Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q1 2025
Institutional positions in Procter & Gamble Co as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 4,026
- +78 vs. Q4 2024
- Shares held
- 1.61B
- +23.3M (+1.5%) vs. Q4 2024
- Total value
- $274.0B
- +$8.40B (+3.2%) vs. Q4 2024
- New holders
- 204
- 1,700 more added
- Sold out
- 126
- 1,683 more reduced
68 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,043 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,047 | $229.1B |
| Q3 2025 | 3,906 | $240.7B |
| Q2 2025 | 3,967 | $255.3B |
| Q1 2025 | 4,026 | $274.0B |
| Q4 2024 | 4,016 | $268.0B |
| Q3 2024 | 3,729 | $274.8B |
| Q2 2024 | 3,663 | $261.8B |
| Q1 2024 | 3,657 | $254.9B |
| Q4 2023 | 3,587 | $226.9B |
| Q3 2023 | 3,411 | $223.8B |
| Q2 2023 | 3,417 | $231.7B |
| Q1 2023 | 3,384 | $226.4B |
| Q4 2022 | 3,405 | $230.3B |
| Q3 2022 | 3,200 | $191.5B |
| Q2 2022 | 3,261 | $220.9B |
| Q1 2022 | 3,295 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q1 2025
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| JNBA Financial Advisors | 4,391 | $748.3K | 0.08% | −68−1.5% | Reduced |
| Tandem Investment Partners LLC | 4,394 | $748.8K | 0.74% | 00.0% | Unchanged |
| Shufro Rose & Co LLC | 4,401 | $750.0K | 0.06% | −5−0.1% | Reduced |
| Watts Gwilliam & Co., LLC | 4,407 | $751.1K | 0.16% | +4+0.1% | Added |
| Retirement Planning Group | 4,427 | $754.4K | 0.04% | −277−5.9% | Reduced |
| Shakespeare Wealth Management, Inc. | 4,430 | $755.0K | 0.20% | +14+0.3% | Added |
| First National Bank Sioux Falls | 4,436 | $756.0K | 0.31% | 00.0% | Unchanged |
| Tradewinds Capital Management, LLC | 4,442 | $756.9K | 0.20% | −3−0.1% | Reduced |
| UMA Financial Services, Inc. | 4,445 | $757.5K | 0.13% | −7−0.2% | Reduced |
| Edgemoor Investment Advisors, Inc. | 4,448 | $758.0K | 0.07% | −15−0.3% | Reduced |
| Tyler-Stone Wealth Management | 4,450 | $758.3K | 0.14% | −252−5.4% | Reduced |
| Live Oak Private Wealth LLC | 4,459 | $759.9K | 0.12% | −197−4.2% | Reduced |
| Trail Ridge Investment Advisors, LLC | 4,468 | $761.4K | 0.39% | −2,541−36.3% | Reduced |
| Compass Ion Advisors, LLC | 4,469 | $761.6K | 0.09% | −71−1.6% | Reduced |
| Altfest L J & Co Inc | 4,470 | $761.8K | 0.10% | −146−3.2% | Reduced |
| MFA Wealth Services | 4,474 | $762.5K | 0.63% | −678−13.2% | Reduced |
| Liberty Capital Management, Inc. | 4,475 | $762.6K | 0.17% | +217+5.1% | Added |
| Kelly Financial Group LLC | 4,476 | $762.8K | 0.24% | +27+0.6% | Added |
| Prentice Wealth Management LLC | 4,480 | $763.5K | 0.22% | +130+3.0% | Added |
| Bangor Savings Bank | 4,483 | $764.0K | 0.07% | −1,016−18.5% | Reduced |
| America First Investment Advisors, LLC | 4,492 | $765.5K | 0.16% | 00.0% | Unchanged |
| ZEGA Investments, LLC | 4,493 | $765.7K | 0.23% | −195−4.2% | Reduced |
| Traynor Capital Management, Inc. | 4,493 | $765.7K | 0.06% | −870−16.2% | Reduced |
| Tudor Investment Corp Et Al | 4,494 | $765.9K | 0.01% | +1,038+30.0% | Added |
| Peninsula Asset Management Inc | 4,497 | $766.4K | 0.43% | −475−9.6% | Reduced |
