Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q4 2023
Institutional positions in Procter & Gamble Co as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 3,587
- +227 vs. Q3 2023
- Shares held
- 1.55B
- +20.1M (+1.3%) vs. Q3 2023
- Total value
- $226.9B
- +$3.70B (+1.7%) vs. Q3 2023
- New holders
- 344
- 1,362 more added
- Sold out
- 117
- 1,506 more reduced
51 institutions that held it in Q3 2023 haven't filed for Q4 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,043 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,047 | $229.1B |
| Q3 2025 | 3,906 | $240.7B |
| Q2 2025 | 3,967 | $255.3B |
| Q1 2025 | 4,026 | $274.0B |
| Q4 2024 | 4,016 | $268.0B |
| Q3 2024 | 3,729 | $274.8B |
| Q2 2024 | 3,663 | $261.8B |
| Q1 2024 | 3,657 | $254.9B |
| Q4 2023 | 3,587 | $226.9B |
| Q3 2023 | 3,411 | $223.8B |
| Q2 2023 | 3,417 | $231.7B |
| Q1 2023 | 3,384 | $226.4B |
| Q4 2022 | 3,405 | $230.3B |
| Q3 2022 | 3,200 | $191.5B |
| Q2 2022 | 3,261 | $220.9B |
| Q1 2022 | 3,295 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q4 2023
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Page Arthur B | 16,251 | $2.38M | 2.51% | −1,752−9.7% | Reduced |
| Regatta Capital Group, LLC | 16,271 | $2.38M | 0.63% | −15−0.1% | Reduced |
| Cypress Capital, LLC | 16,294 | $2.39M | 0.68% | +1,043+6.8% | Added |
| Bay Colony Advisory Group, Inc d/b/a Bay Colony Advisors | 16,298 | $2.39M | 0.47% | −1,204−6.9% | Reduced |
| Krilogy Financial LLC | 16,313 | $2.39M | 0.20% | +244+1.5% | Added |
| Middleton & Co Inc | 16,336 | $2.39M | 0.30% | −61−0.4% | Reduced |
| Schechter Investment Advisors, LLC | 16,349 | $2.40M | 0.21% | −2,074−11.3% | Reduced |
| CenterBook Partners LP | 16,382 | $2.40M | 0.29% | +5,311+48.0% | Added |
| Eads & Heald Wealth Management | 16,385 | $2.40M | 1.16% | −157−0.9% | Reduced |
| Spears Abacus Advisors LLC | 16,385 | $2.40M | 0.19% | +380+2.4% | Added |
| Bonness Enterprises Inc | 16,400 | $2.40M | 1.01% | 00.0% | Unchanged |
| Crescent Grove Advisors, LLC | 16,433 | $2.41M | 0.27% | −689−4.0% | Reduced |
| Maple Capital Management, Inc. | 16,435 | $2.41M | 0.24% | +155+1.0% | Added |
| Avidian Wealth Solutions, LLC | 16,492 | $2.42M | 0.15% | +171+1.0% | Added |
| West Oak Capital, LLC | 16,047 | $2.42M | 1.13% | −505−3.1% | Reduced |
| Sendero Wealth Management, LLC | 16,503 | $2.42M | 0.46% | −902−5.2% | Reduced |
| Stevens Capital Management LP | 16,537 | $2.42M | 0.60% | +16,537 | New |
| CoreFirst Bank & Trust | 16,568 | $2.43M | 1.61% | −402−2.4% | Reduced |
| Painted Porch Advisors LLC | 16,573 | $2.43M | 1.87% | +16,573 | New |
| Connecticut Wealth Management, LLC | 16,599 | $2.43M | 0.14% | +210+1.3% | Added |
| LMG Wealth Partners, LLC | 16,614 | $2.43M | 0.68% | 00.0% | Unchanged |
| Amussen Hunsaker Associates LLC | 16,672 | $2.44M | 0.49% | +179+1.1% | Added |
| Kovack Advisors, Inc. | 16,673 | $2.44M | 0.29% | −1,367−7.6% | Reduced |
| Hardman Johnston Global Advisors LLC | 16,700 | $2.45M | 0.08% | 00.0% | Unchanged |
| Glen Eagle Advisors, LLC | 16,720 | $2.45M | 0.51% | −1,081−6.1% | Reduced |
