Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q1 2025
Institutional positions in Procter & Gamble Co as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 4,026
- +78 vs. Q4 2024
- Shares held
- 1.61B
- +23.3M (+1.5%) vs. Q4 2024
- Total value
- $274.0B
- +$8.40B (+3.2%) vs. Q4 2024
- New holders
- 204
- 1,700 more added
- Sold out
- 126
- 1,683 more reduced
68 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,043 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,047 | $229.1B |
| Q3 2025 | 3,906 | $240.7B |
| Q2 2025 | 3,967 | $255.3B |
| Q1 2025 | 4,026 | $274.0B |
| Q4 2024 | 4,016 | $268.0B |
| Q3 2024 | 3,729 | $274.8B |
| Q2 2024 | 3,663 | $261.8B |
| Q1 2024 | 3,657 | $254.9B |
| Q4 2023 | 3,587 | $226.9B |
| Q3 2023 | 3,411 | $223.8B |
| Q2 2023 | 3,417 | $231.7B |
| Q1 2023 | 3,384 | $226.4B |
| Q4 2022 | 3,405 | $230.3B |
| Q3 2022 | 3,200 | $191.5B |
| Q2 2022 | 3,261 | $220.9B |
| Q1 2022 | 3,295 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q1 2025
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Summa Corp. | 3,119 | $531.5K | 0.31% | +119+4.0% | Added |
| Wooster Corthell Wealth Management, Inc. | 3,121 | $531.9K | 0.11% | +736+30.9% | Added |
| Fulcrum Capital LLC | 3,123 | $532.3K | 0.12% | +448+16.7% | Added |
| Sather Financial Group Inc | 3,125 | $532.6K | 0.03% | 00.0% | Unchanged |
| M3 Advisory Group, LLC | 3,126 | $532.8K | 0.42% | −233−6.9% | Reduced |
| Falcon Wealth Planning | 3,126 | $532.8K | 0.06% | +360+13.0% | Added |
| Gemmer Asset Management LLC | 3,131 | $533.6K | 0.05% | −481−13.3% | Reduced |
| Highline Wealth Partners LLC | 3,144 | $535.9K | 0.18% | −7−0.2% | Reduced |
| Scissortail Wealth Management, LLC | 3,145 | $536.0K | 0.14% | −984−23.8% | Reduced |
| Gentry Private Wealth, LLC | 3,146 | $536.1K | 0.44% | +3,146 | New |
| Carolinas Wealth Consulting LLC | 82,783 | $536.4K | 0.12% | −1,011−1.2% | Reduced |
| Vista Investment Management | 3,154 | $537.6K | 0.21% | −5−0.2% | Reduced |
| First Financial Bankshares Inc | 3,158 | $538.2K | 0.01% | −420−11.7% | Reduced |
| Fortune Financial Advisors, LLC | 3,160 | $538.5K | 0.46% | +142+4.7% | Added |
| Sylvest Advisors, LLC | 3,160 | $538.5K | 0.34% | −85−2.6% | Reduced |
| BOK Financial Private Wealth, Inc. | 3,164 | $539.2K | 0.04% | −240−7.1% | Reduced |
| Blue Edge Capital, LLC | 3,165 | $539.4K | 0.09% | +221+7.5% | Added |
| Breed's Hill Capital LLC | 3,165 | $539.4K | 0.29% | +21+0.7% | Added |
| Bullock Wealth Management Group | 3,166 | $540.0K | 0.30% | −610−16.2% | Reduced |
| Passive Capital Management, LLC. | 3,169 | $540.1K | 0.17% | +536+20.4% | Added |
| Orca Investment Management, LLC | 3,174 | $540.9K | 0.54% | +14+0.4% | Added |
| Financial Network Wealth Management LLC | 3,176 | $541.0K | 0.19% | 00.0% | Unchanged |
| Marks Group Wealth Management, Inc | 3,175 | $541.1K | 0.05% | 00.0% | Unchanged |
| Fortem Financial Group, LLC | 3,176 | $541.2K | 0.21% | −219−6.5% | Reduced |
