Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q4 2023
Institutional positions in Procter & Gamble Co as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 3,587
- +227 vs. Q3 2023
- Shares held
- 1.55B
- +20.1M (+1.3%) vs. Q3 2023
- Total value
- $226.9B
- +$3.70B (+1.7%) vs. Q3 2023
- New holders
- 344
- 1,362 more added
- Sold out
- 117
- 1,506 more reduced
51 institutions that held it in Q3 2023 haven't filed for Q4 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,043 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,047 | $229.1B |
| Q3 2025 | 3,906 | $240.7B |
| Q2 2025 | 3,967 | $255.3B |
| Q1 2025 | 4,026 | $274.0B |
| Q4 2024 | 4,016 | $268.0B |
| Q3 2024 | 3,729 | $274.8B |
| Q2 2024 | 3,663 | $261.8B |
| Q1 2024 | 3,657 | $254.9B |
| Q4 2023 | 3,587 | $226.9B |
| Q3 2023 | 3,411 | $223.8B |
| Q2 2023 | 3,417 | $231.7B |
| Q1 2023 | 3,384 | $226.4B |
| Q4 2022 | 3,405 | $230.3B |
| Q3 2022 | 3,200 | $191.5B |
| Q2 2022 | 3,261 | $220.9B |
| Q1 2022 | 3,295 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q4 2023
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Mitchell & Pahl Private Wealth, LLC | 18,876 | $2.77M | 1.57% | −488−2.5% | Reduced |
| Buckingham Capital Management, Inc. | 18,910 | $2.77M | 0.37% | −313−1.6% | Reduced |
| Advisors Capital Management, LLC | 18,967 | $2.78M | 0.06% | +885+4.9% | Added |
| Asio Capital, LLC | 18,975 | $2.78M | 0.65% | +280+1.5% | Added |
| Inscription Capital, LLC | 18,980 | $2.78M | 0.76% | +722+4.0% | Added |
| OneAscent Financial Services LLC | 19,055 | $2.79M | 0.35% | +7,529+65.3% | Added |
| Westmount Partners, LLC | 19,077 | $2.80M | 1.14% | +23+0.1% | Added |
| Fifth Third Wealth Advisors LLC | 19,087 | $2.80M | 0.91% | +1,131+6.3% | Added |
| Pictet North America Advisors SA | 19,111 | $2.80M | 0.36% | +7,157+59.9% | Added |
| Moreno Evelyn V | 19,155 | $2.81M | 1.32% | −35,190−64.8% | Reduced |
| ROI Financial Advisors, LLC | 19,210 | $2.81M | 2.33% | +19,210 | New |
| Family Management Corp | 19,238 | $2.82M | 0.59% | +15,335+392.9% | Added |
| Virginia Wealth Management Group, Inc. | 19,252 | $2.82M | 2.47% | −6,159−24.2% | Reduced |
| Motley Fool Wealth Management, LLC | 19,205 | $2.82M | 0.15% | −4,311−18.3% | Reduced |
| Mengis Capital Management, Inc. | 19,462 | $2.85M | 0.53% | −140−0.7% | Reduced |
| Brown Miller Wealth Management, LLC | 19,473 | $2.85M | 1.43% | +203+1.1% | Added |
| 3Chopt Investment Partners, LLC | 19,503 | $2.86M | 1.05% | +580+3.1% | Added |
| Beaumont Financial Advisors, LLC | 19,503 | $2.86M | 0.26% | +303+1.6% | Added |
| Gleason Group, Inc. | 19,523 | $2.86M | 0.66% | +120+0.6% | Added |
| Financial Security Advisor, Inc. | 19,540 | $2.86M | 1.12% | +226+1.2% | Added |
| Brandywine Oak Private Wealth LLC | 19,561 | $2.87M | 0.32% | −145−0.7% | Reduced |
| Patron Partners Advisors, LLC | 19,587 | $2.87M | 1.90% | −3,933−16.7% | Reduced |
| Viewpoint Capital Management LLC | 19,629 | $2.88M | 2.01% | +70.0% | Added |
| Nicolet Bankshares Inc | 19,657 | $2.88M | 0.78% | +146+0.7% | Added |
