Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q1 2025
Institutional positions in Procter & Gamble Co as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 4,027
- +78 vs. Q4 2024
- Shares held
- 1.61B
- +23.3M (+1.5%) vs. Q4 2024
- Total value
- $274.0B
- +$8.40B (+3.2%) vs. Q4 2024
- New holders
- 204
- 1,701 more added
- Sold out
- 126
- 1,683 more reduced
68 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,042 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,048 | $229.1B |
| Q3 2025 | 3,907 | $240.7B |
| Q2 2025 | 3,968 | $255.3B |
| Q1 2025 | 4,027 | $274.0B |
| Q4 2024 | 4,017 | $268.0B |
| Q3 2024 | 3,730 | $274.8B |
| Q2 2024 | 3,664 | $261.8B |
| Q1 2024 | 3,658 | $254.9B |
| Q4 2023 | 3,588 | $226.9B |
| Q3 2023 | 3,412 | $223.8B |
| Q2 2023 | 3,418 | $231.7B |
| Q1 2023 | 3,385 | $226.4B |
| Q4 2022 | 3,406 | $230.3B |
| Q3 2022 | 3,201 | $191.5B |
| Q2 2022 | 3,262 | $220.9B |
| Q1 2022 | 3,296 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q1 2025
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Keeler & Nadler Financial Planning & Wealth Management | 1,195 | $200.7K | 0.09% | +1,195 | New |
| Arista Wealth Management, LLC | 1,180 | $201.1K | 0.05% | +1,180 | New |
| Priebe Wealth Holdings LLC | 1,180 | $201.1K | 0.13% | −64−5.1% | Reduced |
| Benchmark Wealth Management, LLC | 1,181 | $201.3K | 0.10% | +1,181 | New |
| Luminvest Wealth Management LLC | 1,182 | $201.4K | 0.08% | +1,182 | New |
| Lifestyle Asset Management, Inc. | 1,182 | $201.4K | 0.11% | +1,182 | New |
| Cache Advisors, LLC | 1,182 | $201.4K | 0.08% | +1,182 | New |
| Axiom Financial Strategies, LLC | 1,182 | $201.4K | 0.12% | +1,182 | New |
| Capasso Planning Partners LLC | 1,183 | $201.5K | 0.08% | +1,183 | New |
| Clear Investment Research, LLC | 1,186 | $202.2K | 0.27% | −4−0.3% | Reduced |
| Johnson Financial Group, LLC | 1,188 | $202.5K | 0.02% | +1,188 | New |
| Coco Enterprises, LLC | 1,281 | $202.9K | 0.15% | 00.0% | Unchanged |
| Silver Oak Advisory Group, Inc. | 1,197 | $203.0K | 0.11% | 00.0% | Unchanged |
| Hiley Hunt Wealth Management | 1,193 | $203.5K | 0.11% | 00.0% | Unchanged |
| Haven Private, LLC | 1,195 | $203.7K | 0.12% | +1,195 | New |
| Roof Eidam & Maycock | 1,196 | $203.8K | 0.05% | 00.0% | Unchanged |
| Orgel Wealth Management, LLC | 1,197 | $204.0K | 0.01% | −100−7.7% | Reduced |
| RTD Financial Advisors, Inc. | 1,197 | $204.0K | 0.03% | +1,197 | New |
| Westbourne Investments, Inc. | 1,200 | $204.5K | 0.12% | 00.0% | Unchanged |
| Check Capital Management Inc | 1,200 | $204.5K | 0.01% | 00.0% | Unchanged |
| Peavine Capital, LLC | 1,200 | $204.5K | 0.05% | 00.0% | Unchanged |
| Hamilton Capital Partners Inc. | 1,202 | $204.8K | 0.01% | −95,704−98.8% | Reduced |
| Allium Financial Advisors, LLC | 1,202 | $204.8K | 0.19% | +1,202 | New |
| Mills Wealth Advisors LLC | 1,203 | $205.0K | 0.11% | −6−0.5% | Reduced |
| Aster Capital Management (DIFC) Ltd | 1,180 | $205.1K | 0.04% | −2,224−65.3% | Reduced |
