Procter & Gamble Co
PG- Exchange
- NYSE
- Industry
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
- SEC CIK
- 0000080424
In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.
13F holders, Q4 2023
Institutional positions in Procter & Gamble Co as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 3,587
- +227 vs. Q3 2023
- Shares held
- 1.55B
- +20.1M (+1.3%) vs. Q3 2023
- Total value
- $226.9B
- +$3.70B (+1.7%) vs. Q3 2023
- New holders
- 344
- 1,362 more added
- Sold out
- 117
- 1,506 more reduced
51 institutions that held it in Q3 2023 haven't filed for Q4 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 4,042 | $239.0B |
| Q1 2026 | 4,027 | $230.9B |
| Q4 2025 | 4,048 | $229.1B |
| Q3 2025 | 3,907 | $240.7B |
| Q2 2025 | 3,968 | $255.3B |
| Q1 2025 | 4,027 | $274.0B |
| Q4 2024 | 4,017 | $268.0B |
| Q3 2024 | 3,730 | $274.8B |
| Q2 2024 | 3,664 | $261.8B |
| Q1 2024 | 3,658 | $254.9B |
| Q4 2023 | 3,588 | $226.9B |
| Q3 2023 | 3,412 | $223.8B |
| Q2 2023 | 3,418 | $231.7B |
| Q1 2023 | 3,385 | $226.4B |
| Q4 2022 | 3,406 | $230.3B |
| Q3 2022 | 3,201 | $191.5B |
| Q2 2022 | 3,262 | $220.9B |
| Q1 2022 | 3,296 | $235.6B |
| Q4 2021 | 3,295 | $252.9B |
| Q3 2021 | 2,944 | $217.0B |
| Q2 2021 | 2,942 | $209.9B |
| Q1 2021 | 2,937 | $212.9B |
Institutions, Q4 2023
Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Beacon Investment Advisory Services, Inc. | 7,285 | $1.07M | 0.05% | −3,409−31.9% | Reduced |
| Davis Capital Management | 7,295 | $1.07M | 1.03% | +7,295 | New |
| RFP Financial Group LLC | 7,324 | $1.07M | 0.44% | +123+1.7% | Added |
| New England Capital Financial Advisors LLC | 7,331 | $1.07M | 0.65% | +20.0% | Added |
| MBL Wealth, LLC | 7,349 | $1.08M | 0.13% | +412+5.9% | Added |
| Legacy Edge Advisors, LLC | 7,368 | $1.08M | 0.25% | +7,368 | New |
| Nalls Sherbakoff Group, LLC | 7,373 | $1.08M | 0.96% | 00.0% | Unchanged |
| Philadelphia Trust Co | 7,374 | $1.08M | 0.10% | −6,894−48.3% | Reduced |
| Castlekeep Investment Advisors LLC | 7,386 | $1.08M | 0.77% | +7,386 | New |
| Fort Pitt Capital Group, LLC | 7,390 | $1.08M | 0.04% | −607−7.6% | Reduced |
| Canopy Partners, LLC | 7,393 | $1.08M | 0.66% | +7,393 | New |
| HHM Wealth Advisors, LLC | 7,416 | $1.09M | 0.19% | +67+0.9% | Added |
| Avalon Trust Co | 7,434 | $1.09M | 0.10% | −126−1.7% | Reduced |
| Smith Shellnut Wilson LLC | 7,436 | $1.09M | 0.63% | −741−9.1% | Reduced |
| Investors Asset Management of Georgia Inc | 7,422 | $1.09M | 0.55% | +800+12.1% | Added |
| Corundum Group, Inc. | 7,463 | $1.09M | 0.55% | +129+1.8% | Added |
| Providence Wealth Advisors, LLC | 7,836 | $1.09M | 1.30% | −1,233−13.6% | Reduced |
| Axim Planning & Wealth | 7,495 | $1.10M | 1.00% | −30−0.4% | Reduced |
| EagleClaw Capital Managment, LLC | 7,495 | $1.10M | 0.23% | 00.0% | Unchanged |
| Edentree Asset Management Ltd | 7,500 | $1.10M | 0.34% | +7,500 | New |
| Paulson Wealth Management Inc. | 7,506 | $1.10M | 0.35% | +840+12.6% | Added |
| Geller Advisors LLC | 7,506 | $1.10M | 0.11% | −1,000−11.8% | Reduced |
