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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q1 2026

Institutional positions in Procter & Gamble Co as of Mar 31, 2026. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,027
+40 vs. Q4 2025
Shares held
1.60B
+277.7M (+21.0%) vs. Q4 2025
Total value
$230.9B
+$41.3B (+21.8%) vs. Q4 2025
New holders
229
1,711 more added
Sold out
189
1,675 more reduced

60 institutions that held it in Q4 2025 haven't filed for Q1 2026 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2026: 4,027 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,295 institutionsQ2 2022: 3,261 institutionsQ3 2022: 3,200 institutionsQ4 2022: 3,405 institutionsQ1 2023: 3,384 institutionsQ2 2023: 3,417 institutionsQ3 2023: 3,411 institutionsQ4 2023: 3,587 institutionsQ1 2024: 3,657 institutionsQ2 2024: 3,663 institutionsQ3 2024: 3,729 institutionsQ4 2024: 4,016 institutionsQ1 2025: 4,026 institutionsQ2 2025: 3,967 institutionsQ3 2025: 3,906 institutionsQ4 2025: 4,047 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,043 institutions
Value heldQ1 2026: $230.9B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,043$239.0B
Q1 20264,027$230.9B
Q4 20254,047$229.1B
Q3 20253,906$240.7B
Q2 20253,967$255.3B
Q1 20254,026$274.0B
Q4 20244,016$268.0B
Q3 20243,729$274.8B
Q2 20243,663$261.8B
Q1 20243,657$254.9B
Q4 20233,587$226.9B
Q3 20233,411$223.8B
Q2 20233,417$231.7B
Q1 20233,384$226.4B
Q4 20223,405$230.3B
Q3 20223,200$191.5B
Q2 20223,261$220.9B
Q1 20223,295$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q1 2026

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2025.

