Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q1 2026
Institutional positions in Procter & Gamble Co as of Mar 31, 2026. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 4,027
- +40 vs. Q4 2025
- Shares held
- 1.60B
- +277.7M (+21.0%) vs. Q4 2025
- Total value
- $230.9B
- +$41.3B (+21.8%) vs. Q4 2025
- New holders
- 229
- 1,711 more added
- Sold out
- 189
- 1,675 more reduced
60 institutions that held it in Q4 2025 haven't filed for Q1 2026 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,042 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,048 | $229.1B |
| Q3 2025 | 3,907 | $240.7B |
| Q2 2025 | 3,968 | $255.3B |
| Q1 2025 | 4,027 | $274.0B |
| Q4 2024 | 4,017 | $268.0B |
| Q3 2024 | 3,730 | $274.8B |
| Q2 2024 | 3,664 | $261.8B |
| Q1 2024 | 3,658 | $254.9B |
| Q4 2023 | 3,588 | $226.9B |
| Q3 2023 | 3,412 | $223.8B |
| Q2 2023 | 3,418 | $231.7B |
| Q1 2023 | 3,385 | $226.4B |
| Q4 2022 | 3,406 | $230.3B |
| Q3 2022 | 3,201 | $191.5B |
| Q2 2022 | 3,262 | $220.9B |
| Q1 2022 | 3,296 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q1 2026
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Nolet Wealth Management, LLC | 1,609 | $232.4K | 0.13% | −409−20.3% | Reduced |
| Discipline Wealth Solutions, LLC | 1,609 | $232.4K | 0.02% | +7+0.4% | Added |
| RS Crum Inc. | 1,609 | $232.4K | 0.04% | 00.0% | Unchanged |
| von Borstel & Associates, Inc. | 1,615 | $233.0K | 0.05% | +56+3.6% | Added |
| Traub Capital Management LLC | 1,616 | $233.4K | 0.23% | −15−0.9% | Reduced |
| Aletheian Wealth Advisors LLC | 1,620 | $234.0K | 0.11% | +1,620 | New |
| AJ Advisors, LLC | 1,620 | $234.0K | 0.09% | −124−7.1% | Reduced |
| Matisse Capital | 1,621 | $234.1K | 0.10% | −7−0.4% | Reduced |
| Formulate Financial LLC | 1,623 | $234.4K | 0.29% | 00.0% | Unchanged |
| Rialto Wealth Management, LLC | 1,624 | $234.6K | 0.05% | +45+2.8% | Added |
| WealthCare Investment Partners, LLC | 1,631 | $234.7K | 0.07% | +1,631 | New |
| Ducere Wealth Management LLC | 1,626 | $234.9K | 0.09% | +110+7.3% | Added |
| Ariston Services Group | 0 | $235.1K | 0.14% | 0 | New |
| AXS Investments LLC | 1,629 | $235.3K | 0.10% | −760−31.8% | Reduced |
| MN Wealth Advisors, LLC | 1,632 | $235.8K | 0.11% | +1,632 | New |
| Forum Private Client Group LLC | 1,634 | $236.1K | 0.08% | −6−0.4% | Reduced |
| Robinswood Financial LLC | 1,634 | $236.2K | 0.07% | +114+7.5% | Added |
| Alpha Financial Advisors, LLC | 1,639 | $236.7K | 0.07% | −42−2.5% | Reduced |
| Ariadne Wealth Management, LP | 1,639 | $236.7K | 0.11% | +72+4.6% | Added |
| Jim Saulnier & Associates, LLC | 1,639 | $236.8K | 0.12% | +1,639 | New |
| Westshore Wealth, LLC | 1,640 | $236.8K | 0.08% | +3+0.2% | Added |
| Avaii Wealth Management, LLC | 1,640 | $236.9K | 0.08% | −101−5.8% | Reduced |
| Measured Wealth Private Client Group, LLC | 1,642 | $237.2K | 0.06% | +126+8.3% | Added |
| S Harris Financial Group, LLC | 1,643 | $237.3K | 0.22% | +1,643 | New |