| Blueshift Asset Management, LLC | 7,515 | $1.10M | 0.59% | +3,439+84.4% | Added |
| Addison Advisors LLC | 7,516 | $1.10M | 0.43% | +1,209+19.2% | Added |
| Benjamin Edwards Inc | 7,531 | $1.10M | 0.24% | −176−2.3% | Reduced |
| Fortis Group Advisors, LLC | 7,434 | $1.10M | 0.27% | +195+2.7% | Added |
| Berger Financial Group, Inc | 7,556 | $1.11M | 0.11% | +925+13.9% | Added |
| Sonnipe Ltd | 7,559 | $1.11M | 0.14% | 00.0% | Unchanged |
| Planning Center, Inc. | 7,580 | $1.11M | 0.26% | −8−0.1% | Reduced |
| Stephenson National Bank & Trust | 7,588 | $1.11M | 0.55% | +4+0.1% | Added |
| Verus Capital Partners, LLC | 7,598 | $1.11M | 0.14% | +115+1.5% | Added |
| Brave Asset Management Inc | 7,599 | $1.11M | 0.31% | +62+0.8% | Added |
| Mosaic Family Wealth Partners, LLC | 7,603 | $1.11M | 0.19% | +84+1.1% | Added |
| Peachtree Investment Partners, LLC | 7,642 | $1.12M | 0.46% | −146−1.9% | Reduced |
| Drive Wealth Management, LLC | 7,645 | $1.12M | 0.36% | −219−2.8% | Reduced |
| Mine & Arao Wealth Creation & Management, LLC. | 7,646 | $1.12M | 0.61% | −8−0.1% | Reduced |
| Campion Asset Management LLC | 7,670 | $1.12M | 0.95% | −260−3.3% | Reduced |
| Menard Financial Group LLC | 7,685 | $1.13M | 1.40% | +300+4.1% | Added |
| Strait & Sound Wealth Management LLC | 7,512 | $1.13M | 0.70% | −197−2.6% | Reduced |
| Trueblood Wealth Management, LLC | 7,711 | $1.13M | 0.71% | +7,711 | New |
| Vienna Powszechne Towarzystwo Emerytalne S.A. Vienna Insurance Group | 7,713 | $1.13M | 0.52% | −3,978−34.0% | Reduced |
| Strategic Financial Services, Inc, | 7,713 | $1.13M | 0.08% | −72−0.9% | Reduced |
| Integral Investment Advisors, Inc. | 7,716 | $1.13M | 0.72% | +41+0.5% | Added |
| Unionview, LLC | 7,723 | $1.13M | 1.02% | −37−0.5% | Reduced |
| Wolff Wiese Magana LLC | 7,733 | $1.13M | 1.08% | −130−1.7% | Reduced |
| Detalus Advisors, LLC | 7,746 | $1.14M | 0.45% | +743+10.6% | Added |
| Register Financial Advisors LLC | 7,757 | $1.14M | 0.76% | +172+2.3% | Added |
| Trail Ridge Investment Advisors, LLC | 7,769 | $1.14M | 0.70% | −120−1.5% | Reduced |
| St. Johns Investment Management Company, LLC | 7,785 | $1.14M | 0.58% | −135−1.7% | Reduced |
| Presilium Private Wealth, LLC | 7,787 | $1.14M | 0.32% | +127+1.7% | Added |
| Allstate Corp | 7,792 | $1.14M | 0.08% | +13+0.2% | Added |
| Jump Financial, LLC | 7,800 | $1.14M | 0.04% | −6,383−45.0% | Reduced |
| Lawson Kroeker Investment Management Inc | 7,815 | $1.15M | 0.24% | 00.0% | Unchanged |
| Howard Capital Management Group, LLC | 7,829 | $1.15M | 0.10% | +626+8.7% | Added |
| Koss-Olinger Consulting, LLC | 7,840 | $1.15M | 0.11% | −239−3.0% | Reduced |
| Gateway Advisory, LLC | 7,845 | $1.15M | 0.22% | −2,311−22.8% | Reduced |
| Royal Capital Wealth Management, LLC | 7,853 | $1.15M | 1.00% | −3,782−32.5% | Reduced |
| Cross Staff Investments Inc | 7,899 | $1.16M | 1.03% | −49−0.6% | Reduced |
| Patriot Investment Management Inc. | 7,909 | $1.16M | 0.10% | −333−4.0% | Reduced |
| Finivi Inc. | 7,914 | $1.16M | 1.13% | +7,914 | New |