| Argonautica Private Wealth Management, Inc | 4,500 | $766.9K | 0.26% | 00.0% | Unchanged |
| Shulman DeMeo Asset Management LLC | 4,500 | $766.9K | 0.22% | −35−0.8% | Reduced |
| Elser Financial Planning, Inc | 4,502 | $767.2K | 1.06% | +2,022+81.5% | Added |
| Cherry Creek Investment Advisors, Inc. | 4,502 | $767.3K | 0.40% | +27+0.6% | Added |
| Texas Capital Bancshares Inc | 4,506 | $767.9K | 0.33% | −274−5.7% | Reduced |
| Fca Corp | 4,507 | $768.1K | 0.24% | +3,097+219.6% | Added |
| Martel Wealth Advisors Inc | 4,510 | $768.6K | 0.15% | 00.0% | Unchanged |
| Taylor, Cottrill, Erickson & Associates, Inc. | 4,515 | $769.4K | 0.27% | 00.0% | Unchanged |
| Readystate Asset Management LP | 4,520 | $770.3K | 0.04% | +2,828+167.1% | Added |
| TruWealth Advisors, LLC | 4,535 | $772.8K | 0.05% | −366−7.5% | Reduced |
| Long Run Wealth Advisors, LLC | 4,536 | $773.1K | 0.18% | +70+1.6% | Added |
| Lifeworks Advisors, LLC | 4,547 | $774.8K | 0.13% | −388−7.9% | Reduced |
| Florida Financial Advisors, LLC | 4,550 | $775.3K | 0.31% | +1,660+57.4% | Added |
| Semus Wealth Partners LLC | 4,552 | $775.7K | 0.54% | −3−0.1% | Reduced |
| TSFG, LLC | 4,559 | $777.0K | 0.16% | +197+4.5% | Added |
| Merrion Investment Management Co, LLC | 4,561 | $777.3K | 0.56% | −1,465−24.3% | Reduced |
| Ade, LLC | 4,577 | $780.0K | 0.45% | −117−2.5% | Reduced |
| IMS Capital Management | 4,580 | $780.6K | 0.39% | +10.0% | Added |
| Heritage Investment Group, Inc. | 4,582 | $780.9K | 0.15% | −647−12.4% | Reduced |
| Teachers Insurance & Annuity Association of America | 4,583 | $781.0K | 1.04% | 00.0% | Unchanged |
| Central Pacific Bank - Trust Division | 4,598 | $783.6K | 0.11% | −2,044−30.8% | Reduced |
| Gould Asset Management LLC | 4,598 | $783.6K | 0.16% | −56−1.2% | Reduced |
| Promethium Advisors,llc | 4,599 | $783.8K | 0.50% | −250−5.2% | Reduced |
| Xcel Wealth Management, LLC | 4,600 | $783.9K | 0.24% | 00.0% | Unchanged |
| Calton & Associates, Inc. | 4,615 | $786.5K | 0.18% | +2,185+89.9% | Added |
| Strategy Asset Managers LLC | 4,615 | $786.5K | 0.16% | −27−0.6% | Reduced |
| Curran Financial Partners, LLC | 4,622 | $787.7K | 0.19% | −1,003−17.8% | Reduced |
| Timber Creek Capital Management LLC | 4,623 | $787.9K | 0.21% | 00.0% | Unchanged |
| Financial Partners Group, LLC | 4,630 | $789.1K | 0.34% | −2,751−37.3% | Reduced |
| Baker Boyer National Bank | 4,639 | $790.6K | 0.29% | −123−2.6% | Reduced |
| Allen Wealth Management, LLC | 4,639 | $790.6K | 0.54% | −10.0% | Reduced |
| Occidental Asset Management, LLC | 4,639 | $790.6K | 0.12% | +758+19.5% | Added |
| Tower Trust & Investment Co | 4,866 | $791.0K | 0.64% | +4,866 | New |
| Safeguard Financial, LLC | 4,651 | $792.5K | 0.17% | −2,487−34.8% | Reduced |
| Frisch Financial Group, Inc. | 4,655 | $793.0K | 0.22% | +233+5.3% | Added |
| Cascade Financial Partners, LLC | 4,656 | $793.5K | 0.10% | +2,550+121.1% | Added |
| Quantum Private Wealth, LLC | 4,657 | $793.7K | 0.30% | −240−4.9% | Reduced |
