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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q1 2023

Institutional positions in Procter & Gamble Co as of Mar 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,384
+53 vs. Q4 2022
Shares held
1.56B
+50.2M (+3.3%) vs. Q4 2022
Total value
$226.4B
−$2.82B (−1.2%) vs. Q4 2022
New holders
162
1,480 more added
Sold out
109
1,371 more reduced

74 institutions that held it in Q4 2022 haven't filed for Q1 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2022: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2023: 3,384 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,295 institutionsQ2 2022: 3,261 institutionsQ3 2022: 3,200 institutionsQ4 2022: 3,405 institutionsQ1 2023: 3,384 institutionsQ2 2023: 3,417 institutionsQ3 2023: 3,411 institutionsQ4 2023: 3,587 institutionsQ1 2024: 3,657 institutionsQ2 2024: 3,663 institutionsQ3 2024: 3,729 institutionsQ4 2024: 4,016 institutionsQ1 2025: 4,026 institutionsQ2 2025: 3,967 institutionsQ3 2025: 3,906 institutionsQ4 2025: 4,047 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,043 institutions
Value heldQ1 2023: $226.4B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,043$239.0B
Q1 20264,027$230.9B
Q4 20254,047$229.1B
Q3 20253,906$240.7B
Q2 20253,967$255.3B
Q1 20254,026$274.0B
Q4 20244,016$268.0B
Q3 20243,729$274.8B
Q2 20243,663$261.8B
Q1 20243,657$254.9B
Q4 20233,587$226.9B
Q3 20233,411$223.8B
Q2 20233,417$231.7B
Q1 20233,384$226.4B
Q4 20223,405$230.3B
Q3 20223,200$191.5B
Q2 20223,261$220.9B
Q1 20223,295$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q1 2023

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q4 2022.