Institutions holding PG in Q1 2026
InstitutionSharesValue% of portfolioChange in sharesAction
First National Bank Sioux Falls4,270$611.1K0.17%−76−1.7%Reduced
KWMG, LLC4,238$612.1K0.05%−694−14.1%Reduced
Shufro Rose & Co LLC4,243$612.9K0.04%+269+6.8%Added
FLC Capital Advisors4,256$614.7K0.11%−5−0.1%Reduced
Frazier Financial Advisors, LLC4,264$615.9K0.34%+154+3.7%Added
Birchbrook, Inc.4,267$616.3K0.30%−68−1.6%Reduced
Cercano Management LLC4,272$617.0K0.03%00.0%Unchanged
Pathfinder Wealth Consulting, Inc.4,276$617.6K0.40%−92−2.1%Reduced
X-Square Capital, LLC4,282$618.0K0.21%+23+0.5%Added
Diversified Management Inc4,282$618.5K0.11%+97+2.3%Added
Nautilus Advisors LLC4,286$619.0K0.42%−36−0.8%Reduced
Argonautica Private Wealth Management, Inc4,288$619.4K0.19%00.0%Unchanged
Evelyn Partners Investment Management (Europe) Ltd4,295$620.4K0.21%−351−7.6%Reduced
Cortland Associates Inc4,300$621.0K0.09%−83−1.9%Reduced
Timber Creek Capital Management LLC4,300$621.1K0.15%00.0%Unchanged
Keating Financial Advisory Services, Inc.4,306$622.0K0.10%−6,740−61.0%Reduced
Central Valley Advisors, LLC4,307$622.2K0.17%+330+8.3%Added
Axiom Investment Management LLC4,314$623.1K0.47%+4,314New
Sicart Associates LLC4,316$623.4K0.16%00.0%Unchanged
Family Management Corp4,317$623.5K0.07%+135+3.2%Added
KFA Private Wealth Group, LLC4,321$624.3K0.15%+246+6.0%Added
TritonPoint Partners, LLC4,327$624.9K0.23%+1,701+64.8%Added
Advisor Resource Council4,334$626.0K0.25%+256+6.3%Added
Edgemoor Investment Advisors, Inc.4,338$626.6K0.05%00.0%Unchanged
Grant Private Wealth Management Inc4,339$626.8K0.33%+998+29.9%Added
Provident Living Financial Services, Inc.4,340$626.9K0.69%−34−0.8%Reduced
JNBA Financial Advisors4,347$627.8K0.05%−49−1.1%Reduced
BOS Asset Management, LLC4,347$627.9K0.16%+715+19.7%Added
Bank & Trust Co4,359$629.6K0.42%00.0%Unchanged
Montis Financial, LLC4,361$629.9K0.13%−265−5.7%Reduced
Centennial Wealth Advisory LLC4,367$630.8K0.15%−338−7.2%Reduced
Planned Solutions, Inc.4,372$631.5K0.21%−197−4.3%Reduced
Wheelhouse Advisory Group LLC4,373$631.7K0.21%−65−1.5%Reduced
Sequent Asset Management, LLC4,374$631.8K0.30%00.0%Unchanged
BAM Wealth Management, LLC4,395$634.8K0.47%+7+0.2%Added
Blueshift Asset Management, LLC4,402$635.8K0.19%+1,281+41.0%Added
Financial Partners Group, Inc4,415$637.6K0.08%+365+9.0%Added
Evernest Financial Advisors, LLC4,297$637.7K0.13%+78+1.8%Added
Karani Asset Management LLC4,418$638.1K0.56%+4,418New
Ssa Swiss Advisors AG4,424$639.0K0.30%−80−1.8%Reduced
Legacy Bridge, LLC4,430$639.9K0.24%00.0%Unchanged
Marathon Wealth Advisors LLC4,437$640.9K0.26%+361+8.9%Added
Coquina Private Wealth LLC4,442$641.6K0.52%−98−2.2%Reduced
Shakespeare Wealth Management, Inc.4,448$642.5K0.15%+50+1.1%Added
Semus Wealth Partners LLC4,452$643.1K0.36%+23+0.5%Added
Meridian Investment Counsel Inc.4,457$643.8K0.15%−4−0.1%Reduced
Arthur M. Cohen & Associates, LLC4,480$645.5K0.11%00.0%Unchanged
Barnes Dennig Private Wealth Management LLC4,471$645.8K0.64%00.0%Unchanged
Safeguard Investment Advisory Group, LLC4,471$645.9K0.18%+672+17.7%Added
PUREfi Wealth, LLC4,472$645.9K0.42%−2,210−33.1%Reduced
Firethorn Wealth Partners, LLC4,478$646.8K0.24%−43−1.0%Reduced
Cadinha & Co LLC4,487$648.1K0.12%+59+1.3%Added
Amplius Wealth Advisors, LLC4,492$648.8K0.05%−508−10.2%Reduced
America First Investment Advisors, LLC4,492$648.8K0.12%00.0%Unchanged
Goepper Burkhardt LLC4,493$649.0K0.22%−170−3.6%Reduced
Paladin Wealth, LLC4,495$649.3K0.45%−455−9.2%Reduced
Asset Advisory Group, Inc.4,498$649.6K0.33%+10.0%Added
Curran Financial Partners, LLC4,501$650.1K0.12%−210−4.5%Reduced
Ridgeline Wealth Planning, LLC4,507$651.0K0.48%+223+5.2%Added
Cherry Creek Investment Advisors, Inc.4,515$652.2K0.28%+319+7.6%Added
Promethium Advisors,llc4,516$652.3K0.34%+130+3.0%Added
Brookwood Investment Group LLC4,521$653.0K0.08%−815−15.3%Reduced
J.Safra Asset Management Corp4,527$653.9K0.04%−104−2.2%Reduced
Madison Wealth Partners, Inc4,527$653.9K0.10%+1,054+30.3%Added
4WEALTH Advisors, Inc.4,533$656.0K0.56%+269+6.3%Added
Jacobsen Capital Management4,546$656.6K0.22%+118+2.7%Added
Meramec Financial Planners, LLC4,553$657.9K0.26%−691−13.2%Reduced
Guerra Pan Advisors, LLC4,557$658.2K0.41%+120+2.7%Added
Frisch Financial Group, Inc.4,572$660.4K0.14%−197−4.1%Reduced
Cladis Investment Advisory, LLC4,574$660.6K0.36%+10.0%Added
Teachers Insurance & Annuity Association of America4,583$662.0K0.83%00.0%Unchanged
Torrey Growth & Income Advisors4,625$662.3K0.28%−11−0.2%Reduced
Ellsworth Advisors, LLC4,595$663.8K0.12%+30+0.7%Added
Snowwater Investment Partners, LLC4,598$664.1K0.63%+446+10.7%Added
Perennial Investment Advisors, LLC4,602$664.8K0.05%−22−0.5%Reduced
Allen Wealth Management, LLC4,604$665.0K0.33%−100−2.1%Reduced
BXM Wealth LLC4,605$665.1K0.51%−54,078−92.2%Reduced
Alphadyne Asset Management LP4,605$665.1K0.09%+3,081+202.2%Added
Towarzystwo Funduszy Inwestycyjnych Pzu SA4,610$665.9K0.22%−240−4.9%Reduced
Knightsbridge Asset Management, LLC4,625$668.0K0.09%+1,609+53.3%Added
Martel Wealth Advisors Inc4,629$668.6K0.11%+80+1.8%Added
Prota Financial, LLC4,635$669.5K0.49%+443+10.6%Added
Beto Financial Group, LLC4,585$669.6K0.39%−299−6.1%Reduced
Builder Investment Group Inc4,664$673.7K0.15%00.0%Unchanged
TSFG, LLC4,669$674.0K0.10%+20+0.4%Added
SC&H Financial Advisors, Inc.4,675$675.3K0.10%−62−1.3%Reduced
Castle Rock Wealth Management, LLC4,727$676.6K0.15%+363+8.3%Added
Robinson Smith Wealth Advisors LLC4,684$676.6K0.46%00.0%Unchanged
Peak Planning Group, LLC4,685$676.7K0.19%−35−0.7%Reduced
Strategies Wealth Advisors, LLC4,685$676.8K0.07%−522−10.0%Reduced
Westside Investment Management, Inc.4,698$677.1K0.10%−108−2.2%Reduced
Facet Wealth, Inc.4,688$677.1K0.01%+1,486+46.4%Added
Heritage Investment Group, Inc.4,696$678.4K0.10%−47−1.0%Reduced
Bellecapital International Ltd.4,703$679.3K0.12%−3,080−39.6%Reduced
Ridge Creek Global, Inc4,704$679.4K0.58%00.0%Unchanged
City National Bank of Florida4,716$681.2K0.41%+701+17.5%Added
Rooted Wealth Advisors, Inc.4,721$682.1K0.18%+225+5.0%Added
Altfest L J & Co Inc4,724$682.3K0.07%+169+3.7%Added
Houlihan Financial Resource Group, Ltd.4,725$682.5K0.27%+3+0.1%Added
Almanack Investment Partners, LLC.4,737$684.2K0.12%−16−0.3%Reduced