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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q1 2024

Institutional positions in Procter & Gamble Co as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,657
+116 vs. Q4 2023
Shares held
1.58B
+31.8M (+2.1%) vs. Q4 2023
Total value
$254.9B
+$29.0B (+12.8%) vs. Q4 2023
New holders
233
1,396 more added
Sold out
117
1,644 more reduced

46 institutions that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2024: 3,657 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,295 institutionsQ2 2022: 3,261 institutionsQ3 2022: 3,200 institutionsQ4 2022: 3,405 institutionsQ1 2023: 3,384 institutionsQ2 2023: 3,417 institutionsQ3 2023: 3,411 institutionsQ4 2023: 3,587 institutionsQ1 2024: 3,657 institutionsQ2 2024: 3,663 institutionsQ3 2024: 3,729 institutionsQ4 2024: 4,016 institutionsQ1 2025: 4,026 institutionsQ2 2025: 3,967 institutionsQ3 2025: 3,906 institutionsQ4 2025: 4,047 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,043 institutions
Value heldQ1 2024: $254.9B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,043$239.0B
Q1 20264,027$230.9B
Q4 20254,047$229.1B
Q3 20253,906$240.7B
Q2 20253,967$255.3B
Q1 20254,026$274.0B
Q4 20244,016$268.0B
Q3 20243,729$274.8B
Q2 20243,663$261.8B
Q1 20243,657$254.9B
Q4 20233,587$226.9B
Q3 20233,411$223.8B
Q2 20233,417$231.7B
Q1 20233,384$226.4B
Q4 20223,405$230.3B
Q3 20223,200$191.5B
Q2 20223,261$220.9B
Q1 20223,295$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q1 2024

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2023.

