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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q1 2025

Institutional positions in Procter & Gamble Co as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,026
+78 vs. Q4 2024
Shares held
1.61B
+23.3M (+1.5%) vs. Q4 2024
Total value
$274.0B
+$8.40B (+3.2%) vs. Q4 2024
New holders
204
1,700 more added
Sold out
126
1,683 more reduced

68 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2025: 4,026 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,295 institutionsQ2 2022: 3,261 institutionsQ3 2022: 3,200 institutionsQ4 2022: 3,405 institutionsQ1 2023: 3,384 institutionsQ2 2023: 3,417 institutionsQ3 2023: 3,411 institutionsQ4 2023: 3,587 institutionsQ1 2024: 3,657 institutionsQ2 2024: 3,663 institutionsQ3 2024: 3,729 institutionsQ4 2024: 4,016 institutionsQ1 2025: 4,026 institutionsQ2 2025: 3,967 institutionsQ3 2025: 3,906 institutionsQ4 2025: 4,047 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,043 institutions
Value heldQ1 2025: $274.0B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,043$239.0B
Q1 20264,027$230.9B
Q4 20254,047$229.1B
Q3 20253,906$240.7B
Q2 20253,967$255.3B
Q1 20254,026$274.0B
Q4 20244,016$268.0B
Q3 20243,729$274.8B
Q2 20243,663$261.8B
Q1 20243,657$254.9B
Q4 20233,587$226.9B
Q3 20233,411$223.8B
Q2 20233,417$231.7B
Q1 20233,384$226.4B
Q4 20223,405$230.3B
Q3 20223,200$191.5B
Q2 20223,261$220.9B
Q1 20223,295$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q1 2025

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2024.