| Granite FO LLC | 1,204 | $205.2K | 0.12% | 00.0% | Unchanged |
| Cedar Mountain Advisors, LLC | 1,204 | $205.2K | 0.05% | +7+0.6% | Added |
| Act Wealth Management, LLC | 1,206 | $205.6K | 0.09% | −123−9.3% | Reduced |
| New World Advisors LLC | 1,210 | $206.2K | 0.05% | +4+0.3% | Added |
| Wetzel Investment Advisors, Inc. | 1,213 | $206.7K | 0.10% | −53−4.2% | Reduced |
| Security National Bank of Sioux City Iowa | 1,217 | $207.4K | 0.15% | −193−13.7% | Reduced |
| Blue Investment Partners LLC | 1,218 | $207.6K | 0.08% | 00.0% | Unchanged |
| Christensen, King & Associates Investment Services, Inc. | 1,276 | $207.7K | 0.10% | +2+0.2% | Added |
| Canton Hathaway, LLC | 1,221 | $208.0K | 0.04% | 00.0% | Unchanged |
| Ipsen Advisor Group LLC | 1,223 | $208.4K | 0.18% | −4−0.3% | Reduced |
| Capital Wealth Management, LLC | 1,224 | $208.6K | 0.09% | 00.0% | Unchanged |
| Tobias Financial Advisors, Inc. | 1,225 | $208.8K | 0.04% | +1+0.1% | Added |
| Stewardship Advisors, LLC | 1,226 | $208.9K | 0.06% | −80−6.1% | Reduced |
| Fig Financial Advisory Services Inc | 1,226 | $208.9K | 0.15% | 00.0% | Unchanged |
| Riggs Asset Managment Co. Inc. | 1,228 | $209.3K | 0.06% | −164−11.8% | Reduced |
| Capital Planning Advisors, LLC | 1,231 | $209.8K | 0.03% | −74−5.7% | Reduced |
| CacheTech Inc. | 8,571 | $210.0K | 0.04% | −1,137−11.7% | Reduced |
| Adams Wealth Management | 1,232 | $210.0K | 0.04% | −57−4.4% | Reduced |
| Maltin Wealth Management, Inc. | 1,234 | $210.3K | 0.10% | −35−2.8% | Reduced |
| Catalyst Private Wealth, LLC | 1,234 | $210.3K | 0.10% | 00.0% | Unchanged |
| High Note Wealth, LLC | 1,235 | $210.5K | 0.05% | 00.0% | Unchanged |
| BNC Wealth Management, LLC | 1,237 | $210.8K | 0.08% | 00.0% | Unchanged |
| TPG Advisors LLC | 1,240 | $211.3K | 0.17% | +2+0.2% | Added |
| Prasad Wealth Partners, LLC | 1,240 | $211.4K | 0.07% | +5+0.4% | Added |
| Conscious Wealth Investments, LLC | 1,341 | $211.4K | 0.15% | +1,341 | New |
| Momentous Wealth Management, Inc. | 1,241 | $211.5K | 0.15% | +1,241 | New |
| Oldfather Financial Services, LLC | 1,244 | $212.0K | 0.08% | −327−20.8% | Reduced |
| McAlister, Sweet & Associates, Inc. | 1,245 | $212.2K | 0.16% | +1,245 | New |
| Sound Financial Strategies Group, LLC | 1,246 | $212.3K | 0.19% | −22−1.7% | Reduced |
| 25 LLC | 1,247 | $212.5K | 0.09% | +31+2.5% | Added |
| BancFirst Trust & Investment Management | 1,266 | $212.7K | 0.11% | 00.0% | Unchanged |
| Cascade Investment Advisors, Inc. | 1,249 | $212.9K | 0.14% | −37−2.9% | Reduced |
| Copperleaf Capital, LLC | 1,252 | $213.4K | 0.13% | +1,252 | New |
| Maridea Wealth Management LLC | 1,252 | $213.4K | 0.07% | +1,252 | New |
| USA Financial Portformulas Corp | 1,253 | $213.5K | 0.04% | −3,370−72.9% | Reduced |
| Rodgers & Associates, LTD | 1,256 | $214.0K | 0.03% | −45−3.5% | Reduced |
| Alpha Financial Partners, LLC | 1,260 | $214.7K | 0.17% | +7+0.6% | Added |