| Fairvoy Private Wealth, LLC | 4,659 | $793.9K | 0.22% | −13,354−74.1% | Reduced |
| Forza Wealth Management, LLC | 4,662 | $794.5K | 0.36% | −307−6.2% | Reduced |
| Builder Investment Group Inc | 4,665 | $795.0K | 0.23% | 00.0% | Unchanged |
| Riverbend Wealth Management, LLC | 4,665 | $795.0K | 0.71% | +132+2.9% | Added |
| Kozak & Associates, Inc. | 4,704 | $795.5K | 0.20% | −42−0.9% | Reduced |
| Profit Investment Management, LLC | 4,669 | $795.7K | 0.74% | −912−16.3% | Reduced |
| Fortitude Advisory Group L.L.C. | 4,791 | $797.1K | 0.57% | +42+0.9% | Added |
| Robinson Smith Wealth Advisors LLC | 4,684 | $798.3K | 0.67% | 00.0% | Unchanged |
| Jacobsen Capital Management | 4,699 | $800.8K | 0.35% | +72+1.6% | Added |
| Legacy Bridge, LLC | 4,701 | $801.1K | 0.45% | −13−0.3% | Reduced |
| Caldwell Sutter Capital, Inc. | 4,703 | $801.6K | 0.38% | −80−1.7% | Reduced |
| Vantage Financial Partners, LLC | 4,708 | $802.4K | 0.20% | −35−0.7% | Reduced |
| Cladis Investment Advisory, LLC | 4,713 | $803.2K | 0.58% | −94−2.0% | Reduced |
| Arthur M. Cohen & Associates, LLC | 4,720 | $804.4K | 0.15% | −194−3.9% | Reduced |
| Claudia M.P. Batlle, CRP (R) LLC | 4,723 | $804.9K | 0.20% | +4,723 | New |
| Intellectus Partners, LLC | 4,746 | $808.8K | 0.20% | +516+12.2% | Added |
| Magnus Financial Group LLC | 4,782 | $815.0K | 0.08% | −64−1.3% | Reduced |
| Brown Capital Management LLC | 4,787 | $815.8K | 0.02% | −658−12.1% | Reduced |
| My Legacy Advisors, LLC | 4,792 | $816.7K | 0.32% | +88+1.9% | Added |
| Randolph Co Inc | 4,793 | $816.9K | 0.10% | −351−6.8% | Reduced |
| Legacy Trust | 4,817 | $820.9K | 0.20% | +106+2.3% | Added |
| Cahaba Wealth Management, Inc. | 4,818 | $821.1K | 0.07% | +42+0.9% | Added |
| Schrum Private Wealth Management LLC | 4,825 | $822.4K | 0.72% | −191−3.8% | Reduced |
| Swisher Financial Concepts, Inc. | 4,826 | $822.5K | 0.68% | +111+2.4% | Added |
| Piscataqua Savings Bank | 4,828 | $822.8K | 0.73% | 00.0% | Unchanged |
| Omnia Family Wealth, LLC | 4,834 | $823.8K | 0.34% | +612+14.5% | Added |
| Sompo Asset Management Co., Ltd. | 4,840 | $824.8K | 0.15% | +270+5.9% | Added |
| Sandy Cove Advisors, LLC | 4,841 | $825.1K | 0.33% | +137+2.9% | Added |
| Kagan Cocozza Asset Management | 4,843 | $825.3K | 0.67% | +28+0.6% | Added |
| Ssi Investment Management LLC | 4,850 | $826.5K | 0.06% | −20.0% | Reduced |
| Sequent Asset Management, LLC | 4,851 | $826.7K | 0.46% | −238−4.7% | Reduced |
| McClarren Financial Advisors, Inc. | 4,251 | $827.0K | 0.55% | +4,251 | New |
| Wheelhouse Advisory Group LLC | 4,852 | $827.0K | 0.47% | −104−2.1% | Reduced |
| STAR Financial Bank | 4,865 | $829.1K | 0.61% | −352−6.7% | Reduced |
| TriaGen Wealth Management LLC | 4,881 | $831.8K | 0.29% | −76−1.5% | Reduced |
| Baker Ellis Asset Management LLC | 4,885 | $832.5K | 0.12% | +761+18.5% | Added |
| Resurgent Financial Advisors LLC | 4,889 | $833.2K | 0.50% | +9+0.2% | Added |
| Carlton Hofferkamp & Jenks Wealth Management, LLC | 5,018 | $834.9K | 0.34% | 00.0% | Unchanged |