| Concord Asset Management, LLC | 16,731 | $2.45M | 0.72% | +6,085+57.2% | Added |
| Pinnacle Bancorp, Inc. | 16,778 | $2.46M | 0.80% | −446−2.6% | Reduced |
| Tennessee Valley Asset Management Partners | 16,822 | $2.47M | 0.66% | +9+0.1% | Added |
| American Assets Investment Management, LLC | 17,000 | $2.49M | 0.26% | 00.0% | Unchanged |
| Monetary Management Group Inc | 17,075 | $2.50M | 0.78% | 00.0% | Unchanged |
| Oxford Financial Group Ltd | 17,133 | $2.51M | 0.19% | −488−2.8% | Reduced |
| Parkside Financial Bank & Trust | 17,163 | $2.52M | 0.46% | +1,762+11.4% | Added |
| Pflug Koory, LLC | 17,171 | $2.52M | 1.33% | 00.0% | Unchanged |
| M&G Investment Management Ltd | 17,144 | $2.52M | 0.02% | −707−4.0% | Reduced |
| Gilbert & Cook, Inc. | 17,215 | $2.52M | 0.36% | +1,237+7.7% | Added |
| Mountain Pacific Investment Advisers Inc | 17,268 | $2.53M | 0.16% | −654−3.6% | Reduced |
| TFB Advisors LLC | 17,274 | $2.53M | 1.30% | +17,274 | New |
| Lakeview Capital Partners, LLC | 17,297 | $2.53M | 0.45% | +848+5.2% | Added |
| Stamos Capital Partners, L.P. | 17,300 | $2.54M | 0.69% | −2,460−12.4% | Reduced |
| First City Capital Management, Inc. | 17,309 | $2.54M | 1.47% | −53−0.3% | Reduced |
| Calamos Wealth Management LLC | 17,357 | $2.54M | 0.16% | −78−0.4% | Reduced |
| Cassaday & Co Wealth Management LLC | 17,461 | $2.56M | 0.09% | −211−1.2% | Reduced |
| Harbour Investment Management LLC | 17,498 | $2.56M | 1.34% | 00.0% | Unchanged |
| Change Path, LLC | 17,537 | $2.57M | 0.16% | +1,490+9.3% | Added |
| Rice Partnership, LLC | 17,547 | $2.57M | 0.67% | −1,680−8.7% | Reduced |
| Pure Financial Advisors, Inc. | 17,554 | $2.57M | 0.09% | +7,128+68.4% | Added |
| Sargent Investment Group, LLC | 17,558 | $2.57M | 0.56% | −234−1.3% | Reduced |
| Wellington Shields Capital Management, LLC | 17,594 | $2.58M | 0.32% | −345−1.9% | Reduced |
| Walden Wealth Partners LLC | 17,611 | $2.58M | 1.63% | +17,611 | New |
| Quadcap Wealth Management, LLC | 17,618 | $2.58M | 0.67% | +17,618 | New |
| Venturi Wealth Management, LLC | 17,661 | $2.59M | 0.18% | −656−3.6% | Reduced |
| Kensington Investment Counsel, LLC | 17,667 | $2.59M | 1.36% | +1,287+7.9% | Added |
| Cohen Investment Advisors LLC | 17,686 | $2.59M | 1.91% | −1,302−6.9% | Reduced |
| Leisure Capital Management | 17,691 | $2.59M | 1.40% | −1,487−7.8% | Reduced |
| Pinkerton Retirement Specialists, LLC | 17,691 | $2.59M | 0.50% | −870−4.7% | Reduced |
| Sherbrooke Park Advisers LLC | 17,698 | $2.59M | 1.22% | +8,823+99.4% | Added |
| Lake Street Advisors Group, LLC | 17,709 | $2.60M | 0.13% | +101+0.6% | Added |
| Farmers & Merchants Trust Co of Long Beach | 17,745 | $2.60M | 0.69% | −2,932−14.2% | Reduced |
| Ethic Inc. | 17,756 | $2.60M | 0.08% | +2,700+17.9% | Added |
| Belmont Capital, LLC | 17,793 | $2.61M | 1.11% | +9,803+122.7% | Added |
| Saybrook Capital | 17,803 | $2.61M | 0.72% | 00.0% | Unchanged |
| Gs Investments, Inc. | 17,809 | $2.61M | 1.36% | 00.0% | Unchanged |
| Good Life Advisors, LLC | 17,810 | $2.61M | 0.26% | +358+2.1% | Added |
