Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q4 2023
Institutional positions in Procter & Gamble Co as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 3,588
- +227 vs. Q3 2023
- Shares held
- 1.55B
- +20.1M (+1.3%) vs. Q3 2023
- Total value
- $226.9B
- +$3.70B (+1.7%) vs. Q3 2023
- New holders
- 344
- 1,363 more added
- Sold out
- 117
- 1,506 more reduced
51 institutions that held it in Q3 2023 haven't filed for Q4 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,042 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,048 | $229.1B |
| Q3 2025 | 3,907 | $240.7B |
| Q2 2025 | 3,968 | $255.3B |
| Q1 2025 | 4,027 | $274.0B |
| Q4 2024 | 4,017 | $268.0B |
| Q3 2024 | 3,730 | $274.8B |
| Q2 2024 | 3,664 | $261.8B |
| Q1 2024 | 3,658 | $254.9B |
| Q4 2023 | 3,588 | $226.9B |
| Q3 2023 | 3,412 | $223.8B |
| Q2 2023 | 3,418 | $231.7B |
| Q1 2023 | 3,385 | $226.4B |
| Q4 2022 | 3,406 | $230.3B |
| Q3 2022 | 3,201 | $191.5B |
| Q2 2022 | 3,262 | $220.9B |
| Q1 2022 | 3,296 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q4 2023
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Investors Research Corp | 1,723 | $252.5K | 0.06% | 00.0% | Unchanged |
| Cypress Capital Management LLC (WY) | 1,725 | $252.8K | 0.28% | 00.0% | Unchanged |
| Evolution Wealth Advisors, LLC | 1,725 | $252.8K | 0.05% | 00.0% | Unchanged |
| Waller Financial Planning Group, Inc | 1,730 | $253.5K | 0.07% | 00.0% | Unchanged |
| Elevated Capital Advisors, LLC | 1,731 | $253.7K | 0.08% | −243−12.3% | Reduced |
| Landmark Wealth Management, LLC | 1,736 | $254.0K | 0.13% | 00.0% | Unchanged |
| R.m.sincerbeaux Capital Management LLC | 1,736 | $254.4K | 0.18% | 00.0% | Unchanged |
| Jackson Thornton Asset Management, LLC | 1,738 | $254.7K | 0.05% | −36−2.0% | Reduced |
| Tandem Investment Advisors, Inc. | 1,747 | $256.0K | 0.01% | −8,851−83.5% | Reduced |
| Forum Private Client Group LLC | 1,751 | $256.6K | 0.13% | +1,751 | New |
| Howard Financial Services, Ltd. | 1,757 | $257.4K | 0.05% | +136+8.4% | Added |
| Members Capital Advisors Inc | 1,772 | $259.7K | 0.75% | −14,201−88.9% | Reduced |
| Provenance Wealth Advisors, LLC | 1,772 | $259.7K | 0.04% | 00.0% | Unchanged |
| Trilogy Capital Inc. | 1,782 | $261.2K | 0.02% | −30−1.7% | Reduced |
| Strategic Family Wealth Counselors, L.L.C. | 1,785 | $261.6K | 0.11% | 00.0% | Unchanged |
| Sanctuary Wealth Management, L.L.C. | 1,788 | $262.0K | 0.25% | 00.0% | Unchanged |
| OneAscent Wealth Management LLC | 1,798 | $263.0K | 0.10% | +183+11.3% | Added |
| Bamco Inc | 1,796 | $263.2K | 0.00% | 00.0% | Unchanged |
| Westshore Wealth, LLC | 1,797 | $263.3K | 0.12% | −23−1.3% | Reduced |
| Nexus Investment Management ULC | 1,800 | $263.8K | 0.03% | −100−5.3% | Reduced |
| Cove Private Wealth, LLC | 1,800 | $263.8K | 0.25% | +1,800 | New |
| Infrastructure Capital Advisors, LLC | 1,801 | $263.9K | 0.04% | +1,801 | New |
| Element Wealth, LLC | 1,805 | $264.6K | 0.17% | +58+3.3% | Added |
| Lodestone Wealth Management LLC | 1,807 | $264.8K | 0.15% | +10+0.6% | Added |