Institutions holding PG in Q1 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Baring Financial LLC2,816$479.9K0.40%+33+1.2%Added
Vision Capital Management, Inc.2,819$480.4K0.07%+1,331+89.4%Added
Rooted Wealth Advisors, Inc.2,936$480.7K0.21%+160+5.8%Added
Penobscot Wealth Management2,821$480.8K0.20%+20+0.7%Added
Teza Capital Management LLC2,822$480.9K0.22%+2,822New
RD Lewis Holdings, Inc.2,998$481.2K0.54%+148+5.2%Added
ABLE Financial Group, LLC2,824$481.3K0.13%−117−4.0%Reduced
Flywheel Private Wealth LLC2,825$481.4K0.44%00.0%Unchanged
Baltimore-Washington Financial Advisors, Inc.2,829$482.1K0.03%−63−2.2%Reduced
Freedom Financial Partners LLC2,831$482.5K0.22%+2+0.1%Added
Axq Capital, LP2,833$482.8K0.19%+2,833New
Sandbox Financial Partners, LLC2,842$484.4K0.17%−149−5.0%Reduced
Midwest Professional Planners, LTD.2,846$485.0K0.15%+8+0.3%Added
Twin Focus Capital Partners, LLC2,851$485.8K0.08%00.0%Unchanged
Clarity Wealth Advisors, LLC2,859$487.2K0.14%−537−15.8%Reduced
Manske Wealth Management2,870$489.1K0.18%+307+12.0%Added
360 Financial, Inc.2,870$489.1K0.18%+10.0%Added
Intellus Advisors LLC2,870$489.2K0.09%+5+0.2%Added
Independent Wealth Network Inc.2,874$489.7K0.20%+1,042+56.9%Added
AGH Wealth Advisors, LLC2,876$490.1K0.47%−73−2.5%Reduced
Vicus Capital2,876$490.2K0.05%−249−8.0%Reduced
Security National Bank of So Dak2,878$490.5K0.28%+433+17.7%Added
Putney Financial Group LLC2,879$490.6K0.52%−40−1.4%Reduced
WestHill Financial Advisors, Inc.2,881$490.9K0.11%−391−11.9%Reduced
Dopkins Wealth Management, LLC2,881$491.0K0.25%00.0%Unchanged
Brighton Securities Corp.2,882$491.2K0.24%+92+3.3%Added
StrongBox Wealth, LLC2,886$491.8K0.21%−289−9.1%Reduced
KilterHowling LLC3,102$492.2K0.32%+3+0.1%Added
Taylor Financial Group, Inc.2,891$492.7K0.34%+277+10.6%Added
Aletheian Wealth Advisors LLC2,891$492.7K0.28%+394+15.8%Added
Kohmann Bosshard Financial Services, LLC2,893$493.0K0.06%−17−0.6%Reduced
Bluesphere Advisors, LLC2,900$494.3K0.28%−263−8.3%Reduced
Mullaney, Keating & Wright, Inc.2,904$494.8K0.33%00.0%Unchanged
Lakeshore Financial Planning, Inc.2,914$496.7K0.21%+19+0.7%Added
Petix & Botte Co2,920$497.6K0.13%00.0%Unchanged
1776 Wealth LLC2,921$497.8K0.23%−111−3.7%Reduced
OneAscent Family Office, LLC2,926$498.0K0.46%+2,926New
Safe Harbor Fiduciary, LLC2,934$500.0K0.52%−14−0.5%Reduced
Morey & Quinn Wealth Partners, LLC2,937$500.5K0.41%+100+3.5%Added
David R. Rahn & Associates Inc.2,940$501.0K0.15%00.0%Unchanged
Cooper/Haims Advisors, LLC2,947$502.2K0.27%−117−3.8%Reduced
DRW Securities, LLC2,958$502.4K0.04%−2,889−49.4%Reduced
Titleist Asset Management, LLC2,949$502.5K0.06%+342+13.1%Added
Astoria Portfolio Advisors LLC.3,045$504.7K0.17%−5,045−62.4%Reduced
Warwick Investment Management, Inc.2,962$504.9K0.10%+740+33.3%Added
Helen Stephens Group, LLC2,964$505.2K0.14%−75−2.5%Reduced
Gitterman Wealth Management, LLC2,971$506.3K0.13%−20−0.7%Reduced
Thompson Davis & Co., Inc.2,973$506.7K0.40%00.0%Unchanged
GW&K Investment Management, LLC2,973$507.0K0.00%+168+6.0%Added
Ledgewood Wealth Advisors, LLC2,981$508.0K0.33%−78−2.5%Reduced
Tarbox Family Office, Inc.2,985$508.7K0.08%−17−0.6%Reduced
AJ Advisors, LLC2,987$509.0K0.26%+26+0.9%Added
GSG Advisors LLC3,145$510.4K0.17%+11+0.4%Added
Base Wealth Management LLC2,998$510.9K0.39%+2,998New
Paradigm Capital Management Inc3,000$511.3K0.03%00.0%Unchanged
bLong Financial, LLC3,009$512.8K0.46%00.0%Unchanged
Aurdan Capital Management, LLC3,011$513.1K0.19%00.0%Unchanged
Cannon Wealth Management Services, LLC3,232$514.9K0.46%−68−2.1%Reduced
L.K. Benson & Company, P.C.3,022$515.1K0.36%+1,262+71.7%Added
Cypress Wealth Services, LLC3,025$515.6K0.10%+112+3.8%Added
Stone Point Wealth LLC3,030$516.4K0.17%−300−9.0%Reduced
Glass Jacobson Investment Advisors llc3,084$517.0K0.17%00.0%Unchanged
Arlington Trust Co LLC3,036$517.4K0.11%−578−16.0%Reduced
American Institute for Advanced Investment Management, LLP3,037$517.6K0.40%00.0%Unchanged
Cambridge Financial Group, LLC3,046$517.7K0.22%+409+15.5%Added
Solstein Capital, LLC3,040$518.1K0.30%00.0%Unchanged
Alesco Advisors LLC3,041$518.2K0.02%+12+0.4%Added
Sara-Bay Financial3,085$518.4K0.23%−240−7.2%Reduced
WMG Financial Advisors, LLC3,044$518.8K0.22%+214+7.6%Added
Schubert & Co3,044$518.8K0.36%+188+6.6%Added
Capital Investment Counsel, LLC3,045$518.9K0.09%+7+0.2%Added
McNamara Financial Services, Inc.3,045$518.9K0.11%+837+37.9%Added
Salomon & Ludwin, LLC3,049$519.6K0.06%+659+27.6%Added
Bell Investment Advisors, Inc3,050$519.8K0.10%+33+1.1%Added
Market Street Wealth Management Advisors LLC3,059$521.3K0.09%+116+3.9%Added
Fortress Private Ledger, LLC3,062$521.9K0.29%+694+29.3%Added
Rothschild Capital Partners, LLC3,063$522.0K0.14%00.0%Unchanged
CMH Wealth Management LLC3,064$522.2K0.13%00.0%Unchanged
Renaissance Investment Group LLC3,066$522.5K0.13%−87−2.8%Reduced
Green Harvest Asset Management LLC3,073$523.7K0.01%−260−7.8%Reduced
Optivise Advisory Services LLC3,076$524.2K0.29%−124−3.9%Reduced
Greenberg Financial Group3,634$524.8K0.22%+3,634New
USAdvisors Wealth Management, LLC3,084$525.0K0.18%+18+0.6%Added
McRae Capital Management Inc3,081$525.1K0.11%00.0%Unchanged
O'Brien Greene & Co. Inc3,082$525.2K0.18%−3−0.1%Reduced
McHugh Group, LLC3,082$525.2K0.40%00.0%Unchanged
Resolute Wealth Strategies, LLC3,087$526.1K0.29%+3+0.1%Added
Asset Planning Corporation3,090$526.6K0.31%+3,090New
Armbruster Capital Management, Inc.3,091$526.8K0.11%−70−2.2%Reduced
Consilium Wealth Advisory, LLC3,096$527.6K0.26%+96+3.2%Added
Whelan Financial3,096$527.7K0.21%+87+2.9%Added
Wood Tarver Financial Group, LLC3,098$528.0K0.17%+10.0%Added
United Super Pty Ltd in its capacity as Trustee for the Construction & Building Unions Superannuation Fund3,100$528.3K0.02%+100+3.3%Added
Beacon Financial Advisory LLC3,101$528.5K0.16%+242+8.5%Added
Bolthouse Investments, LLC3,101$528.5K0.55%00.0%Unchanged
Ables, Iannone, Moore & Associates, Inc.3,102$528.6K0.36%−25−0.8%Reduced
East Coast Asset Management, LLC.3,108$529.6K0.19%00.0%Unchanged
Granite Harbor Advisors, Inc.3,115$530.9K0.28%+425+15.8%Added
Hemington Wealth Management3,121$531.0K0.08%+61+2.0%Added
Financial Partners Group, Inc3,117$531.3K0.08%−19−0.6%Reduced