Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q1 2024
Institutional positions in Procter & Gamble Co as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 3,657
- +116 vs. Q4 2023
- Shares held
- 1.58B
- +31.8M (+2.1%) vs. Q4 2023
- Total value
- $254.9B
- +$29.0B (+12.8%) vs. Q4 2023
- New holders
- 233
- 1,396 more added
- Sold out
- 117
- 1,644 more reduced
46 institutions that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,042 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,048 | $229.1B |
| Q3 2025 | 3,907 | $240.7B |
| Q2 2025 | 3,968 | $255.3B |
| Q1 2025 | 4,027 | $274.0B |
| Q4 2024 | 4,017 | $268.0B |
| Q3 2024 | 3,730 | $274.8B |
| Q2 2024 | 3,664 | $261.8B |
| Q1 2024 | 3,658 | $254.9B |
| Q4 2023 | 3,588 | $226.9B |
| Q3 2023 | 3,412 | $223.8B |
| Q2 2023 | 3,418 | $231.7B |
| Q1 2023 | 3,385 | $226.4B |
| Q4 2022 | 3,406 | $230.3B |
| Q3 2022 | 3,201 | $191.5B |
| Q2 2022 | 3,262 | $220.9B |
| Q1 2022 | 3,296 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q1 2024
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Eclectic Associates Inc | 3,075 | $498.9K | 0.23% | +419+15.8% | Added |
| Norwood Financial Corp | 3,080 | $499.7K | 0.72% | +155+5.3% | Added |
| WealthPLAN Partners, LLC | 3,081 | $499.9K | 0.05% | −1,596−34.1% | Reduced |
| 1858 Wealth Management, LLC | 3,420 | $501.2K | 0.48% | 00.0% | Unchanged |
| Sequent Planning LLC | 3,102 | $503.2K | 0.18% | +3,102 | New |
| 360 Financial, Inc. | 3,104 | $503.7K | 0.20% | −54−1.7% | Reduced |
| East Coast Asset Management, LLC. | 3,108 | $504.2K | 0.18% | −400−11.4% | Reduced |
| NWF Advisory Services Inc. | 3,108 | $504.3K | 0.08% | −40−1.3% | Reduced |
| Monterey Private Wealth, Inc. | 3,114 | $505.2K | 0.20% | −200−6.0% | Reduced |
| KFA Private Wealth Group, LLC | 3,115 | $505.4K | 0.16% | +111+3.7% | Added |
| Obsidian Personal Planning Solutions LLC | 3,102 | $506.2K | 0.33% | −148−4.6% | Reduced |
| Rockbridge Investment Management, LCC | 3,128 | $507.5K | 0.07% | +73+2.4% | Added |
| McAdam, LLC | 3,136 | $508.8K | 0.03% | +240+8.3% | Added |
| Virtus Fund Advisers, LLC | 3,139 | $509.3K | 1.80% | +3,139 | New |
| Norris Perne & French LLP | 3,145 | $510.3K | 0.04% | +655+26.3% | Added |
| Hillsdale Investment Management Inc. | 3,163 | $513.2K | 0.04% | −400−11.2% | Reduced |
| Campbell Wealth Management | 3,170 | $514.0K | 0.05% | +1,182+59.5% | Added |
| KLR Investment Advisors, LLC | 3,192 | $515.6K | 0.37% | −76−2.3% | Reduced |
| Walkner Condon Financial Advisors LLC | 3,180 | $515.9K | 0.11% | +219+7.4% | Added |
| Flaharty Asset Management, LLC | 3,185 | $516.8K | 0.08% | 00.0% | Unchanged |
| CM Wealth Advisors LLC | 3,100 | $517.0K | 0.15% | −2,014−39.4% | Reduced |
| Old Port Advisors | 3,188 | $517.3K | 0.16% | +41+1.3% | Added |
| WestHill Financial Advisors, Inc. | 3,190 | $517.6K | 0.13% | −270−7.8% | Reduced |
| Significant Wealth Partners LLC | 3,192 | $517.8K | 0.34% | −1,856−36.8% | Reduced |