| Baker Tilly Wealth Management, LLC | 19,660 | $2.88M | 0.47% | −3,693−15.8% | Reduced |
| Bank Ozk | 19,690 | $2.89M | 1.41% | −353−1.8% | Reduced |
| Sterling Investment Advisors, Ltd. | 19,694 | $2.89M | 0.90% | −285−1.4% | Reduced |
| Marino, Stram & Associates LLC | 19,727 | $2.89M | 0.75% | −66−0.3% | Reduced |
| Belpointe Asset Management LLC | 19,760 | $2.90M | 0.25% | −174−0.9% | Reduced |
| Peoples Bank | 19,780 | $2.90M | 1.70% | −919−4.4% | Reduced |
| Riverbridge Partners LLC | 19,847 | $2.91M | 0.04% | −470−2.3% | Reduced |
| Oak Asset Management, LLC | 19,851 | $2.91M | 1.16% | −578−2.8% | Reduced |
| Sunburst Financial Group, LLC | 19,869 | $2.91M | 0.90% | +3,824+23.8% | Added |
| Wiley Bros.-Aintree Capital, LLC | 20,030 | $2.91M | 0.71% | +3,456+20.9% | Added |
| Center for Financial Planning, Inc. | 19,903 | $2.92M | 0.54% | +190+1.0% | Added |
| Hilltop Holdings Inc. | 19,919 | $2.92M | 0.33% | −602−2.9% | Reduced |
| AdvisorNet Financial, Inc | 19,932 | $2.92M | 0.27% | +993+5.2% | Added |
| Osterweis Capital Management Inc | 19,962 | $2.93M | 0.19% | 00.0% | Unchanged |
| Lineweaver Wealth Advisors, LLC | 19,987 | $2.93M | 0.76% | −4,943−19.8% | Reduced |
| Intrust Bank NA | 20,024 | $2.93M | 0.34% | +87+0.4% | Added |
| Clean Yield Group | 20,032 | $2.94M | 1.24% | −180−0.9% | Reduced |
| Ullmann Financial Group, Inc. | 20,042 | $2.94M | 0.48% | +35+0.2% | Added |
| Rothschild Investment LLC | 20,069 | $2.94M | 0.25% | +20,069 | New |
| Alphinity Investment Management Pty Ltd | 20,104 | $2.95M | 0.03% | +1,793+9.8% | Added |
| Adell Harriman & Carpenter Inc | 20,105 | $2.95M | 0.27% | −1,916−8.7% | Reduced |
| Empirical Financial Services, LLC d.b.a. Empirical Wealth Management | 20,106 | $2.95M | 0.10% | +111+0.6% | Added |
| Generali Powszechne Towarzystwo Emerytalne | 20,118 | $2.95M | 1.54% | 00.0% | Unchanged |
| First Command Advisory Services, Inc. | 20,152 | $2.95M | 0.03% | +29+0.1% | Added |
| Shepherd Financial Partners LLC | 20,152 | $2.95M | 0.42% | +115+0.6% | Added |
| Norway Savings Bank | 20,172 | $2.96M | 1.31% | −126−0.6% | Reduced |
| PFG Advisors | 20,208 | $2.96M | 0.24% | −1,376−6.4% | Reduced |
| Davidson Trust Co | 20,252 | $2.97M | 1.91% | +376+1.9% | Added |
| Cooper Financial Group | 20,260 | $2.97M | 0.54% | −1,026−4.8% | Reduced |
| Washington Trust Advisors, Inc. | 20,271 | $2.97M | 0.28% | −86−0.4% | Reduced |
| L.M. Kohn & Company | 20,273 | $2.97M | 0.95% | +632+3.2% | Added |
| Kiley Juergens Wealth Management, LLC | 20,323 | $2.98M | 1.00% | +189+0.9% | Added |
| Auxier Asset Management | 20,324 | $2.98M | 0.48% | −124−0.6% | Reduced |
| Resonant Capital Advisors, LLC | 20,338 | $2.98M | 0.29% | −567−2.7% | Reduced |
| Portside Wealth Group, LLC | 20,470 | $3.00M | 0.56% | −1,077−5.0% | Reduced |
| B.O.S.S. Retirement Advisors, LLC | 20,531 | $3.01M | 0.58% | +1,774+9.5% | Added |
| First County Bank | 20,575 | $3.02M | 1.46% | −13−0.1% | Reduced |
| Aureus Asset Management, LLC | 20,584 | $3.02M | 0.22% | +73+0.4% | Added |
