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Topjian Serge's Form 4 filing

MediaAlpha, Inc. (MAX) · filed Aug 3, 2021

Accession no.
0001818383-21-000064
Filed
Aug 3, 2021
Trade date
Jul 30-Aug 2, 2021
Filing delay
4 days
Rule 10b5-1 plan
Not on the form (before 2023)

This filing lists 3 non-derivative transactions and 2 derivative transactions. Open-market sales total $128.2K. It was filed 4 days after the trade.

Reporting owners

A Form 4 can have several reporting owners, such as a person and a fund they control. Trade tables show the first one.

Reporting owners on this filing
OwnerRelationship to the company
Topjian SergeCIK 0001829887Officer (VICE PRESIDENT, MEDIA)

Non-derivative securities (Table I)

Acquisitions and disposals of common stock and similar shares, one row per line on the filing.

Non-derivative transactions
Trade dateSecurityTransactionSharesPriceValueShares afterOwnershipFlags
Jul 30, 2021Class A Common StockMOption exerciseAcquired+7,657$0.00F1$011,314Direct
Aug 2, 2021Class A Common StockMOption exerciseAcquired+10,000$0.00F2$021,314Direct
Aug 2, 2021Class A Common StockSSaleDisposed−3,900$32.86F4−$128,15417,414Direct

Derivative securities (Table II)

Options, warrants, restricted stock units and similar. Shares are the underlying shares; price and value are for the derivative itself, and the holding after is in derivative units.

Derivative transactions
Trade dateSecurityTransactionUnderlying sharesUnit priceValueHeld afterOwnershipFlags
Jul 30, 2021Class A Common StockMOption exerciseDisposed−7,657$0.00$068,917Direct
Aug 2, 2021Class A Common StockMOption exerciseDisposed−10,000$0.00F2$0120,910Direct

Footnotes and remarks

Livermore keeps the footnotes that transaction prices refer to, all footnotes of amendments (Form 4/A) and the filing's remarks. Other footnotes, such as how indirect holdings are held or the details of a trading plan, are only in the original on SEC EDGAR.

F1

One share of Class A Common Stock was issued upon the vesting of each Restricted Stock Unit ("RSU").

Referenced by the price of 1 transaction in Table I.

F2

On August 2, 2021, the Reporting Person exchanged 10,000 Class B-1 Units of QL Holdings LLC (the "Class B-1 Units"), along with 10,000 shares of Class B Common Stock (the "Class B Common Stock") for shares of Class A Common Stock on a one-for-one basis.

Referenced by the price of 1 transaction in Table I and 1 transaction in Table II.

F4

Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $32.31 to $33.31 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Referenced by the price of 1 transaction in Table I.

Read the full filing on SEC EDGAR (opens in a new tab)