Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 17 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q1 2025
Institutional positions in Procter & Gamble Co as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 4,026
- +78 vs. Q4 2024
- Shares held
- 1.61B
- +23.3M (+1.5%) vs. Q4 2024
- Total value
- $274.0B
- +$8.40B (+3.2%) vs. Q4 2024
- New holders
- 204
- 1,700 more added
- Sold out
- 126
- 1,683 more reduced
68 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,043 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,047 | $229.1B |
| Q3 2025 | 3,906 | $240.7B |
| Q2 2025 | 3,967 | $255.3B |
| Q1 2025 | 4,026 | $274.0B |
| Q4 2024 | 4,016 | $268.0B |
| Q3 2024 | 3,729 | $274.8B |
| Q2 2024 | 3,663 | $261.8B |
| Q1 2024 | 3,657 | $254.9B |
| Q4 2023 | 3,587 | $226.9B |
| Q3 2023 | 3,411 | $223.8B |
| Q2 2023 | 3,417 | $231.7B |
| Q1 2023 | 3,384 | $226.4B |
| Q4 2022 | 3,405 | $230.3B |
| Q3 2022 | 3,200 | $191.5B |
| Q2 2022 | 3,261 | $220.9B |
| Q1 2022 | 3,295 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q1 2025
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Axim Planning & Wealth | 5,579 | $950.8K | 0.84% | −1,003−15.2% | Reduced |
| Aviso Wealth Management | 5,581 | $951.1K | 0.51% | +158+2.9% | Added |
| Certified Advisory Corp | 5,581 | $951.1K | 0.11% | −102−1.8% | Reduced |
| Lewis Asset Management, LLC | 5,582 | $951.4K | 0.79% | +251+4.7% | Added |
| Security Financial Services, INC. | 5,583 | $951.4K | 0.19% | +350+6.7% | Added |
| Chesapeake Asset Management LLC | 5,590 | $952.6K | 0.91% | +622+12.5% | Added |
| Evelyn Partners Investment Management (Europe) Ltd | 5,591 | $952.8K | 0.36% | −980−14.9% | Reduced |
| Broadleaf Partners, LLC | 5,591 | $952.9K | 0.25% | −19−0.3% | Reduced |
| Patrick M Sweeney & Associates, Inc | 5,593 | $953.1K | 0.71% | +10.0% | Added |
| Sax Wealth Advisors, LLC | 5,593 | $953.2K | 0.07% | +605+12.1% | Added |
| FSM Wealth Advisors, LLC | 5,606 | $955.4K | 0.21% | +590+11.8% | Added |
| Cottage Street Advisors LLC | 5,609 | $955.8K | 0.48% | −37−0.7% | Reduced |
| Philadelphia Trust Co | 5,614 | $957.0K | 0.08% | −658−10.5% | Reduced |
| City State Bank | 5,618 | $957.4K | 0.32% | −30−0.5% | Reduced |
| Valley National Advisers Inc | 5,632 | $959.0K | 0.17% | −875−13.4% | Reduced |
| Retirement Income Solutions, Inc | 5,636 | $960.5K | 0.20% | 00.0% | Unchanged |
| Mainsail Financial Group, LLC | 5,677 | $967.5K | 0.55% | +378+7.1% | Added |
| Boomfish Wealth Group, LLC | 5,693 | $970.2K | 0.63% | +633+12.5% | Added |
| Greenwood Gearhart Inc | 5,698 | $971.1K | 0.07% | +10+0.2% | Added |
| Iat Reinsurance Co Ltd. | 5,700 | $971.4K | 0.20% | 00.0% | Unchanged |
| Full Sail Capital, LLC | 5,701 | $971.6K | 0.06% | −166−2.8% | Reduced |
| First National Corp | 5,702 | $971.8K | 0.21% | +87+1.5% | Added |
| Willner & Heller, LLC | 5,703 | $972.0K | 0.90% | −313−5.2% | Reduced |
| Garrett Wealth Advisory Group, LLC | 5,707 | $972.5K | 0.22% | +299+5.5% | Added |