| Capstone Financial Advisors, Inc. | 3,195 | $518.4K | 0.03% | +81+2.6% | Added |
| Gibbs Wealth Management | 3,199 | $519.1K | 0.30% | +3,199 | New |
| Pine Harbor Wealth Management, LLC | 3,199 | $519.1K | 0.33% | +35+1.1% | Added |
| Orrstown Financial Services Inc | 3,205 | $520.0K | 0.29% | +675+26.7% | Added |
| Reuter James Wealth Management, LLC | 3,207 | $520.4K | 0.36% | 00.0% | Unchanged |
| Lorne Steinberg Wealth Management Inc. | 3,208 | $520.5K | 0.16% | +34+1.1% | Added |
| Professional Financial Advisors, LLC | 3,210 | $520.8K | 0.15% | −62−1.9% | Reduced |
| Alethea Capital Management, LLC | 3,219 | $522.3K | 0.42% | +1,219+61.0% | Added |
| Trinity Financial Advisors LLC | 3,223 | $523.0K | 0.24% | +222+7.4% | Added |
| Renaissance Investment Group LLC | 3,228 | $523.7K | 0.12% | −108−3.2% | Reduced |
| Aviso Wealth Management | 3,234 | $524.8K | 0.33% | −486−13.1% | Reduced |
| Focused Wealth Management, Inc | 3,241 | $525.9K | 0.08% | −66−2.0% | Reduced |
| Osher Van de Voorde Investment Management | 3,250 | $527.3K | 0.12% | 00.0% | Unchanged |
| Bright Futures Wealth Management, LLC. | 3,166 | $527.5K | 0.29% | +3,166 | New |
| Encompass More Asset Management | 3,255 | $528.1K | 0.44% | +605+22.8% | Added |
| D. Scott Neal, Inc. | 3,260 | $528.9K | 0.35% | 00.0% | Unchanged |
| Legacy Capital Wealth Partners, LLC | 3,397 | $530.2K | 0.38% | −743−17.9% | Reduced |
| Laraway Financial Inc | 3,270 | $530.6K | 0.47% | −100−3.0% | Reduced |
| McElhenny Sheffield Capital Management, LLC | 3,276 | $531.5K | 0.19% | −3,521−51.8% | Reduced |
| Garner Asset Management Corp | 3,279 | $532.0K | 0.27% | +240+7.9% | Added |
| Helen Stephens Group, LLC | 3,284 | $532.9K | 0.21% | −300−8.4% | Reduced |
| Clarity Wealth Advisors, LLC | 3,294 | $534.4K | 0.18% | +156+5.0% | Added |
| Ables, Iannone, Moore & Associates, Inc. | 3,302 | $535.8K | 0.38% | −10−0.3% | Reduced |
| Mendel Capital Management LLC | 3,308 | $536.7K | 0.36% | −97−2.8% | Reduced |
| MPS Loria Financial Planners, LLC | 3,315 | $537.8K | 0.18% | −123−3.6% | Reduced |
| Clarus Group, Inc. | 3,317 | $538.1K | 0.38% | −145−4.2% | Reduced |
| Savvy Advisors, Inc. | 3,331 | $540.4K | 0.31% | +1,284+62.7% | Added |
| Bullseye Investment Management, LLC | 3,334 | $540.9K | 0.31% | +133+4.2% | Added |
| Savior LLC | 3,334 | $541.0K | 2.90% | 00.0% | Unchanged |
| Betterment LLC | 3,336 | $541.0K | 0.00% | +1,192+55.6% | Added |
| Carl P. Sherr & Co., LLC | 3,335 | $541.1K | 0.31% | −10.0% | Reduced |
| Beacon Bridge Wealth Partners, LLC | 3,339 | $541.8K | 0.26% | 00.0% | Unchanged |
| Skyline Advisors, Inc. | 3,341 | $542.1K | 0.24% | −50−1.5% | Reduced |
| Vista Investment Management | 3,348 | $543.1K | 0.22% | −7−0.2% | Reduced |
| Aft, Forsyth & Company, Inc. | 3,348 | $543.2K | 0.31% | −625−15.7% | Reduced |
| West Wealth Group, LLC | 3,349 | $543.3K | 0.20% | +18+0.5% | Added |
| Prairie Wealth Advisors, Inc. | 3,354 | $544.2K | 0.26% | +3,354 | New |