| Stoneridge Investment Partners LLC | 17,832 | $2.61M | 1.10% | +17,832 | New |
| Jupiter Asset Management Ltd | 17,832 | $2.61M | 0.03% | 00.0% | Unchanged |
| IFG Advisory, LLC | 17,859 | $2.62M | 0.19% | −1,908−9.7% | Reduced |
| RKL Wealth Management LLC | 17,863 | $2.62M | 0.28% | −445−2.4% | Reduced |
| Marathon Capital Management | 17,876 | $2.62M | 0.66% | +583+3.4% | Added |
| Abbot Financial Management, Inc. | 17,882 | $2.62M | 1.58% | +761+4.4% | Added |
| TCG Advisory Services, LLC | 17,915 | $2.63M | 0.18% | +10,114+129.7% | Added |
| Trustco Bank Corp N Y | 17,920 | $2.63M | 2.84% | −369−2.0% | Reduced |
| Great Diamond Partners, LLC | 17,984 | $2.64M | 0.65% | −3,189−15.1% | Reduced |
| Watchman Group, Inc. | 17,985 | $2.64M | 0.87% | −67−0.4% | Reduced |
| Wealth Alliance Advisory Group, LLC | 17,995 | $2.64M | 0.69% | +1,207+7.2% | Added |
| Supplemental Annuity Collective Trust of NJ | 18,000 | $2.64M | 0.92% | 00.0% | Unchanged |
| Van Hulzen Asset Management, LLC | 18,032 | $2.64M | 0.19% | +633+3.6% | Added |
| Beech Hill Advisors, Inc. | 18,077 | $2.65M | 1.28% | −1,695−8.6% | Reduced |
| Graves-Light Private Wealth Management, Inc. | 18,080 | $2.65M | 0.33% | −17−0.1% | Reduced |
| Woodard & Co Asset Management Group Inc | 18,106 | $2.65M | 0.77% | −185−1.0% | Reduced |
| Leelyn Smith, LLC | 18,113 | $2.65M | 0.58% | +470+2.7% | Added |
| Insigneo Advisory Services, LLC | 18,126 | $2.66M | 0.37% | +5,602+44.7% | Added |
| Semmax Financial Advisors Inc. | 16,947 | $2.66M | 0.97% | −1,574−8.5% | Reduced |
| Morton Community Bank | 18,236 | $2.67M | 0.87% | +18,236 | New |
| JFS Wealth Advisors, LLC | 18,253 | $2.67M | 0.23% | −236−1.3% | Reduced |
| Winning Points Advisors, LLC | 18,270 | $2.68M | 4.13% | +3,580+24.4% | Added |
| Pinnacle Wealth Planning Services, Inc. | 18,281 | $2.68M | 0.42% | −312−1.7% | Reduced |
| Guardian Investment Management | 18,355 | $2.69M | 2.28% | +20+0.1% | Added |
| Investment Advisory Services Inc | 18,499 | $2.71M | 1.07% | +102+0.6% | Added |
| Bristlecone Advisors, LLC | 18,575 | $2.72M | 0.28% | −163−0.9% | Reduced |
| McGowan Group Asset Management, Inc. | 18,607 | $2.73M | 0.44% | −1,922−9.4% | Reduced |
| CFO4Life Group, LLC | 18,623 | $2.73M | 0.52% | −471−2.5% | Reduced |
| Consolidated Capital Management, LLC | 18,658 | $2.73M | 1.46% | −39−0.2% | Reduced |
| Somerset Trust Co | 18,668 | $2.74M | 1.20% | −603−3.1% | Reduced |
| Boyd Watterson Asset Management LLC | 18,694 | $2.74M | 1.08% | 00.0% | Unchanged |
| Citizens & Northern Corp | 18,706 | $2.74M | 0.98% | −782−4.0% | Reduced |
| Charles Schwab Trust Co | 18,741 | $2.75M | 0.27% | −545−2.8% | Reduced |
| International Assets Investment Management, LLC | 18,748 | $2.75M | 0.35% | −946−4.8% | Reduced |
| Chicago Trust Co NA | 18,789 | $2.75M | 0.61% | −5,220−21.7% | Reduced |
| McIntyre Freedman & Flynn Investment Advisers Inc | 18,845 | $2.76M | 2.21% | +10.0% | Added |
| Whalerock Point Partners, LLC | 18,869 | $2.77M | 0.86% | +10+0.1% | Added |