| Transamerica Financial Advisors, Inc. | 5,709 | $973.0K | 0.10% | −394−6.5% | Reduced |
| Bordeaux Wealth Advisors LLC | 5,716 | $974.1K | 0.18% | +860+17.7% | Added |
| Legacy Capital Wealth Partners, LLC | 5,716 | $974.1K | 0.24% | +10+0.2% | Added |
| Norris Perne & French LLP | 5,718 | $974.5K | 0.07% | +1,649+40.5% | Added |
| SummitTX Capital, L.P. | 5,724 | $975.5K | 0.04% | +5,724 | New |
| Townsend & Associates, Inc | 5,885 | $975.5K | 0.10% | 00.0% | Unchanged |
| Fidelity D & D Bancorp Inc | 5,726 | $975.8K | 0.64% | 00.0% | Unchanged |
| 49 Wealth Management, LLC | 5,745 | $979.0K | 0.12% | +65+1.1% | Added |
| Berkeley Capital Partners, LLC | 5,749 | $979.7K | 0.27% | +85+1.5% | Added |
| Clark Estates Inc | 5,750 | $979.9K | 0.21% | 00.0% | Unchanged |
| Sovereign Financial Group, Inc. | 5,758 | $981.2K | 0.23% | +987+20.7% | Added |
| Abacus Planning Group, Inc. | 5,759 | $981.4K | 0.17% | +67+1.2% | Added |
| Alhambra Investment Partners LLC | 5,770 | $983.3K | 0.51% | −15−0.3% | Reduced |
| Guerra Pan Advisors, LLC | 5,774 | $984.0K | 0.77% | 00.0% | Unchanged |
| Hopwood Financial Services, Inc. | 5,778 | $984.7K | 0.76% | −242−4.0% | Reduced |
| Hollencrest Capital Management | 5,783 | $985.6K | 0.04% | −638−9.9% | Reduced |
| Alliance Wealth Advisors, LLC | 5,784 | $985.7K | 0.26% | +346+6.4% | Added |
| Richard P Slaughter Associates Inc | 5,789 | $986.6K | 0.23% | +5,789 | New |
| Fortis Group Advisors, LLC | 5,796 | $987.8K | 0.19% | −99−1.7% | Reduced |
| Johnson & White Wealth Management, LLC | 5,796 | $988.0K | 0.55% | +54+0.9% | Added |
| Biltmore Wealth Management, LLC | 5,798 | $988.1K | 0.42% | −20−0.3% | Reduced |
| Citizens Business Bank | 5,802 | $988.8K | 0.21% | +2,158+59.2% | Added |
| Hamilton Point Investment Advisors, LLC | 5,802 | $988.9K | 0.18% | 00.0% | Unchanged |
| Buckhead Capital Management LLC | 5,816 | $991.2K | 0.32% | +263+4.7% | Added |
| Cabot Wealth Management Inc | 5,824 | $992.5K | 0.13% | 00.0% | Unchanged |
| Clayton Financial Group LLC | 5,824 | $992.5K | 0.36% | +20+0.3% | Added |
| Stableford Capital II LLC | 5,817 | $992.6K | 0.42% | +61+1.1% | Added |
| Joule Financial, LLC | 5,837 | $994.7K | 0.35% | −8−0.1% | Reduced |
| Archer Investment Corp | 5,838 | $994.9K | 0.26% | −3,045−34.3% | Reduced |
| KWMG, LLC | 5,838 | $995.0K | 0.10% | +53+0.9% | Added |
| Oarsman Capital, Inc. | 5,850 | $997.0K | 0.18% | −1,466−20.0% | Reduced |
| LCM Capital Management Inc | 5,857 | $998.1K | 0.59% | +49+0.8% | Added |
| CPA Asset Management LLC | 5,859 | $998.5K | 0.44% | −1,152−16.4% | Reduced |
| Fi3 FINANCIAL ADVISORS, LLC | 5,861 | $998.9K | 0.41% | −243−4.0% | Reduced |
| North Point Portfolio Managers Corp | 5,871 | $1.00M | 0.18% | +3,405+138.1% | Added |
| SC&H Financial Advisors, Inc. | 5,871 | $1.00M | 0.20% | −600−9.3% | Reduced |
| Harvest Investment Services, LLC | 5,873 | $1.00M | 0.28% | −526−8.2% | Reduced |
| Acima Private Wealth, LLC | 5,907 | $1.01M | 0.36% | −1,000−14.5% | Reduced |