| Team Financial Group, LLC | 1,644 | $237.4K | 0.11% | −130−7.3% | Reduced |
| Parkwoods Wealth Partners, LLC | 1,644 | $237.5K | 0.06% | −39−2.3% | Reduced |
| Poinciana Advisors Group, LLC | 1,647 | $237.9K | 0.19% | +1,647 | New |
| Legacy Wealth Advisors, LLC | 1,651 | $238.5K | 0.12% | +1,651 | New |
| Landing Point Financial Group, LLC | 1,652 | $238.5K | 0.12% | +3+0.2% | Added |
| Monte Financial Group, LLC | 1,652 | $238.6K | 0.08% | +1,652 | New |
| Am Investment Strategies LLC | 1,654 | $239.0K | 0.05% | −119−6.7% | Reduced |
| Arlington Partners LLC | 1,659 | $239.6K | 0.48% | +1,659 | New |
| WJ Financial Advisors LLC | 1,660 | $239.8K | 0.19% | +22+1.3% | Added |
| August Group Capital Ltd | 1,662 | $239.9K | 0.28% | −177−9.6% | Reduced |
| Oasis Advisors, LLC | 1,664 | $240.0K | 0.05% | +1,664 | New |
| Abc Arbitrage SA | 1,663 | $240.2K | 0.03% | +1,663 | New |
| Talon Private Wealth, LLC | 1,665 | $240.5K | 0.03% | +1,665 | New |
| M1 Capital Management LLC | 1,666 | $240.6K | 0.11% | +54+3.3% | Added |
| Financial Synergies Wealth Advisors, Inc. | 1,666 | $240.7K | 0.02% | −345−17.2% | Reduced |
| IAM Advisory, LLC | 1,666 | $240.7K | 0.05% | +21+1.3% | Added |
| Noesis Capital Mangement Corp | 1,666 | $240.7K | 0.04% | −181−9.8% | Reduced |
| BancFirst Trust & Investment Management | 1,666 | $241.1K | 0.11% | 00.0% | Unchanged |
| Meriwether Wealth & Planning, LLC | 1,670 | $241.2K | 0.13% | −69−4.0% | Reduced |
| Putney Financial Group LLC | 1,671 | $241.4K | 0.24% | −610−26.7% | Reduced |
| Oliver Luxxe Assets LLC | 1,672 | $241.5K | 0.04% | −484−22.4% | Reduced |
| Rocky Mountain Advisers, LLC | 1,673 | $241.7K | 0.07% | +4+0.2% | Added |
| Fishman Jay A Ltd | 1,675 | $241.9K | 0.02% | 00.0% | Unchanged |
| Silver Oak Advisory Group, Inc. | 1,679 | $242.0K | 0.10% | +1,679 | New |
| Lodestone Wealth Management LLC | 1,677 | $242.2K | 0.10% | −1−0.1% | Reduced |
| Sawyer & Company, Inc | 1,680 | $242.7K | 0.09% | 00.0% | Unchanged |
| Eagle Bay Advisors LLC | 1,687 | $243.7K | 0.22% | +328+24.1% | Added |
| Shikiar Asset Management Inc | 1,690 | $244.0K | 0.07% | 00.0% | Unchanged |
| OV Management LLC | 1,690 | $244.1K | 0.50% | −4,850−74.2% | Reduced |
| RPS Advisory Solutions LLC | 1,691 | $244.2K | 0.14% | −2,153−56.0% | Reduced |
| Warren Street Wealth Advisors, LLC | 1,691 | $244.3K | 0.06% | +162+10.6% | Added |
| ZRC Wealth Management, LLC | 1,692 | $244.4K | 0.09% | +16+1.0% | Added |
| Henrickson Nauta Wealth Advisors, Inc. | 1,695 | $244.9K | 0.07% | −1,078−38.9% | Reduced |
| Spectrum Planning & Advisory Services Inc. | 1,697 | $245.1K | 0.12% | −42−2.4% | Reduced |
| Schneider Downs Wealth Management Advisors, LP | 1,698 | $245.3K | 0.03% | −106−5.9% | Reduced |
| Muirfield Wealth Advisors LLC | 1,700 | $245.5K | 0.18% | 00.0% | Unchanged |
| Tull Financial Group, Inc. | 1,702 | $245.9K | 0.11% | −125−6.8% | Reduced |
| Meridian Financial, LLC | 1,705 | $246.2K | 0.13% | −50−2.8% | Reduced |
