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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q3 2024

Institutional positions in Procter & Gamble Co as of Sep 30, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,729
+112 vs. Q2 2024
Shares held
1.59B
+164.0M (+11.5%) vs. Q2 2024
Total value
$274.8B
+$39.6B (+16.8%) vs. Q2 2024
New holders
193
1,573 more added
Sold out
81
1,521 more reduced

46 institutions that held it in Q2 2024 haven't filed for Q3 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2024: 3,729 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,295 institutionsQ2 2022: 3,261 institutionsQ3 2022: 3,200 institutionsQ4 2022: 3,405 institutionsQ1 2023: 3,384 institutionsQ2 2023: 3,417 institutionsQ3 2023: 3,411 institutionsQ4 2023: 3,587 institutionsQ1 2024: 3,657 institutionsQ2 2024: 3,663 institutionsQ3 2024: 3,729 institutionsQ4 2024: 4,016 institutionsQ1 2025: 4,026 institutionsQ2 2025: 3,967 institutionsQ3 2025: 3,906 institutionsQ4 2025: 4,047 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,043 institutions
Value heldQ3 2024: $274.8B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,043$239.0B
Q1 20264,027$230.9B
Q4 20254,047$229.1B
Q3 20253,906$240.7B
Q2 20253,967$255.3B
Q1 20254,026$274.0B
Q4 20244,016$268.0B
Q3 20243,729$274.8B
Q2 20243,663$261.8B
Q1 20243,657$254.9B
Q4 20233,587$226.9B
Q3 20233,411$223.8B
Q2 20233,417$231.7B
Q1 20233,384$226.4B
Q4 20223,405$230.3B
Q3 20223,200$191.5B
Q2 20223,261$220.9B
Q1 20223,295$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q3 2024

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q2 2024.

