Skip to main content

Yi Steven's Form 4 filing

MediaAlpha, Inc. (MAX) · filed Jul 9, 2021

Accession no.
0001818383-21-000033
Filed
Jul 9, 2021
Trade date
Jul 7-9, 2021
Filing delay
2 days
Rule 10b5-1 plan
Not on the form (before 2023)

This filing lists 7 non-derivative transactions. Open-market sales total $1.64M. It was filed 2 days after the trade.

Reporting owners

A Form 4 can have several reporting owners, such as a person and a fund they control. Trade tables show the first one.

Reporting owners on this filing
OwnerRelationship to the company
Yi StevenCIK 0001829946Director, Officer (See Remarks)

Non-derivative securities (Table I)

Acquisitions and disposals of common stock and similar shares, one row per line on the filing.

Non-derivative transactions
Trade dateSecurityTransactionSharesPriceValueShares afterOwnershipFlags
Jul 7, 2021Class A Common StockSSaleDisposed−13,232$36.89F2−$488,128.48164,445Direct
Jul 7, 2021Class A Common StockSSaleDisposed−1,768$37.96F3−$67,113.28162,677Direct
Jul 8, 2021Class A Common StockSSaleDisposed−2,000$36.35F4−$72,700160,677Direct
Jul 8, 2021Class A Common StockSSaleDisposed−5,049$37.35F5−$188,580.15155,628Direct
Jul 9, 2021Class A Common StockSSaleDisposed−8,341$34.97F6−$291,684.77147,287Direct
Jul 9, 2021Class A Common StockSSaleDisposed−11,110$36.62F7−$406,848.2136,177Direct
Jul 9, 2021Class A Common StockSSaleDisposed−3,500$36.96F8−$129,360132,677Direct

Footnotes and remarks

Livermore keeps the footnotes that transaction prices refer to, all footnotes of amendments (Form 4/A) and the filing's remarks. Other footnotes, such as how indirect holdings are held or the details of a trading plan, are only in the original on SEC EDGAR.

F2

Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $36.65 to $37.60 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Referenced by the price of 1 transaction in Table I.

F3

Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $37.79 to $38.69 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Referenced by the price of 1 transaction in Table I.

F4

Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $35.91 to $36.85 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Referenced by the price of 1 transaction in Table I.

F5

Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $36.91 to $37.87 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Referenced by the price of 1 transaction in Table I.

F6

Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $34.76 to $35.72 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Referenced by the price of 1 transaction in Table I.

F7

Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $35.81 to $36.80 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Referenced by the price of 1 transaction in Table I.

F8

Reflects the weighted-average sale price for shares sold in multiple transactions at prices ranging from $36.83 to $37.16 per share. The Reporting Person undertakes to provide upon request by the Securities and Exchange Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.

Referenced by the price of 1 transaction in Table I.

Remarks

CHIEF EXECUTIVE OFFICER, PRESIDENT AND CO-FOUNDER

Read the full filing on SEC EDGAR (opens in a new tab)