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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q2 2025

Institutional positions in Procter & Gamble Co as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,968
+3 vs. Q1 2025
Shares held
1.61B
+2.37M (+0.1%) vs. Q1 2025
Total value
$255.3B
−$18.0B (−6.6%) vs. Q1 2025
New holders
169
1,594 more added
Sold out
166
1,764 more reduced

62 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2025: 3,968 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,296 institutionsQ2 2022: 3,262 institutionsQ3 2022: 3,201 institutionsQ4 2022: 3,406 institutionsQ1 2023: 3,385 institutionsQ2 2023: 3,418 institutionsQ3 2023: 3,412 institutionsQ4 2023: 3,588 institutionsQ1 2024: 3,658 institutionsQ2 2024: 3,664 institutionsQ3 2024: 3,730 institutionsQ4 2024: 4,017 institutionsQ1 2025: 4,027 institutionsQ2 2025: 3,968 institutionsQ3 2025: 3,907 institutionsQ4 2025: 4,048 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,042 institutions
Value heldQ2 2025: $255.3B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,042$239.0B
Q1 20264,027$230.9B
Q4 20254,048$229.1B
Q3 20253,907$240.7B
Q2 20253,968$255.3B
Q1 20254,027$274.0B
Q4 20244,017$268.0B
Q3 20243,730$274.8B
Q2 20243,664$261.8B
Q1 20243,658$254.9B
Q4 20233,588$226.9B
Q3 20233,412$223.8B
Q2 20233,418$231.7B
Q1 20233,385$226.4B
Q4 20223,406$230.3B
Q3 20223,201$191.5B
Q2 20223,262$220.9B
Q1 20223,296$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q2 2025

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q1 2025.

