Skip to main content

Mikalis Brian's Form 4 filing

MediaAlpha, Inc. (MAX) · filed Nov 3, 2021

Accession no.
0001818383-21-000136
Filed
Nov 3, 2021
Trade date
Oct 30-Nov 2, 2021
Filing delay
4 daysLate
Rule 10b5-1 plan
Not on the form (before 2023)

This filing lists 3 non-derivative transactions and 2 derivative transactions. Open-market sales total $96.8K. It was filed 4 days after the trade, past the 2-business-day deadline.

Reporting owners

A Form 4 can have several reporting owners, such as a person and a fund they control. Trade tables show the first one.

Reporting owners on this filing
OwnerRelationship to the company
Mikalis BrianCIK 0001829960Officer (See Remarks)

Non-derivative securities (Table I)

Acquisitions and disposals of common stock and similar shares, one row per line on the filing.

Non-derivative transactions
Trade dateSecurityTransactionSharesPriceValueShares afterOwnershipFlags
Nov 1, 2021Class A Common StockMOption exerciseAcquired+848$0.00F1$011,908Direct
Oct 30, 2021Class A Common StockMOption exerciseAcquired+10,210$0.00F2$022,118Direct
Nov 2, 2021Class A Common StockSSaleDisposed−5,783$16.74−$96,807.4216,335Direct

Derivative securities (Table II)

Options, warrants, restricted stock units and similar. Shares are the underlying shares; price and value are for the derivative itself, and the holding after is in derivative units.

Derivative transactions
Trade dateSecurityTransactionUnderlying sharesUnit priceValueHeld afterOwnershipFlags
Nov 1, 2021Class A Common StockMOption exerciseDisposed−848$0.00F2$0130,870Direct
Oct 30, 2021Class A Common StockMOption exerciseDisposed−10,210$0.00$081,679Direct

Footnotes and remarks

Livermore keeps the footnotes that transaction prices refer to, all footnotes of amendments (Form 4/A) and the filing's remarks. Other footnotes, such as how indirect holdings are held or the details of a trading plan, are only in the original on SEC EDGAR.

F1

One share of Class A Common Stock was issued upon the vesting of each Restricted Stock Unit ("RSU").

Referenced by the price of 1 transaction in Table I.

F2

On November 1, 2021, the Reporting Person exchanged 848 Class B-1 Units of QL Holdings LLC (the "Class B-1 Units"), along with 848 shares of Class B Common Stock (the "Class B Common Stock") for shares of Class A Common Stock on a one-for-one basis.

Referenced by the price of 1 transaction in Table I and 1 transaction in Table II.

Remarks

SENIOR VICE PRESIDENT, DEMAND PARTNERSHIPS

Read the full filing on SEC EDGAR (opens in a new tab)