Institutions holding PG in Q3 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Adapt Wealth Advisors, LLC2,560$443.5K0.24%00.0%Unchanged
Peak Financial Management, Inc.2,561$443.7K0.13%+107+4.4%Added
Red Wave Investments LLC2,565$444.3K0.15%−158−5.8%Reduced
Burton Enright Welch2,567$444.5K0.10%00.0%Unchanged
Warner Financial, Inc2,577$446.0K0.20%+102+4.1%Added
Family Firm, Inc.2,576$446.2K0.10%+24+0.9%Added
Falcon Wealth Planning2,579$446.7K0.05%+156+6.4%Added
Capital International Sarl2,580$446.9K0.01%+446+20.9%Added
Brown Wealth Management, LLC2,597$449.8K0.16%+66+2.6%Added
Amarillo National Bank2,600$450.3K0.08%+427+19.7%Added
Sym Financial Corp2,605$451.1K0.06%+411+18.7%Added
Team Financial Group, LLC2,611$452.3K0.27%+15+0.6%Added
Taylor Financial Group, Inc.2,614$452.7K0.31%00.0%Unchanged
Dupree Financial Group, LLC2,617$453.3K0.18%+15+0.6%Added
RCS Financial Planning, LLC2,621$454.0K0.25%00.0%Unchanged
IVC Wealth Advisors LLC2,623$454.3K0.25%−25−0.9%Reduced
Granite Harbor Advisors, Inc.2,624$454.5K0.26%+638+32.1%Added
Towercrest Capital Management2,626$454.8K0.07%00.0%Unchanged
Passive Capital Management, LLC.2,633$456.0K0.16%00.0%Unchanged
Cambridge Financial Group, LLC2,633$456.1K0.19%+263+11.1%Added
Talisman Wealth Advisors LLC2,630$456.3K0.48%−29−1.1%Reduced
Clearview Wealth Advisors LLC2,645$458.1K0.35%−60−2.2%Reduced
Cowa, LLC2,646$458.3K0.22%00.0%Unchanged
Beacon Financial Advisory LLC2,648$458.7K0.16%+59+2.3%Added
Whelan Financial2,651$459.2K0.19%+78+3.0%Added
Capital Advisory Group Advisory Services, LLC2,657$460.2K0.18%+60+2.3%Added
Source Financial Advisors LLC2,659$460.6K0.14%−3−0.1%Reduced
1858 Wealth Management, LLC2,660$460.7K0.38%−41−1.5%Reduced
Elios Financial Group Inc.2,661$460.9K0.21%+2,661New
Morris Retirement Advisors, LLC2,662$461.1K0.25%+453+20.5%Added
Custom Index Systems, LLC2,663$461.2K0.25%−997−27.2%Reduced
Mason Investment Advisory Services, Inc.2,666$461.7K0.03%+2+0.1%Added
Tandem Wealth Advisors LLC2,676$463.5K0.23%+96+3.7%Added
Titleist Asset Management, LLC2,681$464.4K0.07%−110−3.9%Reduced
McGuire Investment Group, LLC2,687$465.4K0.07%+137+5.4%Added
Total Investment Management Inc2,695$466.8K0.05%+10+0.4%Added
JBR Co Financial Management Inc2,696$466.9K0.31%00.0%Unchanged
Platte River Wealth Advisors, LLC2,700$467.6K0.13%00.0%Unchanged
Sagace Wealth Management LLC2,717$468.7K0.36%+2,717New
Summit Wealth Partners, LLC2,709$469.2K0.09%+6+0.2%Added
Paragon Capital Management LLC2,711$469.5K0.24%+159+6.2%Added
Strategic Advocates LLC2,712$469.7K0.17%+281+11.6%Added
Versant Capital Management, Inc2,720$471.1K0.11%+247+10.0%Added
Financial Insights, Inc.2,731$472.9K0.15%−277−9.2%Reduced
Ethos Financial Group, LLC2,738$474.0K0.08%+65+2.4%Added
Gibbs Wealth Management2,740$474.6K0.15%−819−23.0%Reduced
Weaver Consulting Group2,741$474.7K0.15%+90+3.4%Added
R.H. Dinel Investment Counsel, Inc.2,743$475.1K0.30%00.0%Unchanged
Princeton Capital Management LLC2,746$475.6K0.15%00.0%Unchanged
Canvas Wealth Advisors, LLC2,747$475.8K0.13%+1,235+81.7%Added
AdvisorShares Investments LLC2,750$476.3K0.09%+2,750New
FFT Wealth Management LLC2,751$476.4K0.04%+790+40.3%Added
Correct Capital Wealth Management2,753$476.8K0.11%+404+17.2%Added
Todd Asset Management LLC2,754$477.0K0.01%−1,192−30.2%Reduced
Gill Capital Partners, LLC2,757$477.5K0.17%+10.0%Added
GW&K Investment Management, LLC2,758$478.0K0.00%+235+9.3%Added
Sunpointe, LLC2,761$478.2K0.39%−39−1.4%Reduced
Saxon Interests, Inc.2,767$479.2K0.22%+120+4.5%Added
South Street Advisors LLC2,776$480.8K0.07%+48+1.8%Added
Bishop & Co Investment Management, LLC2,782$481.8K0.18%00.0%Unchanged
WMG Financial Advisors, LLC2,782$481.8K0.22%00.0%Unchanged
Penobscot Wealth Management2,783$482.0K0.26%+42+1.5%Added
Canal Capital Management, LLC2,786$482.5K0.08%−22−0.8%Reduced
Morris Financial Concepts, Inc.2,789$483.1K0.21%+74+2.7%Added
B & T Capital Management DBA Alpha Capital Management2,792$483.6K0.09%+58+2.1%Added
Red Tortoise LLC2,794$484.0K0.24%00.0%Unchanged
Hemington Wealth Management2,935$484.0K0.13%−24−0.8%Reduced
Cary Street Partners Asset Management LLC2,799$484.7K0.06%+6+0.2%Added
Provident Trust Co2,800$485.0K0.01%00.0%Unchanged
Fulcrum Capital LLC2,803$485.5K0.11%00.0%Unchanged
O'Keefe Stevens Advisory, Inc.2,815$487.6K0.15%−2,304−45.0%Reduced
Hanlon Investment Management, Inc.2,819$488.2K0.14%+407+16.9%Added
Glass Jacobson Investment Advisors llc2,819$488.3K0.16%00.0%Unchanged
Schubert & Co2,819$488.3K0.35%+105+3.9%Added
Verity Asset Management, Inc.2,838$489.0K0.18%−272−8.7%Reduced
Wallace Advisory Group, LLC2,969$489.6K0.36%−38−1.3%Reduced
Midwest Professional Planners, LTD.2,830$490.2K0.15%+7+0.2%Added
Baltimore-Washington Financial Advisors, Inc.2,835$491.0K0.03%−56−1.9%Reduced
Blake Schutter Theil Wealth Advisors, LLC2,844$492.6K0.35%+2,844New
Safe Harbor Fiduciary, LLC2,848$493.3K0.46%+2,848New
Verus Financial Partners, Inc.2,851$493.3K0.05%+11+0.4%Added
Arbor Investment Advisors, LLC2,849$493.4K0.07%+7+0.2%Added
PAX Financial Group, LLC2,851$493.8K0.09%−111−3.7%Reduced
Gitterman Wealth Management, LLC2,853$494.1K0.21%00.0%Unchanged
FMA Wealth Management, LLC2,855$494.5K0.36%−100−3.4%Reduced
Up Strategic Wealth Investment Advisors LLC2,861$495.5K0.55%+486+20.5%Added
360 Financial, Inc.2,868$496.8K0.18%+10.0%Added
Cascade Investment Group, Inc.2,871$497.3K0.36%00.0%Unchanged
Global Strategic Investment Solutions, LLC2,875$497.9K0.06%+266+10.2%Added
Stephens Consulting, LLC2,878$498.5K0.13%00.0%Unchanged
KRS Capital Management, LLC2,884$499.5K0.36%−205−6.6%Reduced
Susquehanna International Group Ltd.2,884$499.5K0.11%+2,884New
Cypress Wealth Services, LLC2,885$499.7K0.10%+178+6.6%Added
Market Street Wealth Management Advisors LLC2,890$500.5K0.08%+76+2.7%Added
Lakeshore Financial Planning, Inc.2,894$501.5K0.22%+10.0%Added
Kohmann Bosshard Financial Services, LLC2,897$501.8K0.06%+45+1.6%Added
Mullaney, Keating & Wright, Inc.2,904$502.9K0.35%00.0%Unchanged
Mach-1 Financial Group, Inc.2,912$504.4K0.31%+97+3.4%Added
Petix & Botte Co2,920$505.7K0.13%00.0%Unchanged
O'Brien Greene & Co. Inc2,925$506.6K0.16%−254−8.0%Reduced