| Ulland Investment Advisors, LLC | 1,805 | $265.0K | 0.27% | 00.0% | Unchanged |
| Hanlon Investment Management, Inc. | 1,812 | $265.5K | 0.08% | +1,812 | New |
| Fingerlakes Wealth Management, Inc. | 1,816 | $266.0K | 0.29% | +7+0.4% | Added |
| ASB Consultores, LLC | 1,822 | $267.0K | 0.09% | −1,554−46.0% | Reduced |
| First International Bank & Trust | 1,823 | $267.1K | 0.10% | −42−2.3% | Reduced |
| Seldon Capital LP | 1,828 | $267.9K | 0.21% | 00.0% | Unchanged |
| Maryland Capital Advisors Inc. | 1,831 | $268.3K | 0.18% | 00.0% | Unchanged |
| Moneywise, Inc. | 1,833 | $268.6K | 0.15% | +5+0.3% | Added |
| Wealth Advisors of Tampa Bay, LLC | 1,833 | $268.6K | 0.13% | −1,833−50.0% | Reduced |
| Cadent Capital Advisors, LLC | 1,838 | $269.4K | 0.14% | −14−0.8% | Reduced |
| Sharkey, Howes & Javer | 1,840 | $269.6K | 0.05% | +136+8.0% | Added |
| LGL Partners, LLC | 1,842 | $270.0K | 0.04% | −798−30.2% | Reduced |
| Cornerstone Advisors Asset Management, LLC | 1,843 | $270.1K | 0.10% | 00.0% | Unchanged |
| Wiser Wealth Management, Inc | 1,819 | $270.4K | 0.10% | +1,819 | New |
| Gibson Capital, LLC | 1,850 | $271.1K | 0.06% | +1,850 | New |
| Lloyd Advisory Services, LLC. | 1,853 | $271.5K | 0.13% | −9,183−83.2% | Reduced |
| Gradient Capital Advisors, LLC | 1,853 | $271.5K | 0.10% | −47−2.5% | Reduced |
| Bernardo Wealth Planning LLC | 1,857 | $272.1K | 0.09% | +1,857 | New |
| Elwood & Goetz Wealth Advisory Group, LLC | 1,858 | $272.3K | 0.06% | −22−1.2% | Reduced |
| Austin Asset Management Co Inc | 1,859 | $272.5K | 0.07% | −234−11.2% | Reduced |
| Clark Asset Management, LLC | 1,860 | $272.6K | 0.10% | −238−11.3% | Reduced |
| Ramirez Asset Management, Inc. | 1,860 | $272.6K | 0.06% | 00.0% | Unchanged |
| Michael B. Yongue | 1,867 | $273.6K | 0.25% | 00.0% | Unchanged |
| Cahill Financial Advisors Inc | 1,869 | $273.9K | 0.04% | −61−3.2% | Reduced |
| Carr Financial Group Corp | 1,871 | $274.2K | 0.10% | 00.0% | Unchanged |
| Howard Wealth Management, LLC | 1,873 | $274.5K | 0.23% | +475+34.0% | Added |
| Family Investment Center, Inc. | 1,874 | $274.6K | 0.14% | +1,874 | New |
| Hoxton Planning & Management, LLC | 1,876 | $275.0K | 0.15% | −132−6.6% | Reduced |
| FFT Wealth Management LLC | 1,880 | $275.5K | 0.02% | +397+26.8% | Added |
| BlackDiamond Wealth Management Inc. | 1,750 | $276.9K | 0.20% | +209+13.6% | Added |
| WMG Financial Advisors, LLC | 1,891 | $277.1K | 0.18% | −412−17.9% | Reduced |
| Bourne Lent Asset Management Inc | 1,891 | $277.1K | 0.11% | 00.0% | Unchanged |
| Claret Asset Management Corp | 1,902 | $279.0K | 0.05% | −30−1.6% | Reduced |
| Granite Harbor Advisors, Inc. | 1,905 | $279.2K | 0.21% | +149+8.5% | Added |
| Innova Wealth Partners | 1,909 | $279.7K | 0.24% | 00.0% | Unchanged |
| Strategic Advocates LLC | 1,912 | $280.2K | 0.12% | +1,912 | New |
| Elite Life Management LLC | 1,916 | $280.7K | 1.68% | +1,916 | New |
| Compton Financial Group, LLC | 1,919 | $281.1K | 0.10% | +25+1.3% | Added |
