Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q1 2024
Institutional positions in Procter & Gamble Co as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 3,658
- +116 vs. Q4 2023
- Shares held
- 1.58B
- +31.8M (+2.1%) vs. Q4 2023
- Total value
- $254.9B
- +$29.0B (+12.8%) vs. Q4 2023
- New holders
- 233
- 1,397 more added
- Sold out
- 117
- 1,644 more reduced
46 institutions that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,042 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,048 | $229.1B |
| Q3 2025 | 3,907 | $240.7B |
| Q2 2025 | 3,968 | $255.3B |
| Q1 2025 | 4,027 | $274.0B |
| Q4 2024 | 4,017 | $268.0B |
| Q3 2024 | 3,730 | $274.8B |
| Q2 2024 | 3,664 | $261.8B |
| Q1 2024 | 3,658 | $254.9B |
| Q4 2023 | 3,588 | $226.9B |
| Q3 2023 | 3,412 | $223.8B |
| Q2 2023 | 3,418 | $231.7B |
| Q1 2023 | 3,385 | $226.4B |
| Q4 2022 | 3,406 | $230.3B |
| Q3 2022 | 3,201 | $191.5B |
| Q2 2022 | 3,262 | $220.9B |
| Q1 2022 | 3,296 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q1 2024
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Westshore Wealth, LLC | 1,800 | $292.0K | 0.12% | +3+0.2% | Added |
| CSM Advisors, LLC | 1,798 | $292.0K | 0.02% | −300−14.3% | Reduced |
| NSI Retail Advisors, LLC | 1,798 | $292.0K | 0.04% | −300−14.3% | Reduced |
| Nexus Investment Management ULC | 1,800 | $292.1K | 0.03% | 00.0% | Unchanged |
| Cove Private Wealth, LLC | 1,800 | $292.1K | 0.25% | 00.0% | Unchanged |
| Ulland Investment Advisors, LLC | 1,805 | $293.0K | 0.23% | 00.0% | Unchanged |
| Arlington Trust Co LLC | 1,806 | $293.0K | 0.08% | −180−9.1% | Reduced |
| Abound Wealth Management | 1,811 | $293.9K | 0.11% | −557−23.5% | Reduced |
| Fairhaven Wealth Management, LLC | 1,821 | $295.4K | 0.10% | −172−8.6% | Reduced |
| First International Bank & Trust | 1,823 | $295.8K | 0.10% | 00.0% | Unchanged |
| Terra Nova Asset Management LLC | 1,824 | $295.9K | 0.24% | +331+22.2% | Added |
| Arlington Financial Advisors, LLC | 1,824 | $295.9K | 0.06% | +1,824 | New |
| Trellis Wealth Advisors LLC | 1,825 | $296.1K | 0.17% | −123−6.3% | Reduced |
| Sippican Capital Advisors | 1,827 | $296.4K | 0.23% | −1,117−37.9% | Reduced |
| Provenance Wealth Advisors, LLC | 1,827 | $296.4K | 0.04% | +55+3.1% | Added |
| Seldon Capital LP | 1,828 | $296.6K | 0.18% | 00.0% | Unchanged |
| One Day In July LLC | 1,828 | $296.6K | 0.04% | +247+15.6% | Added |
| Maryland Capital Advisors Inc. | 1,831 | $297.1K | 0.18% | 00.0% | Unchanged |
| Howard Financial Services, Ltd. | 1,832 | $297.3K | 0.05% | +75+4.3% | Added |
| Elite Life Management LLC | 1,842 | $298.8K | 1.46% | −74−3.9% | Reduced |
| Cadent Capital Advisors, LLC | 1,843 | $299.0K | 0.12% | +5+0.3% | Added |
| Cornerstone Advisors Asset Management, LLC | 1,843 | $299.0K | 0.11% | 00.0% | Unchanged |
| Prosperitas Financial LLC | 1,850 | $300.1K | 0.19% | −469−20.2% | Reduced |
| Gibson Capital, LLC | 1,850 | $300.2K | 0.07% | 00.0% | Unchanged |
| Austin Asset Management Co Inc | 1,859 | $301.7K | 0.06% | 00.0% | Unchanged |