Institutions holding PG in Q2 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Granite FO LLC1,204$191.8K0.11%00.0%Unchanged
TruNorth Capital Management, LLC1,210$192.8K0.04%−1,133−48.4%Reduced
Cedar Mountain Advisors, LLC1,212$193.1K0.04%+8+0.7%Added
Riggs Asset Managment Co. Inc.1,221$194.5K0.05%−7−0.6%Reduced
Canton Hathaway, LLC1,221$195.0K0.04%00.0%Unchanged
Hager Investment Management Services, LLC1,226$195.3K0.12%−452−26.9%Reduced
High Note Wealth, LLC1,235$196.8K0.05%00.0%Unchanged
Clear Street Markets LLC1,241$197.7K0.07%+1,241New
Garden State Investment Advisory Services LLC1,254$200.0K0.05%+1,254New
Oak Associates, Ltd1,260$200.7K0.01%+1,260New
Eagle Bluffs Wealth Management LLC1,260$200.8K0.10%00.0%Unchanged
Aldebaran Capital, LLC1,260$200.8K0.20%00.0%Unchanged
Family Wealth Group, LLC1,264$201.4K0.15%+1,264New
Mason Investment Advisory Services, Inc.1,266$201.7K0.01%−353−21.8%Reduced
Sage Financial Management Group, Inc.1,267$202.0K0.07%00.0%Unchanged
Waterford Advisors, LLC6,284$202.0K0.07%+5,016+395.6%Added
BancFirst Trust & Investment Management1,266$202.4K0.09%00.0%Unchanged
Werba Rubin Papier Wealth Management1,271$202.5K0.04%+1,271New
Silver Oak Advisory Group, Inc.1,279$203.0K0.10%+82+6.9%Added
Christensen, King & Associates Investment Services, Inc.1,277$203.5K0.09%+1+0.1%Added
Hobbs Wealth Management, LLC1,280$203.9K0.19%−37−2.8%Reduced
NBW Capital LLC1,280$203.9K0.04%+1,280New
Constant Guidance Financial LLC1,292$204.4K0.21%−517−28.6%Reduced
Sage Investment Counsel LLC1,287$205.0K0.24%00.0%Unchanged
AIFG Consultants Ltd.1,288$205.2K0.40%−29−2.2%Reduced
Heritage Wealth Management, Inc./Texas1,289$205.4K0.10%−400−23.7%Reduced
Vermillion Wealth Management, Inc.1,291$205.7K0.10%−87−6.3%Reduced
Lantern Wealth Advisors, LLC1,292$205.8K0.12%+1,292New
Vancity Investment Management Ltd1,291$206.0K0.03%+1,291New
Mraz, Amerine & Associates, Inc.1,293$206.0K0.03%+1,293New
Bensler, LLC1,293$206.1K0.02%−139−9.7%Reduced
Parkwoods Wealth Partners, LLC1,294$206.2K0.12%+1,294New
Prism Advisors, Inc.1,295$206.3K0.06%00.0%Unchanged
ETF Portfolio Partners, Inc.1,302$207.4K0.06%00.0%Unchanged
Keeler & Nadler Financial Planning & Wealth Management1,303$207.5K0.08%+108+9.0%Added
Kames Capital plc1,303$207.6K0.00%+228+21.2%Added
Manchester Financial Inc1,303$207.6K0.04%−10−0.8%Reduced
Shira Ridge Wealth Management1,303$207.6K0.09%+1,303New
Towercrest Capital Management1,310$208.7K0.04%−10−0.8%Reduced
Alliance Wealth Management Group1,310$208.7K0.05%00.0%Unchanged
Rialto Wealth Management, LLC1,311$208.9K0.06%+7+0.5%Added
West Chester Capital Advisors, Inc1,313$209.2K0.10%00.0%Unchanged
Kilter Group LLC1,315$209.5K0.10%−13−1.0%Reduced
Conscious Wealth Investments, LLC1,341$210.0K0.13%00.0%Unchanged
RWM Asset Management, LLC1,319$210.1K0.03%−17−1.3%Reduced
Coco Enterprises, LLC1,320$210.3K0.12%+39+3.0%Added
Lee Financial Co1,322$210.6K0.03%−314−19.2%Reduced
RVW Wealth, LLC1,323$210.8K0.02%−133−9.1%Reduced
Treasure Coast Financial Planning1,328$211.5K0.12%+1+0.1%Added
Cathy Pareto & Associates, Inc1,328$211.6K0.17%−28−2.1%Reduced
Kondo Wealth Advisors, Inc.1,319$212.7K0.09%−5−0.4%Reduced
Lathrop Investment Management Corp1,339$213.0K0.04%−30−2.2%Reduced
Stordahl Capital Management, Inc.1,337$213.0K0.05%−27−2.0%Reduced
Greenfield Seitz Capital Management, LLC1,339$213.3K0.08%00.0%Unchanged
Redwood Financial Network Corp1,339$213.4K0.14%+3+0.2%Added
Hobbs Group Advisors, LLC1,342$213.8K0.07%−149−10.0%Reduced
Santori & Peters1,343$213.9K0.08%+2+0.1%Added
Earnest Partners LLC1,348$214.8K0.00%00.0%Unchanged
Atlas Wealth Partners, LLC1,352$215.0K0.25%00.0%Unchanged
Copperleaf Capital, LLC1,352$215.4K0.11%+100+8.0%Added
Firestone Capital Management1,355$215.9K0.05%+4+0.3%Added
Sightline Wealth Advisors, LLC1,355$215.9K0.10%+45+3.4%Added
Mayport, LLC1,356$216.1K0.05%+43+3.3%Added
Lanham O'Dell & Company, Inc.1,358$216.3K0.09%00.0%Unchanged
Core Wealth Management, Inc.1,359$216.5K0.08%+28+2.1%Added
Fingerlakes Wealth Management, Inc.1,365$217.4K0.16%−9−0.7%Reduced
Patton Fund Management, Inc.1,367$217.8K0.05%+1,367New
Brown Capital Management LLC1,370$218.3K0.01%−3,417−71.4%Reduced
Darwin Advisors, LLC1,370$218.3K0.08%−11,388−89.3%Reduced
Ferguson Shapiro LLC1,370$218.3K0.07%−12−0.9%Reduced
BetterWealth, LLC1,372$218.6K0.06%00.0%Unchanged
Uniting Wealth Partners, LLC1,375$219.1K0.08%00.0%Unchanged
Mitchell Capital Management Co1,415$219.5K0.04%−40−2.7%Reduced
Blue Square Asset Management, LLC1,381$220.0K0.10%−66−4.6%Reduced
Ellevest, Inc.1,383$220.3K0.04%−89−6.0%Reduced
Lansing Street Advisors1,383$220.3K0.07%−55−3.8%Reduced
Ascent Capital Management, LLC1,385$220.7K0.20%−134−8.8%Reduced
One Wealth Capital Management, LLC1,388$221.1K0.10%+26+1.9%Added
Gladius Capital Management LP1,389$221.3K0.35%−5,923−81.0%Reduced
Vision Financial Markets LLC1,393$221.9K0.21%−169−10.8%Reduced
Joel Adams & Associates, Inc.1,393$222.0K0.20%−50−3.5%Reduced
McCarthy & Cox1,394$222.2K0.06%00.0%Unchanged
Blue Capital, Inc.1,395$222.3K0.16%+1,395New
waypoint wealth counsel1,400$223.0K0.11%−239−14.6%Reduced
Kieckhefer Group LLC1,400$223.0K0.12%00.0%Unchanged
Capstone Wealth Management Group LLC1,400$223.0K0.16%00.0%Unchanged
B.O.S.S. Retirement Advisors, LLC1,400$223.1K0.06%+1,400New
Ibex Wealth Advisors1,401$223.2K0.02%+1,401New
Francis Financial, Inc.1,402$223.4K0.05%−1−0.1%Reduced
Financial Harvest, LLC1,402$223.4K0.17%+1,402New
O'Brien Wealth Partners LLC1,402$223.4K0.04%+25+1.8%Added
Endowment Wealth Management, Inc.1,404$223.7K0.12%−37−2.6%Reduced
WP Advisors, LLC1,405$223.9K0.06%+66+4.9%Added
Blue Rock Wealth Management LLC1,410$224.6K0.16%00.0%Unchanged
Searcy Financial Services Inc1,412$225.0K0.09%+3+0.2%Added
CLG LLC1,418$225.9K0.07%+5+0.4%Added
Graham Capital Wealth Management, LLC1,418$225.9K0.25%+34+2.5%Added
Bennett Associates Wealth Management1,420$226.2K0.17%+1,420New
1 North Wealth Services LLC1,421$226.4K0.09%00.0%Unchanged
Sutton Place Investors LLC1,426$227.2K0.14%+157+12.4%Added