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Planet Fitness, Inc.

PLNT
Exchange
NYSE
Industry
Services-Membership Sports & Recreation Clubs
SEC CIK
0001637207

In the last 90 days, Planet Fitness, Inc. insiders filed 2 open-market purchases and 1 sale; 425 institutions reported holding it in 13F filings for Q2 2026, worth $4.49B in total; no superinvestor holds it.

13F holders, Q3 2025

Institutional positions in Planet Fitness, Inc. as of Sep 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
409
−2 vs. Q2 2025
Shares held
94.6M
−195.0K (−0.2%) vs. Q2 2025
Total value
$9.82B
−$516.2M (−5.0%) vs. Q2 2025
New holders
53
137 more added
Sold out
55
160 more reduced

5 institutions that held it in Q2 2025 haven't filed for Q3 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PLNT on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2025: 409 institutions
Q1 2021: 328 institutionsQ2 2021: 313 institutionsQ3 2021: 305 institutionsQ4 2021: 337 institutionsQ1 2022: 341 institutionsQ2 2022: 311 institutionsQ3 2022: 309 institutionsQ4 2022: 324 institutionsQ1 2023: 343 institutionsQ2 2023: 322 institutionsQ3 2023: 321 institutionsQ4 2023: 342 institutionsQ1 2024: 329 institutionsQ2 2024: 334 institutionsQ3 2024: 348 institutionsQ4 2024: 386 institutionsQ1 2025: 406 institutionsQ2 2025: 416 institutionsQ3 2025: 409 institutionsQ4 2025: 436 institutionsQ1 2026: 427 institutionsQ2 2026: 425 institutions
Value heldQ3 2025: $9.82B
Q1 2021: $6.52BQ2 2021: $6.39BQ3 2021: $6.62BQ4 2021: $7.73BQ1 2022: $7.35BQ2 2022: $5.95BQ3 2022: $4.94BQ4 2022: $6.90BQ1 2023: $6.72BQ2 2023: $6.22BQ3 2023: $4.41BQ4 2023: $6.92BQ1 2024: $5.96BQ2 2024: $7.02BQ3 2024: $7.54BQ4 2024: $9.07BQ1 2025: $9.24BQ2 2025: $10.5BQ3 2025: $9.82BQ4 2025: $9.92BQ1 2026: $6.59BQ2 2026: $4.49B
Institutions holding PLNT and their total value by quarter
QuarterHoldersValue
Q2 2026425$4.49B
Q1 2026427$6.59B
Q4 2025436$9.92B
Q3 2025409$9.82B
Q2 2025416$10.5B
Q1 2025406$9.24B
Q4 2024386$9.07B
Q3 2024348$7.54B
Q2 2024334$7.02B
Q1 2024329$5.96B
Q4 2023342$6.92B
Q3 2023321$4.41B
Q2 2023322$6.22B
Q1 2023343$6.72B
Q4 2022324$6.90B
Q3 2022309$4.94B
Q2 2022311$5.95B
Q1 2022341$7.35B
Q4 2021337$7.73B
Q3 2021305$6.62B
Q2 2021313$6.39B
Q1 2021328$6.52B

Institutions, Q3 2025

Shares, value and share of portfolio for each institution holding Planet Fitness, Inc.; share changes are against Q2 2025.