| Montag & Caldwell, LLC | 3,363 | $545.6K | 0.09% | 00.0% | Unchanged |
| Auour Investments LLC | 3,373 | $547.3K | 0.20% | 00.0% | Unchanged |
| Options Solutions, LLC | 3,374 | $547.4K | 0.31% | −40−1.2% | Reduced |
| Olistico Wealth, LLC | 3,375 | $547.6K | 0.40% | 00.0% | Unchanged |
| Hollow Brook Wealth Management LLC | 3,383 | $548.9K | 0.20% | 00.0% | Unchanged |
| Marion Wealth Management | 3,389 | $549.9K | 0.16% | +599+21.5% | Added |
| Montchanin Asset Management, LLC | 3,391 | $550.0K | 0.54% | +3,391 | New |
| FSB Premier Wealth Management, Inc. | 3,392 | $550.3K | 0.26% | −280−7.6% | Reduced |
| ABLE Financial Group, LLC | 3,403 | $552.2K | 0.22% | −6−0.2% | Reduced |
| Fox Hill Wealth Management | 3,406 | $552.7K | 0.37% | +134+4.1% | Added |
| Jentner Corp | 3,416 | $554.2K | 0.19% | +8+0.2% | Added |
| Seven Mile Advisory | 3,419 | $554.7K | 0.42% | +59+1.8% | Added |
| LVZ Advisors, Inc. | 3,425 | $555.6K | 0.08% | +27+0.8% | Added |
| Compass Financial Group, INC | 3,435 | $557.3K | 0.13% | +6+0.2% | Added |
| Hubbell Strickland Wealth Management, LLC | 3,447 | $559.3K | 0.28% | +6+0.2% | Added |
| Sara-Bay Financial | 3,484 | $559.5K | 0.25% | 00.0% | Unchanged |
| Capital Market Strategies LLC | 3,449 | $559.5K | 0.43% | −210−5.7% | Reduced |
| Apexium Financial, LP | 3,449 | $559.6K | 0.04% | −2,689−43.8% | Reduced |
| SRS Capital Advisors, Inc. | 3,450 | $559.8K | 0.06% | +52+1.5% | Added |
| Arkfeld Wealth Strategies, L.L.C. | 3,563 | $560.3K | 0.31% | +196+5.8% | Added |
| FMA Wealth Management, LLC | 3,455 | $560.6K | 0.47% | −55−1.6% | Reduced |
| Summit Wealth Partners, LLC | 3,459 | $561.2K | 0.12% | +5+0.1% | Added |
| Chiron Capital Management, LLC | 3,468 | $562.7K | 0.51% | −207−5.6% | Reduced |
| Moisand Fitzgerald Tamayo, LLC | 3,471 | $563.2K | 0.09% | −112−3.1% | Reduced |
| Riverview Trust Co | 3,479 | $564.5K | 0.44% | −90−2.5% | Reduced |
| Smart Money Group LLC | 3,461 | $564.9K | 0.22% | +1,187+52.2% | Added |
| Smith & Howard Wealth Management, LLC | 3,484 | $565.4K | 0.17% | −50−1.4% | Reduced |
| Northstar Advisory Group, LLC | 3,416 | $567.2K | 0.34% | +116+3.5% | Added |
| HighMark Wealth Management LLC | 3,508 | $569.1K | 0.35% | +17+0.5% | Added |
| Montis Financial, LLC | 3,511 | $569.6K | 0.27% | −449−11.3% | Reduced |
| Foguth Wealth Management, LLC. | 3,520 | $571.2K | 0.31% | +3,520 | New |
| Sterling Financial Planning, Inc. | 3,522 | $571.4K | 0.23% | −11−0.3% | Reduced |
| Foyston, Gordon, & Payne Inc | 3,532 | $573.1K | 0.14% | 00.0% | Unchanged |
| Integrated Investment Consultants, LLC | 3,535 | $573.6K | 0.16% | +628+21.6% | Added |
| Rebalance, LLC | 3,546 | $575.3K | 0.05% | 00.0% | Unchanged |
| Rockport Wealth LLC | 3,555 | $576.7K | 0.39% | +3,555 | New |
| Round Rock Advisors, LLC | 3,564 | $578.3K | 0.14% | −95−2.6% | Reduced |
| Mathes Company, Inc. | 3,566 | $579.0K | 0.22% | 00.0% | Unchanged |
| Quad-Cities Investment Group, LLC | 3,578 | $580.5K | 0.34% | −59−1.6% | Reduced |