| Fort Point Capital Partners LLC | 3,195 | $544.5K | 0.06% | −1,037−24.5% | Reduced |
| TCM Advisors, LLC | – | $545.3K | 0.48% | – | – |
| Fortress Financial Solutions, LLC | 3,201 | $545.6K | 0.79% | +261+8.9% | Added |
| Nvest Financial, LLC | 3,205 | $546.2K | 0.29% | −205−6.0% | Reduced |
| Seeds Investor LLC | 3,207 | $546.6K | 0.15% | −274−7.9% | Reduced |
| Carl P. Sherr & Co., LLC | 3,210 | $547.0K | 0.30% | 00.0% | Unchanged |
| Fairtree Asset Management (Pty) Ltd | 3,211 | $547.2K | 0.44% | +318+11.0% | Added |
| Skyline Advisors, Inc. | 3,212 | $547.3K | 0.22% | −23−0.7% | Reduced |
| Wall Street Access Asset Management, LLC | 3,214 | $547.8K | 0.22% | −1,862−36.7% | Reduced |
| Pine Harbor Wealth Management, LLC | 3,215 | $548.0K | 0.22% | −3−0.1% | Reduced |
| Auour Investments LLC | 3,373 | $548.3K | 0.20% | 00.0% | Unchanged |
| SJS Investment Consulting Inc. | 3,220 | $548.8K | 0.09% | +53+1.7% | Added |
| Latitude Advisors, LLC | 3,240 | $552.2K | 0.32% | −822−20.2% | Reduced |
| BayBridge Capital Group, LLC | 3,241 | $552.4K | 0.40% | −4,372−57.4% | Reduced |
| Beverly Hills Private Wealth, LLC | 3,242 | $552.5K | 0.11% | +203+6.7% | Added |
| Savior LLC | 3,245 | $553.0K | 3.32% | −23−0.7% | Reduced |
| Professional Financial Advisors, LLC | 3,249 | $553.7K | 0.14% | −59−1.8% | Reduced |
| Bright Financial Advisors, Inc. | 3,255 | $554.8K | 0.34% | +1,240+61.5% | Added |
| Lake Street Financial LLC | 3,256 | $554.9K | 0.09% | +259+8.6% | Added |
| Cape Investment Advisory, Inc. | 3,261 | $555.7K | 0.22% | −300−8.4% | Reduced |
| Lecap Asset Management Ltd | 3,262 | $555.9K | 0.13% | +3,262 | New |
| Arbor Investment Advisors, LLC | 3,264 | $556.3K | 0.08% | +409+14.3% | Added |
| Guerra Advisors Inc | 3,268 | $556.9K | 0.31% | +3,268 | New |
| D. Scott Neal, Inc. | 3,269 | $557.1K | 0.31% | 00.0% | Unchanged |
| Sterling Financial Planning, Inc. | 3,270 | $557.3K | 0.20% | −97−2.9% | Reduced |
| Luts & Greenleigh Group, Inc | 3,272 | $557.6K | 0.55% | −79−2.4% | Reduced |
| Focused Wealth Management, Inc | 3,275 | $558.2K | 0.08% | −67−2.0% | Reduced |
| ProVise Management Group, LLC | 3,278 | $558.6K | 0.05% | −441−11.9% | Reduced |
| Fortis Capital Management LLC | 3,286 | $559.9K | 0.11% | +3,286 | New |
| Mascagni Wealth Management, Inc. | 3,291 | $560.9K | 0.56% | 00.0% | Unchanged |
| Elios Financial Group Inc. | 3,293 | $561.2K | 0.28% | +451+15.9% | Added |
| Ami Investment Management Inc | 3,295 | $561.5K | 0.18% | −102−3.0% | Reduced |
| Moment Partners, LLC | 3,300 | $562.4K | 0.11% | −31−0.9% | Reduced |
| Interchange Capital Partners, LLC | 3,302 | $562.6K | 0.16% | +68+2.1% | Added |
| Dupree Financial Group, LLC | 3,302 | $562.8K | 0.23% | +546+19.8% | Added |
| McElhenny Sheffield Capital Management, LLC | 3,311 | $564.3K | 0.21% | −4−0.1% | Reduced |
| Auto-Owners Insurance Co | 9,600 | $564.6K | 0.02% | −16,509−63.2% | Reduced |
| Capital Advisory Group Advisory Services, LLC | 3,315 | $565.1K | 0.22% | +311+10.4% | Added |
