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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q1 2024

Institutional positions in Procter & Gamble Co as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,657
+116 vs. Q4 2023
Shares held
1.58B
+31.8M (+2.1%) vs. Q4 2023
Total value
$254.9B
+$29.0B (+12.8%) vs. Q4 2023
New holders
233
1,396 more added
Sold out
117
1,644 more reduced

46 institutions that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2024: 3,657 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,295 institutionsQ2 2022: 3,261 institutionsQ3 2022: 3,200 institutionsQ4 2022: 3,405 institutionsQ1 2023: 3,384 institutionsQ2 2023: 3,417 institutionsQ3 2023: 3,411 institutionsQ4 2023: 3,587 institutionsQ1 2024: 3,657 institutionsQ2 2024: 3,663 institutionsQ3 2024: 3,729 institutionsQ4 2024: 4,016 institutionsQ1 2025: 4,026 institutionsQ2 2025: 3,967 institutionsQ3 2025: 3,906 institutionsQ4 2025: 4,047 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,043 institutions
Value heldQ1 2024: $254.9B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,043$239.0B
Q1 20264,027$230.9B
Q4 20254,047$229.1B
Q3 20253,906$240.7B
Q2 20253,967$255.3B
Q1 20254,026$274.0B
Q4 20244,016$268.0B
Q3 20243,729$274.8B
Q2 20243,663$261.8B
Q1 20243,657$254.9B
Q4 20233,587$226.9B
Q3 20233,411$223.8B
Q2 20233,417$231.7B
Q1 20233,384$226.4B
Q4 20223,405$230.3B
Q3 20223,200$191.5B
Q2 20223,261$220.9B
Q1 20223,295$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q1 2024

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2023.

