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Yi Steven's Form 4 filing

MediaAlpha, Inc. (MAX) · filed Dec 10, 2025

Accession no.
0001818383-25-000173
Filed
Dec 10, 2025
Trade date
Dec 8-10, 2025
Filing delay
2 days
Rule 10b5-1 plan
Checked

This filing lists 3 non-derivative transactions. Open-market sales total $318.8K. It was filed 2 days after the trade.

Reporting owners

A Form 4 can have several reporting owners, such as a person and a fund they control. Trade tables show the first one.

Reporting owners on this filing
OwnerRelationship to the company
Yi StevenCIK 0001829946Director, Officer (See Remarks)

Non-derivative securities (Table I)

Acquisitions and disposals of common stock and similar shares, one row per line on the filing.

Non-derivative transactions
Trade dateSecurityTransactionSharesPriceValueShares afterOwnershipFlags
Dec 8, 2025Class A Common StockSSaleDisposed−8,000$13.07F2−$104,5602,919,330Direct
Dec 9, 2025Class A Common StockSSaleDisposed−8,000$13.28F3−$106,2402,911,330Direct
Dec 10, 2025Class A Common StockSSaleDisposed−8,000$13.50F4−$108,0002,903,330Direct

Footnotes and remarks

Livermore keeps the footnotes that transaction prices refer to, all footnotes of amendments (Form 4/A) and the filing's remarks. Other footnotes, such as how indirect holdings are held or the details of a trading plan, are only in the original on SEC EDGAR.

F2

Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $12.89 to $13.155 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Referenced by the price of 1 transaction in Table I.

F3

Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $13.11 to $13.54 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Referenced by the price of 1 transaction in Table I.

F4

Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $13.34 to $13.76 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Referenced by the price of 1 transaction in Table I.

Remarks

CHIEF EXECUTIVE OFFICER, PRESIDENT, AND CO-FOUNDER

Read the full filing on SEC EDGAR (opens in a new tab)