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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q2 2025

Institutional positions in Procter & Gamble Co as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,968
+3 vs. Q1 2025
Shares held
1.61B
+2.37M (+0.1%) vs. Q1 2025
Total value
$255.3B
−$18.0B (−6.6%) vs. Q1 2025
New holders
169
1,594 more added
Sold out
166
1,764 more reduced

62 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2025: 3,968 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,296 institutionsQ2 2022: 3,262 institutionsQ3 2022: 3,201 institutionsQ4 2022: 3,406 institutionsQ1 2023: 3,385 institutionsQ2 2023: 3,418 institutionsQ3 2023: 3,412 institutionsQ4 2023: 3,588 institutionsQ1 2024: 3,658 institutionsQ2 2024: 3,664 institutionsQ3 2024: 3,730 institutionsQ4 2024: 4,017 institutionsQ1 2025: 4,027 institutionsQ2 2025: 3,968 institutionsQ3 2025: 3,907 institutionsQ4 2025: 4,048 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,042 institutions
Value heldQ2 2025: $255.3B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,042$239.0B
Q1 20264,027$230.9B
Q4 20254,048$229.1B
Q3 20253,907$240.7B
Q2 20253,968$255.3B
Q1 20254,027$274.0B
Q4 20244,017$268.0B
Q3 20243,730$274.8B
Q2 20243,664$261.8B
Q1 20243,658$254.9B
Q4 20233,588$226.9B
Q3 20233,412$223.8B
Q2 20233,418$231.7B
Q1 20233,385$226.4B
Q4 20223,406$230.3B
Q3 20223,201$191.5B
Q2 20223,262$220.9B
Q1 20223,296$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q2 2025

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q1 2025.