| Eagle Bluffs Wealth Management LLC | 1,260 | $214.8K | 0.11% | +1,260 | New |
| Aldebaran Capital, LLC | 1,260 | $214.8K | 0.20% | 00.0% | Unchanged |
| Morris Retirement Advisors, LLC | 1,264 | $215.5K | 0.11% | −982−43.7% | Reduced |
| Sage Financial Management Group, Inc. | 1,267 | $216.0K | 0.08% | −13−1.0% | Reduced |
| Sepio Capital, LP | 1,268 | $216.0K | 0.02% | −48−3.6% | Reduced |
| Waterford Advisors, LLC | 1,268 | $216.1K | 0.09% | −10−0.8% | Reduced |
| Sutton Place Investors LLC | 1,269 | $216.3K | 0.15% | −11,698−90.2% | Reduced |
| Reston Wealth Management LLC | 1,277 | $217.7K | 0.09% | +1,277 | New |
| Wealth Advisory Solutions, LLC | 1,284 | $218.8K | 0.06% | 00.0% | Unchanged |
| Sage Investment Counsel LLC | 1,287 | $219.3K | 0.28% | 00.0% | Unchanged |
| Boothbay Fund Management, LLC | 1,292 | $220.2K | 0.01% | −41,796−97.0% | Reduced |
| Precedent Wealth Partners, LLC | 1,294 | $220.5K | 0.06% | +10+0.8% | Added |
| Prism Advisors, Inc. | 1,295 | $220.7K | 0.07% | +86+7.1% | Added |
| Everest Management Corp. | 1,295 | $220.7K | 0.20% | +1,295 | New |
| Wealthcare Capital Management LLC | 1,297 | $221.0K | 0.02% | +3+0.2% | Added |
| Evolution Wealth Advisors, LLC | 1,299 | $221.3K | 0.04% | −82−5.9% | Reduced |
| ERTS Wealth Advisors, LLC | 1,299 | $221.4K | 0.04% | −1−0.1% | Reduced |
| Intrepid Capital Management Inc | 1,300 | $221.5K | 0.11% | −181−12.2% | Reduced |
| ETF Portfolio Partners, Inc. | 1,302 | $221.9K | 0.07% | −200−13.3% | Reduced |
| Foundation Wealth Management, LLC | 1,302 | $222.0K | 0.11% | +1,302 | New |
| Rialto Wealth Management, LLC | 1,304 | $222.2K | 0.07% | +26+2.0% | Added |
| Custos Family Office, LLC | 1,307 | $222.8K | 0.08% | +1,307 | New |
| Alliance Wealth Management Group | 1,310 | $223.3K | 0.06% | −50−3.7% | Reduced |
| Providence First Trust Co | 1,310 | $223.3K | 0.09% | 00.0% | Unchanged |
| Sightline Wealth Advisors, LLC | 1,310 | $223.3K | 0.12% | −150−10.3% | Reduced |
| Retirement Solution Inc. | 1,310 | $223.3K | 0.06% | +1,310 | New |
| Manchester Financial Inc | 1,313 | $223.7K | 0.05% | −120−8.4% | Reduced |
| West Chester Capital Advisors, Inc | 1,313 | $223.8K | 0.13% | −63−4.6% | Reduced |
| Mayport, LLC | 1,313 | $223.8K | 0.06% | +66+5.3% | Added |
| Prosperitas Financial LLC | 1,314 | $224.0K | 0.12% | −491−27.2% | Reduced |
| Hobbs Wealth Management, LLC | 1,317 | $224.4K | 0.25% | −1−0.1% | Reduced |
| AIFG Consultants Ltd. | 1,317 | $224.4K | 0.37% | 00.0% | Unchanged |
| Robinswood Financial LLC | 1,319 | $224.8K | 0.08% | +236+21.8% | Added |
| Towercrest Capital Management | 1,320 | $225.0K | 0.04% | −1,274−49.1% | Reduced |
| Kondo Wealth Advisors, Inc. | 1,324 | $225.7K | 0.11% | +65+5.2% | Added |
| 5th Street Advisors, LLC | 1,325 | $225.8K | 0.11% | +1,325 | New |
| Treasure Coast Financial Planning | 1,327 | $226.1K | 0.14% | +1+0.1% | Added |
| Kilter Group LLC | 1,328 | $226.3K | 0.15% | −74−5.3% | Reduced |