| Moller Financial Services | 7,917 | $1.16M | 0.33% | 00.0% | Unchanged |
| Apriem Advisors | 7,927 | $1.16M | 0.16% | −157−1.9% | Reduced |
| Wolverine Asset Management LLC | 7,938 | $1.16M | 0.02% | −13,832−63.5% | Reduced |
| Sound Income Strategies, LLC | 7,963 | $1.17M | 0.10% | +726+10.0% | Added |
| Archer Investment Corp | 8,035 | $1.18M | 0.38% | +1,022+14.6% | Added |
| Israel Discount Bank of New York | 8,035 | $1.18M | 0.92% | −15−0.2% | Reduced |
| WoodTrust Financial Corp | 8,033 | $1.18M | 0.20% | +548+7.3% | Added |
| Burke & Herbert Bank & Trust Co | 8,055 | $1.18M | 0.85% | −25−0.3% | Reduced |
| Brick & Kyle, Associates | 8,069 | $1.18M | 0.59% | −46−0.6% | Reduced |
| Dorchester Wealth Management Co | 8,085 | $1.18M | 0.22% | −100−1.2% | Reduced |
| Portland Global Advisors LLC | 8,101 | $1.19M | 0.18% | −113−1.4% | Reduced |
| Prudent Man Advisors, LLC | 8,102 | $1.19M | 0.44% | −507−5.9% | Reduced |
| GoalVest Advisory LLC | 8,102 | $1.19M | 0.52% | +887+12.3% | Added |
| Moseley Investment Management Inc | 8,111 | $1.19M | 0.66% | −137−1.7% | Reduced |
| Gilliland Jeter Wealth Management LLC | 8,117 | $1.19M | 0.49% | +8,117 | New |
| SFMG, LLC | 8,130 | $1.19M | 0.11% | +207+2.6% | Added |
| Autumn Glory Partners, LLC | 8,061 | $1.19M | 0.68% | −24,039−74.9% | Reduced |
| Financial Advisors Network, Inc. | 8,155 | $1.20M | 0.24% | −333−3.9% | Reduced |
| Gratus Capital LLC | 8,158 | $1.20M | 0.07% | −3,474−29.9% | Reduced |
| MQS Management LLC | 8,161 | $1.20M | 0.66% | +8,161 | New |
| Kuhn & Co Investment Counsel | 8,162 | $1.20M | 1.23% | +8,162 | New |
| Cim Investment Mangement Inc | 8,176 | $1.20M | 0.39% | 00.0% | Unchanged |
| Sonoma Private Wealth LLC | 8,190 | $1.20M | 1.99% | −495−5.7% | Reduced |
| Tower View Investment Management & Research LLC | 8,193 | $1.20M | 0.74% | +39+0.5% | Added |
| Elevate Wealth Advisory, Inc | 8,207 | $1.20M | 1.10% | +8,207 | New |
| Wealthsource Partners, LLC | 8,243 | $1.21M | 0.08% | −865−9.5% | Reduced |
| Wayfinding Financial, LLC | 8,245 | $1.21M | 0.82% | +190+2.4% | Added |
| Chesapeake Asset Management LLC | 8,263 | $1.21M | 1.08% | +151+1.9% | Added |
| Hurlow Wealth Management Group, Inc. | 8,269 | $1.21M | 0.46% | −66−0.8% | Reduced |
| Wealth Architects, LLC | 8,280 | $1.21M | 0.17% | +250+3.1% | Added |
| Allegiance Financial Group Advisory Services LLC | 8,293 | $1.22M | 0.57% | +30.0% | Added |
| Seven Eight Capital, LP | 8,295 | $1.22M | 0.14% | +8,295 | New |
| Golden State Equity Partners | 8,304 | $1.22M | 0.30% | −230−2.7% | Reduced |
| Aurora Private Wealth, Inc. | 8,311 | $1.22M | 1.15% | +17+0.2% | Added |
| Insight Inv LLC | 8,331 | $1.22M | 1.20% | +70+0.8% | Added |
| First Business Financial Services, Inc. | 8,335 | $1.22M | 0.14% | −3,009−26.5% | Reduced |
| Viawealth, LLC | 8,341 | $1.22M | 0.84% | −307−3.5% | Reduced |
| Elk River Wealth Management, LLC | 8,345 | $1.22M | 0.23% | +60+0.7% | Added |
| 17 Capital Partners, LLC | 8,354 | $1.22M | 1.12% | +8,354 | New |
| Ambassador Advisors, LLC | 7,739 | $1.22M | 0.27% | +501+6.9% | Added |