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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q4 2022

Institutional positions in Procter & Gamble Co as of Dec 31, 2022. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
3,405
+273 vs. Q3 2022
Shares held
1.52B
+13.0M (+0.9%) vs. Q3 2022
Total value
$230.3B
+$39.6B (+20.8%) vs. Q3 2022
New holders
380
1,363 more added
Sold out
107
1,282 more reduced

68 institutions that held it in Q3 2022 haven't filed for Q4 2022 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2022: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2022: 3,405 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,295 institutionsQ2 2022: 3,261 institutionsQ3 2022: 3,200 institutionsQ4 2022: 3,405 institutionsQ1 2023: 3,384 institutionsQ2 2023: 3,417 institutionsQ3 2023: 3,411 institutionsQ4 2023: 3,587 institutionsQ1 2024: 3,657 institutionsQ2 2024: 3,663 institutionsQ3 2024: 3,729 institutionsQ4 2024: 4,016 institutionsQ1 2025: 4,026 institutionsQ2 2025: 3,967 institutionsQ3 2025: 3,906 institutionsQ4 2025: 4,047 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,043 institutions
Value heldQ4 2022: $230.3B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,043$239.0B
Q1 20264,027$230.9B
Q4 20254,047$229.1B
Q3 20253,906$240.7B
Q2 20253,967$255.3B
Q1 20254,026$274.0B
Q4 20244,016$268.0B
Q3 20243,729$274.8B
Q2 20243,663$261.8B
Q1 20243,657$254.9B
Q4 20233,587$226.9B
Q3 20233,411$223.8B
Q2 20233,417$231.7B
Q1 20233,384$226.4B
Q4 20223,405$230.3B
Q3 20223,200$191.5B
Q2 20223,261$220.9B
Q1 20223,295$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q4 2022

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2022.

