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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q3 2025

Institutional positions in Procter & Gamble Co as of Sep 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,906
+9 vs. Q2 2025
Shares held
1.57B
−3.99M (−0.3%) vs. Q2 2025
Total value
$240.7B
−$9.01B (−3.6%) vs. Q2 2025
New holders
174
1,520 more added
Sold out
165
1,785 more reduced

70 institutions that held it in Q2 2025 haven't filed for Q3 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2025: 3,906 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,295 institutionsQ2 2022: 3,261 institutionsQ3 2022: 3,200 institutionsQ4 2022: 3,405 institutionsQ1 2023: 3,384 institutionsQ2 2023: 3,417 institutionsQ3 2023: 3,411 institutionsQ4 2023: 3,587 institutionsQ1 2024: 3,657 institutionsQ2 2024: 3,663 institutionsQ3 2024: 3,729 institutionsQ4 2024: 4,016 institutionsQ1 2025: 4,026 institutionsQ2 2025: 3,967 institutionsQ3 2025: 3,906 institutionsQ4 2025: 4,047 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,043 institutions
Value heldQ3 2025: $240.7B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,043$239.0B
Q1 20264,027$230.9B
Q4 20254,047$229.1B
Q3 20253,906$240.7B
Q2 20253,967$255.3B
Q1 20254,026$274.0B
Q4 20244,016$268.0B
Q3 20243,729$274.8B
Q2 20243,663$261.8B
Q1 20243,657$254.9B
Q4 20233,587$226.9B
Q3 20233,411$223.8B
Q2 20233,417$231.7B
Q1 20233,384$226.4B
Q4 20223,405$230.3B
Q3 20223,200$191.5B
Q2 20223,261$220.9B
Q1 20223,295$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q3 2025

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q2 2025.