Institutions holding PG in Q1 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Iams Wealth Management, LLC10,867$1.74M1.06%+459+4.4%Added
Samalin Investment Counsel, LLC10,734$1.74M0.83%−150−1.4%Reduced
EverSource Wealth Advisors, LLC10,700$1.75M0.14%+3,482+48.2%Added
ForthRight Wealth Management, LLC10,764$1.75M0.63%+14+0.1%Added
InTrack Investment Management Inc10,766$1.75M1.30%−375−3.4%Reduced
Lakeridge Wealth Management LLC10,771$1.75M1.13%+55+0.5%Added
Agate Pass Investment Management, LLC10,778$1.75M0.94%+430+4.2%Added
Blue Square Asset Management, LLC10,807$1.75M1.16%−630−5.5%Reduced
Dumont & Blake Investment Advisors LLC10,810$1.75M0.50%−423−3.8%Reduced
First Commonwealth Financial Corp10,892$1.77M0.47%+12+0.1%Added
Diamant Asset Management, Inc.10,909$1.77M1.23%00.0%Unchanged
Community Bank of Raymore10,916$1.77M0.83%−1,467−11.8%Reduced
Centaurus Financial, Inc.10,986$1.78M0.12%−303−2.7%Reduced
Lloyd Advisory Services, LLC.10,990$1.78M0.38%+9,137+493.1%Added
Massachusetts Wealth Management10,991$1.78M1.26%+100+0.9%Added
Front Street Capital Management, Inc.10,923$1.79M0.34%−184−1.7%Reduced
First Foundation Advisors11,074$1.80M0.07%−18,079−62.0%Reduced
Walker Asset Management, LLC11,107$1.80M1.19%−30.0%Reduced
RMR Wealth Builders11,109$1.80M0.22%+1,769+18.9%Added
MSH Capital Advisors LLC11,125$1.81M0.63%+128+1.2%Added
Fragasso Group Inc.11,143$1.81M0.15%+210+1.9%Added
Hexagon Capital Partners LLC11,176$1.81M0.40%−243−2.1%Reduced
Missouri Trust & Investment Co11,182$1.81M0.70%−333−2.9%Reduced
Accredited Investors Inc.11,190$1.82M0.12%+79+0.7%Added
Wintrust Investments LLC11,198$1.82M0.16%+137+1.2%Added
Symphony Financial, Ltd. Co.11,215$1.82M0.42%+537+5.0%Added
High Net Worth Advisory Group LLC11,236$1.82M0.57%+261+2.4%Added
Hilltop National Bank11,269$1.83M0.62%+11,269New
JJJ Advisors Inc.11,273$1.83M0.39%+373+3.4%Added
Fukoku Mutual Life Insurance Co11,290$1.83M0.14%−1,332−10.6%Reduced
CWS Financial Advisors, LLC11,321$1.84M0.75%−2,049−15.3%Reduced
Old North State Trust, LLC11,332$1.84M1.55%+11,332New
Armor Investment Advisors, LLC11,365$1.84M0.89%+130+1.2%Added
Beacon Capital Management, LLC11,371$1.85M0.38%+403+3.7%Added
Grant/GrossMendelsohn, LLC11,783$1.85M0.86%−2,487−17.4%Reduced
Vista Investment Partners LLC11,386$1.85M0.64%+1,247+12.3%Added
Milestone Asset Management, LLC11,390$1.85M0.53%+11,390New
Northern Financial Advisors Inc11,396$1.85M1.44%+66+0.6%Added
MB, Levis & Associates, LLC11,434$1.86M1.00%+44+0.4%Added
Baader Bank INC11,440$1.86M0.15%−11,230−49.5%Reduced
West Paces Advisors Inc.11,491$1.86M0.49%−175−1.5%Reduced
Bedel Financial Consulting, Inc.11,505$1.87M0.29%−1,192−9.4%Reduced
DCM Advisors, LLC11,509$1.87M0.77%−131−1.1%Reduced
Pine Haven Investment Counsel, Inc11,512$1.87M1.64%00.0%Unchanged
Sage Mountain Advisors LLC11,528$1.87M0.19%−58−0.5%Reduced
Blodgett Wealth Advisors, LLC11,530$1.87M1.70%−750−6.1%Reduced
Professional Advisory Services Inc11,571$1.88M0.25%+78+0.7%Added
Palogic Value Management, L.P.11,570$1.88M0.81%00.0%Unchanged
Inlet Private Wealth, LLC11,615$1.88M0.53%00.0%Unchanged
Paragon Private Wealth Management, LLC11,632$1.89M1.12%+375+3.3%Added
180 Wealth Advisors, LLC11,637$1.89M0.34%−60−0.5%Reduced
Sar Wealth Management Group, LLC11,667$1.89M1.71%−251−2.1%Reduced
National Wealth Management Group, LLC11,670$1.89M1.47%+323+2.8%Added
Tower Wealth Partners, Inc.11,688$1.90M1.23%+6,805+139.4%Added
Ignite Planners, LLC11,817$1.90M0.53%−556−4.5%Reduced
Red Cedar Investment Management, LLC11,734$1.90M0.24%00.0%Unchanged
First National Advisers, LLC11,926$1.91M0.43%+2,949+32.9%Added
Schwarz Dygos Wheeler Investment Advisors LLC11,767$1.91M0.54%+28+0.2%Added
Birchcreek Wealth Management, LLC11,790$1.91M1.01%+101+0.9%Added
Martin & Co Inc11,803$1.91M0.47%−297−2.5%Reduced
Novak & Powell Financial Services, Inc.11,811$1.92M1.43%−17−0.1%Reduced
First Financial Corp11,815$1.92M0.97%−1,728−12.8%Reduced
Paradigm Financial Partners, LLC11,871$1.93M0.41%−872−6.8%Reduced
Indiana Trust & Investment Management CO11,872$1.93M0.78%−535−4.3%Reduced
Agf Management Ltd16,053$1.93M0.01%−5,093−24.1%Reduced
CRA Financial Services, LLC11,901$1.93M0.42%−244−2.0%Reduced
Taurus Asset Management, LLC11,905$1.93M0.20%−433−3.5%Reduced
Heartland Bank & Trust Co11,960$1.94M1.13%−51−0.4%Reduced
Tevis Investment Management11,963$1.94M1.65%−386−3.1%Reduced
Mustard Seed Financial, LLC11,988$1.95M1.94%−581−4.6%Reduced
Applied Capital LLC11,992$1.95M1.58%+190+1.6%Added
Silver Oak Securities, Inc11,998$1.95M0.30%−208−1.7%Reduced
Essex Investment Management Co LLC12,063$1.96M0.39%00.0%Unchanged
G&S Capital LLC12,090$1.96M0.87%−64−0.5%Reduced
Patten Group, Inc.12,103$1.96M0.48%−20−0.2%Reduced
Argent Advisors, Inc.12,107$1.96M0.78%+656+5.7%Added
Wilson & Boucher Capital Management, LLC12,138$1.97M1.55%−962−7.3%Reduced
Hummer Financial Advisory Services Inc12,141$1.97M1.62%+90+0.7%Added
Pinnacle Holdings, LLC12,196$1.98M0.80%−785−6.0%Reduced
Staley Capital Advisers Inc12,205$1.98M0.09%00.0%Unchanged
Cornerstone Advisory, LLC12,223$1.98M0.28%−650−5.0%Reduced
Northside Capital Management, LLC12,242$1.99M0.35%00.0%Unchanged
Embree Financial Group12,257$1.99M0.39%−284−2.3%Reduced
Eagle Ridge Investment Management12,260$1.99M0.18%+40.0%Added
Connectus Wealth, LLC12,329$2.00M0.05%−35,954−74.5%Reduced
Armstrong, Fleming & Moore, Inc12,345$2.00M1.39%−121−1.0%Reduced
Burford Brothers, Inc.12,345$2.00M1.31%+48+0.4%Added
Stolper Co12,344$2.00M0.72%+157+1.3%Added
Gratus Capital LLC12,350$2.00M0.09%+4,192+51.4%Added
Regent Peak Wealth Advisors LLC12,365$2.01M0.51%+197+1.6%Added
Keebeck Wealth Management, LLC12,371$2.01M0.30%−627−4.8%Reduced
Advisory Alpha, LLC12,384$2.01M0.08%−676−5.2%Reduced
Summit Financial Strategies, Inc.12,398$2.01M0.28%+205+1.7%Added
Commonwealth Financial Services, LLC13,729$2.01M0.47%00.0%Unchanged
Bridgewater Advisors Inc.12,415$2.01M0.30%−266−2.1%Reduced
ICA Group Wealth Management, LLC12,454$2.02M0.40%+1,460+13.3%Added
Arbor Trust Wealth Advisors, LLC12,896$2.03M1.11%−783−5.7%Reduced
Bigelow Investment Advisors, LLC12,529$2.03M1.00%+226+1.8%Added
Tobam12,531$2.03M0.18%−275−2.1%Reduced
Rogco, LP12,555$2.04M0.83%+120+1.0%Added