| United Asset Strategies, Inc. | 20,674 | $3.03M | 0.34% | +1,689+8.9% | Added |
| AllGen Financial Advisors, Inc. | 20,679 | $3.03M | 1.58% | +68+0.3% | Added |
| Prosperity Consulting Group, LLC | 20,720 | $3.04M | 1.02% | +2,337+12.7% | Added |
| Arlington Partners LLC | 20,720 | $3.04M | 0.87% | −915−4.2% | Reduced |
| Montecito Bank & Trust | 20,783 | $3.05M | 0.66% | +268+1.3% | Added |
| Cape Ann Savings Bank | 19,434 | $3.05M | 2.02% | −113−0.6% | Reduced |
| De Burlo Group Inc | 20,989 | $3.06M | 0.53% | 00.0% | Unchanged |
| Eqis Capital Management, Inc. | 20,915 | $3.06M | 0.25% | −123−0.6% | Reduced |
| Aries Wealth Management | 20,924 | $3.07M | 1.09% | −2,104−9.1% | Reduced |
| Signet Investment Advisory Group, Inc. | 20,992 | $3.08M | 1.85% | +421+2.0% | Added |
| Dominguez Wealth Management Solutions, Inc. | 20,994 | $3.08M | 2.55% | −304−1.4% | Reduced |
| L & S Advisors Inc | 20,999 | $3.08M | 0.37% | −400−1.9% | Reduced |
| Viking Fund Management LLC | 21,000 | $3.08M | 0.60% | −4,000−16.0% | Reduced |
| Dillon & Associates Inc | 20,949 | $3.08M | 0.56% | −876−4.0% | Reduced |
| Key Financial Inc | 21,031 | $3.08M | 0.84% | −68−0.3% | Reduced |
| Bollard Group LLC | 21,059 | $3.09M | 0.11% | +116+0.6% | Added |
| Agf Management Ltd | 21,146 | $3.10M | 0.02% | +7,149+51.1% | Added |
| Strategic Global Advisors, LLC | 21,243 | $3.11M | 0.71% | −15,011−41.4% | Reduced |
| Central Bank & Trust Co | 21,253 | $3.11M | 0.48% | +2,225+11.7% | Added |
| Everhart Financial Group, Inc. | 21,283 | $3.12M | 1.10% | +150+0.7% | Added |
| Ardent Capital Management, Inc. | 21,359 | $3.13M | 1.64% | 00.0% | Unchanged |
| Main Street Financial Solutions, LLC | 21,362 | $3.13M | 0.40% | −1,300−5.7% | Reduced |
| Zega Financial, LLC | 21,380 | $3.13M | 1.31% | +21,380 | New |
| Magellan Asset Management Ltd | 21,407 | $3.14M | 0.03% | +669+3.2% | Added |
| Planning Capital Management Corp | 21,416 | $3.14M | 2.45% | +21,416 | New |
| Gables Capital Management Inc. | 21,441 | $3.14M | 1.95% | +135+0.6% | Added |
| CNB Bank | 21,445 | $3.14M | 1.69% | −425−1.9% | Reduced |
| Asahi Life Asset Management Co., Ltd. | 21,458 | $3.14M | 1.73% | −12,834−37.4% | Reduced |
| Concord Wealth Partners | 21,492 | $3.15M | 0.63% | +4,026+23.1% | Added |
| TFG Advisers LLC | 21,494 | $3.15M | 1.32% | +93+0.4% | Added |
| Stiles Financial Services Inc | 21,504 | $3.15M | 1.43% | +495+2.4% | Added |
| Blue Chip Partners, Inc. | 21,528 | $3.15M | 0.33% | +33+0.2% | Added |
| Schaper Benz & Wise Investment Counsel Inc | 21,533 | $3.16M | 0.29% | +866+4.2% | Added |
| Garrison Asset Management, LLC | 21,658 | $3.17M | 1.75% | −391−1.8% | Reduced |
| Desjardins Global Asset Management Inc. | 21,771 | $3.19M | 0.34% | −5,143−19.1% | Reduced |
| Newman Dignan & Sheerar, Inc. | 21,777 | $3.19M | 0.96% | +1,219+5.9% | Added |
| Curbstone Financial Management Corp | 21,798 | $3.19M | 0.73% | −200−0.9% | Reduced |
| Cliftonlarsonallen Wealth Advisors, LLC | 21,829 | $3.20M | 0.08% | +1,876+9.4% | Added |