Institutions holding PG in Q2 2025
InstitutionSharesValue% of portfolioChange in sharesAction
ROSS\JOHNSON & Associates LLC4$6370.01%00.0%Unchanged
Bridge Generations Wealth Management LLC4$6380.00%00.0%Unchanged
Robbins Farley LLC5$7970.00%00.0%Unchanged
Disciplined Equity Management, Inc.6$9560.00%+6New
North Ridge Wealth Advisors, Inc.10$1.59K0.00%00.0%Unchanged
GFG Capital, LLC12$1.91K0.00%+12New
Luminist Capital LLC14$2.30K0.00%00.0%Unchanged
Horizons Wealth Management16$2.55K0.00%−10−38.5%Reduced
SWAN Capital LLC24$3.82K0.00%+24New
Altshuler Shaham Ltd25$3.98K0.00%+25New
Harvest Fund Management Co., Ltd28$4.00K0.00%−385−93.2%Reduced
Family Legacy Financial Solutions, LLC30$4.90K0.00%+30New
Parkworth Wealth Management, Inc.33$5.26K0.00%+5+17.9%Added
DB Fitzpatrick & Co, Inc35$5.58K0.00%+35New
Evolution Wealth Management Inc.39$6.13K0.01%+39New
Chung Wu Investment Group, LLC39$6.21K0.01%+39New
Friedenthal Financial42$6.67K0.00%−460−91.6%Reduced
Eq Wealth Advisors, LLC42$6.69K0.00%00.0%Unchanged
PayPay Securities Corp43$6.85K0.33%−16−27.1%Reduced
Decker Retirement Planning Inc.43$6.85K0.00%00.0%Unchanged
Maseco LLP46$7.33K0.00%+46New
Hoey Investments, Inc46$7.33K0.00%00.0%Unchanged
Perritt Capital Management Inc48$7.65K0.00%00.0%Unchanged
West Financial Advisors, LLC50$7.97K0.00%00.0%Unchanged
Inlight Wealth Management, LLC55$8.76K0.00%00.0%Unchanged
Principia Wealth Advisory, LLC56$8.92K0.01%−35−38.5%Reduced
Mendota Financial Group, LLC60$9.56K0.01%00.0%Unchanged
Gould Capital, LLC63$10.0K0.01%00.0%Unchanged
Cedar Wealth Management, LLC65$10.3K0.00%+61+1,525.0%Added
New Millennium Group LLC77$12.3K0.01%−502−86.7%Reduced
Quaker Wealth Management, LLC85$13.5K0.00%+85New
Compass Planning Associates Inc96$15.3K0.01%00.0%Unchanged
Legend Financial Advisors, Inc.101$16.0K0.01%+101New
Anfield Capital Management, LLC101$16.1K0.01%−1−1.0%Reduced
Legacy Wealth Managment, LLC101$16.1K0.01%−31−23.5%Reduced
Legacy Investment Solutions, LLC101$16.1K0.01%+101New
Essential Partners LLC105$16.7K0.01%+105New
Atlantic Private Wealth, LLC107$17.0K0.01%00.0%Unchanged
Bay Harbor Wealth Management, LLC107$17.0K0.00%+40+59.7%Added
Westend Capital Management, LLC108$17.2K0.01%00.0%Unchanged
Catherine Avery Investment Management LLC109$17.4K0.01%00.0%Unchanged
Berbice Capital Management LLC120$19.1K0.01%+120New
Sagard Holdings Management Inc.122$19.4K0.05%+122New
Bare Financial Services, Inc123$19.6K0.01%+107+668.8%Added
Pandora Wealth, Inc.126$20.1K0.01%+28+28.6%Added
Louisbourg Investments Inc.137$21.8K0.01%+137New
Pacifica Partners Inc.141$22.5K0.01%00.0%Unchanged
Tidemark, LLC148$23.6K0.01%−701−82.6%Reduced
Signature Resources Capital Management, LLC178$28.4K0.02%+72+67.9%Added
Navigoe, LLC187$29.0K0.02%00.0%Unchanged
Horizon Financial Services, LLC187$29.8K0.02%+13+7.5%Added
Penserra Capital Management LLC192$30.0K0.00%−5,801−96.8%Reduced
DecisionPoint Financial, LLC187$30.1K0.01%−143−43.3%Reduced
Game Plan Financial Advisors, LLC195$31.1K0.01%−75−27.8%Reduced
10Elms LLP200$31.9K0.03%00.0%Unchanged
WestEnd Advisors, LLC202$32.2K0.00%−2−1.0%Reduced
Bernard Wealth Management Corp.210$33.5K0.02%−165−44.0%Reduced
Mid-American Wealth Advisory Group, Inc.212$33.8K0.02%+212New
Harel Insurance Investments & Financial Services Ltd.218$35.0K0.00%−185−45.9%Reduced
Mowery & Schoenfeld Wealth Management, LLC232$37.0K0.06%00.0%Unchanged
RMG Wealth Management LLC240$37.2K0.01%+240New
Prudent Man Investment Management, Inc.228$38.2K0.02%00.0%Unchanged
Luken Investment Analytics, LLC246$39.2K0.02%00.0%Unchanged
MeadowBrook Investment Advisors LLC251$40.0K0.04%00.0%Unchanged
Morton Brown Family Wealth, LLC251$40.0K0.01%00.0%Unchanged
Redwood Park Advisors LLC261$41.6K0.03%00.0%Unchanged
Redmont Wealth Advisors LLC261$41.6K0.06%+215+467.4%Added
Kings Path Partners LLC270$43.0K0.02%00.0%Unchanged
Quest 10 Wealth Builders, Inc.271$43.1K0.04%+26+10.6%Added
Clark Wealth Partners285$45.5K0.03%−38−11.8%Reduced
Capital A Wealth Management, LLC318$46.6K0.53%+101+46.5%Added
Sarver Vrooman Wealth Advisors313$49.9K0.03%00.0%Unchanged
Meeder Asset Management Inc324$51.6K0.00%+50+18.2%Added
MPWM Advisory Solutions, LLC327$52.0K0.03%−247−43.0%Reduced
Pineridge Advisors LLC337$53.6K0.02%+21+6.6%Added
Kessler Investment Group, LLC338$53.9K0.02%00.0%Unchanged
WealthTrak Capital Management LLC347$55.3K0.05%+22+6.8%Added
Goodman Advisory Group, LLC351$55.9K0.02%00.0%Unchanged
William B. Walkup & Associates, Inc.352$56.1K0.03%00.0%Unchanged
LGT Financial Advisors LLC355$56.6K0.14%+31+9.6%Added
Financial Connections Group, Inc.359$57.0K0.02%+343+2,143.8%Added
Breakwater Investment Management361$57.5K0.02%00.0%Unchanged
Financially Speaking Inc361$57.6K0.04%+361New
LFA - Lugano Financial Advisors SA378$59.8K0.04%+178+89.0%Added
Park Circle Co400$63.7K0.05%00.0%Unchanged
Ridgewood Investments LLC401$63.9K0.03%−10−2.4%Reduced
Conquis Financial LLC403$64.2K0.06%−281−41.1%Reduced
Copia Wealth Management406$64.7K0.05%00.0%Unchanged
Aventus Investment Advisors, Inc.406$64.7K0.06%+406New
Hara Capital LLC407$64.8K0.04%00.0%Unchanged
Evergreen Private Wealth LLC419$66.8K0.03%−14−3.2%Reduced
WealthCollab, LLC432$68.8K0.04%00.0%Unchanged
Western Pacific Wealth Management, LP436$69.5K0.07%−38−8.0%Reduced
Headlands Technologies LLC439$69.9K0.01%+439New
CBIZ Investment Advisory Services, LLC446$71.0K0.00%+88+24.6%Added
Lowe Wealth Advisors, LLC455$72.5K0.03%00.0%Unchanged
Winnow Wealth LLC461$73.4K0.05%−4,913−91.4%Reduced
Accordant Advisory Group Inc461$73.4K0.05%00.0%Unchanged
Keystone Financial Group, Inc.474$74.0K0.05%00.0%Unchanged
Insight Financial Services465$74.2K0.06%00.0%Unchanged