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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q2 2025

Institutional positions in Procter & Gamble Co as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,967
+3 vs. Q1 2025
Shares held
1.61B
+2.37M (+0.1%) vs. Q1 2025
Total value
$255.3B
−$18.0B (−6.6%) vs. Q1 2025
New holders
169
1,594 more added
Sold out
166
1,763 more reduced

62 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2025: 3,967 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,295 institutionsQ2 2022: 3,261 institutionsQ3 2022: 3,200 institutionsQ4 2022: 3,405 institutionsQ1 2023: 3,384 institutionsQ2 2023: 3,417 institutionsQ3 2023: 3,411 institutionsQ4 2023: 3,587 institutionsQ1 2024: 3,657 institutionsQ2 2024: 3,663 institutionsQ3 2024: 3,729 institutionsQ4 2024: 4,016 institutionsQ1 2025: 4,026 institutionsQ2 2025: 3,967 institutionsQ3 2025: 3,906 institutionsQ4 2025: 4,047 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,043 institutions
Value heldQ2 2025: $255.3B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,043$239.0B
Q1 20264,027$230.9B
Q4 20254,047$229.1B
Q3 20253,906$240.7B
Q2 20253,967$255.3B
Q1 20254,026$274.0B
Q4 20244,016$268.0B
Q3 20243,729$274.8B
Q2 20243,663$261.8B
Q1 20243,657$254.9B
Q4 20233,587$226.9B
Q3 20233,411$223.8B
Q2 20233,417$231.7B
Q1 20233,384$226.4B
Q4 20223,405$230.3B
Q3 20223,200$191.5B
Q2 20223,261$220.9B
Q1 20223,295$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q2 2025

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q1 2025.