Institutions holding PG in Q3 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Rik Saylor Financial, Inc.6,496$998.0K0.73%+25+0.4%Added
First Heartland Consultants, Inc.6,501$998.9K0.08%−96−1.5%Reduced
Seamount Financial Group Inc6,503$999.2K0.47%−407−5.9%Reduced
Pinnacle West Asset Management, Inc.6,510$1.00M0.65%−25−0.4%Reduced
Sovereign Financial Group, Inc.6,513$1.00M0.19%+690+11.8%Added
Encompass Wealth Advisors, LLC6,522$1.00M0.34%+30.0%Added
Strategic Wealth Partners, Ltd.6,523$1.00M0.07%+772+13.4%Added
OV Management LLC6,540$1.00M0.85%+6,540New
Onefund, LLC6,555$1.01M0.65%+253+4.0%Added
Ade, LLC6,562$1.01M0.51%+2,100+47.1%Added
Berman McAleer LLC6,563$1.01M0.14%+6,563New
Fi3 FINANCIAL ADVISORS, LLC6,564$1.01M0.34%+1,014+18.3%Added
Phillips Wealth Planners LLC6,720$1.01M0.84%−27−0.4%Reduced
Affinity Capital Advisors, LLC6,652$1.01M0.16%−396−5.6%Reduced
Denali Advisors LLC6,612$1.02M0.11%−3,841−36.7%Reduced
Shum Financial Group, Inc.6,640$1.02M0.76%+6,640New
Claris Financial LLC6,645$1.02M0.58%+569+9.4%Added
Financial Advisors Network, Inc.6,648$1.02M0.14%−84−1.2%Reduced
Security Financial Services, INC.6,651$1.02M0.17%+369+5.9%Added
Landaas & Co6,658$1.02M0.23%−27−0.4%Reduced
PUREfi Wealth, LLC6,659$1.02M0.79%+580+9.5%Added
Guinness Atkinson Asset Management Inc6,676$1.02M0.49%00.0%Unchanged
Dudley Capital Management, LLC6,674$1.03M0.46%−140−2.1%Reduced
VisionPoint Advisory Group, LLC6,694$1.03M0.21%+657+10.9%Added
Lummis Asset Management, LP6,700$1.03M0.68%00.0%Unchanged
Perfromance Wealth Partners, LLC6,700$1.03M0.03%+1,461+27.9%Added
Nemes Rush Group LLC6,700$1.03M0.10%−1,600−19.3%Reduced
NCM Capital Management, LLC6,701$1.03M0.40%−516−7.1%Reduced
Foster Group, Inc.6,709$1.03M0.03%−751−10.1%Reduced
Dividend Assets Capital, LLC6,715$1.03M0.18%−989−12.8%Reduced
Kelly Financial Group LLC6,716$1.03M0.27%+1,052+18.6%Added
Aristotle Atlantic Partners, LLC6,720$1.03M0.03%00.0%Unchanged
Investors Asset Management of Georgia Inc6,722$1.03M0.44%00.0%Unchanged
Redwood Investment Management, LLC6,801$1.04M0.11%−580−7.9%Reduced
Hudson Bay Capital Management LP6,818$1.05M0.01%−44,440−86.7%Reduced
MBA Advisors LLC6,822$1.05M0.45%+28+0.4%Added
Strait & Sound Wealth Management LLC6,822$1.05M0.40%−25−0.4%Reduced
Medallion Wealth Advisors, LLC6,837$1.05M0.37%+10.0%Added
Monticello Wealth Management, LLC6,839$1.05M0.07%+2,645+63.1%Added
Zevin Asset Management LLC6,848$1.05M0.15%+299+4.6%Added
Lester Murray Antman dba SimplyRich6,854$1.05M0.28%00.0%Unchanged
Strategic Financial Services, Inc,6,853$1.05M0.05%−171−2.4%Reduced
Curat Global, LLC6,864$1.05M0.99%00.0%Unchanged
Towerpoint Wealth, LLC6,862$1.05M0.43%00.0%Unchanged
Cortland Associates Inc6,864$1.05M0.12%+20.0%Added
Windsor Capital Management, LLC6,874$1.06M0.29%−2,429−26.1%Reduced
Summit Global Investments6,879$1.06M0.06%−6,194−47.4%Reduced
SGL Investment Advisors, Inc.7,142$1.06M0.44%+2,843+66.1%Added
Mine & Arao Wealth Creation & Management, LLC.6,884$1.06M0.43%−64−0.9%Reduced
Moseley Investment Management Inc6,897$1.06M0.32%+19+0.3%Added
FSM Wealth Advisors, LLC6,911$1.06M0.15%+325+4.9%Added
AssuredPartners Investment Advisors, LLC6,920$1.06M0.24%+2,266+48.7%Added
Waller Financial Planning Group, Inc6,936$1.07M0.24%−4,746−40.6%Reduced
Portland Global Advisors LLC6,955$1.07M0.12%−9−0.1%Reduced
Proffitt & Goodson Inc6,957$1.07M0.15%−7−0.1%Reduced
Mirabaud Asset Management Ltd6,963$1.07M0.52%00.0%Unchanged
Winthrop Capital Management, LLC6,966$1.07M0.26%+84+1.2%Added
Cascade Financial Partners, LLC6,973$1.07M0.12%+506+7.8%Added
Cardiff Park Advisors, LLC6,983$1.07M0.08%+16+0.2%Added
Transamerica Financial Advisors, Inc.6,984$1.07M0.09%+1,291+22.7%Added
Millstone Evans Group, LLC6,985$1.07M0.68%+38+0.5%Added
RBF Capital, LLC7,000$1.08M0.05%00.0%Unchanged
Bond & Devick Financial Network, Inc.7,001$1.08M0.32%+167+2.4%Added
Moss Adams Wealth Advisors LLC7,009$1.08M0.08%−675−8.8%Reduced
KC Investment Advisors, LLC7,064$1.08M0.29%+646+10.1%Added
Elk River Wealth Management, LLC7,018$1.08M0.17%00.0%Unchanged
WealthTrust Axiom LLC7,030$1.08M0.29%+464+7.1%Added
Baldwin Investment Management, LLC7,040$1.08M0.12%−500−6.6%Reduced
MBL Wealth, LLC7,042$1.08M0.09%+984+16.2%Added
Birinyi Associates Inc7,060$1.08M0.28%−798−10.2%Reduced
Castle Wealth Management LLC7,073$1.09M0.37%+327+4.8%Added
Verum Partners LLC7,075$1.09M0.23%−171−2.4%Reduced
Peoples Bank7,077$1.09M1.08%−3,340−32.1%Reduced
Outlook Wealth Advisors, LLC7,079$1.09M0.27%+1,601+29.2%Added
17 Capital Partners, LLC7,083$1.09M0.59%00.0%Unchanged
Evernest Financial Advisors, LLC7,085$1.09M0.31%−210−2.9%Reduced
Community Bank of Raymore7,085$1.09M0.75%00.0%Unchanged
KFG Wealth Management, LLC7,093$1.09M0.16%−372−5.0%Reduced
RFG - Bristol Wealth Advisors, LLC7,097$1.09M0.31%−93−1.3%Reduced
Marshall & Sterling Wealth Advisors Inc.7,103$1.09M0.70%−218−3.0%Reduced
Lawson Kroeker Investment Management Inc7,105$1.09M0.20%00.0%Unchanged
Elmwood Wealth Management, Inc.7,110$1.09M0.39%+430+6.4%Added
Integrated Investment Consultants, LLC7,113$1.09M0.19%+7+0.1%Added
Eubel Brady & Suttman Asset Management Inc7,114$1.09M0.13%−233−3.2%Reduced
Byrne Asset Management LLC–$1.10M0.68%––
TRUE Private Wealth Advisors7,161$1.10M0.11%+85+1.2%Added
Vigilare Wealth Management7,164$1.10M0.38%−1,370−16.1%Reduced
KDT Advisors, LLC7,179$1.10M1.62%−1,200−14.3%Reduced
Nalls Sherbakoff Group, LLC7,179$1.10M0.74%00.0%Unchanged
Presilium Private Wealth, LLC7,185$1.10M0.21%−233−3.1%Reduced
Sax Wealth Advisors, LLC7,185$1.10M0.06%+79+1.1%Added
Smith Shellnut Wilson LLC7,197$1.11M0.42%−275−3.7%Reduced
Cromwell Holdings LLC7,198$1.11M0.59%00.0%Unchanged
Wayfinding Financial, LLC7,203$1.11M0.48%−56−0.8%Reduced
Institute for Wealth Management, LLC.7,199$1.11M0.12%+29+0.4%Added
Royal Capital Wealth Management, LLC7,202$1.11M0.68%+8+0.1%Added
Allen Capital Group, LLC7,206$1.11M0.11%−463−6.0%Reduced
Leo Wealth, LLC7,210$1.11M0.14%−7,480−50.9%Reduced
Westwood Holdings Group Inc.7,213$1.11M0.01%−685−8.7%Reduced
Doliver Advisors, LP7,220$1.11M0.29%−253−3.4%Reduced