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Yeh Kuanling Amy's Form 4 filing

MediaAlpha, Inc. (MAX) · filed Aug 17, 2026

Accession no.
0001818383-26-000213
Filed
Aug 17, 2026, 9:53 PM ET
Trade date
Aug 14-15, 2026
Filing delay
3 days
Rule 10b5-1 plan
Checked

This filing lists 3 non-derivative transactions and 2 derivative transactions. Open-market sales total $162.6K. It was filed 3 days after the trade.

Reporting owners

A Form 4 can have several reporting owners, such as a person and a fund they control. Trade tables show the first one.

Reporting owners on this filing
OwnerRelationship to the company
Yeh Kuanling AmyCIK 0001829969Officer (Chief Technology Officer)

Non-derivative securities (Table I)

Acquisitions and disposals of common stock and similar shares, one row per line on the filing.

Non-derivative transactions
Trade dateSecurityTransactionSharesPriceValueShares afterOwnershipFlags
Aug 14, 2026Class A Common StockSSaleDisposed−12,000$13.55F2−$162,616.8541,985Direct
Aug 15, 2026Class A Common StockMOption exerciseAcquired+5,303$0.00F3$0547,288Direct
Aug 15, 2026Class A Common StockMOption exerciseAcquired+4,803$0.00F3$0552,091Direct

Derivative securities (Table II)

Options, warrants, restricted stock units and similar. Shares are the underlying shares; price and value are for the derivative itself, and the holding after is in derivative units.

Derivative transactions
Trade dateSecurityTransactionUnderlying sharesUnit priceValueHeld afterOwnershipFlags
Aug 15, 2026Class A Common StockMOption exerciseDisposed−5,303$0.00$010,607Direct
Aug 15, 2026Class A Common StockMOption exerciseDisposed−4,803$0.00$028,819Direct

Footnotes and remarks

Livermore keeps the footnotes that transaction prices refer to, all footnotes of amendments (Form 4/A) and the filing's remarks. Other footnotes, such as how indirect holdings are held or the details of a trading plan, are only in the original on SEC EDGAR.

F2

Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $13.435 to $13.68 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Referenced by the price of 1 transaction in Table I.

F3

One share of Class A Common Stock was issued upon the vesting of each Restricted Stock Unit ("RSU").

Referenced by the price of 2 transactions in Table I.

Read the full filing on SEC EDGAR (opens in a new tab)