Institutions holding PG in Q2 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Wealth Management Partners, LLC2,590$415.7K0.15%+71+2.8%Added
Drake & Associates, LLC2,615$416.6K0.10%+2,615New
Ssi Investment Management LLC2,618$417.1K0.03%−2,232−46.0%Reduced
Green Harvest Asset Management LLC2,618$417.1K0.01%−455−14.8%Reduced
Altus Wealth Group LLC2,621$417.5K0.18%−158−5.7%Reduced
Wealth Advisory Solutions, LLC2,632$419.3K0.11%+1,348+105.0%Added
Salomon & Ludwin, LLC2,604$419.8K0.04%−445−14.6%Reduced
Bullseye Investment Management, LLC2,463$419.8K0.26%00.0%Unchanged
LWM Advisory Services, LLC2,636$420.0K0.29%−171−6.1%Reduced
Weik Capital Management2,640$420.6K0.17%−30−1.1%Reduced
Falcon Wealth Planning2,641$420.8K0.04%−485−15.5%Reduced
Brendel Financial Advisors LLC2,649$422.0K0.24%−817−23.6%Reduced
Warwick Investment Management, Inc.2,651$422.3K0.08%−311−10.5%Reduced
Towarzystwo Funduszy Inwestycyjnych Pzu SA2,660$423.8K0.12%+170+6.8%Added
Rocky Mountain Advisers, LLC2,661$424.0K0.13%+4+0.2%Added
Cannon Wealth Management Services, LLC2,669$425.2K0.35%−563−17.4%Reduced
Sherman Asset Management, Inc.2,673$426.0K0.38%−10.0%Reduced
Reliant Investment Partners, LLC2,674$426.0K0.37%−10−0.4%Reduced
Abel Hall, LLC2,687$428.0K0.20%−45−1.6%Reduced
McGuire Investment Group, LLC2,687$428.1K0.05%00.0%Unchanged
McLean Asset Management Corp2,657$428.3K0.11%+76+2.9%Added
Verus Financial Partners, Inc.2,722$428.8K0.04%+307+12.7%Added
Paradigm Asset Management Co LLC2,693$429.0K0.11%−6,500−70.7%Reduced
JBR Co Financial Management Inc2,696$429.5K0.21%00.0%Unchanged
Emprise Bank2,698$429.8K0.21%−52−1.9%Reduced
Wilkins Miller Wealth Management, LLC2,698$430.0K0.29%+9+0.3%Added
City National Bank of Florida2,703$430.6K0.31%+700+34.9%Added
Talon Private Wealth, LLC2,705$431.0K0.06%+464+20.7%Added
New Covenant Trust Company, N.A.2,697$431.1K0.39%00.0%Unchanged
Nikulski Financial, Inc.2,709$431.6K0.12%−18−0.7%Reduced
Lynx Investment Advisory2,711$431.8K0.28%+15+0.6%Added
Vicus Capital2,711$431.9K0.04%−165−5.7%Reduced
Morris Financial Concepts, Inc.2,713$432.3K0.17%−21−0.8%Reduced
Riverview Trust Co2,719$433.2K0.54%−760−21.8%Reduced
Adapt Wealth Advisors, LLC2,729$434.8K0.19%00.0%Unchanged
Richmond Investment Services, LLC2,732$435.2K0.09%+2,732New
Affiance Financial, LLC2,734$435.7K0.09%+58+2.2%Added
BCGM Wealth Management, LLC2,738$436.3K0.12%−4−0.1%Reduced
Baring Financial LLC2,742$436.8K0.33%−74−2.6%Reduced
Arlington Trust Co LLC2,742$436.9K0.09%−294−9.7%Reduced
1776 Wealth LLC2,743$437.0K0.18%−178−6.1%Reduced
R.H. Dinel Investment Counsel, Inc.2,743$437.0K0.29%00.0%Unchanged
RFP Financial Group LLC2,744$437.2K0.18%00.0%Unchanged
Princeton Capital Management LLC2,747$437.7K0.13%00.0%Unchanged
Gouws Capital LLC2,750$438.1K0.27%+750+37.5%Added
Todd Asset Management LLC2,754$438.8K0.01%00.0%Unchanged
ABLE Financial Group, LLC2,754$438.8K0.11%−70−2.5%Reduced
FMA Wealth Management, LLC2,755$438.9K0.33%00.0%Unchanged
Rahlfs Capital, LLC2,755$438.9K0.40%00.0%Unchanged
Boyer & Corporon Wealth Management, LLC2,757$439.2K0.14%+100+3.8%Added
Bay Capital Advisors, LLC2,758$439.3K0.33%−6−0.2%Reduced
Gill Capital Partners, LLC2,758$439.5K0.14%00.0%Unchanged
BlackDiamond Wealth Management Inc.2,726$439.5K0.25%+433+18.9%Added
Nvest Financial, LLC2,760$439.7K0.23%−445−13.9%Reduced
Crown Wealth Group, LLC2,762$440.1K0.17%+83+3.1%Added
Warner Financial, Inc2,770$441.0K0.18%00.0%Unchanged
Elwood & Goetz Wealth Advisory Group, LLC2,769$441.2K0.10%−878−24.1%Reduced
Objective Capital Management, LLC2,774$442.0K0.50%−19−0.7%Reduced
Retirement Planning Group, LLC2,775$442.1K0.39%+76+2.8%Added
O'Keefe Stevens Advisory, Inc.2,778$442.6K0.12%00.0%Unchanged
Bishop & Co Investment Management, LLC2,782$443.2K0.16%00.0%Unchanged
Penobscot Wealth Management2,786$443.8K0.16%−35−1.2%Reduced
Stephens Consulting, LLC2,786$443.9K0.11%+37+1.3%Added
Clarity Wealth Development LLC2,796$445.4K0.44%+2,796New
Astoria Portfolio Advisors LLC.2,806$445.6K0.13%−239−7.8%Reduced
LeClair Wealth Partners LLC2,798$445.8K0.30%+10.0%Added
Gabelli & Co Investment Advisers, Inc.2,800$446.1K0.07%00.0%Unchanged
Provident Trust Co2,800$446.1K0.01%00.0%Unchanged
Aletheian Wealth Advisors LLC2,807$447.2K0.22%−84−2.9%Reduced
Stone Point Wealth LLC2,815$448.5K0.14%−215−7.1%Reduced
Westshore Wealth, LLC2,816$448.6K0.17%+4+0.1%Added
Sara-Bay Financial2,817$448.8K0.16%−268−8.7%Reduced
Maxele Advisors, LLC2,825$450.0K0.39%+53+1.9%Added
Flywheel Private Wealth LLC2,825$450.0K0.36%00.0%Unchanged
Total Investment Management Inc2,825$450.2K0.07%+97+3.6%Added
Aspire Growth Partners LLC2,827$450.4K0.37%+42+1.5%Added
Market Street Wealth Management Advisors LLC2,829$450.7K0.07%−230−7.5%Reduced
AJ Advisors, LLC2,832$451.2K0.20%−155−5.2%Reduced
Titleist Asset Management, LLC2,835$451.7K0.04%−114−3.9%Reduced
Concentric Capital Strategies, LP2,850$454.1K0.03%+2,850New
Twin Focus Capital Partners, LLC2,851$454.2K0.06%00.0%Unchanged
Sandbox Financial Partners, LLC2,852$454.3K0.14%+10+0.4%Added
Nadler Financial Group, Inc.2,852$454.4K0.05%−585−17.0%Reduced
Midwest Professional Planners, LTD.2,855$454.9K0.12%+9+0.3%Added
Kohmann Bosshard Financial Services, LLC2,860$455.7K0.05%−33−1.1%Reduced
Taylor Financial Group, Inc.2,861$455.8K0.28%−30−1.0%Reduced
CMH Wealth Management LLC2,864$456.3K0.11%−200−6.5%Reduced
RD Lewis Holdings, Inc.2,973$456.3K0.46%−25−0.8%Reduced
Weaver Consulting Group2,870$457.2K0.13%+54+1.9%Added
Sterling Financial Planning, Inc.2,872$457.6K0.15%−398−12.2%Reduced
WestHill Financial Advisors, Inc.2,877$458.3K0.10%−4−0.1%Reduced
Dopkins Wealth Management, LLC2,881$459.0K0.21%00.0%Unchanged
TCM Advisors, LLC–$462.0K0.39%––
Mullaney, Keating & Wright, Inc.2,904$462.6K0.30%00.0%Unchanged
Independent Wealth Network Inc.2,917$464.7K0.17%+43+1.5%Added
Archetype Wealth Partners2,916$465.0K0.06%+1,465+101.0%Added
Petix & Botte Co2,920$465.2K0.11%00.0%Unchanged
Crowley Wealth Management, Inc.2,925$466.1K0.42%+156+5.6%Added
Bluesphere Advisors, LLC2,931$467.0K0.23%+31+1.1%Added
Blake Schutter Theil Wealth Advisors, LLC2,932$467.2K0.53%+318+12.2%Added