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Yeh Kuanling Amy's Form 4 filing

MediaAlpha, Inc. (MAX) · filed Nov 3, 2021

Accession no.
0001818383-21-000148
Filed
Nov 3, 2021
Trade date
Oct 30-Nov 2, 2021
Filing delay
4 daysLate
Rule 10b5-1 plan
Not on the form (before 2023)

This filing lists 3 non-derivative transactions and 1 derivative transaction. Open-market sales total $124.9K. It was filed 4 days after the trade, past the 2-business-day deadline.

Reporting owners

A Form 4 can have several reporting owners, such as a person and a fund they control. Trade tables show the first one.

Reporting owners on this filing
OwnerRelationship to the company
Yeh Kuanling AmyCIK 0001829969Officer (See Remarks)

Non-derivative securities (Table I)

Acquisitions and disposals of common stock and similar shares, one row per line on the filing.

Non-derivative transactions
Trade dateSecurityTransactionSharesPriceValueShares afterOwnershipFlags
Oct 30, 2021Class A Common StockMOption exerciseAcquired+15,314$0.00F1$044,859Direct
Nov 2, 2021Class A Common StockSSaleDisposed−3,114$15.72F3−$48,952.0841,745Direct
Nov 2, 2021Class A Common StockSSaleDisposed−4,586$16.57F4−$75,990.0237,159Direct

Derivative securities (Table II)

Options, warrants, restricted stock units and similar. Shares are the underlying shares; price and value are for the derivative itself, and the holding after is in derivative units.

Derivative transactions
Trade dateSecurityTransactionUnderlying sharesUnit priceValueHeld afterOwnershipFlags
Oct 30, 2021Class A Common StockMOption exerciseDisposed−15,314$0.00$0122,519Direct

Footnotes and remarks

Livermore keeps the footnotes that transaction prices refer to, all footnotes of amendments (Form 4/A) and the filing's remarks. Other footnotes, such as how indirect holdings are held or the details of a trading plan, are only in the original on SEC EDGAR.

F1

One share of Class A Common Stock was issued upon the vesting of each Restricted Stock Unit ("RSU").

Referenced by the price of 1 transaction in Table I.

F3

Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $15.53 to $15.93 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Referenced by the price of 1 transaction in Table I.

F4

Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $16.00 to $16.88 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Referenced by the price of 1 transaction in Table I.

Remarks

SENIOR VICE PRESIDENT, TECHNOLOGY

Read the full filing on SEC EDGAR (opens in a new tab)