| Rempart Asset Management Inc. | 1,920 | $281.4K | 0.06% | −750−28.1% | Reduced |
| T. Rowe Price Investment Management, Inc. | 1,918 | $282.0K | 0.00% | +1,918 | New |
| Zuckerman Investment Group, LLC | 1,928 | $282.5K | 0.04% | −16−0.8% | Reduced |
| Sterling Investment Management, Inc. | 1,928 | $282.5K | 0.21% | +1+0.1% | Added |
| Tandem Capital Management Corp | 1,932 | $283.1K | 0.18% | 00.0% | Unchanged |
| Renasant Bank | 1,933 | $283.3K | 0.23% | +62+3.3% | Added |
| Oxler Private Wealth LLC | 1,933 | $283.3K | 0.24% | −92−4.5% | Reduced |
| Riverpoint Wealth Management Holdings, LLC | 1,937 | $283.8K | 0.08% | +12+0.6% | Added |
| RE Dickinson Investment Advisors, LLC | 1,938 | $284.0K | 0.19% | 00.0% | Unchanged |
| Second Line Capital, LLC | 1,944 | $284.8K | 0.11% | +1,944 | New |
| Trellis Wealth Advisors LLC | 1,948 | $285.5K | 0.16% | −100−4.9% | Reduced |
| HT Partners LLC | 1,948 | $285.5K | 0.11% | 00.0% | Unchanged |
| Koesten, Hirschmann & Crabtree, INC. | 1,948 | $285.5K | 0.20% | 00.0% | Unchanged |
| Cutter & CO Brokerage, Inc. | 1,949 | $285.7K | 0.08% | −28−1.4% | Reduced |
| GW&K Investment Management, LLC | 1,963 | $288.0K | 0.00% | +34+1.8% | Added |
| Front Row Advisors LLC | 1,967 | $288.2K | 0.13% | −3,083−61.0% | Reduced |
| REAP Financial Group, LLC | 1,976 | $289.6K | 0.08% | +1,976 | New |
| Waypoint Capital Advisors, LLC | 1,978 | $289.9K | 0.08% | +249+14.4% | Added |
| Droms Strauss Advisors Inc | 1,980 | $290.0K | 0.11% | 00.0% | Unchanged |
| Campbell Wealth Management | 1,988 | $291.0K | 0.03% | +231+13.1% | Added |
| US Asset Management LLC | 1,987 | $291.0K | 0.29% | +1,987 | New |
| Arlington Trust Co LLC | 1,986 | $291.0K | 0.08% | −19,649−90.8% | Reduced |
| Van Leeuwen & Company, LLC | 1,986 | $291.0K | 0.17% | +84+4.4% | Added |
| Fairhaven Wealth Management, LLC | 1,993 | $292.1K | 0.11% | +109+5.8% | Added |
| VisionPoint Advisory Group, LLC | 1,995 | $292.3K | 0.11% | −124−5.9% | Reduced |
| RS Crum Inc. | 1,999 | $292.9K | 0.09% | 00.0% | Unchanged |
| Signature Wealth Management Group | 1,999 | $292.9K | 0.14% | +1,999 | New |
| Kahn Brothers Group Inc | 2,000 | $293.0K | 0.05% | 00.0% | Unchanged |
| BOCHK Asset Management Ltd | 2,000 | $293.0K | 0.18% | +2,000 | New |
| First Wilshire Securities Management Inc | 2,000 | $293.0K | 0.09% | 00.0% | Unchanged |
| Charles Schwab Investment Advisory, Inc. | 1,999 | $293.0K | 0.00% | +125+6.7% | Added |
| Alethea Capital Management, LLC | 2,000 | $293.1K | 0.34% | −200−9.1% | Reduced |
| Hourglass Capital, LLC | 2,000 | $293.1K | 0.09% | 00.0% | Unchanged |
| Erickson Financial Group, LLC | 2,000 | $293.1K | 0.24% | 00.0% | Unchanged |
| Range Financial Group LLC | 2,003 | $293.5K | 0.18% | +5+0.3% | Added |
| Gateway Wealth Partners, LLC | 2,007 | $294.1K | 0.12% | −6,038−75.1% | Reduced |
| Eldridge Investment Advisors, Inc. | 2,016 | $295.0K | 0.08% | 00.0% | Unchanged |
| Atlantic Edge Private Wealth Management, LLC | 2,014 | $295.1K | 0.12% | +2,014 | New |