| Cornerstone Financial Group, LLC | 1,673 | $246.4K | 0.16% | +5+0.3% | Added |
| Tulsa Wealth Advisors, INC | 1,706 | $246.4K | 0.04% | −1,229−41.9% | Reduced |
| Wolverine Asset Management LLC | 1,706 | $246.4K | 0.00% | −34,204−95.2% | Reduced |
| Fonville Wealth Management LLC | 1,709 | $246.9K | 0.05% | +268+18.6% | Added |
| Investment Planning Advisors, Inc. | 1,715 | $247.7K | 0.07% | +172+11.1% | Added |
| Signal Tree Financial Partners LLC | 1,716 | $247.8K | 0.19% | +39+2.3% | Added |
| Tandem Capital Management Corp | 1,716 | $247.9K | 0.12% | 00.0% | Unchanged |
| Guardsman Private Capital Management, Inc. | 1,717 | $248.0K | 0.19% | 00.0% | Unchanged |
| Wealth Advisors of Tampa Bay, LLC | 1,718 | $248.1K | 0.08% | 00.0% | Unchanged |
| Prelude Capital Management, LLC | 1,719 | $248.3K | 0.02% | +1,719 | New |
| Tilia Fiduciary Partners, Inc. | 1,720 | $248.4K | 0.14% | −24−1.4% | Reduced |
| Rockbridge Capital Management LLC | 1,721 | $248.6K | 0.17% | 00.0% | Unchanged |
| Napier Financial, LLC | 1,721 | $248.6K | 0.06% | +1,721 | New |
| Acorn Creek Capital LLC | 1,721 | $248.6K | 0.09% | −30−1.7% | Reduced |
| Daviman Financial, LLC | 1,727 | $249.4K | 0.15% | −198−10.3% | Reduced |
| Woodley Farra Manion Portfolio Management Inc | 1,727 | $249.4K | 0.01% | +6+0.3% | Added |
| PSI Advisors, LLC | 1,727 | $249.4K | 0.06% | 00.0% | Unchanged |
| LifePlan Investment Advisors, Inc. | 1,727 | $249.4K | 0.10% | +48+2.9% | Added |
| Front Row Advisors LLC | 1,727 | $249.4K | 0.08% | 00.0% | Unchanged |
| Sierra Ocean, LLC | 1,731 | $250.0K | 0.21% | +281+19.4% | Added |
| Paragon Capital Management LLC | 1,733 | $250.3K | 0.12% | −61−3.4% | Reduced |
| Covenant Asset Management, LLC | 1,736 | $250.7K | 0.05% | 00.0% | Unchanged |
| R.m.sincerbeaux Capital Management LLC | 1,736 | $250.7K | 0.15% | 00.0% | Unchanged |
| Rollins Financial Advisors, LLC | 1,736 | $250.7K | 0.04% | 00.0% | Unchanged |
| South Street Advisors LLC | 1,737 | $250.9K | 0.04% | 00.0% | Unchanged |
| Engineers Gate Manager LP | 1,737 | $250.9K | 0.00% | −506,643−99.7% | Reduced |
| Elite Life Management LLC | 1,714 | $251.0K | 0.31% | +42+2.5% | Added |
| Emprise Bank | 1,738 | $251.0K | 0.10% | −100−5.4% | Reduced |
| Warm Springs Advisors Inc. | 1,741 | $251.5K | 0.21% | 00.0% | Unchanged |
| Advisory Resource Group | 1,742 | $251.6K | 0.04% | +257+17.3% | Added |
| First Bank & Trust | 1,745 | $252.0K | 0.04% | +1+0.1% | Added |
| Terra Nova Asset Management LLC | 1,745 | $252.0K | 0.19% | +65+3.9% | Added |
| Fedenia Advisers LLC | 1,746 | $252.2K | 0.19% | −17−1.0% | Reduced |
| AIMZ Investment Advisors, LLC | 1,747 | $252.4K | 0.08% | 00.0% | Unchanged |
| Lipe & Dalton | 1,750 | $253.0K | 0.13% | 00.0% | Unchanged |
| Mindset Wealth Management, LLC | 1,754 | $253.3K | 0.07% | 00.0% | Unchanged |
| Capital Asset Managemnet, LLC | 1,756 | $253.6K | 0.29% | 00.0% | Unchanged |
| Coco Enterprises, LLC | 1,783 | $253.8K | 0.13% | +1,783 | New |