Institutions holding PG in Q1 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Baron Silver Stevens Financial Advisors, LLC5,697$924.4K0.18%+241+4.4%Added
Iat Reinsurance Co Ltd.5,700$924.8K0.41%00.0%Unchanged
LCM Capital Management Inc5,701$925.1K0.60%+63+1.1%Added
Hamilton Capital, LLC5,702$925.1K0.07%+4+0.1%Added
Austin Private Wealth, LLC5,934$926.6K0.11%+318+5.7%Added
Horst & Graben Wealth Management LLC5,711$926.6K0.19%−651−10.2%Reduced
Alhambra Investment Partners LLC5,721$928.3K0.51%−20.0%Reduced
Xcel Wealth Management, LLC5,724$928.7K0.29%+64+1.1%Added
Legacy Bridge, LLC5,724$928.7K0.54%−500−8.0%Reduced
Schrum Private Wealth Management LLC5,727$929.2K0.84%+1,803+45.9%Added
Stonebrook Private Inc.5,728$929.4K0.27%+18+0.3%Added
Texas Capital Bank Wealth Management Services Inc5,733$930.2K0.10%+149+2.7%Added
Perennial Investment Advisors, LLC5,740$931.3K0.14%−397−6.5%Reduced
Amplius Wealth Advisors, LLC5,748$932.6K0.10%+50+0.9%Added
Clark Estates Inc5,750$932.9K0.15%00.0%Unchanged
Paulson Wealth Management Inc.5,751$933.1K0.27%−1,755−23.4%Reduced
Fidelity D & D Bancorp Inc5,751$933.1K0.70%−663−10.3%Reduced
City State Bank5,776$937.0K0.41%+1,314+29.4%Added
Harvest Investment Services, LLC5,775$937.0K0.38%+16+0.3%Added
LexAurum Advisors, LLC5,781$937.9K0.24%−117−2.0%Reduced
KWMG, LLC5,790$939.4K0.10%−42−0.7%Reduced
Chemistry Wealth Management LLC5,792$939.8K0.25%−47−0.8%Reduced
Goldstone Financial Group, LLC5,798$940.8K0.22%+436+8.1%Added
Cabot Wealth Management Inc5,824$944.9K0.12%−87−1.5%Reduced
Townsend & Associates, Inc5,881$949.8K0.11%+4+0.1%Added
Liberty Wealth Management LLC5,858$950.0K0.19%−400−6.4%Reduced
Evanson Asset Management, LLC5,858$950.5K0.07%+23+0.4%Added
Stableford Capital II LLC5,861$950.9K0.38%−225−3.7%Reduced
Proquility Private Wealth Partners, LLC5,861$950.9K0.33%+229+4.1%Added
Occudo Quantitative Strategies LP5,868$952.1K0.17%+5,868New
Bruce G. Allen Investments, LLC5,870$952.4K0.78%+31+0.5%Added
Twin Lakes Capital Management, LLC8,372$954.0K0.64%+7+0.1%Added
Cornerstone National Bank & Trust Co5,912$959.2K0.48%+266+4.7%Added
Retirement Guys Formula LLC5,917$960.1K0.47%+896+17.8%Added
Atticus Wealth Management, LLC5,922$960.8K0.31%−1,031−14.8%Reduced
Armstrong Advisory Group, Inc6,558$961.0K0.09%00.0%Unchanged
Wynn Capital, LLC5,961$967.2K0.75%−29−0.5%Reduced
Onefund, LLC6,056$972.5K1.16%−175−2.8%Reduced
Midwest Financial Group LLC6,006$974.0K0.65%+36+0.6%Added
TrinityPoint Wealth, LLC6,010$975.1K0.16%+203+3.5%Added
United Community Bank6,020$976.7K0.38%−445−6.9%Reduced
Financial Advisors, LLC6,023$977.2K0.20%−359−5.6%Reduced
Fi3 FINANCIAL ADVISORS, LLC5,944$977.5K0.45%+138+2.4%Added
Merrion Investment Management Co, LLC6,026$977.7K0.70%00.0%Unchanged
Aprio Wealth Management, LLC6,027$977.9K0.19%+683+12.8%Added
Iron Financial, LLC6,027$977.9K0.55%+32+0.5%Added
Everpar Advisors LLC6,034$979.0K0.60%−3,891−39.2%Reduced
First Affirmative Financial Network6,034$979.1K0.72%+129+2.2%Added
Traynor Capital Management, Inc.6,046$980.9K0.09%+830+15.9%Added
ASB Consultores, LLC6,051$981.8K0.25%+4,229+232.1%Added
True North Advisors, LLC6,060$983.2K0.27%−49−0.8%Reduced
Israel Discount Bank of New York6,061$983.4K1.23%−1,974−24.6%Reduced
Hollencrest Capital Management6,084$987.1K0.05%−377−5.8%Reduced
Verum Partners LLC6,092$988.5K0.35%+22+0.4%Added
LRI Investments, LLC6,099$989.6K0.25%+6,099New
Alta Advisers Ltd6,100$989.7K0.49%00.0%Unchanged
St. Louis Trust Co6,109$991.0K0.15%+1,201+24.5%Added
Greenwood Gearhart Inc6,121$993.1K0.10%+75+1.2%Added
Saxony Capital Management, LLC6,124$993.7K1.20%−100−1.6%Reduced
Farrow Financial Inc.6,129$994.4K0.70%−500−7.5%Reduced
Baron Wealth Management LLC6,133$995.0K0.53%+11+0.2%Added
Profit Investment Management, LLC6,148$997.5K0.56%−97−1.6%Reduced
Maven Securities LTD6,152$998.2K0.06%+6,152New
Willner & Heller, LLC6,166$1.00M1.00%−78−1.2%Reduced
Wellington Shields & Co., LLC6,168$1.00M0.34%−549−8.2%Reduced
Fortress Wealth Group, LLC6,035$1.00M0.54%+1,017+20.3%Added
JNBA Financial Advisors6,179$1.00M0.11%−55−0.9%Reduced
Strong Tower Advisory Services6,247$1.00M0.40%+814+15.0%Added
SRN Advisors, LLC6,197$1.01M0.78%+268+4.5%Added
Morton Capital Management LLC6,199$1.01M0.27%−207−3.2%Reduced
Marks Wealth, LLC6,222$1.01M0.38%00.0%Unchanged
First Heartland Consultants, Inc.6,224$1.01M0.11%−104−1.6%Reduced
Asset Planning Services Inc6,239$1.01M0.57%00.0%Unchanged
Colorado Capital Management, Inc.6,243$1.01M0.59%+6,243New
Twin City Private Wealth, LLC6,245$1.01M1.00%+6,245New
Magnolia Capital Management Ltd6,250$1.01M0.86%−20−0.3%Reduced
Almanack Investment Partners, LLC.6,261$1.02M0.17%+266+4.4%Added
HBW Advisory Services LLC6,933$1.02M0.19%00.0%Unchanged
Apriem Advisors6,278$1.02M0.13%−1,649−20.8%Reduced
Castle Rock Wealth Management, LLC6,248$1.02M0.28%−5−0.1%Reduced
New Republic Capital, LLC6,299$1.02M0.65%−64−1.0%Reduced
PBMares Wealth Management LLC6,305$1.02M0.27%−499−7.3%Reduced
Sage Rhino Capital LLC6,333$1.03M0.24%−27−0.4%Reduced
Astoria Portfolio Advisors LLC.6,610$1.03M0.40%+230+3.6%Added
AJ Advisors, LLC6,339$1.03M0.57%−531−7.7%Reduced
General Partner, Inc.6,346$1.03M0.65%+1,771+38.7%Added
Alpha DNA Investment Management LLC6,356$1.03M0.57%−5,107−44.6%Reduced
Cambridge Advisors Inc.6,358$1.03M0.24%00.0%Unchanged
Reliant Investment Management, LLC6,366$1.03M0.48%00.0%Unchanged
Winch Advisory Services, LLC6,371$1.03M0.32%+210+3.4%Added
Kingfisher Capital LLC6,385$1.04M0.25%−2,958−31.7%Reduced
Karpas Strategies, LLC6,391$1.04M0.32%−79−1.2%Reduced
D'Orazio & Associates, Inc.6,399$1.04M0.17%+173+2.8%Added
Barnes Pettey Financial Advisors, LLC6,402$1.04M0.90%00.0%Unchanged
Mango Five Family, Inc.6,414$1.04M0.35%00.0%Unchanged
Savoie Capital LLC6,414$1.04M0.15%+6,414New
Garrison Point Advisors, LLC6,415$1.04M0.67%+39+0.6%Added
Sustainable Insight Capital Management, LLC6,423$1.04M0.75%+4,100+176.5%Added
Central Pacific Bank - Trust Division6,504$1.04M0.13%+6,504New
Brown, Lisle/Cummings, Inc.6,439$1.04M0.35%+10.0%Added