Institutions holding PG in Q1 2023
InstitutionSharesValue% of portfolioChange in sharesAction
Profit Investment Management, LLC5,670$843.1K0.56%−428−7.0%Reduced
Baker Boyer National Bank5,681$844.7K0.33%−99−1.7%Reduced
Cottonwood Capital Advisors, LLC5,681$844.7K0.78%−24−0.4%Reduced
Iat Reinsurance Co Ltd.5,700$847.5K0.17%00.0%Unchanged
Insight Folios Inc5,703$848.0K0.38%−61−1.1%Reduced
Carolinas Wealth Consulting LLC93,795$848.4K0.18%+654+0.7%Added
Alhambra Investment Partners LLC5,723$851.0K0.58%+4+0.1%Added
Bordeaux Wealth Advisors LLC5,725$851.3K0.44%+24+0.4%Added
Etesian Wealth Advisors, Inc.5,745$854.2K0.57%+102+1.8%Added
RMR Wealth Builders5,753$855.4K0.16%+225+4.1%Added
Wellington Shields & Co., LLC5,765$857.2K0.19%+720+14.3%Added
Hollencrest Capital Management5,776$858.8K0.09%+2,014+53.5%Added
Evanson Asset Management, LLC5,791$861.0K0.09%+203+3.6%Added
Callan Family Office, LLC5,794$861.5K0.21%+1,133+24.3%Added
First National Corp5,807$863.4K0.21%−216−3.6%Reduced
Sheets Smith Wealth Management5,826$866.2K0.13%+10.0%Added
Amplius Wealth Advisors, LLC5,828$866.6K0.12%+1,465+33.6%Added
Eudaimonia Advisors LLC5,847$869.4K0.59%+42+0.7%Added
MBL Wealth, LLC5,852$870.1K0.14%−140−2.3%Reduced
Cutler Group LP5,866$872.0K0.14%−9,324−61.4%Reduced
Landaas & Co5,862$872.0K0.43%00.0%Unchanged
Silvia McColl Wealth Management, LLC5,869$872.7K0.87%+74+1.3%Added
Cabot Wealth Management Inc5,868$873.0K0.14%+30+0.5%Added
Perfromance Wealth Partners, LLC5,878$874.0K0.04%−625−9.6%Reduced
Provence Wealth Management Group5,879$874.1K0.58%+2,517+74.9%Added
Peterson Wealth Management5,885$875.0K0.84%−11−0.2%Reduced
Mainsail Financial Group, LLC5,684$877.4K0.85%+167+3.0%Added
Vivaldi Capital Management, LLC5,908$878.5K0.27%−13,141−69.0%Reduced
Cannon Financial Strategists, Inc.5,910$878.7K0.30%−365−5.8%Reduced
State of Wyoming5,911$878.9K0.28%+2,878+94.9%Added
Chemistry Wealth Management LLC5,913$879.2K0.31%−351−5.6%Reduced
Trust Co of Oklahoma5,918$879.9K0.34%00.0%Unchanged
Motco5,921$880.4K0.06%−57−1.0%Reduced
Columbus Macro, LLC5,800$880.4K0.33%00.0%Unchanged
Proquility Private Wealth Partners, LLC5,942$883.5K0.35%+5,942New
Phillips Wealth Planners LLC5,653$885.0K1.17%+20.0%Added
Semus Wealth Partners LLC5,957$885.8K0.95%−383−6.0%Reduced
Iron Financial, LLC5,959$886.1K0.49%+122+2.1%Added
Twin Lakes Capital Management, LLC8,342$886.4K0.66%+8+0.1%Added
Baron Wealth Management LLC5,962$886.5K0.63%+60+1.0%Added
Principal Street Partners, LLC5,978$888.9K0.22%−36,334−85.9%Reduced
KWMG, LLC6,015$894.4K0.12%+178+3.0%Added
DMG Group, LLC6,022$900.3K0.91%+417+7.4%Added
SC&H Financial Advisors, Inc.6,056$900.4K0.33%−33,116−84.5%Reduced
Quadrant Private Wealth Management, LLC6,062$901.4K0.28%−202−3.2%Reduced
Stordahl Capital Management, Inc.6,095$906.3K0.28%+274+4.7%Added
Alta Advisers Ltd6,100$907.0K0.54%00.0%Unchanged
Provident Investment Management, Inc.6,116$909.4K0.10%−1,044−14.6%Reduced
Resource Consulting Group Inc6,128$911.2K0.24%−709−10.4%Reduced
Full Sail Capital, LLC6,168$917.1K0.08%+137+2.3%Added
Townsend & Associates, Inc5,865$917.2K0.37%+4,237+260.3%Added
Sweeney & Michel, LLC6,356$918.4K0.49%+6,356New
Morton Capital Management LLC6,187$919.9K0.33%00.0%Unchanged
Morse Asset Management, Inc6,192$921.0K0.31%−208−3.3%Reduced
Dover Advisors, LLC6,220$924.9K0.89%+460+8.0%Added
Arthur M. Cohen & Associates, LLC6,225$925.6K0.25%+270+4.5%Added
Harvest Volatility Management LLC6,282$926.3K0.19%−651−9.4%Reduced
Magnolia Capital Management Ltd6,270$932.0K0.88%00.0%Unchanged
Fidelity D & D Bancorp Inc5,751$933.1K0.70%+5,751New
Sage Rhino Capital LLC6,280$933.8K0.27%−32−0.5%Reduced
River Street Advisors LLC6,283$934.2K0.92%+133+2.2%Added
Asset Planning Services Inc6,287$935.0K0.59%00.0%Unchanged
Virtus ETF Advisers LLC6,292$935.6K0.51%+284+4.7%Added
Traynor Capital Management, Inc.6,296$936.2K0.14%−370−5.6%Reduced
Perennial Investment Advisors, LLC6,300$936.6K0.18%+229+3.8%Added
Financial Engines Advisors L.L.C.6,303$937.2K0.00%+51+0.8%Added
Horst & Graben Wealth Management LLC6,322$940.0K0.23%+20.0%Added
Pacifica Partners Inc.6,210$941.0K0.57%+64+1.0%Added
Cedar Brook Financial Partners, LLC6,330$941.2K0.24%+177+2.9%Added
Family Firm, Inc.6,342$942.9K0.26%−1,263−16.6%Reduced
Institute for Wealth Management, LLC.6,370$947.2K0.18%−300−4.5%Reduced
HTG Investment Advisors, Inc.6,381$948.8K0.86%−25−0.4%Reduced
Founders Capital Management, LLC6,389$950.0K0.24%00.0%Unchanged
Garrison Point Advisors, LLC6,395$950.9K0.71%−4−0.1%Reduced
Pinnacle West Asset Management, Inc.6,395$951.0K0.99%+6,395New
Karpas Strategies, LLC6,405$952.4K0.34%−12−0.2%Reduced
DuPont Capital Management Corp6,415$953.8K0.05%−22,059−77.5%Reduced
Addison Advisors LLC6,426$955.5K0.53%+168+2.7%Added
Legacy Private Trust Co.6,474$962.6K0.08%−579−8.2%Reduced
Baldwin Investment Management, LLC6,474$962.6K0.17%+50+0.8%Added
Greenspring Advisors, LLC6,482$963.8K0.21%+1,908+41.7%Added
First Heartland Consultants, Inc.6,484$964.2K0.14%+62+1.0%Added
Barnes Pettey Financial Advisors, LLC6,502$966.8K0.92%+80+1.2%Added
Weik Capital Management6,505$967.0K0.44%−950−12.7%Reduced
Lincoln Capital LLC6,544$973.0K0.27%−61−0.9%Reduced
Greenwood Gearhart Inc6,552$974.2K0.12%−1,457−18.2%Reduced
Richard W. Paul & Associates, LLC6,571$977.1K0.45%−1,025−13.5%Reduced
JNBA Financial Advisors6,588$979.5K0.13%+14+0.2%Added
BDO Wealth Advisors, LLC6,589$979.7K0.12%−544−7.6%Reduced
Lewis Capital Management, LLC6,599$981.3K1.48%−289−4.2%Reduced
EagleClaw Capital Managment, LLC6,615$983.6K0.23%+100+1.5%Added
Cornerstone National Bank & Trust Co6,617$983.9K0.54%−20.0%Reduced
Ambassador Advisors, LLC6,377$984.5K0.22%+3,355+111.0%Added
Encompass Wealth Advisors, LLC6,628$985.5K0.34%+100+1.5%Added
Register Financial Advisors LLC6,631$985.9K0.78%−146−2.2%Reduced
Financial Advisors, LLC6,631$986.0K0.25%+151+2.3%Added
Redmond Asset Management, LLC6,637$986.9K0.34%+10.0%Added
Phoenix Wealth Advisors6,640$987.3K0.61%−12,613−65.5%Reduced
D'Orazio & Associates, Inc.6,650$988.7K0.26%+156+2.4%Added
Revolve Wealth Partners, LLC6,650$988.8K0.25%+361+5.7%Added