Institutions holding PG in Q4 2022
InstitutionSharesValue% of portfolioChange in sharesAction
WealthTrust Axiom LLC7,446$1.13M0.39%00.0%Unchanged
Weik Capital Management7,455$1.13M0.53%−855−10.3%Reduced
Cantor Fitzgerald, L. P.7,468$1.13M0.02%+62+0.8%Added
Personal Cfo Solutions, LLC7,489$1.14M0.24%+815+12.2%Added
Bayesian Capital Management, LP7,500$1.14M0.17%+5,200+226.1%Added
Apriem Advisors7,503$1.14M0.20%−554−6.9%Reduced
Mosaic Family Wealth Partners, LLC7,504$1.14M0.32%+7,504New
Merrion Investment Management Co, LLC7,506$1.14M1.06%−1,190−13.7%Reduced
Northstar Asset Management LLC7,510$1.14M0.36%+50+0.7%Added
Lavaca Capital LLC7,929$1.14M0.45%+515+6.9%Added
Advance Capital Management, Inc.7,535$1.14M0.15%−82−1.1%Reduced
Brave Asset Management Inc7,537$1.14M0.39%00.0%Unchanged
WR Wealth Planners, LLC7,556$1.15M0.71%+2,941+63.7%Added
Compton Capital Management Inc7,575$1.15M0.83%−1,600−17.4%Reduced
MTM Investment Management, LLC7,578$1.15M0.60%00.0%Unchanged
Richard W. Paul & Associates, LLC7,596$1.15M0.58%+7,596New
Private Portfolio Partners LLC7,599$1.15M0.30%−355−4.5%Reduced
Family Firm, Inc.7,605$1.15M0.34%−43−0.6%Reduced
Axim Planning & Wealth7,638$1.16M1.19%−1,161−13.2%Reduced
Wrapmanager Inc7,657$1.16M0.37%+160+2.1%Added
S.C. Financial Services, Inc.7,658$1.16M1.78%+329+4.5%Added
Andesa Financial Management Inc.7,690$1.17M0.64%−1,860−19.5%Reduced
Sonoma Private Wealth LLC7,713$1.17M2.58%+7,713New
Zevin Asset Management LLC7,711$1.17M0.25%−552−6.7%Reduced
Wealth Architects, LLC7,761$1.18M0.22%−5−0.1%Reduced
Towerpoint Wealth, LLC7,764$1.18M0.68%−390−4.8%Reduced
Financial Consulate, Inc7,778$1.18M0.41%+10.0%Added
Almanack Investment Partners, LLC.7,779$1.18M0.25%+7,779New
Strategic Wealth Partners, Ltd.7,781$1.18M0.22%−5−0.1%Reduced
Keystone Financial Planning, Inc.7,785$1.18M0.40%00.0%Unchanged
Smith Anglin Financial, LLC7,790$1.18M0.22%+75+1.0%Added
Red Cedar Investment Management, LLC7,810$1.18M0.19%+3,073+64.9%Added
WoodTrust Financial Corp7,817$1.19M0.24%+32+0.4%Added
Unionview, LLC7,827$1.19M1.19%−7−0.1%Reduced
Detalus Advisors, LLC7,837$1.19M0.58%+552+7.6%Added
Agate Pass Investment Management, LLC7,876$1.19M0.84%−129−1.6%Reduced
Capstone Wealth Management Group, LLC7,882$1.19M1.29%+312+4.1%Added
Cambridge Advisors Inc.7,884$1.19M0.32%−77−1.0%Reduced
Pure Financial Advisors, Inc.7,886$1.20M0.06%+438+5.9%Added
Sawgrass Asset Management LLC7,886$1.20M0.16%00.0%Unchanged
Wealth Management Associates, Inc.7,905$1.20M0.80%−50−0.6%Reduced
Lawson Kroeker Investment Management Inc7,923$1.20M0.41%−530−6.3%Reduced
Moller Financial Services7,937$1.20M0.39%00.0%Unchanged
Campion Asset Management LLC7,970$1.21M1.19%−300−3.6%Reduced
Centiva Capital, LP7,974$1.21M0.10%+3,892+95.3%Added
EverSource Wealth Advisors, LLC7,976$1.21M0.18%+1,743+28.0%Added
Colonial River Wealth Management, LLC7,978$1.21M0.77%+315+4.1%Added
Integral Investment Advisors, Inc.7,981$1.21M0.94%−254−3.1%Reduced
Greenwood Gearhart Inc8,009$1.21M0.17%−1,096−12.0%Reduced
Bassett Hargrove Investment Counsel, LLC7,959$1.21M2.27%−69−0.9%Reduced
Raleigh Capital Management Inc.8,017$1.21M0.63%+195+2.5%Added
MONECO Advisors, LLC8,022$1.22M0.44%+80+1.0%Added
World Equity Group, Inc.8,062$1.22M0.29%−55−0.7%Reduced
Magnus Financial Group LLC8,078$1.22M0.20%+5+0.1%Added
Clear Street Markets LLC8,103$1.23M0.25%+3,803+88.4%Added
Rede Wealth, LLC8,117$1.23M0.67%+166+2.1%Added
Auxano Advisors, LLC8,129$1.23M0.56%00.0%Unchanged
Presilium Private Wealth, LLC8,130$1.23M0.52%+8,130New
Elmwood Wealth Management, Inc.8,146$1.23M0.62%+118+1.5%Added
Benedetti & Gucer, Inc.8,149$1.24M0.90%00.0%Unchanged
PBMares Wealth Management LLC8,159$1.24M0.50%−47−0.6%Reduced
W.H. Cornerstone Investments Inc.8,200$1.24M1.18%−685−7.7%Reduced
Peachtree Investment Partners, LLC8,168$1.24M0.76%+260+3.3%Added
Comprehensive Financial Consultants Institutional, Inc.8,315$1.25M0.76%+223+2.8%Added
Ghe, LLC8,225$1.25M1.17%−9,075−52.5%Reduced
Moseley Investment Management Inc8,242$1.25M0.89%−337−3.9%Reduced
Bridgefront Capital, LLC8,245$1.25M0.87%+8,245New
Ethic Inc.8,255$1.25M0.07%+208+2.6%Added
Childress Capital Advisors, LLC8,258$1.25M0.42%+320+4.0%Added
HCR Wealth Advisors8,265$1.25M0.26%+404+5.1%Added
Allegiance Financial Group Advisory Services LLC8,270$1.25M1.20%+8,270New
Hurlow Wealth Management Group, Inc.8,277$1.25M0.65%+63+0.8%Added
Aurora Private Wealth, Inc.8,286$1.26M1.44%−646−7.2%Reduced
Buffington Mohr McNeal8,301$1.26M0.29%00.0%Unchanged
Smith Shellnut Wilson LLC8,306$1.26M0.78%−10−0.1%Reduced
Wolff Wiese Magana LLC8,314$1.26M1.08%+193+2.4%Added
Sweet Financial Partners, LLC8,316$1.26M0.37%+1,493+21.9%Added
Proficio Capital Partners LLC8,272$1.26M0.24%−317−3.7%Reduced
Centric Wealth Management8,325$1.26M0.64%−939−10.1%Reduced
CVA Family Office, LLC8,336$1.26M0.31%−336−3.9%Reduced
Vise Technologies, Inc.8,351$1.27M0.40%−292−3.4%Reduced
Patriot Investment Management Inc.9,013$1.27M0.11%−230−2.5%Reduced
Klingman & Associates, LLC8,361$1.27M0.11%−206−2.4%Reduced
Acima Private Wealth, LLC8,364$1.27M0.65%00.0%Unchanged
Fort Pitt Capital Group, LLC8,384$1.27M0.05%+24+0.3%Added
Diversified, LLC8,396$1.27M0.50%+1,502+21.8%Added
Violich Capital Management, Inc.8,403$1.27M0.23%00.0%Unchanged
St. Johns Investment Management Company, LLC8,416$1.28M0.76%+32+0.4%Added
Cross Staff Investments Inc8,422$1.28M1.34%+10.0%Added
Spinnaker Investment Group, LLC8,451$1.28M0.46%+149+1.8%Added
Asset Allocation & Management Company, LLC8,461$1.28M0.50%−1,845−17.9%Reduced
Rosenbaum Jay D.8,461$1.28M2.77%−550−6.1%Reduced
Buttonwood Financial Advisors Inc.8,474$1.28M1.08%−740−8.0%Reduced
Elk River Wealth Management, LLC8,495$1.29M0.31%−110−1.3%Reduced
Adams Asset Advisors, LLC8,500$1.29M0.17%00.0%Unchanged
Integris Wealth Management, LLC8,516$1.29M0.50%+8,516New
Quent Capital, LLC8,516$1.29M0.24%+521+6.5%Added
Valley National Advisers Inc8,569$1.29M0.23%+54+0.6%Added
Analyst IMS Investment Management Services Ltd.8,458$1.29M0.11%−20−0.2%Reduced
Tower View Investment Management & Research LLC8,520$1.29M0.90%−68−0.8%Reduced