| Ramirez Asset Management, Inc. | 1,860 | $301.8K | 0.06% | 00.0% | Unchanged |
| Claret Asset Management Corp | 1,862 | $302.0K | 0.05% | −40−2.1% | Reduced |
| Fiducient Advisors LLC | 1,864 | $302.4K | 0.06% | −1,429−43.4% | Reduced |
| Epic Trust Investment Advisors, LLC | 1,872 | $303.8K | 0.37% | +164+9.6% | Added |
| RDA Financial Network | 1,880 | $305.1K | 0.10% | −154−7.6% | Reduced |
| Tyler-Stone Wealth Management | 1,881 | $305.3K | 0.14% | −175−8.5% | Reduced |
| Wiser Wealth Management, Inc | 1,887 | $306.1K | 0.10% | +68+3.7% | Added |
| Element Wealth, LLC | 1,890 | $306.6K | 0.18% | +85+4.7% | Added |
| Bourne Lent Asset Management Inc | 1,891 | $306.8K | 0.12% | 00.0% | Unchanged |
| Compton Financial Group, LLC | 1,897 | $307.8K | 0.10% | −22−1.1% | Reduced |
| TMD Wealth Management, LLC | 1,904 | $308.8K | 0.07% | −282−12.9% | Reduced |
| Family Investment Center, Inc. | 1,908 | $309.6K | 0.10% | +34+1.8% | Added |
| Bernardo Wealth Planning LLC | 1,909 | $309.7K | 0.09% | +52+2.8% | Added |
| Horizon Investment Services, LLC | 1,913 | $310.4K | 0.15% | −214−10.1% | Reduced |
| Schneider Downs Wealth Management Advisors, LP | 1,918 | $311.2K | 0.07% | +1,918 | New |
| Rempart Asset Management Inc. | 1,920 | $311.5K | 0.06% | 00.0% | Unchanged |
| Howard Wealth Management, LLC | 1,920 | $311.5K | 0.25% | +47+2.5% | Added |
| VisionPoint Advisory Group, LLC | 1,924 | $312.2K | 0.11% | −71−3.6% | Reduced |
| Renasant Bank | 1,924 | $312.2K | 0.22% | −9−0.5% | Reduced |
| Eagle Bay Advisors LLC | 1,931 | $313.3K | 0.20% | −123−6.0% | Reduced |
| RE Dickinson Investment Advisors, LLC | 1,938 | $314.0K | 0.20% | 00.0% | Unchanged |
| Colton Groome Financial Advisors, LLC | 1,938 | $314.4K | 0.13% | −105−5.1% | Reduced |
| Harmony Asset Management LLC | 1,938 | $314.4K | 0.13% | −100−4.9% | Reduced |
| Beacon Financial Strategies CORP | 1,939 | $314.5K | 0.23% | −134−6.5% | Reduced |
| C2C Wealth Management, LLC | 1,942 | $315.1K | 0.31% | −1,718,150−99.9% | Reduced |
| Signature Wealth Management Group | 1,994 | $315.3K | 0.14% | −5−0.3% | Reduced |
| BlackDiamond Wealth Management Inc. | 1,944 | $315.4K | 0.22% | +194+11.1% | Added |
| Riverpoint Wealth Management Holdings, LLC | 1,946 | $315.8K | 0.09% | +9+0.5% | Added |
| HT Partners LLC | 1,948 | $316.1K | 0.11% | 00.0% | Unchanged |
| Fullerton Fund Management Co Ltd. | 1,953 | $316.9K | 0.02% | +1,953 | New |
| Systematic Portfolios LLC | 1,955 | $317.2K | 1.09% | +1,955 | New |
| D.B. Root & Company, LLC | 1,957 | $317.5K | 0.11% | +1,957 | New |
| Cooper/Haims Advisors, LLC | 1,958 | $317.7K | 0.18% | −221−10.1% | Reduced |
| Rooted Wealth Advisors, Inc. | 1,980 | $318.0K | 0.16% | +37+1.9% | Added |
| Fort, L.P. | 1,963 | $318.5K | 0.80% | −213−9.8% | Reduced |
| US Asset Management LLC | 1,967 | $319.0K | 0.29% | −20−1.0% | Reduced |
| Cypress Financial Planning LLC | 1,966 | $319.0K | 0.15% | +1,966 | New |
| Running Point Capital Advisors, LLC | 1,968 | $319.3K | 0.14% | +1,968 | New |
