table I)
Acquisitions and disposals of common stock and similar shares, one row per line on the filing.
| Trade date | Security | Transaction | Shares | Price | Value | Shares after | Ownership | Flags |
|---|---|---|---|---|---|---|---|---|
| Aug 31, 2026 | Class A Common Stock | SSaleDisposed | −2,667 | $12.59F2 | −$33,566.33 | 820,656 | Direct | |
| Sep 1, 2026 | Class A Common Stock | SSaleDisposed | −2,667 | $12.45F3 | −$33,215.88 | 817,989 | Direct | |
| Sep 2, 2026 | Class A Common Stock | SSaleDisposed | −2,667 | $12.22F4 | −$32,580.87 | 815,322 | Direct | |
| Aug 31, 2026 | Class A Common Stock | SSaleDisposed | −7,778 | $12.61F2 | −$98,061.14 | 927,583 | Indirect | |
| Sep 1, 2026 | Class A Common Stock | SSaleDisposed | −7,778 | $12.39F5 | −$96,393.53 | 919,805 | Indirect | |
| Sep 2, 2026 | Class A Common Stock | SSaleDisposed | −7,778 | $12.25F6 | −$95,241.61 | 912,027 | Indirect |
Footnotes and remarks
Livermore keeps the footnotes that transaction prices refer to, all footnotes of amendments (Form 4/A) and the filing's remarks. Other footnotes, such as how indirect holdings are held or the details of a trading plan, are only in the original on SEC EDGAR.
- F2
Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $12.49 to $12.725 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
Referenced by the price of 2 transactions in Table I.
- F3
Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $12.40 to $12.51 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
Referenced by the price of 1 transaction in Table I.
- F4
Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $12.10 to $12.315 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
Referenced by the price of 1 transaction in Table I.
- F5
Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $12.205 to $12.645 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
Referenced by the price of 1 transaction in Table I.
- F6
Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $12.10 to $12.34 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
Referenced by the price of 1 transaction in Table I.