| Montis Financial, LLC | 3,320 | $565.8K | 0.17% | +2+0.1% | Added |
| MPS Loria Financial Planners, LLC | 3,321 | $566.0K | 0.17% | +43+1.3% | Added |
| Rockbridge Investment Management, LCC | 3,322 | $566.2K | 0.07% | −488−12.8% | Reduced |
| Bearing Point Capital, LLC | 3,324 | $566.5K | 0.12% | −148−4.3% | Reduced |
| LVZ Advisors, Inc. | 3,342 | $569.6K | 0.07% | −40−1.2% | Reduced |
| Foguth Wealth Management, LLC. | 3,343 | $569.7K | 0.14% | −367−9.9% | Reduced |
| Warren Street Wealth Advisors, LLC | 3,343 | $569.7K | 0.22% | −357−9.6% | Reduced |
| Legacy Edge Advisors, LLC | 3,345 | $570.1K | 0.09% | +73+2.2% | Added |
| Guardian Financial Partners, LLC | 3,350 | $570.9K | 0.27% | +111+3.4% | Added |
| Blalock Williams, LLC | 3,351 | $571.1K | 0.64% | −516−13.3% | Reduced |
| Cascade Investment Group, Inc. | 3,358 | $572.3K | 0.44% | +321+10.6% | Added |
| Huntleigh Advisors, Inc. | 3,362 | $573.0K | 0.10% | +185+5.8% | Added |
| Montag & Caldwell, LLC | 3,363 | $573.1K | 0.13% | 00.0% | Unchanged |
| Sequent Planning LLC | 3,364 | $573.3K | 0.21% | −410−10.9% | Reduced |
| Ballast Advisors LLC | 3,367 | $573.8K | 0.18% | +52+1.6% | Added |
| Beacon Bridge Wealth Partners, LLC | 3,369 | $574.1K | 0.24% | +30+0.9% | Added |
| Windsor Advisory Group, LLC | 3,373 | $574.9K | 0.74% | −92−2.7% | Reduced |
| Victrix Investment Advisors | 3,379 | $575.8K | 0.30% | +1,099+48.2% | Added |
| Oxford Asset Management LLP | 3,380 | $576.0K | 0.26% | +3,380 | New |
| Potentia Wealth | 3,381 | $576.2K | 0.27% | 00.0% | Unchanged |
| Braun-Bostich & Associates Inc. | 3,414 | $581.8K | 0.43% | +35+1.0% | Added |
| Perfromance Wealth Partners, LLC | 3,436 | $585.6K | 0.02% | −299−8.0% | Reduced |
| Nadler Financial Group, Inc. | 3,437 | $585.7K | 0.06% | +223+6.9% | Added |
| BOS Asset Management, LLC | 3,445 | $587.1K | 0.20% | −77−2.2% | Reduced |
| Tortoise Investment Management, LLC | 3,453 | $588.4K | 0.06% | −521−13.1% | Reduced |
| Prairie Wealth Advisors, Inc. | 3,453 | $588.5K | 0.29% | −250−6.8% | Reduced |
| Stuart Chaussee & Associates, Inc. | 3,455 | $588.8K | 0.15% | +7+0.2% | Added |
| Retirement Guys Formula LLC | 3,458 | $589.4K | 0.29% | −3,723−51.8% | Reduced |
| Pointe Capital Management LLC | 3,461 | $589.8K | 0.35% | −50−1.4% | Reduced |
| Up Strategic Wealth Investment Advisors LLC | 3,465 | $590.5K | 0.53% | −145−4.0% | Reduced |
| Brendel Financial Advisors LLC | 3,466 | $591.0K | 0.36% | 00.0% | Unchanged |
| Hubbell Strickland Wealth Management, LLC | 3,471 | $591.5K | 0.28% | +6+0.2% | Added |
| Endeavor Private Wealth, Inc. | 3,472 | $591.7K | 0.32% | +3,029+683.7% | Added |
| Williamson Legacy Group, LLC | 3,473 | $591.9K | 0.56% | −2−0.1% | Reduced |
| Northstar Advisory Group, LLC | 3,474 | $592.0K | 0.39% | −50−1.4% | Reduced |
| Riverview Trust Co | 3,479 | $592.9K | 0.59% | −53−1.5% | Reduced |
| Quad-Cities Investment Group, LLC | 3,483 | $593.7K | 0.29% | +2+0.1% | Added |
| Smith & Howard Wealth Management, LLC | 3,484 | $593.8K | 0.16% | 00.0% | Unchanged |