| Minot DeBlois Advisors LLC | 5,914 | $1.01M | 1.00% | −78−1.3% | Reduced |
| Partners Wealth Management, LLC | 5,924 | $1.01M | 1.14% | −63−1.1% | Reduced |
| Inceptionr LLC | 5,929 | $1.01M | 0.30% | −2,648−30.9% | Reduced |
| Waverton Investment Management Ltd | 5,929 | $1.01M | 0.02% | −1,516−20.4% | Reduced |
| Fortress Wealth Group, LLC | 6,269 | $1.02M | 0.50% | −24−0.4% | Reduced |
| Financial Advisors, LLC | 5,977 | $1.02M | 0.20% | 00.0% | Unchanged |
| Paladin Wealth, LLC | 5,978 | $1.02M | 0.92% | +410+7.4% | Added |
| Graybill Bartz & Assoc Ltd | 5,978 | $1.02M | 0.35% | +5,978 | New |
| Penserra Capital Management LLC | 5,993 | $1.02M | 0.02% | −164−2.7% | Reduced |
| Mark Sheptoff Financial Planning, LLC | 5,987 | $1.02M | 0.56% | −300−4.8% | Reduced |
| Barnes Pettey Financial Advisors, LLC | 5,988 | $1.02M | 0.79% | 00.0% | Unchanged |
| Farrow Financial Inc. | 5,989 | $1.02M | 0.69% | −250−4.0% | Reduced |
| Optas, LLC | 5,998 | $1.02M | 0.18% | +267+4.7% | Added |
| Brady Martz Wealth Solutions, LLC | 6,002 | $1.02M | 0.23% | −85−1.4% | Reduced |
| Golden State Wealth Management, LLC | 6,007 | $1.02M | 0.15% | +567+10.4% | Added |
| St. Louis Trust Co | 6,009 | $1.02M | 0.15% | +1,201+25.0% | Added |
| Apriem Advisors | 6,009 | $1.02M | 0.12% | −124−2.0% | Reduced |
| Perennial Investment Advisors, LLC | 6,026 | $1.03M | 0.12% | −29−0.5% | Reduced |
| Pasadena Private Wealth, LLC | 6,031 | $1.03M | 0.20% | +665+12.4% | Added |
| Davies Financial Advisors, Inc. | 6,063 | $1.03M | 0.88% | −360−5.6% | Reduced |
| Vantage Point Financial LLC | 6,063 | $1.03M | 0.52% | +1,444+31.3% | Added |
| Sachetta, LLC | 6,077 | $1.04M | 0.42% | −565−8.5% | Reduced |
| Trilogy Capital Inc. | 6,083 | $1.04M | 0.05% | +1,747+40.3% | Added |
| Asset Planning Services Inc | 6,084 | $1.04M | 0.53% | 00.0% | Unchanged |
| Flagship Wealth Advisors, LLC | 6,089 | $1.04M | 0.44% | 00.0% | Unchanged |
| Baron Wealth Management LLC | 6,097 | $1.04M | 0.46% | −195−3.1% | Reduced |
| PBMares Wealth Management LLC | 6,132 | $1.05M | 0.21% | −312−4.8% | Reduced |
| DecisionMap Wealth Management, LLC | 6,136 | $1.05M | 0.80% | +695+12.8% | Added |
| Retirement Planning Co of New England, Inc. | 6,136 | $1.05M | 0.54% | +29+0.5% | Added |
| Iron Financial, LLC | 6,138 | $1.05M | 0.59% | +24+0.4% | Added |
| Founders Capital Management, LLC | 6,140 | $1.05M | 0.19% | −420−6.4% | Reduced |
| Blackston Financial Advisory Group, LLC | 6,142 | $1.05M | 0.71% | −2,808−31.4% | Reduced |
| Amplius Wealth Advisors, LLC | 6,147 | $1.05M | 0.11% | +69+1.1% | Added |
| Round Rock Advisors, LLC | 6,151 | $1.05M | 0.19% | +370+6.4% | Added |
| Chemistry Wealth Management LLC | 6,154 | $1.05M | 0.24% | +39+0.6% | Added |
| Hamilton Capital, LLC | 6,159 | $1.05M | 0.06% | +576+10.3% | Added |
| Twin Lakes Capital Management, LLC | 8,035 | $1.05M | 0.71% | −360−4.3% | Reduced |
| W Advisors, LLC | 6,164 | $1.05M | 0.66% | +37+0.6% | Added |