Institutions holding PLNT in Q3 2025
InstitutionSharesValue% of portfolioChange in sharesAction
CWM, LLC1,527$159.0K0.00%−54−3.4%Reduced
Montag A & Associates Inc1,478$153.4K0.01%00.0%Unchanged
State of Wyoming1,267$131.5K0.01%−1,708−57.4%Reduced
IFP Advisors, Inc1,191$123.6K0.00%+382+47.2%Added
Versant Capital Management, Inc1,183$122.8K0.02%+24+2.1%Added
Umb Bank N A915$95.0K0.00%−2−0.2%Reduced
Fifth Third Bancorp899$93.3K0.00%+9+1.0%Added
Shell Asset Management Co887$92.0K0.01%−1,314−59.7%Reduced
Larson Financial Group LLC854$88.6K0.00%+11+1.3%Added
Farther Finance Advisors, LLC791$82.1K0.00%+18+2.3%Added
Covestor Ltd776$81.0K0.04%+79+11.3%Added
Strategic Advocates LLC723$75.0K0.02%+723New
Asset Management One Co.,Ltd.669$69.4K0.00%+17+2.6%Added
Steward Partners Investment Advisory, LLC618$64.1K0.00%+319+106.7%Added
Jones Financial Companies LLLP613$63.5K0.00%+92+17.7%Added
Caitong International Asset Management Co., Ltd602$62.5K0.04%+593+6,588.9%Added
Signaturefd, LLC537$55.7K0.00%00.0%Unchanged
Danske Bank A/S500$51.9K0.00%−82−14.1%Reduced
Allworth Financial LP477$49.5K0.00%+62+14.9%Added
Penserra Capital Management LLC460$47.0K0.00%+5+1.1%Added
Smartleaf Asset Management LLC445$46.8K0.00%+253+131.8%Added
Atlantic Union Bankshares Corp426$44.2K0.00%+426New
SJS Investment Consulting Inc.423$43.9K0.01%+417+6,950.0%Added
Principal Securities, Inc.408$42.4K0.00%−121−22.9%Reduced
Hantz Financial Services, Inc.404$42.0K0.00%+138+51.9%Added
Quarry LP394$40.9K0.01%−1,754−81.7%Reduced
Group One Trading, L.P.392$40.7K0.00%+392New
EverSource Wealth Advisors, LLC358$37.2K0.00%+28+8.5%Added
GWM Advisors LLC315$32.7K0.00%−1,235−79.7%Reduced
Parallel Advisors, LLC232$24.1K0.00%+18+8.4%Added
Wealthspire Advisors, LLC220$22.8K0.00%+220New
Parkside Financial Bank & Trust217$22.5K0.00%00.0%Unchanged
Mather Group, LLC.217$22.5K0.00%+217New
Harbour Investments, Inc.210$21.8K0.00%00.0%Unchanged
Point72 Europe (London) LLP207$21.5K0.00%+207New
Smithfield Trust Co199$21.0K0.00%00.0%Unchanged
Massmutual Trust Co FSB193$20.0K0.00%−33−14.6%Reduced
Huntington National Bank190$19.7K0.00%00.0%Unchanged
Rise Advisors, LLC182$18.9K0.01%00.0%Unchanged
Nisa Investment Advisors, LLC179$18.6K0.00%−3−1.6%Reduced
Clearstead Advisors, LLC142$14.7K0.00%+4+2.9%Added
Central Trust Co140$14.5K0.00%−100−41.7%Reduced
Ci Investments Inc.139$14.0K0.00%−102−42.3%Reduced
Sterling Capital Management LLC127$13.2K0.00%+1+0.8%Added
McIlrath & Eck, LLC118$12.2K0.00%00.0%Unchanged
Root Financial Partners, LLC113$11.7K0.00%+113New
Edmond de Rothschild Holding S.A.106$11.0K0.00%00.0%Unchanged
SBI Securities Co., Ltd.104$10.8K0.00%−114−52.3%Reduced
Armstrong Advisory Group, Inc100$10.4K0.00%00.0%Unchanged
Glen Eagle Advisors, LLC100$10.4K0.00%00.0%Unchanged
Bernard Wealth Management Corp.100$10.4K0.00%00.0%Unchanged
Salomon & Ludwin, LLC101$10.2K0.00%+101New
Hemington Wealth Management103$10.0K0.00%+1+1.0%Added
GPS Wealth Strategies Group, LLC84$8.72K0.00%+84New
Wolff Wiese Magana LLC82$8.51K0.00%00.0%Unchanged
Game Plan Financial Advisors, LLC75$7.79K0.00%−150−66.7%Reduced
Northwestern Mutual Wealth Management Co68$7.06K0.00%+68New
Farmers & Merchants Investments Inc68$7.06K0.00%+3+4.6%Added
Brown Brothers Harriman & Co65$6.75K0.00%00.0%Unchanged
Concord Wealth Partners63$6.54K0.00%00.0%Unchanged
Bank of New Hampshire61$6.33K0.00%00.0%Unchanged
Optiver Holding B.V.55$5.71K0.00%−46−45.5%Reduced
JFS Wealth Advisors, LLC52$5.40K0.00%−4−7.1%Reduced
True Wealth Design, LLC51$5.29K0.00%+39+325.0%Added
N.E.W. Advisory Services LLC50$5.19K0.00%+50New
Advisory Services Network, LLC49$5.09K0.00%+49New
Fairscale Capital, LLC42$4.36K0.00%00.0%Unchanged
MAI Capital Management40$4.15K0.00%−66−62.3%Reduced
First Horizon Corp39$4.05K0.00%+39New
High Note Wealth, LLC37$3.84K0.00%−1−2.6%Reduced
CoreCap Advisors, LLC36$3.74K0.00%00.0%Unchanged
Global Retirement Partners, LLC30$3.11K0.00%+4+15.4%Added
Fortitude Family Office, LLC26$2.70K0.00%00.0%Unchanged
Cape Investment Advisory, Inc.25$2.60K0.00%00.0%Unchanged
Johnson Financial Group, Inc.25$2.60K0.00%+25New
Grey Fox Wealth Advisors, LLC25$2.60K0.00%+25New
ZRC Wealth Management, LLC24$2.49K0.00%+24New
Sachetta, LLC21$2.18K0.00%00.0%Unchanged
Newbridge Financial Services Group, Inc.20$2.08K0.00%00.0%Unchanged
South State Corp.16$1.66K0.00%00.0%Unchanged
Cromwell Holdings LLC15$1.56K0.00%+9+150.0%Added
DiNuzzo Private Wealth, Inc.14$1.47K0.00%00.0%Unchanged
Rossby Financial, LCC14$1.44K0.00%00.0%Unchanged
Retirement Wealth Solutions LLC13$1.35K0.00%+13New
Geneos Wealth Management Inc.12$1.25K0.00%−257−95.5%Reduced
Park Place Capital Corp12$1.25K0.00%00.0%Unchanged
WPG Advisers, LLC11$1.14K0.00%00.0%Unchanged
Cloud Capital Management, LLC14$1.00K0.00%+14New
TFC Financial Management7$7270.00%00.0%Unchanged
Annis Gardner Whiting Capital Advisors, LLC7$7270.00%00.0%Unchanged
Bare Financial Services, Inc7$7270.00%00.0%Unchanged
Bell Investment Advisors, Inc6$6230.00%00.0%Unchanged
Atlantic Trust, LLC6$6230.00%+6New
Heartwood Wealth Advisors LLC6$6230.00%+6New
Rakuten Securities, Inc.5$5190.00%00.0%Unchanged
Tortoise Investment Management, LLC5$5190.00%+4+400.0%Added
JPL Wealth Management, LLC5$5190.00%+5New
HFM Investment Advisors, LLC4$4150.00%−1−20.0%Reduced
Bay Harbor Wealth Management, LLC4$4150.00%+1+33.3%Added
Rothschild Investment LLC4$4150.00%+4New