| Atlas Capital Advisors LLC | 1,972 | $320.0K | 0.05% | −278,261−99.3% | Reduced |
| Waterfront Wealth Inc. | 1,969 | $321.0K | 0.09% | −380−16.2% | Reduced |
| Eldridge Investment Advisors, Inc. | 1,976 | $321.0K | 0.08% | −40−2.0% | Reduced |
| Droms Strauss Advisors Inc | 1,980 | $321.0K | 0.12% | 00.0% | Unchanged |
| Cutter & CO Brokerage, Inc. | 1,978 | $321.0K | 0.08% | +29+1.5% | Added |
| Sterling Investment Management, Inc. | 1,980 | $321.4K | 0.23% | +52+2.7% | Added |
| Sound Financial Strategies Group, LLC | 1,984 | $321.9K | 0.27% | −91−4.4% | Reduced |
| Gateway Wealth Partners, LLC | 1,984 | $322.0K | 0.12% | −23−1.1% | Reduced |
| Breed's Hill Capital LLC | 1,985 | $322.1K | 0.30% | −280−12.4% | Reduced |
| Interchange Capital Partners, LLC | 1,981 | $322.2K | 0.22% | −647−24.6% | Reduced |
| Trust Co of Oklahoma | 1,996 | $323.9K | 0.11% | −831−29.4% | Reduced |
| RS Crum Inc. | 1,999 | $324.3K | 0.09% | 00.0% | Unchanged |
| Erickson Financial Group, LLC | 2,000 | $324.5K | 0.25% | 00.0% | Unchanged |
| Graham Capital Management, L.P. | 2,000 | $324.5K | 0.01% | +2,000 | New |
| Kahn Brothers Group Inc | 2,000 | $324.7K | 0.05% | 00.0% | Unchanged |
| First Wilshire Securities Management Inc | 2,000 | $325.0K | 0.10% | 00.0% | Unchanged |
| Range Financial Group LLC | 2,003 | $325.0K | 0.17% | 00.0% | Unchanged |
| American Financial Advisors, LLC | 2,008 | $325.7K | 0.05% | −18−0.9% | Reduced |
| Kaydan Wealth Management, Inc. | 2,011 | $326.3K | 0.11% | −26−1.3% | Reduced |
| Northwest Wealth Management, LLC | 2,014 | $326.8K | 0.09% | −129−6.0% | Reduced |
| Oliver Luxxe Assets LLC | 2,020 | $327.7K | 0.07% | −37−1.8% | Reduced |
| Granite Bay Wealth Management, LLC | 2,022 | $328.0K | 0.19% | −131,499−98.5% | Reduced |
| Paces Ferry Wealth Advisors, LLC | 2,024 | $328.3K | 0.21% | −75−3.6% | Reduced |
| MRP Capital Investments, LLC | 2,027 | $328.9K | 0.33% | −928−31.4% | Reduced |
| Bright Financial Advisors, Inc. | 2,016 | $329.9K | 0.26% | +2,016 | New |
| Waypoint Capital Advisors, LLC | 2,037 | $330.5K | 0.09% | +59+3.0% | Added |
| Madison Wealth Partners, Inc | 2,044 | $331.7K | 0.12% | −218−9.6% | Reduced |
| Granite Harbor Advisors, Inc. | 2,044 | $331.7K | 0.23% | +139+7.3% | Added |
| Affiance Financial, LLC | 2,044 | $331.7K | 0.09% | −134−6.2% | Reduced |
| Unique Wealth, LLC | 2,048 | $332.3K | 0.09% | +15+0.7% | Added |
| Spreng Capital Management, Inc. | 2,049 | $332.4K | 0.18% | +5+0.2% | Added |
| Wilkinson Global Asset Management LLC | 2,050 | $332.6K | 0.02% | 00.0% | Unchanged |
| Up Strategic Wealth Investment Advisors LLC | 2,052 | $333.0K | 0.54% | −13−0.6% | Reduced |
| Lion Street Advisors, LLC | 2,272 | $333.0K | 0.14% | 00.0% | Unchanged |
| LJI Wealth Management, LLC | 2,057 | $333.7K | 0.09% | +684+49.8% | Added |
| Grandview Asset Management LLC | 2,058 | $334.0K | 0.15% | −32−1.5% | Reduced |
| Rice Hall James & Associates, LLC | 2,059 | $334.1K | 0.02% | 00.0% | Unchanged |