Yi Steven's Form 4 filing
MediaAlpha, Inc. (MAX) · filed Dec 29, 2025
- Accession no.
- 0001818383-25-000188
- Filed
- Dec 29, 2025
- Trade date
- Dec 22-24, 2025
- Filing delay
- 7 days
- Rule 10b5-1 plan
- Checked
This filing lists 3 non-derivative transactions. Open-market sales total $305.7K. It was filed 7 days after the trade.
Reporting owners
A Form 4 can have several reporting owners, such as a person and a fund they control. Trade tables show the first one.
| Owner | Relationship to the company |
|---|---|
| Yi StevenCIK 0001829946 | Director, Officer (See Remarks) |
Non-derivative securities (Table I)
Acquisitions and disposals of common stock and similar shares, one row per line on the filing.
| Trade date | Security | Transaction | Shares | Price | Value | Shares after | Ownership | Flags |
|---|---|---|---|---|---|---|---|---|
| Dec 22, 2025 | Class A Common Stock | SSaleDisposed | −8,000 | $12.86F2 | −$102,880 | 2,871,330 | Direct | |
| Dec 23, 2025 | Class A Common Stock | SSaleDisposed | −8,000 | $12.68F3 | −$101,440 | 2,863,330 | Direct | |
| Dec 24, 2025 | Class A Common Stock | SSaleDisposed | −8,000 | $12.67F4 | −$101,360 | 2,855,330 | Direct |
Footnotes and remarks
Livermore keeps the footnotes that transaction prices refer to, all footnotes of amendments (Form 4/A) and the filing's remarks. Other footnotes, such as how indirect holdings are held or the details of a trading plan, are only in the original on SEC EDGAR.
- F2
Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $12.70 to $13.07 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
Referenced by the price of 1 transaction in Table I.
- F3
Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $12.62 to $12.79 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
Referenced by the price of 1 transaction in Table I.
- F4
Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $12.56 to $12.735 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
Referenced by the price of 1 transaction in Table I.
Remarks
CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER