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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q3 2023

Institutional positions in Procter & Gamble Co as of Sep 30, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,412
+35 vs. Q2 2023
Shares held
1.53B
+6.70M (+0.4%) vs. Q2 2023
Total value
$223.8B
−$7.53B (−3.3%) vs. Q2 2023
New holders
150
1,418 more added
Sold out
115
1,437 more reduced

41 institutions that held it in Q2 2023 haven't filed for Q3 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2023: 3,412 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,296 institutionsQ2 2022: 3,262 institutionsQ3 2022: 3,201 institutionsQ4 2022: 3,406 institutionsQ1 2023: 3,385 institutionsQ2 2023: 3,418 institutionsQ3 2023: 3,412 institutionsQ4 2023: 3,588 institutionsQ1 2024: 3,658 institutionsQ2 2024: 3,664 institutionsQ3 2024: 3,730 institutionsQ4 2024: 4,017 institutionsQ1 2025: 4,027 institutionsQ2 2025: 3,968 institutionsQ3 2025: 3,907 institutionsQ4 2025: 4,048 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,042 institutions
Value heldQ3 2023: $223.8B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,042$239.0B
Q1 20264,027$230.9B
Q4 20254,048$229.1B
Q3 20253,907$240.7B
Q2 20253,968$255.3B
Q1 20254,027$274.0B
Q4 20244,017$268.0B
Q3 20243,730$274.8B
Q2 20243,664$261.8B
Q1 20243,658$254.9B
Q4 20233,588$226.9B
Q3 20233,412$223.8B
Q2 20233,418$231.7B
Q1 20233,385$226.4B
Q4 20223,406$230.3B
Q3 20223,201$191.5B
Q2 20223,262$220.9B
Q1 20223,296$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q3 2023

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q2 2023.

Institutions holding PG in Q3 2023
InstitutionSharesValue% of portfolioChange in sharesAction
Fortitude Advisory Group L.L.C.5,814$848.0K0.57%+43+0.7%Added
Biltmore Wealth Management, LLC5,822$849.3K0.41%+413+7.6%Added
Winch Advisory Services, LLC5,826$850.0K0.31%+118+2.1%Added
Evanson Asset Management, LLC5,833$850.8K0.08%+40+0.7%Added
WESPAC Advisors, LLC5,843$852.4K0.64%+10.0%Added
Harvest Investment Services, LLC5,845$852.6K0.55%−977−14.3%Reduced
LexAurum Advisors, LLC5,853$853.7K0.25%+92+1.6%Added
Arthur M. Cohen & Associates, LLC5,900$860.6K0.22%−125−2.1%Reduced
Convergence Investment Partners, LLC5,906$861.0K0.51%+604+11.4%Added
Cabot Wealth Management Inc5,911$862.0K0.13%+43+0.7%Added
Simplicity Wealth,LLC5,910$862.1K0.50%+799+15.6%Added
Townsend & Associates, Inc5,873$864.3K0.18%+4+0.1%Added
KWMG, LLC5,932$865.2K0.11%+15+0.3%Added
Semus Wealth Partners LLC5,937$866.0K0.81%+19+0.3%Added
Iron Financial, LLC5,969$870.7K0.51%−9−0.2%Reduced
Tucker Asset Management LLC5,978$872.0K0.23%+1,631+37.5%Added
Proquility Private Wealth Partners, LLC5,981$872.4K0.36%−27−0.4%Reduced
Stableford Capital II LLC5,832$873.6K0.40%+96+1.7%Added
Almanack Investment Partners, LLC.5,995$874.4K0.17%−2,000−25.0%Reduced
TrinityPoint Wealth, LLC6,012$876.9K0.17%+370+6.6%Added
D'Orazio & Associates, Inc.6,012$876.9K0.20%+488+8.8%Added
Baron Wealth Management LLC6,039$880.8K0.56%+44+0.7%Added
Citizens Business Bank6,051$882.6K0.21%−167−2.7%Reduced
Advus Financial Partners, LLC6,063$884.4K0.35%−33−0.5%Reduced
Annis Gardner Whiting Capital Advisors, LLC6,066$884.8K0.47%+6,066New
Triumph Capital Management6,085$887.5K0.40%−1,231−16.8%Reduced
Hollencrest Capital Management6,090$888.4K0.10%+433+7.7%Added
Alta Advisers Ltd6,100$889.7K0.52%00.0%Unchanged
Perennial Investment Advisors, LLC6,120$892.8K0.16%−28−0.5%Reduced
Fi3 FINANCIAL ADVISORS, LLC6,135$894.9K0.48%+1,346+28.1%Added
Cottonwood Capital Advisors, LLC6,156$897.9K0.84%+572+10.2%Added
Outlook Wealth Advisors, LLC6,163$898.9K0.34%+369+6.4%Added
Jackson Square Capital, LLC6,166$899.4K0.36%−759−11.0%Reduced
Baldwin Investment Management, LLC6,174$900.5K0.15%00.0%Unchanged
Mountain Capital Investment Advisors, Inc5,949$900.7K0.34%−5,469−47.9%Reduced
Consolidated Planning Corp6,182$901.7K0.20%−20,730−77.0%Reduced
Dover Advisors, LLC6,185$902.1K0.91%−85−1.4%Reduced
Advisor Resource Council6,190$902.9K0.60%−57−0.9%Reduced
Sweeney & Michel, LLC6,049$907.4K0.48%−182−2.9%Reduced
Marks Wealth, LLC6,222$907.5K34.44%−123−1.9%Reduced
Lokken Investment Group LLC6,224$907.9K0.60%+342+5.8%Added
Greenwood Gearhart Inc6,227$908.3K0.11%00.0%Unchanged
Hamilton Capital, LLC6,228$908.4K0.07%+281+4.7%Added
Magnolia Capital Management Ltd6,270$915.0K0.89%00.0%Unchanged
Asset Planning Services Inc6,287$917.0K0.60%00.0%Unchanged
Oliver Lagore Vanvalin Investment Group6,296$918.3K0.36%+1,424+29.2%Added
Crabel Capital Management, LLC6,299$919.0K0.74%+6,299New
Weik Capital Management6,305$919.6K0.45%00.0%Unchanged
Addison Advisors LLC6,307$919.9K0.43%+8+0.1%Added
Sage Rhino Capital LLC6,331$923.4K0.26%+50+0.8%Added
Institute for Wealth Management, LLC.6,354$926.9K0.17%00.0%Unchanged
QP Wealth Management, LLC6,368$928.8K1.62%−1,688−21.0%Reduced
Garrison Point Advisors, LLC6,376$930.0K0.72%+61+1.0%Added
Founders Capital Management, LLC6,389$931.9K0.21%00.0%Unchanged
Financial Advisors, LLC6,390$932.1K0.23%+8+0.1%Added
Evermay Wealth Management LLC6,393$932.5K0.19%+67+1.1%Added
Morton Capital Management LLC6,394$932.6K0.33%+59+0.9%Added
Horst & Graben Wealth Management LLC6,397$933.1K0.23%+50+0.8%Added
JSF Financial, LLC6,402$933.8K0.36%−58−0.9%Reduced
Savoie Capital LLC6,414$935.5K0.25%+6,414New
River Street Advisors LLC6,434$938.5K0.89%+423+7.0%Added
Castle Rock Wealth Management, LLC6,550$940.0K0.32%−3,116−32.2%Reduced
Karpas Strategies, LLC6,448$940.5K0.35%+22+0.3%Added
Rede Wealth, LLC6,451$940.9K0.47%−579−8.2%Reduced
BCS Wealth Management6,462$942.0K0.39%+6,462New
Morse Asset Management, Inc6,465$943.0K0.30%+557+9.4%Added
Fidelity D & D Bancorp Inc6,485$945.9K0.97%+6,485New
First Heartland Consultants, Inc.6,499$948.0K0.12%+113+1.8%Added
Barnes Pettey Financial Advisors, LLC6,502$948.4K0.87%00.0%Unchanged
True North Advisors, LLC6,513$950.0K0.29%+226+3.6%Added
Boothbay Fund Management, LLC6,517$950.6K0.03%−1,096−14.4%Reduced
Meritage Portfolio Management6,521$951.0K0.07%−409−5.9%Reduced
Pinnacle West Asset Management, Inc.6,519$951.0K0.93%+170+2.7%Added
Oarsman Capital, Inc.6,528$952.2K0.40%−23−0.4%Reduced
Marion Wealth Management6,540$953.9K0.34%+4,766+268.7%Added
MJP Associates Inc6,540$954.0K0.28%−2,207−25.2%Reduced
Broadleaf Partners, LLC6,542$954.2K0.32%00.0%Unchanged
Lincoln Capital LLC6,544$954.5K0.25%00.0%Unchanged
Investors Asset Management of Georgia Inc6,622$955.6K0.53%00.0%Unchanged
Cortland Associates Inc6,554$956.0K0.15%+29+0.4%Added
Cambridge Advisors Inc.6,558$956.5K0.26%00.0%Unchanged
Liberty Wealth Management LLC6,561$957.0K0.24%−124−1.9%Reduced
WealthTrust Axiom LLC6,566$957.7K0.34%−1,066−14.0%Reduced
Ethos Financial Group, LLC6,568$957.9K0.25%+2,089+46.6%Added
Atticus Wealth Management, LLC6,574$958.8K0.37%−1,061−13.9%Reduced
Lewis Capital Management, LLC6,577$959.5K1.49%−23−0.3%Reduced
Strategic Wealth Partners, Ltd.6,578$959.5K0.13%−756−10.3%Reduced
Point72 Asset Management, L.P.6,579$959.6K0.00%−662,534−99.0%Reduced
Etfidea, LLC6,579$959.6K0.41%+31+0.5%Added
Reliant Investment Management, LLC6,603$963.1K0.56%−255−3.7%Reduced
O'Dell Group, LLC6,610$964.2K0.29%+327+5.2%Added
Cannon Financial Strategists, Inc.6,614$964.7K0.25%−280−4.1%Reduced
Encompass Wealth Advisors, LLC6,617$965.2K0.32%00.0%Unchanged
Prostatis Group LLC6,485$967.1K0.47%−577,276−98.9%Reduced
Berger Financial Group, Inc6,631$967.2K0.11%+1,786+36.9%Added
Shariaportfolio, Inc.6,637$968.0K0.77%+6,637New
Redmond Asset Management, LLC6,638$968.2K0.34%00.0%Unchanged
Transform Wealth, LLC6,645$969.2K0.10%−12,106−64.6%Reduced
JNBA Financial Advisors6,652$970.2K0.12%+165+2.5%Added
Paulson Wealth Management Inc.6,666$972.3K0.34%−288−4.1%Reduced